SaaS Channel Marketing Specialist

Title: SaaS Channel Marketing Specialist

Level: Marketing Manager

Location: Anywhere in the U.S., but needs to be willing to work with bi-coastal team.

The Opportunity:

As the SaaS Channel Marketer, you will partner with the sales teams of both our Government and Enterprise channels to optimize our inbound and outbound sales funnels, from lead generation through cultivation and close.

You will be the leading expert in SaaS funnel marketing at IdeaScale, providing the autonomy to create, test and optimize in collaboration with the sales and marketing teams. The sales and marketing teams will rely on your experience and expertise to tactically develop and optimize acquisition vehicles and sales funnels, while also informing many other aspects of our sales and marketing efforts.

We welcome enthusiastic advocates of innovation, crowdsourcing, and organizational change management. Good ideas can come from anywhere, and we think that means good ideas are going to come from you too!

Company Summary

At IdeaScale, we believe solutions to humanity’s biggest challenges exist within each of us. We are a Software as a Service (SaaS) company built to facilitate the human interactions that initiate and drive a culture of innovation for our clients. Those ideas become new products, business models, and services that become the future of that organization. At IdeaScale, you’ll have the opportunity to work with clients in every industry, from government to nonprofit, healthcare to finance, energy to education. IdeaScale’s client roster includes NASA, NIH, FDA, the U.S. Postal Service, the United Way, Doctors Without Borders, Freddie Mac, Marriott Vacations Worldwide and many others.

Working from offices throughout the world, our company culture is fast-paced, creative, innovative and collaborative. IdeaScale is also committed to proving that you can be a profitable, growing company while still maintaining ethical business practices. We have worked to become carbon neutral, we have high commitments to diversity, equity, inclusion, and workplace wellbeing and think you can still have a lot of fun along the way. We’re looking for someone who is willing to roll up their sleeves, throw out the rule book (within reason) and think creatively to help our clients reach their innovation goals.

Come join us!

What You Get to Do:

  • Own and drive sales funnel communications; from acquisition through closing across both our Government and Enterprise sales channels
  • Provide data driven insights and analysis from throughout the sales funnel to inform sales and marketing activities
  • Work with the marketing team to define the website roadmap and optimizations
  • Work with content creation team members to identify engaging content

What You Bring to the Team:

  • A proven track record of building and scaling sales funnels for SaaS businesses
  • Deep knowledge of best-in-class inbound and outbound marketing vehicles and techniques
  • Proven success is both executing and managing customer acquisition
  • An analytical mind able to translate data into insights that inform activities across the organization
  • Deep understanding of SaaS marketing economics and associated metrics
  • A startup mindset and ability to work in a fast-paced, unstructured environment
  • Ability to balance many critical initiatives at one time
  • Ability to work independently and remotely while maintaining proactive and open lines of communication across the organization.
  • Takes strong initiative to improve processes and systems.
  • Takes pride in one’s work, regardless of the task.
  • Solutions-oriented, determined, collaborative. Helps team members succeed!
  • Willingness to travel for work 2-5 times per year
  • US Citizenship

Why Work for Us:

  • Competitive salary and bonus structure
  • Unlimited PTO policy
  • 401k match. IdeaScale will match 50% of your contribution up to a 6% contribution. This benefit vests over three years.
  • A dynamic and fun work environment with passionate, top-notch colleagues
  • An opportunity to join a company at an inflection point in its growth pathway
  • Leadership that is invested in hearing your ideas and in your professional growth
  • A tight-knit, creative, and committed Customer Success Team, consisting of Sales Representatives, Account Managers, Innovation Strategists, and a full technical support team.

At IdeaScale, we celebrate diversity and are committed to creating an inclusive environment for the IdeaScale team. As a proud equal opportunity employer, IdeaScale decides all aspects of employment on the basis of qualifications, merit and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. We believe that diversity and inclusion among our IdeaScale teammates is critical to our success, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.

How to Apply:

Please send a resume and cover letter to careers@ideascale.com.