Update 18 July 2020:
IdeaScale used their Week of Action/Lifetime of Change initiative for various purposes, including self-reflection and self-education. But we’ve also created some programs internal to IdeaScale (like our new scholarship internship program) and supporting programs external to IdeaScale (like our donation to Black Girls Code). But we also wanted to offer some resources to our community. We developed a template of our approach to crowdsourcing ideas around social justice and have provided that resource below.
We hope that this page will continue to be a resource in shifting times and that these changes are the first of many in our company and in our communities.
Original Message: 2 June 2020
Since we started this company (over a decade ago now), we had hoped to find new ways to make the world a better place, by connecting ideas to decision makers and empowering change makers to move those ideas forward no matter where they might come from.
But the stories from across our country and the images and messages in our social media have made it unquestionably clear that our systems for making voices heard are broken. We stand in solidarity with those demanding justice for George Floyd, Ahmaud Arbery, Breonna Taylor, and countless other lives lost or disenfranchised due to systemic racism, white supremacy, and police brutality. We have a big problem and enough is enough.
The broader mission of IdeaScale is to help make the world a better place through new ideas and while that mission has no party and is decidedly apolitical, we recognize the need to be advocates on an issue that impacts our Black colleagues, vendors, customers, and community. Change begins in ideas, but becomes real in action. We intend to take the following actions:
For the next week, we are ceasing all regularly-scheduled marketing messages. All of our communications will relate to this singular subject matter. We want to focus our message and our attention on this set of problems.
We will also cease all non-essential services at IdeaScale for the following week to focus our considered attention on this issue. Our employees and executives will spend that time investing in deep training and education on how to continue to make a positive difference in our company, but also in the communities in which we live. This means reading about the issues, but also speaking to community leaders who are deeply connected to these matters.
We will also be taking the week to participate in some ongoing peaceful and productive actions. We will be looking to our employees for suggestions on what those actions should be, but they may include contacting our elected leaders or influencers, supporting protesters, writing, joining effective groups, sharing messages of support and sympathy, as many others in our communities are already doing.
Please join us in the moment by spreading messages of healing, inclusion, and advocacy. IdeaScale’s software and company are built on this simple bid of faith: we must change, but we are in this together.
Rob Hoehn & The Rest of the IdeaScale Team