TTI is a world-class leader in quality consumer, professional, and industrial products marketed to the home improvement, repair, and construction industries. Already a self-described “Innovation Machine,” in late 2012, TTI set out to take its innovation to the next level. Idea Management was identified as a key part of TTI’s innovation initiative. Ideascale was chosen after vetting half a dozen competing software packages. TTI used the Ideascale platform to launch the Idea Farm.
What’s Inside » Learn how
- TTI introduces various challenge levels to increase engagement
- The team collected 2,000 ideas in four months
- They have used IdeaScale as part of their product development lifecycle.
“When it comes to intuitive user engagement and value for cost, IdeaScale’s offering far outstrips Spigit. IdeaScale’s ability to customize and level of service make it the preferable choice when looking to engage large groups of people and organize large groups of rich, qualitative data.” – Ryan Harrison, Senior Concept Designer, TTI
