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12 Types of Innovation You Should Know in 2021

What are the different types of innovation? With so many types of innovation and even more definitions, it can be confusing to discuss innovation in your organization. It seems like new innovation types arrive at the scene all of the [...]

How Crowdsourcing Can Enhance Innovation Performance

Crowdsourcing is becoming increasingly popular in today's business world. Defined by the Merriam-Webster dictionary as the practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people, it clear to see why a company [...]

How to Use Crowdsourcing in Your Digital Marketing Strategy

A new innovation in the digital marketing sphere is the idea of using crowdsourcing to generate or test marketing ideas. Up until this process, marketing, digital marketing and traditional marketing had been a “one-way conversation,” according to The Huffington Post. [...]