Customer experience is crucial in hard times. When disaster strikes, be it social, economic, or otherwise, it leaves customers uneasy and in need of simplicity, ease of use, and speed. Customer experience can make a difference not just when times
Customer experience is defined as the sum of all interactions between a customer and an organization. In order for businesses to stay relevant in 2019, they must have an excellent customer experience strategy, or else they could be severely hurting
The cost of consumer switching among retailers and other providers is estimated at $1.6 trillion. Yet 80% of “switchers” think their original provider could have done something to retain them. Many companies think of innovation in terms of products, internal processes
