NASA

Creative Analysis – Innovation’s Secret Sauce

Are you a “right-brain” thinker or a “left-brain” thinker? The idea that certain hemispheres of the brain can be stronger in different people and lead to different styles of thought has lingered in pop culture, and our approach to innovation, [...]

Crowdsourced Innovation: Three Things I Learned

The three things I learned about crowdsourced innovation are: Innovation is required to be competitive, creating a concrete innovation system helps firms get ahead, and the hardest aspects of crowdsourced innovation are participation and accountability.