IDEASCALE BLOG

Tag: enterprise

Are Basic Startup Principles the Key to Enterprise Innovation?

startup principles

Build a startup inside a bigger organization for the best innovation strategy! It’s an axiom of business that the bigger you are, the slower you move. In innovation strategy, that can make the difference between being first to market with a game-changer and trailing behind smaller, nimbler companies. But you can give your business the … Continued

The Customer-Product Relationship, in Real-Time

The internet is wallpapered with customer feedback – frustrated customers publicly tweeting complaints, exuberant followers checking the Facebook page of their favorite company, and engaged end users submitting product suggestions directly to a company’s website. Easy access enables constant communication between companies, both large and small, and their consumers. This variety of channels to communication can be beneficial to consumers, and to companies: Social media … Continued

Responding at Cloud Speed

There are numerous benefits to working in the cloud: • the cloud scales to meet a company’s fluctuating needs,• it allows for global collaboration,• the cloud is far more environmentally friendly than its earth-based relatives However, another key benefit that people often talk about is the ability to move “at cloud speed.” Cloud speed is short-hand for responding … Continued

Innovation Spotlight: State of Minnesota

In case you hadn’t heard, IdeaScale recently announced the winners of its open innovation awards contest. Our panel of judges selected five winners from an array of submissions that outlined great IdeaScale business practices and now we’ve had the chance to ask a few of our winners their thoughts on best practices. This interview features … Continued

Guest Post: Why the E2 Conference Matters

The following is a guest post by Romi Mahajan. Mahajan’s work on network intelligence and sincere marketing has been mentioned in several other blog posts. Here, Mahajan talks about the importance of certain abiding themes in enterprise level business and which ones will be discussed at E2. Over the last few years, certain themes have … Continued