crowdsourcing

Crowdsourcing vs. Open Innovation: What’s the Difference?

What’s the difference between crowdsourcing and open innovation? This is a more complex question than you might expect. Here's a deeper look at how these two concepts differ. Crowdsourcing Vs. Open Innovation The key difference between these two approaches is [...]

Who Exactly are the Crowd Workers?

Crowdsourcing allows organizations to find and work with self-selected volunteers to accomplish tasks, gather information, or gain new ideas. The end result is not just the work and insight of one person, but of dozens, hundreds, or even thousands. However, [...]

Best Practices for Engaging Your Innovation Community

Get everyone in the community involved. Developing a broad and deep innovation community puts a wonderful resource at your fingertips. Yet tapping into that resource requires more than just cheerleading. Here's how to bring your community together and work toward [...]

Crowdsourced Innovation: Three Things I Learned

The three things I learned about crowdsourced innovation are: Innovation is required to be competitive, creating a concrete innovation system helps firms get ahead, and the hardest aspects of crowdsourced innovation are participation and accountability.

How Crowdsourcing Can Enhance Innovation Performance

Crowdsourcing is becoming increasingly popular in today's business world. Defined by the Merriam-Webster dictionary as the practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people, it clear to see why a company [...]

Is Your Innovation Management Process Inclusive?

Working together means expanding your definition of "together." Inclusivity is vital across any organization. But it's particularly important for innovation, and will only become more so as society goes through new shifts and as your organization changes. Your innovation strategy [...]

Impact of Crowdsourcing in the Healthcare Industry

Though crowdsourcing has recently gained popularity in many industries across the world, it’s not necessarily intuitive for it to be part of healthcare. However, crowdsourcing has begun to have a notable impact in the health sphere, such as in patient [...]

How to Use Crowdsourcing in Your Digital Marketing Strategy

A new innovation in the digital marketing sphere is the idea of using crowdsourcing to generate or test marketing ideas. Up until this process, marketing, digital marketing and traditional marketing had been a “one-way conversation,” according to The Huffington Post. [...]