Crowdsourcing vs. Open Innovation: What’s the Difference?
What’s the difference between crowdsourcing and open innovation? This is a more complex question than you might expect. Here's a deeper look at how these two concepts differ. Crowdsourcing Vs. Open Innovation The key difference between these two approaches is [...]
Who Exactly are the Crowd Workers?
Crowdsourcing allows organizations to find and work with self-selected volunteers to accomplish tasks, gather information, or gain new ideas. The end result is not just the work and insight of one person, but of dozens, hundreds, or even thousands. However, [...]
Incremental Change vs. Disruptive Innovation: What’s the Difference?
When you’re comparing incremental innovation vs disruptive innovation, what’s the difference? Incremental innovation is small, modular change that takes place slowly over time, and allows for a gradual development of the product and its marketplace. Disruption is a change to [...]
Best Practices for Engaging Your Innovation Community
Get everyone in the community involved. Developing a broad and deep innovation community puts a wonderful resource at your fingertips. Yet tapping into that resource requires more than just cheerleading. Here's how to bring your community together and work toward [...]
Crowdsourced Innovation: Three Things I Learned
The three things I learned about crowdsourced innovation are: Innovation is required to be competitive, creating a concrete innovation system helps firms get ahead, and the hardest aspects of crowdsourced innovation are participation and accountability.
Examining the State of Crowdsourced Innovation in 2019
The average number of years a company spends on the Fortune 500 list is dropping. World-class corporations spend less time at the top than they once did. Fifty years ago, a company on the Fortune 500 list could [...]
How Crowdsourcing Can Enhance Innovation Performance
Crowdsourcing is becoming increasingly popular in today's business world. Defined by the Merriam-Webster dictionary as the practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people, it clear to see why a company [...]
Is Your Innovation Management Process Inclusive?
Working together means expanding your definition of "together." Inclusivity is vital across any organization. But it's particularly important for innovation, and will only become more so as society goes through new shifts and as your organization changes. Your innovation strategy [...]
Impact of Crowdsourcing in the Healthcare Industry
Though crowdsourcing has recently gained popularity in many industries across the world, it’s not necessarily intuitive for it to be part of healthcare. However, crowdsourcing has begun to have a notable impact in the health sphere, such as in patient [...]
How to Use Crowdsourcing in Your Digital Marketing Strategy
A new innovation in the digital marketing sphere is the idea of using crowdsourcing to generate or test marketing ideas. Up until this process, marketing, digital marketing and traditional marketing had been a “one-way conversation,” according to The Huffington Post. [...]