Community Engagement. Innovation Management. Voice of the Customer. Crowdsourcing. Whatever you want to call it, communities are forming around companies, ideas, projects, start- ups, nonprofits, and people. These dialogues are happening organically and they’re happening online, which means that the transparency associated with these conversations presents a large variety of challenges and opportunities.
Download this white paper to learn the importance of defining what success looks like when it comes to tracking:
- Impact
- Reach
- Engagement
- Satisfaction
- Costs of Implementation
