Bryan Mattimore

The Creative Challenge of Changing Culture at IBM

Excerpted from the book: Idea Stormers, How to Lead and Inspire Creative Breakthroughs (Wiley Jossey-Bass) by Bryan Mattimore Facilitating Genuine Employee Involvement at IBM There is no tougher organizational challenge than changing a culture. Just ask any CEO or company

Bryan Mattimore, Chief Idea Guy, Growth Engine Innovation Agency

Caltech Innovation Instructor / Ideation Session Facilitator / 7-Time Author

IdeaScale is an innovation management solution that inspires people to take action on their ideas. Your community’s ideas can change lives, your business and the world. Connect to the ideas that matter and start co-creating the future.

Get A Demo

About

Uses

Legal

Contact

Plans and Pricing

Support

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

Necessary

Always Enabled

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.

Cookie	Duration	Description
cookielawinfo-checbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.