{"id":71009,"date":"2023-11-03T10:30:51","date_gmt":"2023-11-03T14:30:51","guid":{"rendered":"http:\/\/ideascale.com\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/"},"modified":"2024-01-30T01:26:51","modified_gmt":"2024-01-30T05:26:51","slug":"ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf","status":"publish","type":"post","link":"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/","title":{"rendered":"\u5b89\u7d22\u592b\u77e9\u9635\u7684\u5206\u6790\u548c\u4f18\u52bf"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><span style=\"font-weight: 400;\">\u5728\u5f53\u4eca\u5feb\u8282\u594f\u548c\u5145\u6ee1\u6d3b\u529b\u7684\u5546\u4e1a\u73af\u5883\u4e2d\uff0c\u4f01\u4e1a\u4e0d\u65ad\u5bfb\u6c42\u6269\u5f20\u548c\u53d1\u5c55\u7684\u9014\u5f84\u3002 \u5b89\u7d22\u592b\u77e9\u9635\u662f\u6218\u7565\u89c4\u5212\u548c\u53d1\u5c55\u7684\u57fa\u7840\u5de5\u5177\u4e4b\u4e00\u3002 \u8be5\u77e9\u9635\u7531\u4f0a\u6208\u5c14-\u5b89\u7d22\u592b\uff08Igor Ansoff\uff09\u4e8e 1957 \u5e74\u5f00\u53d1\uff0c\u4e3a\u4f01\u4e1a\u5206\u6790\u548c\u89c4\u5212\u5176\u53d1\u5c55\u6218\u7565\u63d0\u4f9b\u4e86\u4e00\u4e2a\u6846\u67b6\u3002 \u5b83\u662f\u4e00\u79cd\u6c38\u6052\u7684\u5de5\u5177\uff0c\u53ef\u5e2e\u52a9\u516c\u53f8\u5e94\u5bf9\u5e02\u573a\u6269\u5f20\u548c\u591a\u6837\u5316\u7684\u590d\u6742\u5c40\u9762\u3002 \u5728\u672c\u535a\u5ba2\u4e2d\uff0c\u6211\u4eec\u5c06\u6df1\u5165\u7814\u7a76\u5b89\u7d22\u592b\u77e9\u9635\uff0c\u5e76\u63a2\u8ba8\u5982\u4f55\u5c06\u5176\u5e94\u7528\u4e8e\u63a8\u52a8\u4e1a\u52a1\u589e\u957f\u3002<\/span><\/p>\n<h2 class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u5b89\u7d22\u592b\u77e9\u9635\u5206\u6790<\/h2>\n<p><span style=\"font-weight: 400;\">\u8981\u6709\u6548\u5e94\u7528\u5b89\u7d22\u592b\u77e9\u9635\uff0c\u4f01\u4e1a\u5fc5\u987b\u8003\u8651\u5404\u79cd\u56e0\u7d20\u5e76\u8fdb\u884c\u5168\u9762\u5206\u6790\uff1a<\/span><\/p>\n<ol>\n<li><b> \u5e02\u573a\u7814\u7a76<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u4e86\u89e3\u5f53\u524d\u5e02\u573a\u548c\u5ba2\u6237\u884c\u4e3a\u81f3\u5173\u91cd\u8981\u3002 \u5e02\u573a\u8c03\u7814\u6709\u52a9\u4e8e\u786e\u5b9a\u6f5c\u5728\u7684\u589e\u957f\u9886\u57df\uff0c\u5e76\u8861\u91cf\u6bcf\u9879\u6218\u7565\u7684\u53ef\u884c\u6027\u3002<\/span><\/p>\n<ol start=\"2\">\n<li><b> \u8d44\u6e90\u8bc4\u4f30<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u516c\u53f8\u9700\u8981\u8bc4\u4f30\u5176\u8d44\u6e90\uff0c\u5305\u62ec\u8d44\u91d1\u3001\u4eba\u529b\u8d44\u672c\u548c\u6280\u672f\uff0c\u4ee5\u786e\u5b9a\u54ea\u79cd\u6218\u7565\u662f\u53ef\u884c\u7684\u3002 \u4f8b\u5982\uff0c\u591a\u6837\u5316\u901a\u5e38\u9700\u8981\u5927\u91cf\u8d44\u6e90\uff0c\u800c\u4e14\u98ce\u9669\u8f83\u9ad8\u3002<\/span><\/p>\n<ol start=\"3\">\n<li><b> \u98ce\u9669\u5206\u6790<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u5b89\u7d22\u592b\u77e9\u9635\u7684\u6bcf\u4e2a\u8c61\u9650\u90fd\u6709\u5404\u81ea\u7684\u98ce\u9669\u6c34\u5e73\u3002 \u5e02\u573a\u6e17\u900f\u7684\u98ce\u9669\u76f8\u5bf9\u8f83\u4f4e\uff0c\u800c\u591a\u6837\u5316\u7684\u98ce\u9669\u8f83\u9ad8\u3002 \u516c\u53f8\u5e94\u8bc4\u4f30\u5176\u98ce\u9669\u627f\u53d7\u80fd\u529b\u548c\u7ba1\u7406\u4e0d\u786e\u5b9a\u6027\u7684\u80fd\u529b\u3002<\/span><\/p>\n<ol start=\"4\">\n<li><b> \u7ade\u4e89\u683c\u5c40<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u5206\u6790\u7ade\u4e89\u73af\u5883\u81f3\u5173\u91cd\u8981\u3002 \u5e02\u573a\u6e17\u900f\u53ef\u80fd\u6d89\u53ca\u6fc0\u70c8\u7684\u7ade\u4e89\uff0c\u800c\u591a\u6837\u5316\u5219\u53ef\u80fd\u5bfc\u81f4\u8fdb\u5165\u964c\u751f\u7684\u7ade\u4e89\u7a7a\u95f4\u3002<\/span><\/p>\n<ol start=\"5\">\n<li><b> \u4e0e\u6838\u5fc3\u80fd\u529b\u4fdd\u6301\u4e00\u81f4<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u516c\u53f8\u5e94\u8bc4\u4f30\u5176\u73b0\u6709\u4f18\u52bf\u548c\u80fd\u529b\u662f\u5426\u4e0e\u6240\u9009\u589e\u957f\u6218\u7565\u76f8\u5339\u914d\u3002 \u5229\u7528\u6838\u5fc3\u7ade\u4e89\u529b\u53ef\u4ee5\u589e\u52a0\u6210\u529f\u7684\u673a\u4f1a\u3002<\/span><\/p>\n<h2 class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u5b89\u7d22\u592b\u77e9\u9635\u6848\u4f8b\u7814\u7a76<\/h2>\n<p><span style=\"font-weight: 400;\">\u8ba9\u6211\u4eec\u6765\u770b\u770b\u4e00\u4e9b\u77e5\u540d\u4f01\u4e1a\u662f\u5982\u4f55\u6210\u529f\u8fd0\u7528\u5b89\u7d22\u592b\u77e9\u9635\u7684\uff1a<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u82f9\u679c\u516c\u53f8<\/b><span style=\"font-weight: 400;\"> \u82f9\u679c\u516c\u53f8\u7684\u5e02\u573a\u5f00\u53d1\u6218\u7565\u5728\u5176\u8fdb\u519b\u4e2d\u56fd\u5e02\u573a\u65f6\u5c31\u5df2\u5f70\u663e\u65e0\u9057\u3002 \u901a\u8fc7\u5229\u7528\u73b0\u6709\u4ea7\u54c1\uff08\u5373 iPhone\uff09\u5f00\u62d3\u65b0\u7684\u5730\u57df\u5e02\u573a\uff0c\u4ed6\u4eec\u5b9e\u73b0\u4e86\u5927\u5e45\u589e\u957f\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u4e9a\u9a6c\u900a  <\/b><span style=\"font-weight: 400;\">\u4e9a\u9a6c\u900a\u540c\u65f6\u91c7\u7528\u4e86\u5e02\u573a\u5f00\u53d1\u548c\u4ea7\u54c1\u5f00\u53d1\u6218\u7565\u3002 \u4e9a\u9a6c\u900a\u7f51\u7edc\u670d\u52a1\uff08AWS\uff09\u662f\u5229\u7528\u5176\u73b0\u6709\u5ba2\u6237\u7fa4\u548c\u57fa\u7840\u8bbe\u65bd\u8fdb\u884c\u4ea7\u54c1\u5f00\u53d1\u7684\u4e3e\u63aa\u3002 \u6b64\u5916\uff0c\u4ed6\u4eec\u8fd8\u4e0d\u65ad\u8fdb\u5165\u65b0\u5e02\u573a\uff0c\u6bd4\u5982\u6536\u8d2d Whole Foods\uff0c\u8fdb\u519b\u98df\u54c1\u6742\u8d27\u96f6\u552e\u4e1a\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u5b9d\u6d01\u516c\u53f8\uff08P&amp;G\uff09\uff1a<\/b><span style=\"font-weight: 400;\"> \u5b9d\u6d01\u7684\u4f18\u52bf\u5728\u4e8e\u4ea7\u54c1\u5f00\u53d1\u3002 \u5b83\u4eec\u7ecf\u5e38\u6839\u636e\u6d88\u8d39\u8005\u7684\u559c\u597d\uff0c\u63a8\u51fa\u73b0\u6709\u4ea7\u54c1\u7684\u65b0\u53d8\u79cd\uff0c\u4fdd\u6301\u5176\u5728\u5404\u7c7b\u6d88\u8d39\u54c1\u4e2d\u7684\u5e02\u573a\u4efd\u989d\u3002<\/span><\/li>\n<\/ul>\n<p><b>\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\uff1a<a href=\"https:\/\/ideascale.com\/blog\/what-is-ansoff-matrix\/\">\u4ec0\u4e48\u662f\u5b89\u7d22\u592b\u77e9\u9635\uff1f <\/a> <\/b><\/p>\n<h2 class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u5b89\u7d22\u592b\u77e9\u9635\u7684\u4f18\u52bf<\/h2>\n<p><span style=\"font-weight: 400;\">\u5b89\u7d22\u592b\u77e9\u9635\u4e3a\u4f01\u4e1a\u548c\u6218\u7565\u89c4\u5212\u8005\u63d0\u4f9b\u4e86\u591a\u9879\u4f18\u52bf\uff1a<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u7ed3\u6784\u5316\u65b9\u6cd5\uff1a  <\/b><span style=\"font-weight: 400;\">\u5b89\u7d22\u592b\u77e9\u9635\u4e3a\u8003\u8651\u589e\u957f\u65b9\u6848\u63d0\u4f9b\u4e86\u4e00\u4e2a\u7ed3\u6784\u6e05\u6670\u7684\u6846\u67b6\u3002 \u5b83\u5c06\u589e\u957f\u6218\u7565\u5206\u4e3a\u56db\u4e2a\u4e0d\u540c\u7684\u65b9\u5411\uff0c\u4f7f\u4f01\u4e1a\u66f4\u5bb9\u6613\u7cfb\u7edf\u5730\u8bc4\u4f30\u81ea\u5df1\u7684\u9009\u62e9\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u591a\u5143\u5316\u6218\u7565\u9009\u62e9\uff1a<\/b><span style=\"font-weight: 400;\"> \u5b83\u63d0\u4f9b\u4e00\u7cfb\u5217\u589e\u957f\u6218\u7565\uff0c\u4ece\u5e02\u573a\u6e17\u900f\u7b49\u4f4e\u98ce\u9669\u65b9\u6848\u5230\u591a\u6837\u5316\u7b49\u9ad8\u98ce\u9669\u65b9\u6848\u3002 \u8fd9\u6837\uff0c\u4f01\u4e1a\u5c31\u53ef\u4ee5\u9009\u62e9\u7b26\u5408\u5176\u98ce\u9669\u627f\u53d7\u80fd\u529b\u548c\u589e\u957f\u76ee\u6807\u7684\u6218\u7565\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u6ce8\u91cd\u6838\u5fc3\u80fd\u529b\uff1a  <\/b><span style=\"font-weight: 400;\">\u8be5\u77e9\u9635\u9f13\u52b1\u516c\u53f8\u5229\u7528\u73b0\u6709\u7684\u4f18\u52bf\u548c\u8d44\u6e90\u3002 \u5e02\u573a\u6e17\u900f\u548c\u4ea7\u54c1\u5f00\u53d1\u6218\u7565\u901a\u5e38\u5efa\u7acb\u5728\u516c\u53f8\u7684\u6838\u5fc3\u7ade\u4e89\u529b\u4e4b\u4e0a\uff0c\u8fd9\u53ef\u4ee5\u6700\u5927\u9650\u5ea6\u5730\u51cf\u5c11\u5bf9\u91cd\u5927\u53d8\u9769\u6216\u989d\u5916\u8d44\u6e90\u7684\u9700\u6c42\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u660e\u786e\u5e02\u573a\u548c\u4ea7\u54c1\uff1a<\/b><span style=\"font-weight: 400;\">\u5b89\u7d22\u592b\u77e9\u9635\u660e\u786e\u533a\u5206\u4e86\u5e02\u573a\u76f8\u5173\u6218\u7565\u548c\u4ea7\u54c1\u76f8\u5173\u6218\u7565\uff0c\u6709\u52a9\u4e8e\u4f01\u4e1a\u660e\u786e\u53d1\u5c55\u65b9\u5411\uff0c\u786e\u5b9a\u6218\u7565\u91cd\u70b9\u7684\u4e3b\u8981\u9886\u57df\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u98ce\u9669\u8bc4\u4f30\uff1a<\/b><span style=\"font-weight: 400;\"> \u5b83\u6709\u52a9\u4e8e\u8bc4\u4f30\u4e0e\u6bcf\u79cd\u589e\u957f\u6218\u7565\u76f8\u5173\u7684\u76f8\u5bf9\u98ce\u9669\u3002 \u5728\u505a\u51fa\u591a\u6837\u5316\u51b3\u7b56\u65f6\uff0c\u8fd9\u4e00\u70b9\u5c24\u4e3a\u91cd\u8981\uff0c\u56e0\u4e3a\u5b83\u53ef\u4ee5\u7a81\u51fa\u8fdb\u5165\u5168\u65b0\u5e02\u573a\u6216\u884c\u4e1a\u6240\u6d89\u53ca\u7684\u6f5c\u5728\u98ce\u9669\u548c\u6311\u6218\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u957f\u671f\u89c4\u5212\uff1a  <\/b><span style=\"font-weight: 400;\">\u8be5\u77e9\u9635\u4e0d\u4ec5\u9650\u4e8e\u77ed\u671f\u89c4\u5212\u3002 \u5b83\u65e2\u53ef\u7528\u4e8e\u77ed\u671f\u6218\u7565\u89c4\u5212\uff0c\u4e5f\u53ef\u7528\u4e8e\u957f\u671f\u6218\u7565\u89c4\u5212\uff0c\u56e0\u6b64\u5bf9\u4e8e\u5177\u6709\u4e0d\u540c\u65f6\u95f4\u8de8\u5ea6\u7684\u4f01\u4e1a\u6765\u8bf4\uff0c\u5b83\u662f\u4e00\u79cd\u591a\u529f\u80fd\u5de5\u5177\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u7ade\u4e89\u5206\u6790\uff1a<\/b><span style=\"font-weight: 400;\">\u4f01\u4e1a\u53ef\u5229\u7528\u77e9\u9635\u8bc4\u4f30\u5176\u5728\u5f53\u524d\u5e02\u573a\u4e2d\u7684\u7ade\u4e89\u5730\u4f4d\uff0c\u5e76\u5c31\u5982\u4f55\u83b7\u5f97\u7ade\u4e89\u4f18\u52bf\u505a\u51fa\u660e\u667a\u51b3\u7b56\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u6574\u4f53\u89c6\u89d2\uff1a<\/b><span style=\"font-weight: 400;\">\u5b89\u7d22\u592b\u77e9\u9635\u9f13\u52b1\u4f01\u4e1a\u8003\u8651\u5176\u6574\u4e2a\u4ea7\u54c1\u548c\u5e02\u573a\u7ec4\u5408\uff0c\u6709\u52a9\u4e8e\u4ee5\u66f4\u5168\u9762\u7684\u89c6\u89d2\u770b\u5f85\u589e\u957f\u548c\u591a\u6837\u5316\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u6c9f\u901a\u4e0e\u534f\u8c03\uff1a<\/b><span style=\"font-weight: 400;\">\u5b83\u63d0\u4f9b\u4e86\u4e00\u79cd\u5171\u540c\u8bed\u8a00\u548c\u53ef\u89c6\u5316\u8868\u73b0\u5f62\u5f0f\uff0c\u6709\u52a9\u4e8e\u56e2\u961f\u6210\u5458\u548c\u5229\u76ca\u76f8\u5173\u8005\u5728\u8ba8\u8bba\u548c\u7406\u89e3\u53d1\u5c55\u6218\u7565\u65f6\u4fdd\u6301\u4e00\u81f4\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u7075\u6d3b\u6027\uff1a <\/b><span style=\"font-weight: 400;\">\u8be5\u6846\u67b6\u53ef\u6839\u636e\u516c\u53f8\u7684\u5177\u4f53\u9700\u6c42\u548c\u76ee\u6807\u8fdb\u884c\u8c03\u6574\u3002 \u5b83\u6ca1\u6709\u89c4\u5b9a\u4e00\u4e2a\u653e\u4e4b\u56db\u6d77\u800c\u7686\u51c6\u7684\u89e3\u51b3\u65b9\u6848\uff0c\u800c\u662f\u63d0\u4f9b\u4e86\u4e00\u7cfb\u5217\u53ef\u4f9b\u9009\u62e9\u7684\u65b9\u6848\u3002<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u9700\u8981\u6ce8\u610f\u7684\u662f\uff0c\u867d\u7136\u5b89\u7d22\u592b\u77e9\u9635\u662f\u4e00\u4e2a\u5f88\u6709\u4ef7\u503c\u7684\u5de5\u5177\uff0c\u4f46\u5b83\u4e5f\u5e76\u975e\u6ca1\u6709\u5c40\u9650\u6027\u3002 \u4f8b\u5982\uff0c\u5b83\u6ca1\u6709\u6d89\u53ca\u6218\u7565\u89c4\u5212\u7684\u6240\u6709\u65b9\u9762\uff0c\u5982\u7ade\u4e89\u5206\u6790\u3001\u8d44\u6e90\u5206\u914d\u6216\u6267\u884c\u3002 \u56e0\u6b64\uff0c\u5b83\u5e94\u4e0e\u5176\u4ed6\u6218\u7565\u89c4\u5212\u5de5\u5177\u548c\u7efc\u5408\u6218\u7565\u89c4\u5212\u6d41\u7a0b\u7ed3\u5408\u4f7f\u7528\uff0c\u4e3a\u4f01\u4e1a\u5236\u5b9a\u5168\u9762\u7684\u6218\u7565\u3002<\/span><\/p>\n<p><b>\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\uff1a<a href=\"https:\/\/ideascale.com\/blog\/raci-matrix\/\">\u4ec0\u4e48\u662f RACI \u77e9\u9635\uff1f<\/a><\/b><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":72,"featured_media":71010,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3238],"tags":[],"contributor":[3343],"class_list":["post-71009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3238","contributor-3343"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u5b89\u7d22\u592b\u77e9\u9635\u7684\u5206\u6790\u548c\u4f18\u52bf<\/title>\n<meta name=\"description\" content=\"\u5b89\u7d22\u592b\u77e9\u9635\uff1a\u5e02\u573a\u589e\u957f\u6218\u7565\u7684\u6218\u7565\u5de5\u5177\u3002 \u5176\u4f18\u52bf\u5305\u62ec\u591a\u6837\u5316\u548c\u964d\u4f4e\u98ce\u9669\uff0c\u4fc3\u8fdb\u4e1a\u52a1\u589e\u957f\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u5b89\u7d22\u592b\u77e9\u9635\u7684\u5206\u6790\u548c\u4f18\u52bf\" \/>\n<meta property=\"og:description\" content=\"\u5b89\u7d22\u592b\u77e9\u9635\uff1a\u5e02\u573a\u589e\u957f\u6218\u7565\u7684\u6218\u7565\u5de5\u5177\u3002 \u5176\u4f18\u52bf\u5305\u62ec\u591a\u6837\u5316\u548c\u964d\u4f4e\u98ce\u9669\uff0c\u4fc3\u8fdb\u4e1a\u52a1\u589e\u957f\u3002\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/\" \/>\n<meta property=\"og:site_name\" content=\"IdeaScale\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ideascale\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-03T14:30:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-30T05:26:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/02\/Ansoffs-Matrix-Business-Risk-Graph.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Moinul Alam\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ideascale\" \/>\n<meta name=\"twitter:site\" content=\"@ideascale\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Moinul Alam\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 \u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/\"},\"author\":{\"name\":\"Moinul Alam\",\"@id\":\"http:\/\/ideascale.com\/zh-hans\/#\/schema\/person\/548a157b52ddaa368a8914d8e36b8373\"},\"headline\":\"\u5b89\u7d22\u592b\u77e9\u9635\u7684\u5206\u6790\u548c\u4f18\u52bf\",\"datePublished\":\"2023-11-03T14:30:51+00:00\",\"dateModified\":\"2024-01-30T05:26:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/\"},\"wordCount\":125,\"publisher\":{\"@id\":\"http:\/\/ideascale.com\/zh-hans\/#organization\"},\"image\":{\"@id\":\"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/02\/Ansoffs-Matrix-Business-Risk-Graph.png\",\"articleSection\":[\"\u535a\u5ba2\"],\"inLanguage\":\"zh-Hans\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/\",\"url\":\"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/\",\"name\":\"\u5b89\u7d22\u592b\u77e9\u9635\u7684\u5206\u6790\u548c\u4f18\u52bf\",\"isPartOf\":{\"@id\":\"http:\/\/ideascale.com\/zh-hans\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/02\/Ansoffs-Matrix-Business-Risk-Graph.png\",\"datePublished\":\"2023-11-03T14:30:51+00:00\",\"dateModified\":\"2024-01-30T05:26:51+00:00\",\"description\":\"\u5b89\u7d22\u592b\u77e9\u9635\uff1a\u5e02\u573a\u589e\u957f\u6218\u7565\u7684\u6218\u7565\u5de5\u5177\u3002 \u5176\u4f18\u52bf\u5305\u62ec\u591a\u6837\u5316\u548c\u964d\u4f4e\u98ce\u9669\uff0c\u4fc3\u8fdb\u4e1a\u52a1\u589e\u957f\u3002\",\"inLanguage\":\"zh-Hans\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-Hans\",\"@id\":\"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/#primaryimage\",\"url\":\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/02\/Ansoffs-Matrix-Business-Risk-Graph.png\",\"contentUrl\":\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/02\/Ansoffs-Matrix-Business-Risk-Graph.png\",\"width\":1024,\"height\":768},{\"@type\":\"WebSite\",\"@id\":\"http:\/\/ideascale.com\/zh-hans\/#website\",\"url\":\"http:\/\/ideascale.com\/zh-hans\/\",\"name\":\"IdeaScale\",\"description\":\"Enterprise Innovation Management Software\",\"publisher\":{\"@id\":\"http:\/\/ideascale.com\/zh-hans\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\/\/ideascale.com\/zh-hans\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"zh-Hans\"},{\"@type\":\"Organization\",\"@id\":\"http:\/\/ideascale.com\/zh-hans\/#organization\",\"name\":\"IdeaScale\",\"url\":\"http:\/\/ideascale.com\/zh-hans\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-Hans\",\"@id\":\"http:\/\/ideascale.com\/zh-hans\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ideascale.com\/wp-content\/uploads\/2024\/10\/IdeaScale-Logo.png\",\"contentUrl\":\"https:\/\/ideascale.com\/wp-content\/uploads\/2024\/10\/IdeaScale-Logo.png\",\"width\":696,\"height\":696,\"caption\":\"IdeaScale\"},\"image\":{\"@id\":\"http:\/\/ideascale.com\/zh-hans\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/ideascale\",\"https:\/\/x.com\/ideascale\",\"https:\/\/www.instagram.com\/ideascale\/\",\"https:\/\/www.linkedin.com\/company\/ideascale\/\",\"https:\/\/www.youtube.com\/@Ideascalesolution\"]},{\"@type\":\"Person\",\"@id\":\"http:\/\/ideascale.com\/zh-hans\/#\/schema\/person\/548a157b52ddaa368a8914d8e36b8373\",\"name\":\"Moinul Alam\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-Hans\",\"@id\":\"http:\/\/ideascale.com\/zh-hans\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/da2f00661790bdb7d84bc08f3be7e1904f847b8cc8d3af326e0616c14b5a964a?s=96&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/da2f00661790bdb7d84bc08f3be7e1904f847b8cc8d3af326e0616c14b5a964a?s=96&r=g\",\"caption\":\"Moinul Alam\"},\"url\":\"https:\/\/ideascale.com\/zh-hans\/author\/moinul\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u5b89\u7d22\u592b\u77e9\u9635\u7684\u5206\u6790\u548c\u4f18\u52bf","description":"\u5b89\u7d22\u592b\u77e9\u9635\uff1a\u5e02\u573a\u589e\u957f\u6218\u7565\u7684\u6218\u7565\u5de5\u5177\u3002 \u5176\u4f18\u52bf\u5305\u62ec\u591a\u6837\u5316\u548c\u964d\u4f4e\u98ce\u9669\uff0c\u4fc3\u8fdb\u4e1a\u52a1\u589e\u957f\u3002","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/","og_locale":"zh_CN","og_type":"article","og_title":"\u5b89\u7d22\u592b\u77e9\u9635\u7684\u5206\u6790\u548c\u4f18\u52bf","og_description":"\u5b89\u7d22\u592b\u77e9\u9635\uff1a\u5e02\u573a\u589e\u957f\u6218\u7565\u7684\u6218\u7565\u5de5\u5177\u3002 \u5176\u4f18\u52bf\u5305\u62ec\u591a\u6837\u5316\u548c\u964d\u4f4e\u98ce\u9669\uff0c\u4fc3\u8fdb\u4e1a\u52a1\u589e\u957f\u3002","og_url":"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/","og_site_name":"IdeaScale","article_publisher":"https:\/\/www.facebook.com\/ideascale","article_published_time":"2023-11-03T14:30:51+00:00","article_modified_time":"2024-01-30T05:26:51+00:00","og_image":[{"width":1024,"height":768,"url":"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/02\/Ansoffs-Matrix-Business-Risk-Graph.png","type":"image\/png"}],"author":"Moinul Alam","twitter_card":"summary_large_image","twitter_creator":"@ideascale","twitter_site":"@ideascale","twitter_misc":{"\u4f5c\u8005":"Moinul Alam","\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4":"1 \u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/#article","isPartOf":{"@id":"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/"},"author":{"name":"Moinul Alam","@id":"http:\/\/ideascale.com\/zh-hans\/#\/schema\/person\/548a157b52ddaa368a8914d8e36b8373"},"headline":"\u5b89\u7d22\u592b\u77e9\u9635\u7684\u5206\u6790\u548c\u4f18\u52bf","datePublished":"2023-11-03T14:30:51+00:00","dateModified":"2024-01-30T05:26:51+00:00","mainEntityOfPage":{"@id":"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/"},"wordCount":125,"publisher":{"@id":"http:\/\/ideascale.com\/zh-hans\/#organization"},"image":{"@id":"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/#primaryimage"},"thumbnailUrl":"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/02\/Ansoffs-Matrix-Business-Risk-Graph.png","articleSection":["\u535a\u5ba2"],"inLanguage":"zh-Hans"},{"@type":"WebPage","@id":"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/","url":"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/","name":"\u5b89\u7d22\u592b\u77e9\u9635\u7684\u5206\u6790\u548c\u4f18\u52bf","isPartOf":{"@id":"http:\/\/ideascale.com\/zh-hans\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/#primaryimage"},"image":{"@id":"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/#primaryimage"},"thumbnailUrl":"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/02\/Ansoffs-Matrix-Business-Risk-Graph.png","datePublished":"2023-11-03T14:30:51+00:00","dateModified":"2024-01-30T05:26:51+00:00","description":"\u5b89\u7d22\u592b\u77e9\u9635\uff1a\u5e02\u573a\u589e\u957f\u6218\u7565\u7684\u6218\u7565\u5de5\u5177\u3002 \u5176\u4f18\u52bf\u5305\u62ec\u591a\u6837\u5316\u548c\u964d\u4f4e\u98ce\u9669\uff0c\u4fc3\u8fdb\u4e1a\u52a1\u589e\u957f\u3002","inLanguage":"zh-Hans","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/"]}]},{"@type":"ImageObject","inLanguage":"zh-Hans","@id":"https:\/\/ideascale.com\/zh-hans\/%e5%8d%9a%e5%ae%a2\/ansoff%e7%9f%a9%e9%98%b5%e7%9a%84%e5%88%86%e6%9e%90%e5%92%8c%e4%bc%98%e5%8a%bf\/#primaryimage","url":"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/02\/Ansoffs-Matrix-Business-Risk-Graph.png","contentUrl":"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/02\/Ansoffs-Matrix-Business-Risk-Graph.png","width":1024,"height":768},{"@type":"WebSite","@id":"http:\/\/ideascale.com\/zh-hans\/#website","url":"http:\/\/ideascale.com\/zh-hans\/","name":"IdeaScale","description":"Enterprise Innovation Management Software","publisher":{"@id":"http:\/\/ideascale.com\/zh-hans\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/ideascale.com\/zh-hans\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-Hans"},{"@type":"Organization","@id":"http:\/\/ideascale.com\/zh-hans\/#organization","name":"IdeaScale","url":"http:\/\/ideascale.com\/zh-hans\/","logo":{"@type":"ImageObject","inLanguage":"zh-Hans","@id":"http:\/\/ideascale.com\/zh-hans\/#\/schema\/logo\/image\/","url":"https:\/\/ideascale.com\/wp-content\/uploads\/2024\/10\/IdeaScale-Logo.png","contentUrl":"https:\/\/ideascale.com\/wp-content\/uploads\/2024\/10\/IdeaScale-Logo.png","width":696,"height":696,"caption":"IdeaScale"},"image":{"@id":"http:\/\/ideascale.com\/zh-hans\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ideascale","https:\/\/x.com\/ideascale","https:\/\/www.instagram.com\/ideascale\/","https:\/\/www.linkedin.com\/company\/ideascale\/","https:\/\/www.youtube.com\/@Ideascalesolution"]},{"@type":"Person","@id":"http:\/\/ideascale.com\/zh-hans\/#\/schema\/person\/548a157b52ddaa368a8914d8e36b8373","name":"Moinul Alam","image":{"@type":"ImageObject","inLanguage":"zh-Hans","@id":"http:\/\/ideascale.com\/zh-hans\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/da2f00661790bdb7d84bc08f3be7e1904f847b8cc8d3af326e0616c14b5a964a?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/da2f00661790bdb7d84bc08f3be7e1904f847b8cc8d3af326e0616c14b5a964a?s=96&r=g","caption":"Moinul Alam"},"url":"https:\/\/ideascale.com\/zh-hans\/author\/moinul\/"}]}},"_links":{"self":[{"href":"https:\/\/ideascale.com\/zh-hans\/wp-json\/wp\/v2\/posts\/71009","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ideascale.com\/zh-hans\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ideascale.com\/zh-hans\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ideascale.com\/zh-hans\/wp-json\/wp\/v2\/users\/72"}],"replies":[{"embeddable":true,"href":"https:\/\/ideascale.com\/zh-hans\/wp-json\/wp\/v2\/comments?post=71009"}],"version-history":[{"count":0,"href":"https:\/\/ideascale.com\/zh-hans\/wp-json\/wp\/v2\/posts\/71009\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ideascale.com\/zh-hans\/wp-json\/wp\/v2\/media\/71010"}],"wp:attachment":[{"href":"https:\/\/ideascale.com\/zh-hans\/wp-json\/wp\/v2\/media?parent=71009"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ideascale.com\/zh-hans\/wp-json\/wp\/v2\/categories?post=71009"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ideascale.com\/zh-hans\/wp-json\/wp\/v2\/tags?post=71009"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/ideascale.com\/zh-hans\/wp-json\/wp\/v2\/contributor?post=71009"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}