{"id":83611,"date":"2023-11-01T06:12:10","date_gmt":"2023-11-01T10:12:10","guid":{"rendered":"https:\/\/ideascale.com\/viblog\/khung-ke-hoach-chien-luoc\/"},"modified":"2024-06-20T02:27:09","modified_gmt":"2024-06-20T06:27:09","slug":"khung-ke-hoach-chien-luoc","status":"publish","type":"post","link":"https:\/\/ideascale.com\/vi\/viblog\/khung-ke-hoach-chien-luoc\/","title":{"rendered":"Hi\u1ec3u khung ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c"},"content":{"rendered":"

Trong th\u1ebf gi\u1edbi kinh doanh ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng, th\u00e0nh c\u00f4ng th\u01b0\u1eddng ph\u1ee5 thu\u1ed9c v\u00e0o t\u1ea7m nh\u00ecn r\u00f5 r\u00e0ng v\u00e0 k\u1ebf ho\u1ea1ch \u0111\u01b0\u1ee3c c\u00e2n nh\u1eafc k\u1ef9 l\u01b0\u1ee1ng. \u0110\u00e2y l\u00e0 l\u00fac khung ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t huy t\u00e1c d\u1ee5ng. \u0110\u00f3 l\u00e0 l\u1ed9 tr\u00ecnh h\u01b0\u1edbng d\u1eabn c\u00e1c t\u1ed5 ch\u1ee9c v\u01b0\u1ee3t qua b\u1ed1i c\u1ea3nh n\u0103ng \u0111\u1ed9ng, gi\u00fap h\u1ecd x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau v\u00e0 v\u1ea1ch ra l\u1ed9 tr\u00ecnh h\u01b0\u1edbng t\u1edbi t\u01b0\u01a1ng lai mong mu\u1ed1n. Trong blog n\u00e0y, ch\u00fang ta s\u1ebd \u0111i s\u00e2u v\u00e0o s\u1ef1 ph\u1ee9c t\u1ea1p c\u1ee7a khung ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c, kh\u00e1m ph\u00e1 n\u00f3 l\u00e0 g\u00ec, t\u1ea1i sao n\u00f3 quan tr\u1ecdng v\u00e0 n\u00f3 ho\u1ea1t \u0111\u1ed9ng nh\u01b0 th\u1ebf n\u00e0o.<\/span><\/p>\n

Khung ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c \u0111\u01b0\u1ee3c c\u00f4ng b\u1ed1<\/h2>\n

Khung ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a l\u00e0 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn c\u00f3 c\u1ea5u tr\u00fac \u0111\u01b0\u1ee3c c\u00e1c t\u1ed5 ch\u1ee9c s\u1eed d\u1ee5ng \u0111\u1ec3 \u0111\u1eb7t ra c\u00e1c m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n, x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau, ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c v\u00e0 theo d\u00f5i ti\u1ebfn \u0111\u1ed9. \u0110\u00f3 l\u00e0 n\u01b0\u1edbc s\u1ed1t b\u00ed m\u1eadt gi\u00fap c\u00e1c doanh nghi\u1ec7p duy tr\u00ec t\u00ednh c\u1ea1nh tranh v\u00e0 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng. <\/span><\/p>\n

    \n
  1. Tuy\u00ean b\u1ed1 s\u1ee9 m\u1ec7nh v\u00e0 t\u1ea7m nh\u00ecn<\/b><\/li>\n<\/ol>\n

    Cu\u1ed9c h\u00e0nh tr\u00ecnh b\u1eaft \u0111\u1ea7u v\u1edbi s\u1ef1 hi\u1ec3u bi\u1ebft r\u00f5 r\u00e0ng v\u1ec1 s\u1ee9 m\u1ec7nh v\u00e0 t\u1ea7m nh\u00ecn c\u1ee7a t\u1ed5 ch\u1ee9c. Tuy\u00ean b\u1ed1 s\u1ee9 m\u1ec7nh n\u00eau r\u00f5 nh\u1eefng g\u00ec t\u1ed5 ch\u1ee9c l\u00e0m, trong khi tuy\u00ean b\u1ed1 t\u1ea7m nh\u00ecn ph\u00e1c th\u1ea3o n\u01a1i t\u1ed5 ch\u1ee9c mong mu\u1ed1n \u0111\u1ea1t \u0111\u01b0\u1ee3c trong t\u01b0\u01a1ng lai.<\/span><\/p>\n

      \n
    1. Ph\u00e2n t\u00edch t\u00ecnh h\u00ecnh (Ph\u00e2n t\u00edch SWOT)<\/b><\/li>\n<\/ol>\n

      \u0110i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi ph\u1ea3i c\u00f3 s\u1ef1 \u0111\u00e1nh gi\u00e1 to\u00e0n di\u1ec7n v\u1ec1 \u0111i\u1ec3m m\u1ea1nh v\u00e0 \u0111i\u1ec3m y\u1ebfu b\u00ean trong c\u1ee7a t\u1ed5 ch\u1ee9c, c\u00f9ng v\u1edbi vi\u1ec7c kh\u00e1m ph\u00e1 c\u00e1c c\u01a1 h\u1ed9i v\u00e0 m\u1ed1i \u0111e d\u1ecda b\u00ean ngo\u00e0i. \u0110\u00f3 l\u00e0 la b\u00e0n \u0111\u1ecbnh h\u01b0\u1edbng t\u1ed5 ch\u1ee9c trong m\u00f4i tr\u01b0\u1eddng hi\u1ec7n t\u1ea1i.<\/span><\/p>\n

        \n
      1. M\u1ee5c ti\u00eau v\u00e0 m\u1ee5c \u0111\u00edch<\/b><\/li>\n<\/ol>\n

        V\u1edbi suy ngh\u0129 v\u1ec1 v\u1ecb tr\u00ed \u0111\u1ecba l\u00fd, c\u00e1c t\u1ed5 ch\u1ee9c s\u1ebd thi\u1ebft l\u1eadp c\u00e1c m\u1ee5c ti\u00eau v\u00e0 m\u1ee5c ti\u00eau. M\u1ee5c ti\u00eau l\u00e0 nh\u1eefng kh\u00e1t v\u1ecdng cao c\u1ea3, l\u00e2u d\u00e0i, trong khi m\u1ee5c ti\u00eau l\u00e0 nh\u1eefng c\u1ed9t m\u1ed1c c\u1ee5 th\u1ec3, c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c d\u1eabn \u0111\u1ebfn vi\u1ec7c ho\u00e0n th\u00e0nh ch\u00fang.<\/span><\/p>\n

          \n
        1. Chi\u1ebfn l\u01b0\u1ee3c v\u00e0 k\u1ebf ho\u1ea1ch h\u00e0nh \u0111\u1ed9ng<\/b><\/li>\n<\/ol>\n

          Chi\u1ebfn l\u01b0\u1ee3c l\u00e0 nh\u1eefng c\u00e1ch ti\u1ebfp c\u1eadn c\u1ea5p cao \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau. C\u00e1c chi\u1ebfn l\u01b0\u1ee3c n\u00e0y sau \u0111\u00f3 \u0111\u01b0\u1ee3c chia th\u00e0nh c\u00e1c b\u01b0\u1edbc c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n \u0111\u01b0\u1ee3c v\u1edbi c\u00e1c k\u1ebf ho\u1ea1ch h\u00e0nh \u0111\u1ed9ng chi ti\u1ebft, x\u00e1c \u0111\u1ecbnh r\u00f5 nhi\u1ec7m v\u1ee5, ti\u1ebfn tr\u00ecnh, tr\u00e1ch nhi\u1ec7m v\u00e0 ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c.<\/span><\/p>\n

            \n
          1. Ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c<\/b><\/li>\n<\/ol>\n

            Kh\u00f4ng c\u00f3 k\u1ebf ho\u1ea1ch n\u00e0o c\u00f3 th\u1ec3 th\u00e0nh c\u00f4ng n\u1ebfu kh\u00f4ng c\u00f3 ngu\u1ed3n l\u1ef1c. X\u00e1c \u0111\u1ecbnh ng\u00e2n s\u00e1ch, nh\u00e2n s\u1ef1 v\u00e0 c\u00e1c ngu\u1ed3n l\u1ef1c kh\u00e1c c\u1ea7n thi\u1ebft l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft \u0111\u1ec3 c\u00f3 m\u1ed9t h\u00e0nh tr\u00ecnh th\u00e0nh c\u00f4ng.<\/span><\/p>\n

              \n
            1. Gi\u00e1m s\u00e1t v\u00e0 \u0111o l\u01b0\u1eddng<\/b><\/li>\n<\/ol>\n

              \u0110\u1ec3 \u0111i \u0111\u00fang h\u01b0\u1edbng, c\u00e1c t\u1ed5 ch\u1ee9c x\u00e1c \u0111\u1ecbnh c\u00e1c Ch\u1ec9 s\u1ed1 Hi\u1ec7u su\u1ea5t Ch\u00ednh (KPI) \u0111\u1ec3 theo d\u00f5i ti\u1ebfn \u0111\u1ed9 h\u01b0\u1edbng t\u1edbi m\u1ee5c ti\u00eau c\u1ee7a h\u1ecd. Vi\u1ec7c xem x\u00e9t v\u00e0 \u0111\u00e1nh gi\u00e1 th\u01b0\u1eddng xuy\u00ean \u0111\u1ea3m b\u1ea3o r\u1eb1ng k\u1ebf ho\u1ea1ch v\u1eabn ph\u00f9 h\u1ee3p v\u00e0 hi\u1ec7u qu\u1ea3.<\/span><\/p>\n

                \n
              1. \u0110\u00e1nh gi\u00e1 v\u00e0 gi\u1ea3m thi\u1ec3u r\u1ee7i ro<\/b><\/li>\n<\/ol>\n

                M\u1ed9t chi\u1ebfn l\u01b0\u1ee3c gia hi\u1ec3u bi\u1ebft lu\u00f4n s\u1eb5n s\u00e0ng cho nh\u1eefng tr\u1edf ng\u1ea1i b\u1ea5t ng\u1edd. C\u00e1c t\u1ed5 ch\u1ee9c x\u00e1c \u0111\u1ecbnh nh\u1eefng r\u1ee7i ro ti\u1ec1m \u1ea9n v\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 ng\u0103n ch\u1eb7n ho\u1eb7c qu\u1ea3n l\u00fd ch\u00fang.<\/span><\/p>\n

                  \n
                1. Truy\u1ec1n th\u00f4ng v\u00e0 s\u1ef1 tham gia c\u1ee7a c\u00e1c b\u00ean li\u00ean quan<\/b><\/li>\n<\/ol>\n

                  M\u1ed9t chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 \u0111\u00f2i h\u1ecfi m\u1ed9t \u0111\u1ed9i ng\u0169 \u0111o\u00e0n k\u1ebft. C\u00e1c t\u1ed5 ch\u1ee9c \u0111\u1ea3m b\u1ea3o r\u1eb1ng t\u1ea5t c\u1ea3 c\u00e1c b\u00ean li\u00ean quan \u0111\u1ec1u \u0111\u01b0\u1ee3c th\u00f4ng tin \u0111\u1ea7y \u0111\u1ee7 v\u00e0 hi\u1ec3u r\u00f5 vai tr\u00f2 c\u1ee7a h\u1ecd trong vi\u1ec7c th\u1ef1c hi\u1ec7n k\u1ebf ho\u1ea1ch. \u0110i\u1ec1u n\u00e0y bao g\u1ed3m c\u00e1c nh\u00e2n vi\u00ean, kh\u00e1ch h\u00e0ng, c\u1ed5 \u0111\u00f4ng v\u00e0 x\u00e3 h\u1ed9i r\u1ed9ng l\u1edbn h\u01a1n.<\/span><\/p>\n

                    \n
                  1. Tri\u1ec3n khai v\u00e0 thi h\u00e0nh<\/b><\/li>\n<\/ol>\n

                    \u0110\u00e2y l\u00e0 n\u01a1i cao su g\u1eb7p \u0111\u01b0\u1eddng. C\u00e1c t\u1ed5 ch\u1ee9c \u0111\u01b0a k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c v\u00e0o ho\u1ea1t \u0111\u1ed9ng, \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c k\u1ebf ho\u1ea1ch h\u00e0nh \u0111\u1ed9ng \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n nh\u01b0 d\u1ef1 \u0111\u1ecbnh.<\/span><\/p>\n

                      \n
                    1. \u0110\u00e1nh gi\u00e1 v\u00e0 \u0111\u00e1nh gi\u00e1<\/b><\/li>\n<\/ol>\n

                      Khi h\u00e0nh tr\u00ecnh ti\u1ebfn tri\u1ec3n, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i \u0111\u00e1nh gi\u00e1 xem k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c \u0111ang ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u01b0 th\u1ebf n\u00e0o. \u0110\u00e1nh gi\u00e1 th\u01b0\u1eddng xuy\u00ean \u0111\u00e1nh gi\u00e1 t\u00ednh hi\u1ec7u qu\u1ea3 c\u1ee7a k\u1ebf ho\u1ea1ch, t\u00e1c \u0111\u1ed9ng c\u1ee7a n\u00f3 \u0111\u1ed1i v\u1edbi t\u1ed5 ch\u1ee9c v\u00e0 li\u1ec7u k\u1ebf ho\u1ea1ch c\u00f3 c\u1ea7n \u0111i\u1ec1u ch\u1ec9nh hay kh\u00f4ng. H\u00e3y nh\u1edb r\u1eb1ng, ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh n\u0103ng \u0111\u1ed9ng v\u00e0 li\u00ean t\u1ee5c.<\/span><\/p>\n

                      Ch\u1ecdn \u0111\u00fang khung<\/h2>\n

                      Kh\u00f4ng c\u00f3 c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0o ph\u00f9 h\u1ee3p cho t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi trong vi\u1ec7c l\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c. C\u00e1c t\u1ed5 ch\u1ee9c kh\u00e1c nhau c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c khu\u00f4n kh\u1ed5 kh\u00e1c nhau ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u v\u00e0 m\u1ee5c ti\u00eau ri\u00eang c\u1ee7a h\u1ecd. C\u00e1c khung ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c ph\u1ed5 bi\u1ebfn bao g\u1ed3m Th\u1ebb \u0111i\u1ec3m c\u00e2n b\u1eb1ng, M\u00f4 h\u00ecnh 7S c\u1ee7a McKinsey, Ph\u00e2n t\u00edch SWOT v\u00e0 ph\u01b0\u01a1ng ph\u00e1p Hoshin Kanri, c\u00f9ng nhi\u1ec1u khung kh\u00e1c. Vi\u1ec7c l\u1ef1a ch\u1ecdn khu\u00f4n kh\u1ed5 ph\u1ea3i ph\u00f9 h\u1ee3p v\u1edbi ng\u00e0nh, m\u1ee5c ti\u00eau v\u00e0 ho\u00e0n c\u1ea3nh c\u1ee5 th\u1ec3 c\u1ee7a t\u1ed5 ch\u1ee9c b\u1ea1n.<\/span><\/p>\n

                      T\u00ecm hi\u1ec3u th\u00eam: L\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c l\u00e0 g\u00ec?<\/a><\/b><\/p>\n

                      Ph\u1ea7n k\u1ebft lu\u1eadn<\/h2>\n

                      Trong th\u1ebf gi\u1edbi kinh doanh, c\u00f3 m\u1ed9t k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c c\u0169ng gi\u1ed1ng nh\u01b0 c\u00f3 m\u1ed9t t\u1ea5m b\u1ea3n \u0111\u1ed3 \u0111\u1ec3 \u0111\u1ecbnh h\u01b0\u1edbng nh\u1eefng l\u00e3nh th\u1ed5 ch\u01b0a \u0111\u01b0\u1ee3c kh\u00e1m ph\u00e1. Khung ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c cung c\u1ea5p b\u1ea3n \u0111\u1ed3 \u0111\u00f3, \u0111\u01b0a ra c\u00e1ch ti\u1ebfp c\u1eadn c\u00f3 h\u1ec7 th\u1ed1ng v\u00e0 k\u1ef7 lu\u1eadt \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n. \u0110\u00f3 l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh n\u0103ng \u0111\u1ed9ng gi\u00fap trao quy\u1ec1n cho c\u00e1c t\u1ed5 ch\u1ee9c th\u00edch \u1ee9ng v\u00e0 ph\u00e1t tri\u1ec3n trong b\u1ed1i c\u1ea3nh lu\u00f4n thay \u0111\u1ed5i. V\u00ec v\u1eady, cho d\u00f9 b\u1ea1n l\u00e0 m\u1ed9t c\u00f4ng ty kh\u1edfi nghi\u1ec7p nh\u1ecf hay m\u1ed9t t\u1eadp \u0111o\u00e0n to\u00e0n c\u1ea7u, \u0111\u1eebng \u0111\u00e1nh gi\u00e1 th\u1ea5p s\u1ee9c m\u1ea1nh c\u1ee7a vi\u1ec7c l\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c \u2013 \u0111\u00f3 l\u00e0 ch\u00eca kh\u00f3a gi\u00fap b\u1ea1n v\u1ea1ch ra l\u1ed9 tr\u00ecnh th\u00e0nh c\u00f4ng trong t\u01b0\u01a1ng lai.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

                      Trong th\u1ebf gi\u1edbi kinh doanh ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng, th\u00e0nh c\u00f4ng th\u01b0\u1eddng ph\u1ee5 thu\u1ed9c v\u00e0o t\u1ea7m nh\u00ecn r\u00f5 r\u00e0ng v\u00e0 k\u1ebf ho\u1ea1ch \u0111\u01b0\u1ee3c c\u00e2n nh\u1eafc k\u1ef9 l\u01b0\u1ee1ng. \u0110\u00e2y l\u00e0 l\u00fac […]<\/p>\n","protected":false},"author":72,"featured_media":83432,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4437],"tags":[],"contributor":[4619],"class_list":["post-83611","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-viblog","contributor-paul-vanzandt-vi"],"yoast_head":"\nHi\u1ec3u khung ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c<\/title>\n<meta name=\"description\" content=\"Kh\u00e1m ph\u00e1 b\u1ea3n ch\u1ea5t c\u1ee7a c\u00e1c khung ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng trong kinh doanh trong h\u01b0\u1edbng d\u1eabn ng\u1eafn g\u1ecdn c\u1ee7a ch\u00fang t\u00f4i. 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