\u01afu \u0111i\u1ec3m c\u1ee7a Lean Canvas<\/a><\/b><\/p>\nL\u1ee3i \u00edch c\u1ee7a Lean UX Canvas<\/h2>\n
Lean UX Canvas mang l\u1ea1i m\u1ed9t s\u1ed1 l\u1ee3i \u00edch cho c\u00e1c nh\u00f3m v\u00e0 t\u1ed5 ch\u1ee9c tham gia ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m v\u00e0 thi\u1ebft k\u1ebf tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng (UX). M\u1ed9t s\u1ed1 \u01b0u \u0111i\u1ec3m ch\u00ednh bao g\u1ed3m:<\/span><\/p>\n\n- S\u1ef1 h\u1ee3p t\u00e1c<\/b><\/li>\n<\/ol>\n
Canvas th\u00fac \u0111\u1ea9y s\u1ef1 c\u1ed9ng t\u00e1c v\u00e0 giao ti\u1ebfp gi\u1eefa c\u00e1c nh\u00f3m \u0111a ch\u1ee9c n\u0103ng, bao g\u1ed3m nh\u00e0 thi\u1ebft k\u1ebf, nh\u00e0 ph\u00e1t tri\u1ec3n, ng\u01b0\u1eddi qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m v\u00e0 c\u00e1c b\u00ean li\u00ean quan kh\u00e1c. N\u00f3 khuy\u1ebfn kh\u00edch m\u1ecdi ng\u01b0\u1eddi l\u00e0m vi\u1ec7c c\u00f9ng nhau h\u01b0\u1edbng t\u1edbi m\u1ed9t m\u1ee5c ti\u00eau chung v\u00e0 s\u1eafp x\u1ebfp n\u1ed7 l\u1ef1c c\u1ee7a h\u1ecd.<\/span><\/p>\n\n- Ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn l\u1ea5y ng\u01b0\u1eddi d\u00f9ng l\u00e0m trung t\u00e2m<\/b><\/li>\n<\/ol>\n
Canvas nh\u1ea5n m\u1ea1nh t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c t\u1eadp trung v\u00e0o k\u1ebft qu\u1ea3 v\u00e0 m\u1ee5c ti\u00eau c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. N\u00f3 gi\u00fap c\u00e1c nh\u00f3m \u01b0u ti\u00ean nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi d\u00f9ng h\u01a1n l\u00e0 ph\u00e1t tri\u1ec3n t\u00ednh n\u0103ng, d\u1eabn \u0111\u1ebfn nhi\u1ec1u gi\u1ea3i ph\u00e1p l\u1ea5y ng\u01b0\u1eddi d\u00f9ng l\u00e0m trung t\u00e2m h\u01a1n.<\/span><\/p>\n\n- Trong tr\u1ebbo<\/b><\/li>\n<\/ol>\n
B\u1eb1ng c\u00e1ch \u0111i\u1ec1n v\u00e0o khung v\u1ebd, c\u00e1c nh\u00f3m s\u1ebd hi\u1ec3u r\u00f5 r\u00e0ng v\u00e0 \u0111\u01b0\u1ee3c chia s\u1ebb v\u1ec1 v\u1ea5n \u0111\u1ec1 kinh doanh, t\u00ednh c\u00e1ch ng\u01b0\u1eddi d\u00f9ng, gi\u1ea3 thuy\u1ebft v\u00e0 k\u1ebft qu\u1ea3 mong \u0111\u1ee3i. S\u1ef1 r\u00f5 r\u00e0ng n\u00e0y l\u00e0m gi\u1ea3m s\u1ef1 hi\u1ec3u l\u1ea7m v\u00e0 \u0111i\u1ec1u ch\u1ec9nh n\u1ed7 l\u1ef1c c\u1ee7a nh\u00f3m.<\/span><\/p>\n\n- L\u1eb7p \u0111i l\u1eb7p l\u1ea1i v\u00e0 linh ho\u1ea1t<\/b><\/li>\n<\/ol>\n
Lean UX Canvas khuy\u1ebfn kh\u00edch c\u00e1ch ti\u1ebfp c\u1eadn l\u1eb7p \u0111i l\u1eb7p l\u1ea1i v\u00e0 linh ho\u1ea1t \u0111\u1ec3 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m. N\u00f3 th\u1eeba nh\u1eadn r\u1eb1ng c\u00e1c gi\u1ea3 \u0111\u1ecbnh v\u00e0 gi\u1ea3 thuy\u1ebft c\u1ea7n \u0111\u01b0\u1ee3c ki\u1ec3m tra v\u00e0 \u0111i\u1ec1u ch\u1ec9nh khi d\u1ef1 \u00e1n ti\u1ebfn tri\u1ec3n, th\u00fac \u0111\u1ea9y v\u0103n h\u00f3a c\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c.<\/span><\/p>\n\n- T\u1eadp trung v\u00e0o gi\u00e1 tr\u1ecb<\/b><\/li>\n<\/ol>\n
C\u00e1c nh\u00f3m s\u1eed d\u1ee5ng canvas c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng t\u1eadp trung v\u00e0o vi\u1ec7c mang l\u1ea1i gi\u00e1 tr\u1ecb cho ng\u01b0\u1eddi d\u00f9ng v\u00e0 doanh nghi\u1ec7p h\u01a1n. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn vi\u1ec7c t\u1ea1o ra c\u00e1c s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi d\u00f9ng v\u00e0 nhu c\u1ea7u th\u1ecb tr\u01b0\u1eddng.<\/span><\/p>\n\n- Gi\u1ea3m thi\u1ec3u r\u1ee7i ro<\/b><\/li>\n<\/ol>\n
B\u1eb1ng c\u00e1ch x\u00e1c \u0111\u1ecbnh v\u00e0 gi\u1ea3i quy\u1ebft c\u00e1c r\u1ee7i ro v\u00e0 s\u1ef1 kh\u00f4ng ch\u1eafc ch\u1eafn ti\u1ec1m \u1ea9n, canvas gi\u00fap c\u00e1c nh\u00f3m ch\u1ee7 \u0111\u1ed9ng qu\u1ea3n l\u00fd c\u00e1c th\u00e1ch th\u1ee9c. C\u00e1ch ti\u1ebfp c\u1eadn nh\u1eadn th\u1ee9c r\u1ee7i ro n\u00e0y c\u00f3 th\u1ec3 ng\u0103n ng\u1eeba nh\u1eefng sai l\u1ea7m t\u1ed1n k\u00e9m v\u00e0 s\u1ef1 ch\u1eadm tr\u1ec5 c\u1ee7a d\u1ef1 \u00e1n.<\/span><\/p>\n\n- Ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c nguy\u00ean t\u1eafc Lean<\/b><\/li>\n<\/ol>\n
Khung n\u00e0y ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c nguy\u00ean t\u1eafc Lean, bao g\u1ed3m gi\u1ea3m thi\u1ec3u l\u00e3ng ph\u00ed, mang l\u1ea1i gi\u00e1 tr\u1ecb v\u00e0 \u1ee9ng ph\u00f3 v\u1edbi s\u1ef1 thay \u0111\u1ed5i. N\u00f3 c\u00f3 th\u1ec3 gi\u00fap c\u00e1c t\u1ed5 ch\u1ee9c \u00e1p d\u1ee5ng t\u01b0 duy Lean trong qu\u00e1 tr\u00ecnh thi\u1ebft k\u1ebf v\u00e0 ph\u00e1t tri\u1ec3n c\u1ee7a h\u1ecd.<\/span><\/p>\n\n- Ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u<\/b><\/li>\n<\/ol>\n
Vi\u1ec7c \u0111\u01b0a v\u00e0o c\u00e1c s\u1ed1 li\u1ec7u ch\u00ednh v\u00e0 chu tr\u00ecnh X\u00e2y d\u1ef1ng-\u0110o l\u01b0\u1eddng-T\u00ecm hi\u1ec3u s\u1ebd khuy\u1ebfn kh\u00edch vi\u1ec7c ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u. C\u00e1c nh\u00f3m c\u00f3 th\u1ec3 x\u00e1c th\u1ef1c c\u00e1c gi\u1ea3 \u0111\u1ecbnh v\u00e0 gi\u1ea3 thuy\u1ebft c\u1ee7a m\u00ecnh b\u1eb1ng d\u1eef li\u1ec7u ng\u01b0\u1eddi d\u00f9ng th\u1ef1c, d\u1eabn \u0111\u1ebfn nh\u1eefng l\u1ef1a ch\u1ecdn s\u00e1ng su\u1ed1t h\u01a1n.<\/span><\/p>\n\n- Uy\u1ec3n chuy\u1ec3n<\/b><\/li>\n<\/ol>\n
Canvas l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 linh ho\u1ea1t c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u0111i\u1ec1u ch\u1ec9nh \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee7a c\u00e1c d\u1ef1 \u00e1n v\u00e0 t\u1ed5 ch\u1ee9c kh\u00e1c nhau. C\u00e1c nh\u00f3m c\u00f3 th\u1ec3 ch\u1ecdn y\u1ebfu t\u1ed1 n\u00e0o ph\u00f9 h\u1ee3p nh\u1ea5t v\u00e0 \u0111i\u1ec1u ch\u1ec9nh canvas cho ph\u00f9 h\u1ee3p.<\/span><\/p>\n\n- Gi\u1ea3m t\u00e0i li\u1ec7u<\/b><\/li>\n<\/ol>\n
Lean UX nh\u1ea5n m\u1ea1nh v\u00e0o ph\u1ea7n m\u1ec1m ho\u1ea1t \u0111\u1ed9ng \u0111\u01b0\u1ee3c h\u01a1n l\u00e0 t\u00e0i li\u1ec7u m\u1edf r\u1ed9ng. Canvas cung c\u1ea5p m\u1ed9t c\u00e1ch tr\u1ef1c quan v\u00e0 ng\u1eafn g\u1ecdn \u0111\u1ec3 n\u1eafm b\u1eaft th\u00f4ng tin quan tr\u1ecdng, gi\u1ea3m nhu c\u1ea7u v\u1ec1 t\u00e0i li\u1ec7u d\u00e0i d\u00f2ng v\u00e0 d\u01b0 th\u1eeba.<\/span><\/p>\n\n- Kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng<\/b><\/li>\n<\/ol>\n
Trong c\u00e1c th\u1ecb tr\u01b0\u1eddng ho\u1eb7c d\u1ef1 \u00e1n \u0111ang thay \u0111\u1ed5i nhanh ch\u00f3ng, Lean UX Canvas c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u0111i\u1ec1u ch\u1ec9nh nhanh ch\u00f3ng khi thu \u0111\u01b0\u1ee3c nh\u1eefng hi\u1ec3u bi\u1ebft m\u1edbi, cho ph\u00e9p c\u00e1c nh\u00f3m xoay v\u00f2ng ho\u1eb7c thay \u0111\u1ed5i h\u01b0\u1edbng khi c\u1ea7n.<\/span><\/p>\n\n- Hi\u1ec7u qu\u1ea3<\/b><\/li>\n<\/ol>\n
B\u1eb1ng c\u00e1ch t\u1eadp trung v\u00e0o m\u1ed9t s\u1ea3n ph\u1ea9m kh\u1ea3 thi t\u1ed1i thi\u1ec3u (MVP) v\u00e0 c\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c, c\u00e1c nh\u00f3m c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3 h\u01a1n \u0111\u1ed3ng th\u1eddi gi\u1ea3m th\u1eddi gian v\u00e0 ngu\u1ed3n l\u1ef1c d\u00e0nh cho c\u00e1c t\u00ednh n\u0103ng kh\u00f4ng c\u1ea7n thi\u1ebft.<\/span><\/p>\nNh\u00ecn chung, Lean UX Canvas l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 c\u00f3 gi\u00e1 tr\u1ecb \u0111\u1ec3 th\u00fac \u0111\u1ea9y c\u00e1ch ti\u1ebfp c\u1eadn l\u1ea5y ng\u01b0\u1eddi d\u00f9ng l\u00e0m trung t\u00e2m, h\u1ee3p t\u00e1c v\u00e0 linh ho\u1ea1t \u0111\u1ec3 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m. N\u00f3 gi\u00fap c\u00e1c nh\u00f3m t\u1eadp trung v\u00e0o nh\u1eefng g\u00ec th\u1ef1c s\u1ef1 quan tr\u1ecdng \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi d\u00f9ng, \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u v\u00e0 th\u00edch \u1ee9ng v\u1edbi ho\u00e0n c\u1ea3nh thay \u0111\u1ed5i m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 h\u01a1n, cu\u1ed1i c\u00f9ng d\u1eabn \u0111\u1ebfn vi\u1ec7c t\u1ea1o ra c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 t\u1ed1t h\u01a1n.<\/span><\/p>\nT\u00ecm hi\u1ec3u th\u00eam: L\u1ed9 tr\u00ecnh kinh doanh l\u00e0 g\u00ec?<\/a><\/b><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":72,"featured_media":83560,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4437],"tags":[],"contributor":[4619],"class_list":["post-83559","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-viblog","contributor-paul-vanzandt-vi"],"yoast_head":"\nLean UX Canvas l\u00e0 g\u00ec? \u0110\u1ecbnh ngh\u0129a v\u00e0 l\u1ee3i \u00edch c\u1ee7a n\u00f3<\/title>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\n\n\n\n\t\n\t\n\t\n