{"id":82259,"date":"2023-11-30T13:00:56","date_gmt":"2023-11-30T17:00:56","guid":{"rendered":"https:\/\/ideascale.com\/viblog\/doi-moi-dich-vu-khach-hang-la-gi\/"},"modified":"2024-06-19T07:48:18","modified_gmt":"2024-06-19T11:48:18","slug":"doi-moi-dich-vu-khach-hang-la-gi","status":"publish","type":"post","link":"https:\/\/ideascale.com\/vi\/viblog\/doi-moi-dich-vu-khach-hang-la-gi\/","title":{"rendered":"\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec? Definition, Types, Examples and Benefits"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><strong><b>M\u1ee5c l\u1ee5c<\/b><\/strong><\/p>\n<\/div><div class=\"awb-toc-el awb-toc-el--1\" data-awb-toc-id=\"1\" data-awb-toc-options=\"{&quot;allowed_heading_tags&quot;:{&quot;h2&quot;:0},&quot;ignore_headings&quot;:&quot;&quot;,&quot;ignore_headings_words&quot;:&quot;&quot;,&quot;enable_cache&quot;:&quot;yes&quot;,&quot;highlight_current_heading&quot;:&quot;no&quot;,&quot;hide_hidden_titles&quot;:&quot;yes&quot;,&quot;limit_container&quot;:&quot;post_content&quot;,&quot;select_custom_headings&quot;:&quot;&quot;,&quot;icon&quot;:&quot;fa-flag fas&quot;,&quot;counter_type&quot;:&quot;decimal&quot;}\" style=\"--awb-counter-type:counters(awb-toc, &quot;.&quot;, decimal) &quot;. &quot;;\"><div class=\"awb-toc-el__content\"><ul class=\"awb-toc-el__list awb-toc-el__list--0\"><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_oi_moi_dich_vu_khach_hang_la_gi\">\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec?<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Cac_loai_hinh_oi_moi_dich_vu_khach\">C\u00e1c lo\u1ea1i h\u00ecnh \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Vi_du_ve_oi_moi_dich_vu_khach\">V\u00ed d\u1ee5 v\u1ec1 \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Loi_ich_cua_viec_oi_moi_dich_vu\">L\u1ee3i \u00edch c\u1ee7a vi\u1ec7c \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng<\/a><\/li><\/ul><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><h2 class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec?<\/h2>\n<p><span style=\"font-weight: 400;\">\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a l\u00e0 vi\u1ec7c \u0111\u01b0a ra c\u00e1c ph\u01b0\u01a1ng ph\u00e1p, c\u00f4ng ngh\u1ec7, chi\u1ebfn l\u01b0\u1ee3c ho\u1eb7c quy tr\u00ecnh m\u1edbi v\u00e0 c\u1ea3i ti\u1ebfn \u0111\u1ec3 n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 hi\u1ec7u qu\u1ea3 c\u1ee7a d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng. N\u00f3 v\u01b0\u1ee3t xa c\u00e1c ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn truy\u1ec1n th\u1ed1ng v\u00e0 t\u00ecm c\u00e1ch gi\u1ea3i quy\u1ebft c\u00e1c nhu c\u1ea7u, mong \u0111\u1ee3i v\u00e0 th\u00e1ch th\u1ee9c c\u1ee7a kh\u00e1ch h\u00e0ng theo nh\u1eefng c\u00e1ch m\u1edbi l\u1ea1 v\u00e0 c\u00f3 t\u00e1c \u0111\u1ed9ng. \u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi m\u1ee5c ti\u00eau cung c\u1ea5p tr\u1ea3i nghi\u1ec7m \u0111\u1eb7c bi\u1ec7t cho kh\u00e1ch h\u00e0ng, gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 hi\u1ec7u qu\u1ea3 h\u01a1n v\u00e0 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 b\u1ec1n ch\u1eb7t h\u01a1n gi\u1eefa doanh nghi\u1ec7p v\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd.<\/span><\/p>\n<p><b>C\u00e1c y\u1ebfu t\u1ed1 ch\u00ednh c\u1ee7a \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng bao g\u1ed3m:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>T\u00edch h\u1ee3p c\u00f4ng ngh\u1ec7:<\/b> <span style=\"font-weight: 400;\">T\u1eadn d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 ti\u00ean ti\u1ebfn nh\u01b0 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o, chatbot, t\u1ef1 \u0111\u1ed9ng h\u00f3a v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u \u0111\u1ec3 h\u1ee3p l\u00fd h\u00f3a c\u00e1c t\u01b0\u01a1ng t\u00e1c c\u1ee7a kh\u00e1ch h\u00e0ng, cung c\u1ea5p ph\u1ea3n h\u1ed3i nhanh h\u01a1n v\u00e0 n\u00e2ng cao tr\u1ea3i nghi\u1ec7m d\u1ecbch v\u1ee5 t\u1ed5ng th\u1ec3.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>H\u1ed7 tr\u1ee3 \u0111a k\u00eanh:<\/b><span style=\"font-weight: 400;\"> Cung c\u1ea5p h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng tr\u00ean nhi\u1ec1u k\u00eanh, bao g\u1ed3m \u0111i\u1ec7n tho\u1ea1i, email, tr\u00f2 chuy\u1ec7n tr\u1ef1c ti\u1ebfp, ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0 c\u1ed5ng t\u1ef1 ph\u1ee5c v\u1ee5. Vi\u1ec7c t\u00edch h\u1ee3p c\u00e1c k\u00eanh n\u00e0y \u0111\u1ea3m b\u1ea3o tr\u1ea3i nghi\u1ec7m li\u1ec1n m\u1ea1ch v\u00e0 nh\u1ea5t qu\u00e1n cho kh\u00e1ch h\u00e0ng.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 ch\u1ee7 \u0111\u1ed9ng:<\/b><span style=\"font-weight: 400;\"> X\u00e1c \u0111\u1ecbnh v\u00e0 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 ti\u1ec1m \u1ea9n tr\u01b0\u1edbc khi kh\u00e1ch h\u00e0ng nh\u1eadn ra ch\u00fang. Gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 ch\u1ee7 \u0111\u1ed9ng bao g\u1ed3m vi\u1ec7c d\u1ef1 \u0111o\u00e1n nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, gi\u1ea3i quy\u1ebft c\u00e1c \u0111i\u1ec3m y\u1ebfu v\u00e0 ng\u0103n ng\u1eeba c\u00e1c v\u1ea5n \u0111\u1ec1 t\u00e1i di\u1ec5n.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>T\u00f9y ch\u1ecdn t\u1ef1 ph\u1ee5c v\u1ee5:<\/b><span style=\"font-weight: 400;\"> Cung c\u1ea5p cho kh\u00e1ch h\u00e0ng c\u00e1c c\u00f4ng c\u1ee5 v\u00e0 t\u00e0i nguy\u00ean t\u1ef1 ph\u1ee5c v\u1ee5, ch\u1eb3ng h\u1ea1n nh\u01b0 c\u01a1 s\u1edf ki\u1ebfn \u200b\u200bth\u1ee9c, C\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p v\u00e0 h\u01b0\u1edbng d\u1eabn tr\u1ef1c tuy\u1ebfn. Trao quy\u1ec1n cho kh\u00e1ch h\u00e0ng t\u1ef1 t\u00ecm gi\u1ea3i ph\u00e1p gi\u00fap n\u00e2ng cao hi\u1ec7u qu\u1ea3 v\u00e0 s\u1ef1 thu\u1eadn ti\u1ec7n.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>C\u00e1 nh\u00e2n h\u00f3a:<\/b><span style=\"font-weight: 400;\"> \u0110i\u1ec1u ch\u1ec9nh c\u00e1c t\u01b0\u01a1ng t\u00e1c d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng d\u1ef1a tr\u00ean s\u1edf th\u00edch c\u00e1 nh\u00e2n, l\u1ecbch s\u1eed mua h\u00e0ng v\u00e0 h\u00e0nh vi. D\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a g\u00f3p ph\u1ea7n mang l\u1ea1i tr\u1ea3i nghi\u1ec7m h\u1ea5p d\u1eabn v\u00e0 ph\u00f9 h\u1ee3p h\u01a1n.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Giao ti\u1ebfp th\u1eddi gian th\u1ef1c:<\/b><span style=\"font-weight: 400;\"> Cho ph\u00e9p li\u00ean l\u1ea1c theo th\u1eddi gian th\u1ef1c gi\u1eefa kh\u00e1ch h\u00e0ng v\u00e0 nh\u00f3m h\u1ed7 tr\u1ee3. C\u00e1c t\u00f9y ch\u1ecdn tr\u00f2 chuy\u1ec7n tr\u1ef1c ti\u1ebfp, nh\u1eafn tin t\u1ee9c th\u1eddi v\u00e0 tr\u00f2 chuy\u1ec7n video n\u00e2ng cao kh\u1ea3 n\u0103ng ph\u1ea3n h\u1ed3i v\u00e0 t\u1ea1o \u0111i\u1ec1u ki\u1ec7n gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 nhanh h\u01a1n.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>C\u01a1 ch\u1ebf ph\u1ea3n h\u1ed3i:<\/b><span style=\"font-weight: 400;\"> Th\u1ef1c hi\u1ec7n c\u01a1 ch\u1ebf ph\u1ea3n h\u1ed3i \u0111\u1ec3 thu th\u1eadp \u00fd ki\u1ebfn, \u0111\u1ec1 xu\u1ea5t v\u00e0 hi\u1ec3u bi\u1ebft c\u1ee7a kh\u00e1ch h\u00e0ng. Ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng c\u00f3 gi\u00e1 tr\u1ecb trong vi\u1ec7c x\u00e1c \u0111\u1ecbnh c\u00e1c l\u0129nh v\u1ef1c c\u1ea7n c\u1ea3i ti\u1ebfn v\u00e0 ho\u00e0n thi\u1ec7n c\u00e1c d\u1ecbch v\u1ee5 cung c\u1ea5p.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>T\u01b0\u01a1ng t\u00e1c tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i:<\/b><span style=\"font-weight: 400;\"> S\u1eed d\u1ee5ng c\u00e1c n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111\u1ec3 h\u1ed7 tr\u1ee3 v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng. Tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi, ph\u1ea3n h\u1ed3i v\u00e0 khi\u1ebfu n\u1ea1i c\u1ee7a kh\u00e1ch h\u00e0ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i gi\u00fap x\u00e2y d\u1ef1ng c\u00e1ch ti\u1ebfp c\u1eadn d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng minh b\u1ea1ch v\u00e0 \u0111\u00e1p \u1ee9ng.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n:<\/b><span style=\"font-weight: 400;\"> T\u1eadn d\u1ee5ng ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n \u0111\u1ec3 d\u1ef1 \u0111o\u00e1n nhu c\u1ea7u v\u00e0 h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng. C\u00e1c m\u00f4 h\u00ecnh d\u1ef1 \u0111o\u00e1n c\u00f3 th\u1ec3 gi\u00fap x\u00e1c \u0111\u1ecbnh c\u00e1c v\u1ea5n \u0111\u1ec1 ti\u1ec1m \u1ea9n v\u00e0 \u0111\u01b0a ra c\u00e1c gi\u1ea3i ph\u00e1p ph\u00f2ng ng\u1eeba.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>N\u1ec1n t\u1ea3ng h\u1ed7 tr\u1ee3 h\u1ee3p t\u00e1c:<\/b><span style=\"font-weight: 400;\"> Tri\u1ec3n khai c\u00e1c n\u1ec1n t\u1ea3ng h\u1ed7 tr\u1ee3 c\u1ed9ng t\u00e1c cho ph\u00e9p c\u00e1c nh\u00f3m n\u1ed9i b\u1ed9 l\u00e0m vi\u1ec7c c\u00f9ng nhau m\u1ed9t c\u00e1ch li\u1ec1n m\u1ea1ch \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch h\u00e0ng. C\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y \u0111\u1ea3m b\u1ea3o c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n v\u1ec1 t\u01b0\u01a1ng t\u00e1c c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o \u0111i\u1ec1u ki\u1ec7n gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 hi\u1ec7u qu\u1ea3.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0110\u00e0o t\u1ea1o v\u00e0 ph\u00e1t tri\u1ec3n li\u00ean t\u1ee5c:<\/b><span style=\"font-weight: 400;\"> \u0110\u1ea7u t\u01b0 v\u00e0o \u0111\u00e0o t\u1ea1o v\u00e0 ph\u00e1t tri\u1ec3n li\u00ean t\u1ee5c cho c\u00e1c nh\u00f3m d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u1ec3 gi\u00fap h\u1ecd c\u1eadp nh\u1eadt c\u00e1c c\u00f4ng ngh\u1ec7 m\u1edbi nh\u1ea5t, xu h\u01b0\u1edbng c\u1ee7a ng\u00e0nh v\u00e0 c\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t. C\u00e1c \u0111\u1ed9i ng\u0169 \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o t\u1ed1t s\u1ebd \u0111\u01b0\u1ee3c trang b\u1ecb t\u1ed1t h\u01a1n \u0111\u1ec3 \u0111\u00e1p \u1ee9ng c\u00e1c nhu c\u1ea7u \u0111a d\u1ea1ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Nh\u1ea5n m\u1ea1nh v\u00e0o tr\u00ed tu\u1ec7 c\u1ea3m x\u00fac:<\/b><span style=\"font-weight: 400;\"> T\u1eadp trung v\u00e0o tr\u00ed tu\u1ec7 c\u1ea3m x\u00fac trong t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng. S\u1ef1 \u0111\u1ed3ng c\u1ea3m, th\u1ea5u hi\u1ec3u v\u00e0 h\u1ed7 tr\u1ee3 tinh th\u1ea7n g\u00f3p ph\u1ea7n mang l\u1ea1i tr\u1ea3i nghi\u1ec7m t\u00edch c\u1ef1c cho kh\u00e1ch h\u00e0ng, ngay c\u1ea3 trong nh\u1eefng t\u00ecnh hu\u1ed1ng kh\u00f3 kh\u0103n.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>D\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng di \u0111\u1ed9ng:<\/b><span style=\"font-weight: 400;\"> Cung c\u1ea5p c\u00e1c t\u00f9y ch\u1ecdn d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ec7n v\u1edbi thi\u1ebft b\u1ecb di \u0111\u1ed9ng, bao g\u1ed3m \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, h\u1ed7 tr\u1ee3 SMS v\u00e0 c\u00e1c trang web \u0111\u00e1p \u1ee9ng di \u0111\u1ed9ng. Kh\u1ea3 n\u0103ng truy c\u1eadp tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng r\u1ea5t quan tr\u1ecdng khi ng\u00e0y c\u00e0ng c\u00f3 nhi\u1ec1u kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u00e1c v\u1edbi doanh nghi\u1ec7p th\u00f4ng qua \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh v\u00e0 m\u00e1y t\u00ednh b\u1ea3ng.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Gamification trong d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng:<\/b><span style=\"font-weight: 400;\"> Gi\u1edbi thi\u1ec7u c\u00e1c y\u1ebfu t\u1ed1 gamification \u0111\u1ec3 l\u00e0m cho tr\u1ea3i nghi\u1ec7m d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng h\u1ea5p d\u1eabn h\u01a1n. Gamification c\u00f3 th\u1ec3 khuy\u1ebfn kh\u00edch c\u00e1c h\u00e0nh vi t\u00edch c\u1ef1c, khuy\u1ebfn kh\u00edch ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 t\u0103ng c\u01b0\u1eddng s\u1ef1 t\u01b0\u01a1ng t\u00e1c t\u1ed5ng th\u1ec3.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft \u0111\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p mu\u1ed1n duy tr\u00ec t\u00ednh c\u1ea1nh tranh trong m\u1ed9t th\u1ecb tr\u01b0\u1eddng \u0111ang ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng. B\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 v\u00e0 ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn m\u1edbi, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1ea1o ra m\u1ed9t m\u00f4i tr\u01b0\u1eddng d\u1ecbch v\u1ee5 l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m, th\u00fac \u0111\u1ea9y s\u1ef1 h\u00e0i l\u00f2ng, l\u00f2ng trung th\u00e0nh v\u00e0 nh\u1eadn th\u1ee9c t\u00edch c\u1ef1c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n<h2 class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">C\u00e1c lo\u1ea1i h\u00ecnh \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng<\/h2>\n<p><span style=\"font-weight: 400;\">\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng bao g\u1ed3m nhi\u1ec1u lo\u1ea1i s\u00e1ng ki\u1ebfn \u200b\u200bv\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1c nhau nh\u1eb1m n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng, hi\u1ec7u qu\u1ea3 v\u00e0 hi\u1ec7u su\u1ea5t h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 lo\u1ea1i h\u00ecnh \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng ch\u00ednh:<\/span><\/p>\n<p><b>1. \u0110\u1ed5i m\u1edbi d\u1ef1a tr\u00ean c\u00f4ng ngh\u1ec7<\/b><\/p>\n<p><span style=\"font-weight: 400;\">T\u1eadn d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 ti\u00ean ti\u1ebfn nh\u01b0 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o, m\u00e1y h\u1ecdc, chatbot v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a \u0111\u1ec3 n\u00e2ng cao quy tr\u00ecnh d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, cung c\u1ea5p ph\u1ea3n h\u1ed3i nhanh h\u01a1n v\u00e0 h\u1ee3p l\u00fd h\u00f3a c\u00e1c t\u01b0\u01a1ng t\u00e1c.<\/span><\/p>\n<p><b>2. \u0110\u1ed5i m\u1edbi t\u1ef1 ph\u1ee5c v\u1ee5<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Trao quy\u1ec1n cho kh\u00e1ch h\u00e0ng t\u00ecm gi\u1ea3i ph\u00e1p m\u1ed9t c\u00e1ch \u0111\u1ed9c l\u1eadp th\u00f4ng qua c\u00e1c c\u1ed5ng t\u1ef1 ph\u1ee5c v\u1ee5, c\u01a1 s\u1edf ki\u1ebfn \u200b\u200bth\u1ee9c, C\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p v\u00e0 h\u01b0\u1edbng d\u1eabn t\u01b0\u01a1ng t\u00e1c. \u0110i\u1ec1u n\u00e0y l\u00e0m gi\u1ea3m nhu c\u1ea7u tham gia h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng tr\u1ef1c ti\u1ebfp cho c\u00e1c truy v\u1ea5n th\u00f4ng th\u01b0\u1eddng.<\/span><\/p>\n<p><b>3. H\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng \u0111a k\u00eanh<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Cung c\u1ea5p h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng li\u1ec1n m\u1ea1ch v\u00e0 nh\u1ea5t qu\u00e1n tr\u00ean nhi\u1ec1u k\u00eanh, bao g\u1ed3m \u0111i\u1ec7n tho\u1ea1i, email, tr\u00f2 chuy\u1ec7n tr\u1ef1c ti\u1ebfp, m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 t\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp. \u0110i\u1ec1u n\u00e0y \u0111\u1ea3m b\u1ea3o tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng g\u1eafn k\u1ebft b\u1ea5t k\u1ec3 k\u00eanh li\u00ean l\u1ea1c.<\/span><\/p>\n<p><b>4. Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n \u0111\u1ec3 h\u1ed7 tr\u1ee3 ch\u1ee7 \u0111\u1ed9ng<\/b><\/p>\n<p><span style=\"font-weight: 400;\">S\u1eed d\u1ee5ng ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n \u0111\u1ec3 d\u1ef1 \u0111o\u00e1n nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, x\u00e1c \u0111\u1ecbnh c\u00e1c v\u1ea5n \u0111\u1ec1 ti\u1ec1m \u1ea9n v\u00e0 \u0111\u01b0a ra h\u1ed7 tr\u1ee3 ch\u1ee7 \u0111\u1ed9ng tr\u01b0\u1edbc khi kh\u00e1ch h\u00e0ng li\u00ean h\u1ec7 v\u1edbi c\u00e1c v\u1ea5n \u0111\u1ec1 ho\u1eb7c th\u1eafc m\u1eafc.<\/span><\/p>\n<p><b>5. Chi\u1ebfn l\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0110i\u1ec1u ch\u1ec9nh c\u00e1c t\u01b0\u01a1ng t\u00e1c d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng d\u1ef1a tr\u00ean s\u1edf th\u00edch, l\u1ecbch s\u1eed v\u00e0 h\u00e0nh vi c\u1ee7a t\u1eebng kh\u00e1ch h\u00e0ng. D\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a n\u00e2ng cao m\u1ee9c \u0111\u1ed9 ph\u00f9 h\u1ee3p v\u00e0 hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c t\u01b0\u01a1ng t\u00e1c h\u1ed7 tr\u1ee3.<\/span><\/p>\n<p><b>6. \u0110\u1ed5i m\u1edbi v\u1ec1 giao ti\u1ebfp theo th\u1eddi gian th\u1ef1c<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Cho ph\u00e9p li\u00ean l\u1ea1c theo th\u1eddi gian th\u1ef1c gi\u1eefa kh\u00e1ch h\u00e0ng v\u00e0 nh\u00f3m h\u1ed7 tr\u1ee3 th\u00f4ng qua c\u00e1c k\u00eanh nh\u01b0 tr\u00f2 chuy\u1ec7n tr\u1ef1c ti\u1ebfp, nh\u1eafn tin t\u1ee9c th\u1eddi v\u00e0 tr\u00f2 chuy\u1ec7n video. T\u01b0\u01a1ng t\u00e1c th\u1eddi gian th\u1ef1c n\u00e2ng cao kh\u1ea3 n\u0103ng ph\u1ea3n h\u1ed3i v\u00e0 s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<p><b>7. N\u1ec1n t\u1ea3ng h\u1ed7 tr\u1ee3 h\u1ee3p t\u00e1c<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Tri\u1ec3n khai c\u00e1c n\u1ec1n t\u1ea3ng h\u1ed7 tr\u1ee3 c\u1ed9ng t\u00e1c cho ph\u00e9p c\u00e1c nh\u00f3m n\u1ed9i b\u1ed9 l\u00e0m vi\u1ec7c c\u00f9ng nhau m\u1ed9t c\u00e1ch li\u1ec1n m\u1ea1ch \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y \u0111\u1ea3m b\u1ea3o c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n v\u1ec1 t\u01b0\u01a1ng t\u00e1c c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o \u0111i\u1ec1u ki\u1ec7n gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 hi\u1ec7u qu\u1ea3.<\/span><\/p>\n<p><b>8. Ch\u01b0\u01a1ng tr\u00ecnh l\u1eafng nghe v\u00e0 ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Thi\u1ebft l\u1eadp c\u01a1 ch\u1ebf ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng m\u1ea1nh m\u1ebd v\u00e0 t\u00edch c\u1ef1c l\u1eafng nghe \u00fd ki\u1ebfn \u200b\u200bkh\u00e1ch h\u00e0ng. C\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng cung c\u1ea5p nh\u1eefng hi\u1ec3u bi\u1ebft c\u00f3 gi\u00e1 tr\u1ecb \u0111\u1ec3 li\u00ean t\u1ee5c c\u1ea3i ti\u1ebfn v\u00e0 \u0111\u1ed5i m\u1edbi.<\/span><\/p>\n<p><b>9. Nh\u1ea5n m\u1ea1nh v\u00e0o tr\u00ed tu\u1ec7 c\u1ea3m x\u00fac<\/b><\/p>\n<p><span style=\"font-weight: 400;\">T\u1eadp trung v\u00e0o tr\u00ed tu\u1ec7 c\u1ea3m x\u00fac trong t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u00e0 gi\u1ea3i quy\u1ebft c\u00e1c tr\u1ea1ng th\u00e1i c\u1ea3m x\u00fac c\u1ee7a kh\u00e1ch h\u00e0ng. S\u1ef1 \u0111\u1ed3ng c\u1ea3m v\u00e0 h\u1ed7 tr\u1ee3 tinh th\u1ea7n g\u00f3p ph\u1ea7n mang l\u1ea1i tr\u1ea3i nghi\u1ec7m t\u00edch c\u1ef1c cho kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<p><b>10. Chi\u1ebfn l\u01b0\u1ee3c t\u01b0\u01a1ng t\u00e1c tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i<\/b><\/p>\n<p><span style=\"font-weight: 400;\">S\u1eed d\u1ee5ng c\u00e1c n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111\u1ec3 h\u1ed7 tr\u1ee3 v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng. Vi\u1ec7c tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi, gi\u1ea3i quy\u1ebft c\u00e1c m\u1ed1i quan ng\u1ea1i v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng theo th\u1eddi gian th\u1ef1c tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i g\u00f3p ph\u1ea7n t\u1ea1o n\u00ean ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng minh b\u1ea1ch v\u00e0 \u0111\u00e1p \u1ee9ng.<\/span><\/p>\n<p><b>11. Nh\u1eefng \u0111\u1ed5i m\u1edbi trong h\u1ed7 tr\u1ee3 k\u00edch ho\u1ea1t b\u1eb1ng gi\u1ecdng n\u00f3i<\/b><\/p>\n<p><span style=\"font-weight: 400;\">T\u00edch h\u1ee3p tr\u1ee3 l\u00fd k\u00edch ho\u1ea1t b\u1eb1ng gi\u1ecdng n\u00f3i v\u00e0 loa th\u00f4ng minh \u0111\u1ec3 h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng. Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 \u0111\u1eb7t c\u00e2u h\u1ecfi v\u00e0 nh\u1eadn h\u1ed7 tr\u1ee3 th\u00f4ng qua l\u1ec7nh tho\u1ea1i, n\u00e2ng cao kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn v\u00e0 s\u1ef1 thu\u1eadn ti\u1ec7n.<\/span><\/p>\n<p><b>12. Blockchain cho d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng minh b\u1ea1ch<\/b><\/p>\n<p><span style=\"font-weight: 400;\">S\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 blockchain \u0111\u1ec3 t\u1ea1o c\u00e1c quy tr\u00ecnh d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng minh b\u1ea1ch v\u00e0 an to\u00e0n, ch\u1eb3ng h\u1ea1n nh\u01b0 theo d\u00f5i ngu\u1ed3n g\u1ed1c s\u1ea3n ph\u1ea9m, x\u1eed l\u00fd h\u00e0ng tr\u1ea3 l\u1ea1i v\u00e0 \u0111\u1ea3m b\u1ea3o b\u1ea3o m\u1eadt d\u1eef li\u1ec7u.<\/span><\/p>\n<p><b>13. Gamification h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">K\u1ebft h\u1ee3p c\u00e1c y\u1ebfu t\u1ed1 gamification v\u00e0o quy tr\u00ecnh h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng \u0111\u1ec3 mang l\u1ea1i tr\u1ea3i nghi\u1ec7m h\u1ea5p d\u1eabn h\u01a1n. Gamification c\u00f3 th\u1ec3 khuy\u1ebfn kh\u00edch c\u00e1c h\u00e0nh vi t\u00edch c\u1ef1c, khuy\u1ebfn kh\u00edch s\u1ef1 tham gia c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 n\u00e2ng cao s\u1ef1 h\u00e0i l\u00f2ng chung.<\/span><\/p>\n<p><b>14. \u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng l\u1ea5y thi\u1ebft b\u1ecb di \u0111\u1ed9ng l\u00e0m trung t\u00e2m<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Cung c\u1ea5p c\u00e1c t\u00f9y ch\u1ecdn d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ec7n v\u1edbi thi\u1ebft b\u1ecb di \u0111\u1ed9ng, bao g\u1ed3m \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, h\u1ed7 tr\u1ee3 SMS v\u00e0 c\u00e1c trang web \u0111\u00e1p \u1ee9ng di \u0111\u1ed9ng. Kh\u1ea3 n\u0103ng truy c\u1eadp tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng r\u1ea5t quan tr\u1ecdng khi ng\u00e0y c\u00e0ng c\u00f3 nhi\u1ec1u kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u00e1c v\u1edbi doanh nghi\u1ec7p th\u00f4ng qua \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh v\u00e0 m\u00e1y t\u00ednh b\u1ea3ng.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nh\u1eefng lo\u1ea1i h\u00ecnh \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng n\u00e0y th\u1ec3 hi\u1ec7n s\u1ef1 \u0111a d\u1ea1ng c\u1ee7a c\u00e1c ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn m\u00e0 doanh nghi\u1ec7p c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n \u0111\u1ec3 n\u00e2ng cao ch\u1ee9c n\u0103ng h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh. Vi\u1ec7c k\u1ebft h\u1ee3p nhi\u1ec1u lo\u1ea1i h\u00ecnh \u0111\u1ed5i m\u1edbi c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn chi\u1ebfn l\u01b0\u1ee3c d\u1ecbch v\u1ee5 to\u00e0n di\u1ec7n v\u00e0 l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m.<\/span><\/p>\n<p><strong><b>T\u00ecm hi\u1ec3u th\u00eam: <a href=\"https:\/\/ideascale.com\/vi\/viblog\/trai-nghiem-cx-doi-moi-cua-khach-hang-la-gi\/\">\u0110\u1ed5i m\u1edbi tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng (CX) l\u00e0 g\u00ec?<\/a><\/b><\/strong><\/p>\n<h2 class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">V\u00ed d\u1ee5 v\u1ec1 \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng<\/h2>\n<p><span style=\"font-weight: 400;\">S\u1ef1 \u0111\u1ed5i m\u1edbi trong d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n th\u00f4ng qua nhi\u1ec1u s\u00e1ng ki\u1ebfn \u200b\u200bkh\u00e1c nhau nh\u1eb1m th\u00fac \u0111\u1ea9y c\u00f4ng ngh\u1ec7, t\u00ednh s\u00e1ng t\u1ea1o v\u00e0 chi\u1ebfn l\u01b0\u1ee3c l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 v\u00ed d\u1ee5 v\u1ec1 \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng trong c\u00e1c ng\u00e0nh kh\u00e1c nhau:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Chatbots v\u00e0 tr\u1ee3 l\u00fd \u1ea3o:<\/b><span style=\"font-weight: 400;\"> Nhi\u1ec1u doanh nghi\u1ec7p s\u1eed d\u1ee5ng chatbot v\u00e0 tr\u1ee3 l\u00fd \u1ea3o \u0111\u1ec3 cung c\u1ea5p ph\u1ea3n h\u1ed3i t\u1ee9c th\u00ec cho c\u00e1c c\u00e2u h\u1ecfi c\u1ee7a kh\u00e1ch h\u00e0ng, h\u01b0\u1edbng d\u1eabn ng\u01b0\u1eddi d\u00f9ng th\u1ef1c hi\u1ec7n c\u00e1c quy tr\u00ecnh v\u00e0 cung c\u1ea5p h\u1ed7 tr\u1ee3 24\/7. Chatbot tr\u00ean website b\u00e1n l\u1ebb h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng t\u00ecm ki\u1ebfm s\u1ea3n ph\u1ea9m, cung c\u1ea5p th\u00f4ng tin khuy\u1ebfn m\u00e3i v\u00e0 h\u1ed7 tr\u1ee3 theo d\u00f5i \u0111\u01a1n h\u00e0ng.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>H\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i:<\/b><span style=\"font-weight: 400;\"> C\u00e1c th\u01b0\u01a1ng hi\u1ec7u s\u1eed d\u1ee5ng n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111\u1ec3 h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng, tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi, gi\u1ea3i quy\u1ebft c\u00e1c m\u1ed1i quan t\u00e2m v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng trong th\u1eddi gian th\u1ef1c. C\u00e1c h\u00e3ng h\u00e0ng kh\u00f4ng s\u1eed d\u1ee5ng Twitter v\u00e0 Facebook \u0111\u1ec3 h\u1ed7 tr\u1ee3 h\u00e0nh kh\u00e1ch v\u1ec1 th\u00f4ng tin chuy\u1ebfn bay, \u0111\u1eb7t l\u1ea1i v\u00e9 v\u00e0 gi\u1ea3i quy\u1ebft c\u00e1c m\u1ed1i lo ng\u1ea1i li\u00ean quan \u0111\u1ebfn du l\u1ecbch.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>C\u1ed5ng th\u00f4ng tin t\u1ef1 ph\u1ee5c v\u1ee5:<\/b><span style=\"font-weight: 400;\"> C\u1ed5ng t\u1ef1 ph\u1ee5c v\u1ee5 tr\u1ef1c tuy\u1ebfn cho ph\u00e9p kh\u00e1ch h\u00e0ng t\u00ecm th\u00f4ng tin, kh\u1eafc ph\u1ee5c s\u1ef1 c\u1ed1 v\u00e0 qu\u1ea3n l\u00fd t\u00e0i kho\u1ea3n c\u1ee7a h\u1ecd m\u1ed9t c\u00e1ch \u0111\u1ed9c l\u1eadp. C\u00e1c ng\u00e2n h\u00e0ng cung c\u1ea5p c\u1ed5ng th\u00f4ng tin t\u1ef1 ph\u1ee5c v\u1ee5 \u0111\u1ec3 kh\u00e1ch h\u00e0ng ki\u1ec3m tra s\u1ed1 d\u01b0, chuy\u1ec3n ti\u1ec1n v\u00e0 x\u1eed l\u00fd c\u00e1c giao d\u1ecbch th\u00f4ng th\u01b0\u1eddng m\u00e0 kh\u00f4ng c\u1ea7n h\u1ed7 tr\u1ee3 tr\u1ef1c ti\u1ebfp.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Th\u1ef1c t\u1ebf t\u0103ng c\u01b0\u1eddng (AR) \u0111\u1ec3 h\u1ed7 tr\u1ee3:<\/b><span style=\"font-weight: 400;\"> C\u00f4ng ngh\u1ec7 AR \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 cung c\u1ea5p h\u01b0\u1edbng d\u1eabn v\u00e0 h\u1ed7 tr\u1ee3 tr\u1ef1c quan cho kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7c bi\u1ec7t c\u00f3 gi\u00e1 tr\u1ecb \u0111\u1ed1i v\u1edbi vi\u1ec7c kh\u1eafc ph\u1ee5c s\u1ef1 c\u1ed1 k\u1ef9 thu\u1eadt v\u00e0 l\u1eafp r\u00e1p s\u1ea3n ph\u1ea9m. \u1ee8ng d\u1ee5ng c\u1ee7a nh\u00e0 b\u00e1n l\u1ebb \u0111\u1ed3 n\u1ed9i th\u1ea5t cho ph\u00e9p kh\u00e1ch h\u00e0ng s\u1eed d\u1ee5ng AR \u0111\u1ec3 xem \u0111\u1ed3 n\u1ed9i th\u1ea5t tr\u00f4ng nh\u01b0 th\u1ebf n\u00e0o trong nh\u00e0 c\u1ee7a h\u1ecd v\u00e0 cung c\u1ea5p h\u01b0\u1edbng d\u1eabn l\u1eafp r\u00e1p t\u1eebng b\u01b0\u1edbc.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n \u0111\u1ec3 h\u1ed7 tr\u1ee3 ch\u1ee7 \u0111\u1ed9ng:<\/b><span style=\"font-weight: 400;\"> Ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n d\u1ef1 \u0111o\u00e1n nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1c v\u1ea5n \u0111\u1ec1 ti\u1ec1m \u1ea9n, cho ph\u00e9p doanh nghi\u1ec7p cung c\u1ea5p h\u1ed7 tr\u1ee3 ch\u1ee7 \u0111\u1ed9ng tr\u01b0\u1edbc khi c\u00f3 v\u1ea5n \u0111\u1ec1 ph\u00e1t sinh. C\u00e1c c\u00f4ng ty ti\u1ec7n \u00edch s\u1eed d\u1ee5ng ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh kh\u1ea3 n\u0103ng gi\u00e1n \u0111o\u1ea1n d\u1ecbch v\u1ee5 v\u00e0 ch\u1ee7 \u0111\u1ed9ng th\u00f4ng b\u00e1o cho kh\u00e1ch h\u00e0ng, gi\u1ea3m thi\u1ec3u s\u1ef1 b\u1ea5t ti\u1ec7n.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>H\u1ed7 tr\u1ee3 tr\u00f2 chuy\u1ec7n video:<\/b><span style=\"font-weight: 400;\"> Ch\u1ee9c n\u0103ng tr\u00f2 chuy\u1ec7n video cho ph\u00e9p kh\u00e1ch h\u00e0ng k\u1ebft n\u1ed1i tr\u1ef1c ti\u1ebfp v\u1edbi \u0111\u1ea1i di\u1ec7n h\u1ed7 tr\u1ee3 \u0111\u1ec3 c\u00f3 tr\u1ea3i nghi\u1ec7m t\u01b0\u01a1ng t\u00e1c v\u00e0 c\u00e1 nh\u00e2n h\u00f3a h\u01a1n. C\u00e1c nh\u00f3m h\u1ed7 tr\u1ee3 k\u1ef9 thu\u1eadt s\u1eed d\u1ee5ng t\u00ednh n\u0103ng tr\u00f2 chuy\u1ec7n video \u0111\u1ec3 kh\u1eafc ph\u1ee5c s\u1ef1 c\u1ed1, cung c\u1ea5p minh h\u1ecda tr\u1ef1c quan v\u00e0 h\u01b0\u1edbng d\u1eabn kh\u00e1ch h\u00e0ng c\u00e1c gi\u1ea3i ph\u00e1p.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>H\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c k\u00edch ho\u1ea1t b\u1eb1ng gi\u1ecdng n\u00f3i:<\/b><span style=\"font-weight: 400;\"> Tr\u1ee3 l\u00fd k\u00edch ho\u1ea1t b\u1eb1ng gi\u1ecdng n\u00f3i v\u00e0 loa th\u00f4ng minh \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng, cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng \u0111\u1eb7t c\u00e2u h\u1ecfi v\u00e0 nh\u1eadn h\u1ed7 tr\u1ee3 th\u00f4ng qua l\u1ec7nh tho\u1ea1i. K\u1ef9 n\u0103ng h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng c\u1ee7a c\u00f4ng ty vi\u1ec5n th\u00f4ng tr\u00ean thi\u1ebft b\u1ecb k\u00edch ho\u1ea1t b\u1eb1ng gi\u1ecdng n\u00f3i gi\u00fap ng\u01b0\u1eddi d\u00f9ng kh\u1eafc ph\u1ee5c c\u00e1c s\u1ef1 c\u1ed1 th\u01b0\u1eddng g\u1eb7p v\u00e0 ki\u1ec3m tra th\u00f4ng tin t\u00e0i kho\u1ea3n.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ph\u1ea3n h\u1ed3i email \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 b\u1edfi AI:<\/b><span style=\"font-weight: 400;\"> C\u00e1c thu\u1eadt to\u00e1n AI ph\u00e2n t\u00edch v\u00e0 tr\u1ea3 l\u1eddi email c\u1ee7a kh\u00e1ch h\u00e0ng, ph\u00e2n lo\u1ea1i v\u00e0 gi\u1ea3i quy\u1ebft c\u00e1c c\u00e2u h\u1ecfi m\u00e0 kh\u00f4ng c\u1ea7n can thi\u1ec7p th\u1ee7 c\u00f4ng. C\u00e1c doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed s\u1eed d\u1ee5ng AI \u0111\u1ec3 ph\u00e2n lo\u1ea1i v\u00e0 tr\u1ea3 l\u1eddi email c\u1ee7a kh\u00e1ch h\u00e0ng, cung c\u1ea5p c\u00e2u tr\u1ea3 l\u1eddi nhanh ch\u00f3ng v\u00e0 ph\u00f9 h\u1ee3p cho c\u00e1c truy v\u1ea5n ph\u1ed5 bi\u1ebfn.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>H\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a:<\/b><span style=\"font-weight: 400;\"> C\u00e1 nh\u00e2n h\u00f3a \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng cho c\u00e1c t\u01b0\u01a1ng t\u00e1c d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, \u0111i\u1ec1u ch\u1ec9nh ph\u1ea3n h\u1ed3i v\u00e0 \u0111\u1ec1 xu\u1ea5t d\u1ef1a tr\u00ean s\u1edf th\u00edch v\u00e0 l\u1ecbch s\u1eed c\u1ee7a t\u1eebng kh\u00e1ch h\u00e0ng. D\u1ecbch v\u1ee5 ph\u00e1t tr\u1ef1c tuy\u1ebfn \u0111\u1ec1 xu\u1ea5t n\u1ed9i dung \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a d\u1ef1a tr\u00ean l\u1ecbch s\u1eed xem v\u00e0 s\u1edf th\u00edch c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>H\u1ed7 tr\u1ee3 \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng v\u1edbi t\u00ednh n\u0103ng nh\u1eafn tin trong \u1ee9ng d\u1ee5ng:<\/b><span style=\"font-weight: 400;\"> \u1ee8ng d\u1ee5ng di \u0111\u1ed9ng t\u00edch h\u1ee3p t\u00ednh n\u0103ng nh\u1eafn tin trong \u1ee9ng d\u1ee5ng \u0111\u1ec3 h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng, cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng li\u00ean l\u1ea1c tr\u1ef1c ti\u1ebfp v\u1edbi \u0111\u1ea1i di\u1ec7n trong \u1ee9ng d\u1ee5ng. \u1ee8ng d\u1ee5ng chia s\u1ebb chuy\u1ebfn \u0111i cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng li\u00ean h\u1ec7 v\u1edbi b\u1ed9 ph\u1eadn h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng th\u00f4ng qua tin nh\u1eafn trong \u1ee9ng d\u1ee5ng \u0111\u1ec3 \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 theo th\u1eddi gian th\u1ef1c v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn chuy\u1ebfn \u0111i.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Blockchain cho d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng minh b\u1ea1ch:<\/b><span style=\"font-weight: 400;\"> C\u00f4ng ngh\u1ec7 chu\u1ed7i kh\u1ed1i \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 t\u1ea1o ra c\u00e1c quy tr\u00ecnh d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng minh b\u1ea1ch v\u00e0 an to\u00e0n, ch\u1eb3ng h\u1ea1n nh\u01b0 theo d\u00f5i ngu\u1ed3n g\u1ed1c s\u1ea3n ph\u1ea9m v\u00e0 x\u1eed l\u00fd h\u00e0ng tr\u1ea3 l\u1ea1i. M\u1ed9t nh\u00e0 b\u00e1n l\u1ebb th\u1ef1c ph\u1ea9m s\u1eed d\u1ee5ng blockchain \u0111\u1ec3 cung c\u1ea5p cho kh\u00e1ch h\u00e0ng th\u00f4ng tin chi ti\u1ebft v\u1ec1 ngu\u1ed3n g\u1ed1c v\u00e0 h\u00e0nh tr\u00ecnh c\u1ee7a s\u1ea3n ph\u1ea9m h\u1ecd \u0111\u00e3 mua.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>H\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c \u0111\u00e1nh b\u1ea1c:<\/b><span style=\"font-weight: 400;\"> C\u00e1c y\u1ebfu t\u1ed1 gamification \u0111\u01b0\u1ee3c gi\u1edbi thi\u1ec7u \u0111\u1ec3 l\u00e0m cho tr\u1ea3i nghi\u1ec7m h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng tr\u1edf n\u00ean h\u1ea5p d\u1eabn h\u01a1n, khuy\u1ebfn kh\u00edch c\u00e1c h\u00e0nh vi v\u00e0 s\u1ef1 tham gia t\u00edch c\u1ef1c. M\u1ed9t c\u00f4ng ty ph\u1ea7n m\u1ec1m \u1ee9ng d\u1ee5ng n\u1ec1n t\u1ea3ng h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh, khen th\u01b0\u1edfng ng\u01b0\u1eddi d\u00f9ng v\u00ec \u0111\u00e3 cung c\u1ea5p c\u00e1c gi\u1ea3i ph\u00e1p h\u1eefu \u00edch v\u00e0 tham gia c\u00e1c di\u1ec5n \u0111\u00e0n c\u1ed9ng \u0111\u1ed3ng.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Nh\u1eefng v\u00ed d\u1ee5 n\u00e0y minh h\u1ecda c\u00e1ch \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng c\u00f3 nhi\u1ec1u h\u00ecnh th\u1ee9c kh\u00e1c nhau, s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 v\u00e0 chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng, n\u00e2ng cao hi\u1ec7u qu\u1ea3 v\u00e0 n\u00e2ng cao s\u1ef1 h\u00e0i l\u00f2ng t\u1ed5ng th\u1ec3. C\u00e1c doanh nghi\u1ec7p n\u1eafm b\u1eaft nh\u1eefng \u0111\u1ed5i m\u1edbi nh\u01b0 v\u1eady th\u01b0\u1eddng n\u1ed5i b\u1eadt trong b\u1ed1i c\u1ea3nh c\u1ea1nh tranh v\u00e0 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 b\u1ec1n ch\u1eb7t h\u01a1n, t\u00edch c\u1ef1c h\u01a1n v\u1edbi kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh.<\/span><\/p>\n<p><strong><b>T\u00ecm hi\u1ec3u th\u00eam: <a href=\"https:\/\/ideascale.com\/vi\/viblog\/doi-moi-quy-trinh-kinh-doanh-la-gi\/\">\u0110\u1ed5i m\u1edbi quy tr\u00ecnh kinh doanh l\u00e0 g\u00ec?<\/a><\/b><\/strong><\/p>\n<h2 class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">L\u1ee3i \u00edch c\u1ee7a vi\u1ec7c \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng<\/h2>\n<p><span style=\"font-weight: 400;\">\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch cho doanh nghi\u1ec7p, t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng, hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng v\u00e0 th\u00e0nh c\u00f4ng chung c\u1ee7a doanh nghi\u1ec7p. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng l\u1ee3i \u00edch ch\u00ednh li\u00ean quan \u0111\u1ebfn \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng:<\/span><\/p>\n<p><b>1. N\u00e2ng cao s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Nh\u1eefng \u0111\u1ed5i m\u1edbi trong d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng d\u1eabn \u0111\u1ebfn th\u1eddi gian ph\u1ea3n h\u1ed3i nhanh h\u01a1n, t\u01b0\u01a1ng t\u00e1c \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a v\u00e0 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 ch\u1ee7 \u0111\u1ed9ng. \u0110i\u1ec1u n\u00e0y g\u00f3p ph\u1ea7n n\u00e2ng cao m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 nh\u1eadn th\u1ee9c t\u1ed5ng th\u1ec3 t\u00edch c\u1ef1c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u.<\/span><\/p>\n<p><b>2. T\u0103ng l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Tr\u1ea3i nghi\u1ec7m d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng v\u01b0\u1ee3t tr\u1ed9i s\u1ebd x\u00e2y d\u1ef1ng ni\u1ec1m tin v\u00e0 l\u00f2ng trung th\u00e0nh. Kh\u00e1ch h\u00e0ng c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng v\u1eabn trung th\u00e0nh v\u1edbi m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u lu\u00f4n \u0111\u00e1p \u1ee9ng ho\u1eb7c v\u01b0\u1ee3t qu\u00e1 mong \u0111\u1ee3i c\u1ee7a h\u1ecd, l\u00e0m gi\u1ea3m kh\u1ea3 n\u0103ng chuy\u1ec3n sang \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/span><\/p>\n<p><b>3. Nh\u1eadn th\u1ee9c t\u00edch c\u1ef1c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u<\/b><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e1c chi\u1ebfn l\u01b0\u1ee3c d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng s\u00e1ng t\u1ea1o g\u00f3p ph\u1ea7n t\u1ea1o n\u00ean h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u t\u00edch c\u1ef1c. Kh\u00e1ch h\u00e0ng c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng \u01b0a th\u00edch th\u01b0\u01a1ng hi\u1ec7u h\u01a1n khi h\u1ecd tr\u1ea3i nghi\u1ec7m c\u00e1c t\u01b0\u01a1ng t\u00e1c d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3, \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a v\u00e0 hi\u1ec7n \u0111\u1ea1i.<\/span><\/p>\n<p><b>4. Kh\u00e1c bi\u1ec7t h\u00f3a trong th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh<\/b><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e1c doanh nghi\u1ec7p \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng s\u1ebd n\u1ed5i b\u1eadt trong m\u1ed9t th\u1ecb tr\u01b0\u1eddng \u0111\u00f4ng \u0111\u00fac. B\u1eb1ng c\u00e1ch cung c\u1ea5p nh\u1eefng tr\u1ea3i nghi\u1ec7m h\u1ed7 tr\u1ee3 \u0111\u1ed9c \u0111\u00e1o v\u00e0 ti\u00ean ti\u1ebfn, c\u00e1c c\u00f4ng ty s\u1ebd t\u1ea1o s\u1ef1 kh\u00e1c bi\u1ec7t so v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u00e0 thu h\u00fat nh\u1eefng kh\u00e1ch h\u00e0ng \u0111ang t\u00ecm ki\u1ebfm d\u1ecbch v\u1ee5 v\u01b0\u1ee3t tr\u1ed9i.<\/span><\/p>\n<p><b>5. C\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 ch\u1ee7 \u0111\u1ed9ng, h\u1ed7 tr\u1ee3 c\u00e1 nh\u00e2n h\u00f3a v\u00e0 d\u1ecbch v\u1ee5 hi\u1ec7u qu\u1ea3 g\u00f3p ph\u1ea7n c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng. Nh\u1eefng kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng \u1edf l\u1ea1i v\u1edbi th\u01b0\u01a1ng hi\u1ec7u h\u01a1n, gi\u1ea3m t\u1ef7 l\u1ec7 r\u1eddi b\u1ecf v\u00e0 duy tr\u00ec c\u01a1 s\u1edf kh\u00e1ch h\u00e0ng \u1ed5n \u0111\u1ecbnh.<\/span><\/p>\n<p><b>6. Ti\u1ebft ki\u1ec7m chi ph\u00ed th\u00f4ng qua hi\u1ec7u qu\u1ea3<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Nh\u1eefng \u0111\u1ed5i m\u1edbi nh\u01b0 t\u1ef1 \u0111\u1ed9ng h\u00f3a, t\u00f9y ch\u1ecdn t\u1ef1 ph\u1ee5c v\u1ee5 v\u00e0 ph\u00e2n t\u00edch d\u1ef1 \u0111o\u00e1n g\u00f3p ph\u1ea7n n\u00e2ng cao hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng. C\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 x\u1eed l\u00fd kh\u1ed1i l\u01b0\u1ee3ng y\u00eau c\u1ea7u cao h\u01a1n c\u1ee7a kh\u00e1ch h\u00e0ng v\u1edbi \u00edt n\u1ed7 l\u1ef1c th\u1ee7 c\u00f4ng h\u01a1n, d\u1eabn \u0111\u1ebfn ti\u1ebft ki\u1ec7m chi ph\u00ed v\u1ec1 l\u00e2u d\u00e0i.<\/span><\/p>\n<p><b>7. Ti\u1ebfp th\u1ecb truy\u1ec1n mi\u1ec7ng t\u00edch c\u1ef1c<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Nh\u1eefng kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng c\u00f3 th\u1ec3 chia s\u1ebb tr\u1ea3i nghi\u1ec7m t\u00edch c\u1ef1c c\u1ee7a h\u1ecd th\u00f4ng qua truy\u1ec1n mi\u1ec7ng v\u00e0 \u0111\u00e1nh gi\u00e1 tr\u1ef1c tuy\u1ebfn. Ti\u1ebfp th\u1ecb truy\u1ec1n mi\u1ec7ng t\u00edch c\u1ef1c g\u00f3p ph\u1ea7n thu h\u00fat kh\u00e1ch h\u00e0ng t\u1ef1 nhi\u00ean v\u00e0 danh ti\u1ebfng th\u01b0\u01a1ng hi\u1ec7u t\u00edch c\u1ef1c.<\/span><\/p>\n<p><b>8. T\u0103ng doanh thu th\u00f4ng qua b\u00e1n k\u00e8m v\u00e0 b\u00e1n th\u00eam<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Tr\u1ea3i nghi\u1ec7m d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng t\u00edch c\u1ef1c c\u00f3 th\u1ec3 gi\u00fap t\u0103ng c\u01b0\u1eddng ni\u1ec1m tin, khi\u1ebfn kh\u00e1ch h\u00e0ng d\u1ec5 ti\u1ebfp thu h\u01a1n c\u00e1c c\u01a1 h\u1ed9i b\u00e1n k\u00e8m ho\u1eb7c b\u00e1n th\u00eam. Kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng kh\u00e1m ph\u00e1 c\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 b\u1ed5 sung do doanh nghi\u1ec7p cung c\u1ea5p.<\/span><\/p>\n<p><b>9. \u0110\u1ed5i m\u1edbi h\u01b0\u1edbng t\u1edbi kh\u00e1ch h\u00e0ng<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng th\u01b0\u1eddng li\u00ean quan \u0111\u1ebfn vi\u1ec7c thu th\u1eadp ph\u1ea3n h\u1ed3i v\u00e0 hi\u1ec3u bi\u1ebft c\u1ee7a kh\u00e1ch h\u00e0ng. C\u00e1ch ti\u1ebfp c\u1eadn h\u01b0\u1edbng \u0111\u1ebfn kh\u00e1ch h\u00e0ng n\u00e0y kh\u00f4ng ch\u1ec9 c\u1ea3i thi\u1ec7n c\u00e1c d\u1ecbch v\u1ee5 hi\u1ec7n c\u00f3 m\u00e0 c\u00f2n h\u01b0\u1edbng d\u1eabn ph\u00e1t tri\u1ec3n c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 t\u00ednh n\u0103ng m\u1edbi ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<p><b>10. Kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng v\u1edbi nh\u1eefng mong \u0111\u1ee3i thay \u0111\u1ed5i c\u1ee7a kh\u00e1ch h\u00e0ng<\/b><\/p>\n<p><span style=\"font-weight: 400;\">K\u1ef3 v\u1ecdng c\u1ee7a kh\u00e1ch h\u00e0ng thay \u0111\u1ed5i theo th\u1eddi gian. C\u00e1c doanh nghi\u1ec7p \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 th\u00edch \u1ee9ng nhanh ch\u00f3ng v\u1edbi nh\u1eefng s\u1edf th\u00edch thay \u0111\u1ed5i c\u1ee7a kh\u00e1ch h\u00e0ng, c\u00e1c c\u00f4ng ngh\u1ec7 m\u1edbi n\u1ed5i v\u00e0 nh\u1eefng thay \u0111\u1ed5i tr\u00ean th\u1ecb tr\u01b0\u1eddng, \u0111\u1ea3m b\u1ea3o t\u00ednh ph\u00f9 h\u1ee3p li\u00ean t\u1ee5c.<\/span><\/p>\n<p><b>11. S\u1ef1 nhanh nh\u1eb9n v\u00e0 linh ho\u1ea1t trong v\u1eadn h\u00e0nh<\/b><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e1c chi\u1ebfn l\u01b0\u1ee3c d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u1ed5i m\u1edbi th\u01b0\u1eddng li\u00ean quan \u0111\u1ebfn vi\u1ec7c \u00e1p d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ph\u00e1p linh ho\u1ea1t v\u00e0 ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn linh ho\u1ea1t. \u0110i\u1ec1u n\u00e0y cho ph\u00e9p doanh nghi\u1ec7p ph\u1ea3n \u1ee9ng nhanh ch\u00f3ng v\u1edbi ho\u00e0n c\u1ea3nh thay \u0111\u1ed5i, ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng.<\/span><\/p>\n<p><b>12. S\u1ef1 h\u00e0i l\u00f2ng v\u00e0 n\u0103ng su\u1ea5t c\u1ee7a nh\u00e2n vi\u00ean<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Nh\u00e2n vi\u00ean tham gia v\u00e0o vi\u1ec7c cung c\u1ea5p tr\u1ea3i nghi\u1ec7m d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng s\u00e1ng t\u1ea1o th\u01b0\u1eddng c\u00f3 m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng trong c\u00f4ng vi\u1ec7c cao h\u01a1n. Nh\u1eefng nh\u00e2n vi\u00ean \u0111\u01b0\u1ee3c trao quy\u1ec1n v\u00e0 h\u00e0i l\u00f2ng c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3 h\u01a1n, g\u00f3p ph\u1ea7n v\u00e0o th\u00e0nh c\u00f4ng chung c\u1ee7a doanh nghi\u1ec7p.<\/span><\/p>\n<p><b>13. Ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Nh\u1eefng \u0111\u1ed5i m\u1edbi trong d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng th\u01b0\u1eddng d\u1ef1a v\u00e0o d\u1eef li\u1ec7u v\u00e0 ph\u00e2n t\u00edch. Doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t d\u1ef1a tr\u00ean hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc v\u1ec1 kh\u00e1ch h\u00e0ng, xu h\u01b0\u1edbng v\u00e0 s\u1ed1 li\u1ec7u hi\u1ec7u su\u1ea5t, t\u1eeb \u0111\u00f3 \u0111\u01b0a ra c\u00e1c chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 h\u01a1n.<\/span><\/p>\n<p><b>14. L\u1ee3i th\u1ebf c\u1ea1nh tranh trong c\u00e1c ng\u00e0nh l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Trong nh\u1eefng ng\u00e0nh m\u00e0 tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 \u0111i\u1ec3m kh\u00e1c bi\u1ec7t ch\u00ednh, \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng mang l\u1ea1i l\u1ee3i th\u1ebf c\u1ea1nh tranh. C\u00e1c doanh nghi\u1ec7p \u01b0u ti\u00ean v\u00e0 v\u01b0\u1ee3t tr\u1ed9i trong d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng s\u1ebd c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng th\u00e0nh c\u00f4ng h\u01a1n trong th\u1ecb tr\u01b0\u1eddng l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf vi\u1ec7c gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 t\u1ee9c th\u1eddi c\u1ee7a kh\u00e1ch h\u00e0ng; n\u00f3 t\u1ea1o ra m\u1ed9t h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng t\u00edch c\u1ef1c v\u00e0 \u0111\u00e1ng nh\u1edb, mang l\u1ea1i l\u1ee3i \u00edch v\u1ec1 m\u1eb7t l\u00f2ng trung th\u00e0nh, truy\u1ec1n mi\u1ec7ng t\u00edch c\u1ef1c v\u00e0 t\u0103ng tr\u01b0\u1edfng kinh doanh b\u1ec1n v\u1eefng. C\u00e1c l\u1ee3i \u00edch v\u01b0\u1ee3t ra ngo\u00e0i s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng, t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn nhi\u1ec1u kh\u00eda c\u1ea1nh kh\u00e1c nhau trong hi\u1ec7u su\u1ea5t v\u00e0 th\u00e0nh c\u00f4ng chung c\u1ee7a doanh nghi\u1ec7p.<\/span><\/p>\n<p><strong><b>T\u00ecm hi\u1ec3u th\u00eam: <a href=\"https:\/\/ideascale.com\/vi\/viblog\/doi-moi-mo-hinh-kinh-doanh-la-gi\/\">\u0110\u1ed5i m\u1edbi m\u00f4 h\u00ecnh kinh doanh l\u00e0 g\u00ec?<\/a><\/b><\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":72,"featured_media":82260,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4437],"tags":[],"contributor":[4618],"class_list":["post-82259","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-viblog","contributor-nick-jain-vi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec? \u0110\u1ecbnh ngh\u0129a, lo\u1ea1i, v\u00ed d\u1ee5 v\u00e0 l\u1ee3i \u00edch<\/title>\n<meta name=\"description\" content=\"\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a l\u00e0 vi\u1ec7c \u0111\u01b0a ra c\u00e1c ph\u01b0\u01a1ng ph\u00e1p, c\u00f4ng ngh\u1ec7, chi\u1ebfn l\u01b0\u1ee3c ho\u1eb7c quy tr\u00ecnh m\u1edbi v\u00e0 c\u1ea3i ti\u1ebfn \u0111\u1ec3 n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 hi\u1ec7u qu\u1ea3 c\u1ee7a d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng. T\u00ecm hi\u1ec3u th\u00eam v\u1ec1 c\u00e1c lo\u1ea1i h\u00ecnh \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, v\u00ed d\u1ee5 v\u00e0 l\u1ee3i \u00edch.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ideascale.com\/vi\/viblog\/doi-moi-dich-vu-khach-hang-la-gi\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec? \u0110\u1ecbnh ngh\u0129a, lo\u1ea1i, v\u00ed d\u1ee5 v\u00e0 l\u1ee3i \u00edch\" \/>\n<meta property=\"og:description\" content=\"\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a l\u00e0 vi\u1ec7c \u0111\u01b0a ra c\u00e1c ph\u01b0\u01a1ng ph\u00e1p, c\u00f4ng ngh\u1ec7, chi\u1ebfn l\u01b0\u1ee3c ho\u1eb7c quy tr\u00ecnh m\u1edbi v\u00e0 c\u1ea3i ti\u1ebfn \u0111\u1ec3 n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 hi\u1ec7u qu\u1ea3 c\u1ee7a d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng. T\u00ecm hi\u1ec3u th\u00eam v\u1ec1 c\u00e1c lo\u1ea1i h\u00ecnh \u0111\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, v\u00ed d\u1ee5 v\u00e0 l\u1ee3i \u00edch.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ideascale.com\/vi\/viblog\/doi-moi-dich-vu-khach-hang-la-gi\/\" \/>\n<meta property=\"og:site_name\" content=\"IdeaScale\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ideascale\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-30T17:00:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-19T11:48:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/11\/Customer-Service-Innovation.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Moinul Alam\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ideascale\" \/>\n<meta name=\"twitter:site\" content=\"@ideascale\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Moinul Alam\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"33 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ideascale.com\/vi\/viblog\/doi-moi-dich-vu-khach-hang-la-gi\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/ideascale.com\/vi\/viblog\/doi-moi-dich-vu-khach-hang-la-gi\/\"},\"author\":{\"name\":\"Moinul Alam\",\"@id\":\"http:\/\/ideascale.com\/vi\/#\/schema\/person\/548a157b52ddaa368a8914d8e36b8373\"},\"headline\":\"\u0110\u1ed5i m\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec? 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