{"id":81694,"date":"2022-08-19T09:40:50","date_gmt":"2022-08-19T13:40:50","guid":{"rendered":"https:\/\/ideascale.com\/casestudy\/amway\/"},"modified":"2025-07-28T03:12:21","modified_gmt":"2025-07-28T07:12:21","slug":"amway","status":"publish","type":"casestudy","link":"https:\/\/ideascale.com\/vi\/casestudy\/amway\/","title":{"rendered":"Amway"},"content":{"rendered":"<h2>The Voice c\u1ee7a Amway: C\u00e2u chuy\u1ec7n th\u00e0nh c\u00f4ng c\u1ee7a Crowdsourcing to\u00e0n c\u1ea7u<\/h2>\n<p>Amway, m\u1ed9t c\u00f4ng ty h\u00e0ng ti\u00eau d\u00f9ng h\u00e0ng \u0111\u1ea7u \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp n\u0103m 1959, ho\u1ea1t \u0111\u1ed9ng t\u1ea1i h\u01a1n 100 qu\u1ed1c gia v\u00e0 v\u00f9ng l\u00e3nh th\u1ed5. V\u1edbi danh m\u1ee5c s\u1ea3n ph\u1ea9m \u0111a d\u1ea1ng bao g\u1ed3m NUTRILITE, ARTISTRY v\u00e0 eSPRING, Amway cung c\u1ea5p h\u01a1n 450 s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe, s\u1eafc \u0111\u1eb9p v\u00e0 gia d\u1ee5ng th\u00f4ng qua m\u1ea1ng l\u01b0\u1edbi c\u00e1c Ch\u1ee7 Doanh nghi\u1ec7p Amway (ABO). <\/p>\n<h3>Th\u1eed th\u00e1ch<\/h3>\n<p>V\u1edbi m\u1ea1ng l\u01b0\u1edbi r\u1ed9ng l\u1edbn h\u01a1n 3 tri\u1ec7u Nh\u00e0 Ph\u00e2n Ph\u1ed1i (ABO) tr\u00ean to\u00e0n c\u1ea7u, Amway mong mu\u1ed1n t\u1ea1o ra m\u1ed9t n\u1ec1n t\u1ea3ng \u0111\u1ec3 ph\u1ea3n h\u1ed3i, chia s\u1ebb \u00fd t\u01b0\u1edfng v\u00e0 \u0111\u1ec1 xu\u1ea5t chi\u1ebfn l\u01b0\u1ee3c. M\u1ee5c ti\u00eau l\u00e0 50% th\u1ecb tr\u01b0\u1eddng c\u1ee7a Amway \u0111\u01b0\u1ee3c \u0111\u1ea1i di\u1ec7n tr\u00ean c\u1ed9ng \u0111\u1ed3ng crowdsourcing c\u1ee7a h\u1ecd, The Voice. M\u1ee5c ti\u00eau \u0111\u1ea7y tham v\u1ecdng n\u00e0y bao g\u1ed3m vi\u1ec7c thu h\u00fat c\u00e1c Nh\u00e0 Ph\u00e2n Ph\u1ed1i (ABO) tr\u00ean 100 qu\u1ed1c gia v\u00e0 b\u1eb1ng h\u01a1n 60 ng\u00f4n ng\u1eef \u0111\u1ec3 th\u00fac \u0111\u1ea9y \u0111\u1ed5i m\u1edbi.  <\/p>\n<h3>Gi\u1ea3i ph\u00e1p<\/h3>\n<p>Amway \u0111\u00e3 tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng \u0111a k\u00eanh to\u00e0n di\u1ec7n \u0111\u1ec3 qu\u1ea3ng b\u00e1 The Voice, bao g\u1ed3m:<\/p>\n<ul>\n<li><strong>Truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i:<\/strong> C\u00e1c chi\u1ebfn d\u1ecbch c\u00f3 m\u1ee5c ti\u00eau nh\u1eb1m n\u00e2ng cao nh\u1eadn th\u1ee9c.<\/li>\n<li><strong>Qu\u1ea3ng c\u00e1o in \u1ea5n:<\/strong> Ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng truy\u1ec1n th\u1ed1ng ti\u1ebfp c\u1eadn c\u00e1c ABO.<\/li>\n<li><strong>Video qu\u1ea3ng c\u00e1o:<\/strong> T\u00e0i s\u1ea3n k\u1ef9 thu\u1eadt s\u1ed1 hi\u1ec7u qu\u1ea3 nh\u1ea5t th\u00fac \u0111\u1ea9y \u0111\u0103ng k\u00fd.<\/li>\n<li><strong>S\u1ef1 ki\u1ec7n &amp; Cu\u1ed9c h\u1ecdp:<\/strong> T\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp \u0111\u1ec3 th\u00f4ng b\u00e1o cho c\u00e1c ABO v\u1ec1 The Voice.<\/li>\n<li><strong>Qu\u1ea3ng c\u00e1o k\u1ef9 thu\u1eadt s\u1ed1:<\/strong> Hi\u1ec3n th\u1ecb tr\u00ean trang web v\u00e0 m\u1ea1ng n\u1ed9i b\u1ed9 c\u1ee7a c\u00f4ng ty.<\/li>\n<li><strong>Email:<\/strong> Giao ti\u1ebfp tr\u1ef1c ti\u1ebfp v\u1edbi ABO.<\/li>\n<\/ul>\n<p>Chi\u1ebfn l\u01b0\u1ee3c n\u00e0y \u0111\u00e3 v\u01b0\u1ee3t xa k\u1ef3 v\u1ecdng, \u0111\u1ea1t 88% \u0111\u0103ng k\u00fd th\u1ecb tr\u01b0\u1eddng tr\u00ean The Voice. \u0110\u1ec3 t\u1ea1o \u0111i\u1ec1u ki\u1ec7n thu\u1eadn l\u1ee3i cho vi\u1ec7c h\u1ee3p t\u00e1c gi\u1eefa c\u00e1c Nh\u00e0 ph\u00e2n ph\u1ed1i (ABO) t\u1eeb 100 qu\u1ed1c gia, Amway h\u1ed7 tr\u1ee3 12 ng\u00f4n ng\u1eef v\u00e0 s\u1eed d\u1ee5ng \u0111\u1ed9i ng\u0169 \u0111i\u1ec1u ph\u1ed1i d\u1ecbch thu\u1eadt t\u1ea1i th\u1ecb tr\u01b0\u1eddng b\u1eb1ng quy tr\u00ecnh d\u1ecbch thu\u1eadt c\u1ee7a IdeaScale. Ph\u01b0\u01a1ng ph\u00e1p n\u00e0y \u0111\u1ea3m b\u1ea3o t\u01b0\u01a1ng t\u00e1c to\u00e0n c\u1ea7u v\u00e0 trao \u0111\u1ed5i \u00fd t\u01b0\u1edfng ch\u00ednh x\u00e1c.  <\/p>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=zOwnbE4-2lg\" target=\"_new\" rel=\"noopener\">Xem video t\u1ea1i \u0111\u00e2y<\/a> \u0111\u1ec3 xem Leslie Drueke t\u1eeb Amway th\u1ea3o lu\u1eadn v\u1ec1 c\u00e1ch IdeaScale th\u00fac \u0111\u1ea9y s\u1ef1 h\u1ee3p t\u00e1c to\u00e0n c\u1ea7u tr\u00ean n\u1ec1n t\u1ea3ng The Voice.<\/p>\n<div class=\"fusion-widget fusion-widget-element fusion-widget-area fusion-content-widget-area wpWidget-1 wp_widget_media_video\" style=\"--awb-fusion-border-size:0px;--awb-fusion-border-style:solid;\"><div class=\"widget widget_media_video\"><div class=\"heading\"><h4 class=\"widget-title\">Leslie Drueke from Amway discusses on how IdeaScale is used to bring their global audience together on the platform.<\/h4><\/div><div style=\"width:100%;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-81694-1\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/youtube\" src=\"https:\/\/www.youtube.com\/watch?v=zOwnbE4-2lg&#038;_=1\" \/><a href=\"https:\/\/www.youtube.com\/watch?v=zOwnbE4-2lg\">https:\/\/www.youtube.com\/watch?v=zOwnbE4-2lg<\/a><\/video><\/div><\/div><\/div>\n<h2>Ph\u1ea7n k\u1ebft lu\u1eadn<\/h2>\n<p>N\u1ec1n t\u1ea3ng The Voice c\u1ee7a Amway \u0111\u00e3 k\u1ebft n\u1ed1i th\u00e0nh c\u00f4ng c\u00e1c Nh\u00e0 Ph\u00e2n Ph\u1ed1i tr\u00ean to\u00e0n th\u1ebf gi\u1edbi, v\u01b0\u1ee3t qua c\u00e1c m\u1ee5c ti\u00eau v\u1ec1 m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c v\u00e0 th\u00fac \u0111\u1ea9y \u0111\u1ed5i m\u1edbi to\u00e0n c\u1ea7u. B\u1eb1ng c\u00e1ch t\u1eadn d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng m\u1ea1nh m\u1ebd v\u00e0 cung c\u1ea5p h\u1ed7 tr\u1ee3 \u0111a ng\u00f4n ng\u1eef, Amway ch\u1ee9ng minh s\u1ee9c m\u1ea1nh c\u1ee7a vi\u1ec7c huy \u0111\u1ed9ng v\u1ed1n c\u1ed9ng \u0111\u1ed3ng trong vi\u1ec7c th\u00fac \u0111\u1ea9y nh\u1eefng ti\u1ebfn b\u1ed9 kinh doanh c\u00f3 \u00fd ngh\u0129a. <\/p>\n","protected":false},"featured_media":81695,"template":"","meta":[],"tags":[4547],"case_studies_category":[4550],"class_list":["post-81694","casestudy","type-casestudy","status-publish","has-post-thumbnail","hentry","tag-doanh-nghiep","case_studies_category-dac-sac"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amway - Trao quy\u1ec1n cho c\u00e1c nh\u00e0 ph\u00e2n ph\u1ed1i tr\u00ean to\u00e0n th\u1ebf gi\u1edbi - IdeaScale<\/title>\n<meta name=\"description\" content=\"T\u00ecm hi\u1ec3u c\u00e1ch n\u1ec1n t\u1ea3ng crowdsourcing c\u1ee7a Amway, The Voice, \u0111\u00e3 thu h\u00fat th\u00e0nh c\u00f4ng 88% th\u1ecb tr\u01b0\u1eddng v\u00e0 cho ph\u00e9p h\u1ee3p t\u00e1c to\u00e0n c\u1ea7u v\u1edbi c\u00e1c ABO t\u1eeb h\u01a1n 100 qu\u1ed1c gia, \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 b\u1edfi chi\u1ebfn l\u01b0\u1ee3c \u0111a k\u00eanh m\u1ea1nh m\u1ebd.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ideascale.com\/vi\/casestudy\/amway\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amway - 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