IDEASCALE BLOG

Tag: value proposition

The Value of a Value Proposition

It is not uncommon in the Bay Area to have people skip right over some of the most commonly thought of questions for entrepreneurs. Things like “what’s your great idea?” or “give me your elevator pitch” fall by the wayside in favor of a different question: what is your value proposition? To be fair, if … Continued

Beyond the Idea

A great idea can be hard won or emerge in a moment. But the idea isn’t the end of the journey, it’s only the beginning. The ground between a great idea and a great success spans development, launch, and reception. Google’s gmail took over three years to develop, it launched in beta eight years after … Continued

Innovating with COSTAR: Converting Ideas Into Business Plans

What happens when you have an idea, but what you need is a value proposition? The process of nurturing an idea from its first inspiration into something that can be pitched in Silicon Valley requires planning, refinement, and careful consideration. Thankfully, the Enterprise Development Group is a team of expert thinkers, facilitators and trainers who … Continued