IDEASCALE BLOG

Tag: twitter

A Little Crowdsourcing, A Little Romance

It’s Valentine’s Day and today everyone will likely (no matter how they feel about it) be bombarded with messages of romance and anti-romance. And there are quite a few stories of how romance is being informed by the will of the crowd. Pop star Jason Mraz wrote the song “The Woman I Love” but held … Continued

Domino’s: A Flexible and Social Brand

Domino’s Pizza, an industry-leading brand, continues to pave the way when it comes to constantly connecting with their crowd. What they’re working on now is the Ultimate Delivery Vehicle designed by the crowd. This particular crowdsourcing effort is a contest in which the car’s designers (mainly automotive enthusiasts) will earn $50,000 for their suggestions. According … Continued