Guest Post: Why the E2 Conference Matters

The following is a guest post by Romi Mahajan. Mahajan's work on network intelligence and sincere marketing has been mentioned in several other blog posts. Here, Mahajan talks about the [...]

Guest Post: Why the E2 Conference Matters2022-04-05T20:47:46+00:00

IdeaScale on RomiCast

This week, IdeaScale’s President, Rob Hoehn, was interviewed on RomiCast (a podcast curated by the Market Research resource center: ResearchAccess). The topic was feedback, but the featured discussion ranged all [...]

IdeaScale on RomiCast2022-04-05T20:57:43+00:00

Introducing Cool is for Fools

There is a new marketing book out entitled Cool is for Fools by marketing guru, Romi Mahajan. In the world of business how-to publications, this one is decidedly different and [...]

Introducing Cool is for Fools2022-04-05T19:38:49+00:00

Network Intelligence: The Source of True Innovation

IdeaScale is pleased to announce the release of its latest ebook: Network Intelligence! The project was co-authored by Romi Mahajan, Rob Hoehn, and myself and contains various examples of looking [...]

Network Intelligence: The Source of True Innovation2022-04-05T19:37:46+00:00