How to Refresh Your Innovation Strategy in 2018
Every lightbulb needs changing. Refreshing your innovation strategy is likely on your to-do list for 2018. But you may also be stuck on how to get started. Maybe you're happy [...]
What Does Flex Time Really Imply?
Everyone is fond of bringing up 3M and Google’s practice that offered their employees “20% Time” to try out new ideas outside of their job description. In other words, one [...]
Break out of the Boardroom
The scene: a conference table long enough to rival a wealthy King's feasting table during the Renaissance, ergonomic swivel chairs to support the most significant backbones of the company, a flat screen [...]
The Customer-Product Relationship, in Real-Time
image courtesy of mkhmarketing via flickr The internet is wallpapered with customer feedback - frustrated customers publicly tweeting complaints, exuberant followers checking the Facebook page of their favorite company, and engaged end users submitting [...]
How to Succeed in Crowdsourcing: Know Your Crowd
Crowdsourcing has led to success in every field imaginable. Crowdfunding through sites like Kickstarter and GoFundMe allows entrepreneurs to raise the capital required for new ventures. Crowdsourcing can yield disruptive [...]