IDEASCALE BLOG

Tag: communications

Examples of Great Innovation Engagement Videos

When participation from your crowd is critical to your innovation program, you’ve got to have a multi-channel engagement strategy that works. Almost everyone uses email to get in contact with their end users, but there are plenty of other channels that are valuable for sharing your message including social media (or your internal messaging system … Continued

What You Need to Know About Crowdsourcing

What You Need to Know About Crowdsourcing

It’s June and that means it’s thesis season! Every spring at IdeaScale, we start receiving requests from undergraduate and graduate students around the globe who are researching crowdsourcing and its potential application in the business world. It is fascinating to hear their project titles and pitches and we try and take the opportunity to share … Continued

IdeaScale Emojis are Here! 👍 🤖 💡

IdeaScale Emojis

Whatever you think of them, whichever one is your favorite, the power of emojis is undeniable. As was reported in a recent article, “there are 3.2 billion internet users worldwide and according to one source, 92 percent of them regularly use emojis.” They use them for a variety of purposes: to get you to open … Continued

Know Your Innovation Stakeholders

Innovation Stakeholders

In order to involve key stakeholders early, you must first understand who your stakeholder are. I recently read a book called Crucial Conversations. In the chapter called “Move to Action,” the authors describe how to identify potential participants in a decision. The authors recommend asking four questions: Who cares? Who has a vested interest in … Continued

Seven Critical Crowdsourcing and Open Innovation Mistakes to Avoid

open innovation mistakes to avoid

Don’t get frustrated with your crowdsourcing campaign. Crowdsourcing and open innovation are great ideas. But like any great ideas, great results need smart execution. Too many ideas fall into a crowdsourcing gap, so here are the problems to avoid. Unfocused Strategy By far the biggest problem is people have an idea and decide, vaguely, to … Continued