{"id":72987,"date":"2023-06-26T12:08:23","date_gmt":"2023-06-26T16:08:23","guid":{"rendered":"http:\/\/ideascale.com\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ea%b3%a0%ea%b0%9d-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/"},"modified":"2025-05-13T07:30:58","modified_gmt":"2025-05-13T11:30:58","slug":"%ea%b3%a0%ea%b0%9d-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94","status":"publish","type":"post","link":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ea%b3%a0%ea%b0%9d-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/","title":{"rendered":"\uace0\uac1d \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc815\uc758, \uc720\ud615, \uc608\uc2dc \ubc0f \ubaa8\ubc94 \uc0ac\ub840"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right-small:0px;--awb-padding-left-small:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-font-size:22px;\"><p><strong><b>\ubaa9\ucc28<\/b><\/strong><\/p>\n<\/div><div class=\"awb-toc-el awb-toc-el--1\" data-awb-toc-id=\"1\" data-awb-toc-options=\"{&quot;allowed_heading_tags&quot;:{&quot;h2&quot;:0},&quot;ignore_headings&quot;:&quot;&quot;,&quot;ignore_headings_words&quot;:&quot;&quot;,&quot;enable_cache&quot;:&quot;yes&quot;,&quot;highlight_current_heading&quot;:&quot;no&quot;,&quot;hide_hidden_titles&quot;:&quot;yes&quot;,&quot;limit_container&quot;:&quot;all&quot;,&quot;select_custom_headings&quot;:&quot;&quot;,&quot;icon&quot;:&quot;fa-flag fas&quot;,&quot;counter_type&quot;:&quot;decimal&quot;}\" style=\"--awb-counter-type:counters(awb-toc, &quot;.&quot;, decimal) &quot;. &quot;;\"><div class=\"awb-toc-el__content\"><ul class=\"awb-toc-el__list awb-toc-el__list--0\"><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc\">\uace0\uac1d \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc__1\">\uace0\uac1d \uc870\uc0ac \uc720\ud615<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_10\">\uace0\uac1d \uc870\uc0ac\ub97c \uc218\ud589\ud558\ub294 \ubc29\ubc95: 10\uac00\uc9c0 \ud575\uc2ec \ub2e8\uacc4<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc__2\">\uace0\uac1d \uc870\uc0ac \uc9c8\ubb38\uc758 \uc608<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_10__1\">\uace0\uac1d \uc870\uc0ac\ub97c \uc704\ud55c 10\uac00\uc9c0 \ubaa8\ubc94 \uc0ac\ub840<\/a><\/li><\/ul><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\uace0\uac1d \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/h2>\n<p><span style=\"font-weight: 400;\">\uace0\uac1d \uc870\uc0ac\ub294 \uace0\uac1d, \uace0\uac1d\uc758 \ud589\ub3d9, \uc694\uad6c, \uc120\ud638\ub3c4 \ubc0f \uacbd\ud5d8\uc5d0 \ub300\ud55c \uc815\ubcf4\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\ub294 \uccb4\uacc4\uc801\uc778 \ud504\ub85c\uc138\uc2a4\ub85c \uc815\uc758\ub429\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uc815\ubcf4\uc5d0 \uc785\uac01\ud55c \ube44\uc988\ub2c8\uc2a4 \uc758\uc0ac \uacb0\uc815\uc744 \ub0b4\ub9ac\uace0 <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-experience-research\/\">\uace0\uac1d \uacbd\ud5d8\uacfc<\/a> \uc81c\ud488\/\uc11c\ube44\uc2a4 \uc218\uc694\uc5d0 \ub300\ud55c \uae30\ub300\uce58\ub97c \ucda9\uc871\ud558\uae30 \uc704\ud55c \ud6a8\uacfc\uc801\uc778 \uc804\ub7b5\uc744 \uac1c\ubc1c\ud558\uae30 \uc704\ud574 \ub300\uc0c1 \uace0\uac1d\uc744 \uc774\ud574\ud558\uae30 \uc704\ud55c <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-market-research\/\">\uc815\uc131\uc801<\/a> \ubc0f <a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-market-research\/\">\uc815\ub7c9\uc801<\/a> \uc5f0\uad6c\uac00 \ud3ec\ud568\ub429\ub2c8\ub2e4.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\uace0\uac1d \uc870\uc0ac\ub294 \uace0\uac1d\uc758 \ub3d9\uae30, \uad6c\ub9e4 \ud589\ub3d9, \ub9cc\uc871\ub3c4, \ubd88\ub9cc \uc0ac\ud56d \ub4f1 \uace0\uac1d \uc5ec\uc815\uc758 \ub2e4\uc591\ud55c \uce21\uba74\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc81c\uacf5\ud558\ub294 \uac83\uc744 \ubaa9\ud45c\ub85c \ud569\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc870\uc9c1\uc740 \uace0\uac1d\uc5d0 \ub300\ud55c \uae4a\uc740 \uc774\ud574\ub97c \ubc14\ud0d5\uc73c\ub85c \uc81c\ud488, \uc11c\ube44\uc2a4 \ubc0f \ub9c8\ucf00\ud305 \ud65c\ub3d9\uc744 \ub9de\ucda4\ud654\ud558\uc5ec \uace0\uac1d\uc758 \uae30\ub300\uc5d0 \ub354 \uc798 \ubd80\uc751\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><strong><b>\uace0\uac1d \uc870\uc0ac\uc758 \uc8fc\uc694 \uad6c\uc131 \uc694\uc18c\uc5d0\ub294 \uc77c\ubc18\uc801\uc73c\ub85c \ub2e4\uc74c\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4:<\/b><\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>\uc5f0\uad6c \ubaa9\ud45c:<\/strong> \uc5f0\uad6c\uc758 \ubaa9\uc801\uacfc \ubaa9\ud45c\ub97c \uba85\ud655\ud558\uac8c \uc815\uc758\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uc870\uc9c1\uc774 \uace0\uac1d \uc870\uc0ac\ub97c \ud1b5\ud574 \uc218\uc9d1\ud558\uace0\uc790 \ud558\ub294 \uad6c\uccb4\uc801\uc778 \uc815\ubcf4 \ub610\ub294 \uc778\uc0ac\uc774\ud2b8\uac00 \ubb34\uc5c7\uc778\uc9c0 \uacb0\uc815\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc5f0\uad6c \ubaa9\ud45c\ub294 \uc5f0\uad6c \ud504\ub85c\uc138\uc2a4\ub97c \uc548\ub0b4\ud558\uace0 \uc218\uc9d1\ub41c \ub370\uc774\ud130\uac00 \uad00\ub828\uc131\uc774 \uc788\uace0 \uc870\uc9c1\uc758 \uc694\uad6c\uc0ac\ud56d\uc5d0 \ubd80\ud569\ud558\ub294\uc9c0 \ud655\uc778\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/span><\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>\ud0c0\uac9f \uc624\ub514\uc5b8\uc2a4 \uc815\uc758:<\/strong> \ud0c0\uac9f \uc624\ub514\uc5b8\uc2a4 \ub610\ub294 \uace0\uac1d \uc138\uadf8\uba3c\ud2b8\ub97c \uc2dd\ubcc4\ud558\ub294 \uac83\uc740 \ud544\uc218\uc801\uc785\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uc870\uc0ac\uc5d0 \ucd08\uc810\uc744 \ub9de\ucd9c \ud2b9\uc815 \uace0\uac1d \uadf8\ub8f9 \ub610\ub294 \uc7a0\uc7ac \uace0\uac1d \uadf8\ub8f9\uc744 \uacb0\uc815\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \ud0c0\uac9f \uace0\uac1d\uc740 \uc870\uc9c1\uc758 \uace0\uac1d \uae30\ubc18 \ub610\ub294 \uc758\ub3c4\ud55c \uc2dc\uc7a5\uc744 \ub300\ud45c\ud560 \uc218 \uc788\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/span><\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>\uc5f0\uad6c \ubc29\ubc95\ub860:<\/strong> \uad00\ub828 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\ub824\uba74 \uc801\uc808\ud55c \uc5f0\uad6c \ubc29\ubc95\uacfc \uae30\uc220\uc744 \uc120\ud0dd\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \ubc29\ubc95\ub860\uc5d0\ub294 \uc124\ubb38\uc870\uc0ac, \uc778\ud130\ubdf0, <a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\ud3ec\ucee4\uc2a4 \uadf8\ub8f9<\/a> \ub610\ub294 \ub370\uc774\ud130 \ubd84\uc11d\uacfc \uac19\uc740 <a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-observation\/\">\uc815\ub7c9\uc801<\/a> \ubc0f <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-observation\/\">\uc815\uc131\uc801 \uad00\ucc30<\/a> \uc811\uadfc\ubc95\uc758 \uc870\ud569\uc774 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc120\ud0dd\ud55c \ubc29\ubc95\uc740 \uc5f0\uad6c \ubaa9\ud45c\uc5d0 \ubd80\ud569\ud558\uace0 \uc6d0\ud558\ub294 \uae4a\uc774\uc640 \ud3ed\uc758 \uc778\uc0ac\uc774\ud2b8\ub97c \uc81c\uacf5\ud574\uc57c \ud569\ub2c8\ub2e4.<\/span><\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>\ub370\uc774\ud130 \uc218\uc9d1:<\/strong> \ub370\uc774\ud130 \uc218\uc9d1 \ud65c\ub3d9\uc740 \uace0\uac1d \uc870\uc0ac\uc758 \ud575\uc2ec \uc694\uc18c\uc785\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \ub300\uc0c1 \uace0\uac1d\uc73c\ub85c\ubd80\ud130 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uae30 \uc704\ud574 \uc120\ud0dd\ud55c \uc870\uc0ac \ubc29\ubc95\uc744 \uad6c\ud604\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uc124\ubb38\uc870\uc0ac \ubc30\ud3ec, \uc778\ud130\ubdf0 \ub610\ub294 <a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\ud3ec\ucee4\uc2a4 \uadf8\ub8f9<\/a> \uc2e4\uc2dc, \uace0\uac1d \ud589\ub3d9 \uad00\ucc30, \uae30\uc874 \ub370\uc774\ud130 \uc18c\uc2a4 \ubd84\uc11d \ub4f1\uc774 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc801\uc808\ud55c \ub370\uc774\ud130 \uc218\uc9d1 \uae30\uc220\uc740 \uc218\uc9d1\ub41c \uc815\ubcf4\uc758 \uc815\ud655\uc131\uacfc \uc2e0\ub8b0\uc131\uc744 \ubcf4\uc7a5\ud569\ub2c8\ub2e4.<\/span><\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>\ub370\uc774\ud130 \ubd84\uc11d:<\/strong> \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud55c \ud6c4\uc5d0\ub294 \uc758\ubbf8 \uc788\ub294 \uc778\uc0ac\uc774\ud2b8\ub97c \ucd94\ucd9c\ud558\uae30 \uc704\ud574 \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud574\uc57c \ud569\ub2c8\ub2e4. \ub370\uc774\ud130 \ubd84\uc11d\uc5d0\ub294 \uc218\uc9d1\ub41c \ub370\uc774\ud130\ub97c \uc815\ub9ac, \ubd84\ub958, \ud574\uc11d\ud558\ub294 \uc791\uc5c5\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uc124\uba85 \ud1b5\uacc4 \ub610\ub294 \ud68c\uadc0 \ubd84\uc11d\uacfc \uac19\uc740 \ud1b5\uacc4 \uae30\ubc95\uc744 \uc0ac\uc6a9\ud558\ub294 <a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/\">\uc815\ub7c9\uc801 \uc5f0\uad6c<\/a> \uc640 \ub370\uc774\ud130\uc758 \ud328\ud134, \uc8fc\uc81c \ubc0f \ucd94\uc138\ub97c \ud30c\uc545\ud558\ub294 <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-research\/\">\uc815\uc131\uc801 \uc5f0\uad6c\uac00<\/a> \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ubaa9\ud45c\ub294 \uc758\uc0ac \uacb0\uc815\uc5d0 \uc815\ubcf4\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\ub294 \uc2e4\ud589 \uac00\ub2a5\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \ub3c4\ucd9c\ud558\ub294 \uac83\uc785\ub2c8\ub2e4.<\/span><\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>\uc5f0\uad6c \uacb0\uacfc \ubc0f \uc778\uc0ac\uc774\ud2b8:<\/strong> \uc5f0\uad6c \uacb0\uacfc\uc640 \uc778\uc0ac\uc774\ud2b8\ub97c \uc804\ub2ec\ud558\ub294 \uac83\uc740 \ub9e4\uc6b0 \uc911\uc694\ud55c \uc694\uc18c\uc785\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uacb0\uacfc\ub97c \uba85\ud655\ud558\uace0 \uc774\ud574\ud558\uae30 \uc26c\uc6b4 \ubc29\uc2dd\uc73c\ub85c \uc694\uc57d\ud558\uace0 \uc81c\uc2dc\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc870\uc0ac \uacb0\uacfc\ub294 \uc5f0\uad6c \ubaa9\ud45c\uc5d0 \ubd80\ud569\ud558\uace0 \uace0\uac1d \ud589\ub3d9, \uc120\ud638\ub3c4, \uc694\uad6c \uc0ac\ud56d \ub610\ub294 \ubd88\ub9cc \uc0ac\ud56d\uc5d0 \ub300\ud55c \uadc0\uc911\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc81c\uacf5\ud574\uc57c \ud569\ub2c8\ub2e4. \uc2dc\uac01\ud654, \ubcf4\uace0\uc11c, \ud504\ub808\uc820\ud14c\uc774\uc158 \ub610\ub294 \ub300\uc2dc\ubcf4\ub4dc\ub97c \uc0ac\uc6a9\ud558\uc5ec \uc815\ubcf4\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \uc804\ub2ec\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>\uad8c\uc7a5 \uc0ac\ud56d:<\/strong> \uc5f0\uad6c \uacb0\uacfc\ub97c \ubc14\ud0d5\uc73c\ub85c \ube44\uc988\ub2c8\uc2a4 \uc758\uc0ac \uacb0\uc815 \ubc0f \uc870\uce58\ub97c \uc548\ub0b4\ud558\uae30 \uc704\ud55c \uad8c\uc7a5 \uc0ac\ud56d\uc774 \uc81c\uacf5\ub429\ub2c8\ub2e4. \uad8c\uc7a5 \uc0ac\ud56d\uc740 \uc2e4\uc6a9\uc801\uc774\uace0 \uc2e4\ud589 \uac00\ub2a5\ud558\uba70 \uc870\uc9c1\uc758 \ubaa9\ud45c\uc5d0 \ubd80\ud569\ud558\ub294 \uac83\uc774\uc5b4\uc57c \ud569\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uc81c\ud488 \uac1c\uc120, \ub9c8\ucf00\ud305 \uc804\ub7b5, \uace0\uac1d \uacbd\ud5d8 \ud5a5\uc0c1, \uc2dc\uc7a5 \uc138\ubd84\ud654 \uc811\uadfc \ubc29\uc2dd \ub610\ub294 \uae30\ud0c0 \uad00\ub828 \ubd84\uc57c\uc5d0 \ub300\ud55c \uc81c\uc548\uc774 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><strong>\ubc18\ubcf5 \ubc0f \uc9c0\uc18d\uc801\uc778 \uac1c\uc120:<\/strong> \uace0\uac1d \uc870\uc0ac\ub294 \ubc18\ubcf5\uc801\uc778 \ud504\ub85c\uc138\uc2a4\uc785\ub2c8\ub2e4. \uc870\uc9c1\uc740 \uc9c0\uc18d\uc801\uc73c\ub85c <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\uace0\uac1d \ud53c\ub4dc\ubc31\uc744<\/a> \uc218\uc9d1\ud558\uace0 \uace0\uac1d\uc758 \uc694\uad6c\uc640 \uc120\ud638\ub3c4\uc5d0 \ub300\ud55c \uc774\ud574\ub97c \uc5c5\ub370\uc774\ud2b8\ud574\uc57c \ud569\ub2c8\ub2e4. \uc5f0\uad6c\ub97c \ud1b5\ud574 \uc5bb\uc740 \uc778\uc0ac\uc774\ud2b8\ub97c \ube44\uc988\ub2c8\uc2a4 \uc804\ub7b5\uacfc \uad00\ud589\uc5d0 \uc815\uae30\uc801\uc73c\ub85c \ud1b5\ud569\ud574\uc57c \ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ubc18\ubcf5\uc801\uc778 \uc811\uadfc \ubc29\uc2dd\uc744 \ud1b5\ud574 \uc870\uc9c1\uc740 \uace0\uac1d\uc758 \uae30\ub300\uc640 \uc2dc\uc7a5 \ubcc0\ud654\uc5d0 \uc9c0\uc18d\uc801\uc73c\ub85c \ub300\uc751\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\uace0\uac1d \uc870\uc0ac \uc720\ud615<\/h2>\n<p><img decoding=\"async\" class=\"lazyload aligncenter wp-image-58644 size-fusion-600\" src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-1-600x491.jpg\" data-orig-src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-1-600x491.jpg\" alt=\"\uace0\uac1d \uc870\uc0ac \uc720\ud615\" width=\"600\" height=\"491\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27491%27%20viewBox%3D%270%200%20600%20491%27%3E%3Crect%20width%3D%27600%27%20height%3D%27491%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-1-200x164.jpg 200w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-1-300x245.jpg 300w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-1-400x327.jpg 400w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-1-600x491.jpg 600w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-1.jpg 715w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\uc870\uc9c1\uc5d0\uc11c <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-experience-research\/\">\uace0\uac1d \uacbd\ud5d8<\/a>, \ud589\ub3d9 \ubc0f \uc120\ud638\ub3c4\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc218\uc9d1\ud558\uae30 \uc704\ud574 \uc218\ud589\ud560 \uc218 \uc788\ub294 \ub2e4\uc591\ud55c \uc720\ud615\uc758 \uace0\uac1d \uc870\uc0ac\uac00 \uc788\uc2b5\ub2c8\ub2e4. \uc77c\ubc18\uc801\uc778 \uace0\uac1d \uc870\uc0ac \uc720\ud615\uc5d0\ub294 \ub2e4\uc74c\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>\uace0\uac1d \ub9cc\uc871\ub3c4 \uc870\uc0ac<\/strong><\/span><\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uace0\uac1d \ub9cc\uc871\ub3c4 \uc870\uc0ac\ub294 \uc81c\ud488, \uc11c\ube44\uc2a4 \ub610\ub294 \uc804\ubc18\uc801\uc778 \uacbd\ud5d8\uc5d0 \ub300\ud55c \uace0\uac1d \ub9cc\uc871\ub3c4\ub97c \uce21\uc815\ud558\ub294 \ub370 \uc911\uc810\uc744 \ub461\ub2c8\ub2e4. \uace0\uac1d \uc758\uacac\uacfc \uc778\uc2dd\uc744 \uc218\uc9d1\ud558\uae30 \uc704\ud574 \uc124\ubb38\uc870\uc0ac\ub098 \ud53c\ub4dc\ubc31 \uc591\uc2dd\uc744 \uc0ac\uc6a9\ud558\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4. \uace0\uac1d \ub9cc\uc871\ub3c4 \uc870\uc0ac\ub97c \ud1b5\ud574 \uc870\uc9c1\uc740 \uac1c\uc120\uc774 \ud544\uc694\ud55c \uc601\uc5ed\uc744 \ud30c\uc545\ud558\uace0, \uace0\uac1d \ucda9\uc131\ub3c4\ub97c \uce21\uc815\ud558\uace0, \uc2dc\uac04\uc5d0 \ub530\ub978 \uace0\uac1d \ub9cc\uc871\ub3c4\uc758 \ubcc0\ud654\ub97c \ucd94\uc801\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/span><\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>\uace0\uac1d \ub2c8\uc988 \ubc0f \uc120\ud638\ub3c4 \uc870\uc0ac<\/strong><\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uc774\ub7ec\ud55c \uc720\ud615\uc758 \uc870\uc0ac\ub294 \uace0\uac1d\uc758 \uc694\uad6c, \uc120\ud638\ub3c4, \uae30\ub300\uce58\ub97c \ud30c\uc545\ud558\ub294 \uac83\uc744 \ubaa9\ud45c\ub85c \ud569\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc870\uc9c1\uc740 \uace0\uac1d\uc774 \ubb34\uc5c7\uc744 \uc911\uc694\ud558\uac8c \uc0dd\uac01\ud558\ub294\uc9c0, \uad6c\ub9e4 \uacb0\uc815\uc744 \ub0b4\ub9ac\ub294 \uc694\uc778\uc740 \ubb34\uc5c7\uc778\uc9c0, \uc81c\ud488\uc774\ub098 \uc11c\ube44\uc2a4\uc5d0\uc11c \uc6d0\ud558\ub294 \uae30\ub2a5\uc774\ub098 \uc18d\uc131\uc740 \ubb34\uc5c7\uc778\uc9c0 \ud30c\uc545\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uac1d \ub2c8\uc988 \ubc0f \uc120\ud638\ub3c4 \uc870\uc0ac\uc5d0\ub294 \uc124\ubb38\uc870\uc0ac, \uc778\ud130\ubdf0, <a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\ud3ec\ucee4\uc2a4 \uadf8\ub8f9<\/a> \ub610\ub294 \ubbfc\uc871\uc9c0\ud559\uc801 \uc5f0\uad6c \ubc29\ubc95\uc774 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>\uace0\uac1d \uacbd\ud5d8(CX) \uc5f0\uad6c<\/strong><\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-experience-research\/\">CX \uc5f0\uad6c\ub294<\/a> \uc0ac\uc6a9\uc790\uac00 \uc81c\ud488, \uc6f9\uc0ac\uc774\ud2b8 \ub610\ub294 \uc11c\ube44\uc2a4\uc640 \uc0c1\ud638 \uc791\uc6a9\ud558\ub294 \ubc29\uc2dd\uc744 \uc774\ud574\ud558\ub294 \ub370 \uc911\uc810\uc744 \ub461\ub2c8\ub2e4. \uc0ac\uc6a9\uc790 \ud589\ub3d9, \ud0dc\ub3c4 \ubc0f \uc778\uc2dd\uc744 \uad00\ucc30\ud558\uace0 \ubd84\uc11d\ud558\uc5ec \uc0ac\uc6a9\uc131 \ubb38\uc81c, \ubb38\uc81c\uc810 \ubc0f \uac1c\uc120 \uae30\ud68c\ub97c \ud30c\uc545\ud569\ub2c8\ub2e4. CX \uc5f0\uad6c\ub97c \ud1b5\ud574 \uc5bb\uc740 \uc778\uc0ac\uc774\ud2b8\ub294 \uc870\uc9c1\uc774 <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-experience-research\/\">\uace0\uac1d \uacbd\ud5d8\uc744<\/a> \uac1c\uc120\ud558\uace0 \ub9cc\uc871\ub3c4\ub97c \ub192\uc774\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/span><\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>\ube0c\ub79c\ub4dc \uc778\uc2dd \uc870\uc0ac<\/strong><\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ube0c\ub79c\ub4dc \uc778\uc2dd \uc870\uc0ac\ub294 \uace0\uac1d\uc774 \uc2dc\uc7a5\uc5d0\uc11c \ube0c\ub79c\ub4dc\ub97c \uc5b4\ub5bb\uac8c \uc778\uc2dd\ud558\uace0 \ud3c9\ud310\uc774 \uc5b4\ub5a4\uc9c0 \ud30c\uc545\ud558\ub294 \uac83\uc744 \ubaa9\ud45c\ub85c \ud569\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \ube0c\ub79c\ub4dc \uc778\uc9c0\ub3c4, \ube0c\ub79c\ub4dc \uc774\ubbf8\uc9c0, \ube0c\ub79c\ub4dc \uc5f0\uc0c1, \ube0c\ub79c\ub4dc \ucda9\uc131\ub3c4\uc5d0 \ub300\ud55c <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\uace0\uac1d \ud53c\ub4dc\ubc31\uc744<\/a> \uc218\uc9d1\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \ube0c\ub79c\ub4dc \uc778\uc2dd \uc870\uc0ac\ub97c \ud1b5\ud574 \uc870\uc9c1\uc740 \ube0c\ub79c\ub529 \uc804\ub7b5\uc758 \ud6a8\uacfc\ub97c \ud3c9\uac00\ud558\uace0, \ube0c\ub79c\ub4dc\uc758 \uac15\uc810\uacfc \uc57d\uc810\uc744 \ud30c\uc545\ud558\uba70, \ube0c\ub79c\ub4dc \ud3ec\uc9c0\uc154\ub2dd\uc744 \uac15\ud654\ud558\uae30 \uc704\ud55c \uc815\ubcf4\uc5d0 \uc785\uac01\ud55c \uc758\uc0ac \uacb0\uc815\uc744 \ub0b4\ub9b4 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>\uace0\uac1d \uc138\ubd84\ud654 \uc5f0\uad6c<\/strong><\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uace0\uac1d \uc138\ubd84\ud654 \uc5f0\uad6c\uc5d0\ub294 \uacf5\ud1b5\ub41c \ud2b9\uc131, \ud589\ub3d9 \ub610\ub294 \ub2c8\uc988\uc5d0 \ub530\ub77c \uace0\uac1d\uc744 \ubcc4\uac1c\uc758 \uc138\uadf8\uba3c\ud2b8\ub85c \ubd84\ub958\ud558\ub294 \uc791\uc5c5\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc870\uc9c1\uc740 \uace0\uac1d\uce35\uc744 \uc774\ud574\ud558\uace0 \ud2b9\uc815 \uace0\uac1d \uc138\uadf8\uba3c\ud2b8\uc5d0 \ub9de\uac8c \ub9c8\ucf00\ud305 \uc804\ub7b5\uacfc \uc81c\ud488\uc744 \ub9de\ucda4\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uac1d \uc138\ubd84\ud654 \uc5f0\uad6c\uc5d0\ub294 \ub370\uc774\ud130 \ubd84\uc11d, \uc124\ubb38\uc870\uc0ac \ub610\ub294 \ud074\ub7ec\uc2a4\ud130\ub9c1 \uae30\ubc95\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc758\ubbf8 \uc788\ub294 \uace0\uac1d \uc138\uadf8\uba3c\ud2b8\ub97c \uc2dd\ubcc4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>\uacbd\uc7c1 \uc5f0\uad6c<\/strong><\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uacbd\uc7c1\uc0ac \uc5f0\uad6c\ub294 \uacbd\uc7c1\uc0ac\uc758 \uc804\ub7b5, \uc81c\ud488, <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-experience-research\/\">\uace0\uac1d \uacbd\ud5d8\uc744<\/a> \ubd84\uc11d\ud558\ub294 \ub370 \uc911\uc810\uc744 \ub461\ub2c8\ub2e4. \uacbd\uc7c1 \ud658\uacbd\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uace0 \ucc28\ubcc4\ud654 \uae30\ud68c\ub97c \ud30c\uc545\ud558\ub294 \uac83\uc744 \ubaa9\ud45c\ub85c \ud569\ub2c8\ub2e4. \uacbd\uc7c1\uc0ac \uc870\uc0ac\uc5d0\ub294 \uacbd\uc7c1\uc0ac \uc6f9\uc0ac\uc774\ud2b8 \ubd84\uc11d, \ubbf8\uc2a4\ud130\ub9ac \uc1fc\ud551, \uc18c\uc15c \ubbf8\ub514\uc5b4 \ubaa8\ub2c8\ud130\ub9c1, \uc5c5\uacc4 \ubcf4\uace0\uc11c \ub610\ub294 2\ucc28 \uc870\uc0ac\ub97c \ud1b5\ud55c \uc815\ubcf4 \uc218\uc9d1 \ub4f1\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4.<\/span><\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><strong>\uace0\uac1d \uc5ec\uc815 \ub9e4\ud551<\/strong><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\uace0\uac1d \uc5ec\uc815 \ub9e4\ud551\uc5d0\ub294 \ub2e4\uc591\ud55c \uc811\uc810\uacfc \uae30\uc5c5\uacfc\uc758 \uc0c1\ud638\uc791\uc6a9 \uc804\ubc18\uc5d0 \uac78\uce5c \uc5d4\ub4dc\ud22c\uc5d4\ub4dc <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-experience-research\/\">\uace0\uac1d \uacbd\ud5d8\uc744<\/a> \uc2dc\uac01\ud654\ud558\uace0 \uc774\ud574\ud558\ub294 \uc791\uc5c5\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc870\uc9c1\uc740 \uace0\uac1d \uc5ec\uc815\uc758 \uac01 \ub2e8\uacc4\uc5d0\uc11c \ubb38\uc81c\uc810, \uaca9\ucc28, \uac1c\uc120 \uae30\ud68c\ub97c \ud30c\uc545\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uac1d \uc5ec\uc815 \ub9e4\ud551\uc740 \ub370\uc774\ud130 \ubd84\uc11d, <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\uace0\uac1d \ud53c\ub4dc\ubc31<\/a>, <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-research\/#Qualitative_Research_Methods_The_Top_4_Techniques\">\uc815\uc131\uc801 \uc870\uc0ac \ubc29\ubc95\uc758<\/a> \uc870\ud569\uc744 \ud1b5\ud574 \uc218\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\uc774\ub294 \uc870\uc9c1\uc774 \uc218\ud589\ud560 \uc218 \uc788\ub294 \uace0\uac1d \uc870\uc0ac \uc720\ud615\uc758 \uba87 \uac00\uc9c0 \uc608\uc5d0 \ubd88\uacfc\ud569\ub2c8\ub2e4. \uc5f0\uad6c \uc720\ud615 \uc120\ud0dd\uc740 \ud2b9\uc815 \uc5f0\uad6c \ubaa9\ud45c, \uc0b0\uc5c5 \ub610\ub294 \uc2dc\uc7a5\uc758 \ud2b9\uc131, \uc815\ubcf4\uc5d0 \uc785\uac01\ud55c \ube44\uc988\ub2c8\uc2a4 \uc758\uc0ac\uacb0\uc815\uc744 \ub0b4\ub9ac\ub294 \ub370 \ud544\uc694\ud55c \uc815\ubcf4\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9d1\ub2c8\ub2e4.<\/span><\/p>\n<p><strong><b>\uc790\uc138\ud788 \uc54c\uc544\ubcf4\uae30: <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\uace0\uac1d \ud53c\ub4dc\ubc31\uc774\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/a><\/b><\/strong><\/p>\n<h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\uace0\uac1d \uc870\uc0ac\ub97c \uc218\ud589\ud558\ub294 \ubc29\ubc95: 10\uac00\uc9c0 \ud575\uc2ec \ub2e8\uacc4<\/h2>\n<p><span style=\"font-weight: 400;\">\uace0\uac1d \uc870\uc0ac\ub97c \uc218\ud589\ud558\ub824\uba74 \uace0\uac1d\uacfc \uace0\uac1d\uc758 \uc120\ud638\ub3c4\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc218\uc9d1\ud558\uae30 \uc704\ud55c \uccb4\uacc4\uc801\uc778 \uc811\uadfc \ubc29\uc2dd\uc774 \ud544\uc694\ud569\ub2c8\ub2e4. \uace0\uac1d \uc870\uc0ac\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \uc218\ud589\ud558\uae30 \uc704\ud55c \ud575\uc2ec \ub2e8\uacc4\ub294 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4:<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>1. \uc870\uc0ac \ubaa9\ud45c\ub97c \uc815\uc758\ud569\ub2c8\ub2e4:<\/strong> \uace0\uac1d \uc870\uc0ac\uc758 \uad6c\uccb4\uc801\uc778 \ubaa9\ud45c\ub97c \uba85\ud655\ud558\uac8c \uc815\uc758\ud558\uc138\uc694. \uc218\uc9d1\ud558\uace0\uc790 \ud558\ub294 \uc815\ubcf4\ub098 \uc778\uc0ac\uc774\ud2b8\uac00 \ubb34\uc5c7\uc778\uc9c0, \uc5f0\uad6c \uacb0\uacfc\ub97c \uc5b4\ub5bb\uac8c \uc0ac\uc6a9\ud560\uc9c0 \uacb0\uc815\ud569\ub2c8\ub2e4. \uc774\ub807\uac8c \ud558\uba74 \uc804\uccb4 \uc5f0\uad6c \ud504\ub85c\uc138\uc2a4\ub97c \uc548\ub0b4\ud558\uace0 \ubaa9\ud45c\uc5d0 \ub9de\uac8c \uc9d1\uc911\ud558\uace0 \uc870\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>2. \ud0c0\uac9f \uc624\ub514\uc5b8\uc2a4 \ud30c\uc545\ud558\uae30:<\/strong> \uc5f0\uad6c\ud558\ub824\ub294 \ud2b9\uc815 \ud0c0\uac9f \uc624\ub514\uc5b8\uc2a4 \ub610\ub294 \uace0\uac1d \uc138\uadf8\uba3c\ud2b8\ub97c \uc2dd\ubcc4\ud569\ub2c8\ub2e4. \uc778\uad6c\ud1b5\uacc4, \uc704\uce58, \ud589\ub3d9 \ub610\ub294 \uae30\ud0c0 \uad00\ub828 \uae30\uc900\uacfc \uac19\uc740 \uc694\uc18c\ub97c \uace0\ub824\ud569\ub2c8\ub2e4. \ud0c0\uac9f \uace0\uac1d\uc740 \uace0\uac1d \uae30\ubc18 \ub610\ub294 \uc774\ud574\ud558\uace0\uc790 \ud558\ub294 \uc2dc\uc7a5\uc744 \ub300\ud45c\ud560 \uc218 \uc788\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>3. \uc5f0\uad6c \ubc29\ubc95\uc744 \uc120\ud0dd\ud569\ub2c8\ub2e4:<\/strong> \ub300\uc0c1 \uace0\uac1d\uc73c\ub85c\ubd80\ud130 \uc6d0\ud558\ub294 \uc815\ubcf4\ub97c \uc218\uc9d1\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub418\ub294 \uc801\uc808\ud55c \uc5f0\uad6c \ubc29\ubc95(\uc608: <a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/\">\uc815\ub7c9\uc801<\/a>, <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-research\/\">\uc815\uc131\uc801 \uc5f0\uad6c<\/a>)\uacfc \uae30\uc220\uc744 \uc120\ud0dd\ud569\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uc124\ubb38\uc870\uc0ac, \uc778\ud130\ubdf0, <a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\ud3ec\ucee4\uc2a4 \uadf8\ub8f9<\/a>, \uad00\ucc30 \uc5f0\uad6c( <a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-observation\/\">\uc815\ub7c9\uc801<\/a> \ubc0f <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-observation\/\">\uc815\uc131\uc801 \uad00\ucc30<\/a> \ub4f1), \ub370\uc774\ud130 \ubd84\uc11d \ub610\ub294 \uc774\ub7ec\ud55c \ubc29\ubc95\uc758 \uc870\ud569\uc774 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uac01 \ubc29\ubc95\uc758 \uc7a5\uc810, \uc81c\ud55c \uc0ac\ud56d \ubc0f \ub9ac\uc18c\uc2a4 \uc694\uad6c \uc0ac\ud56d\uc744 \uace0\ub824\ud558\uc138\uc694.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>4. \uc5f0\uad6c \ub3c4\uad6c \uac1c\ubc1c\ud558\uae30:<\/strong> \uc5f0\uad6c \ubaa9\ud45c\uc5d0 \ub530\ub77c \uc124\ubb38\uc870\uc0ac \uc124\ubb38\uc9c0, \uc778\ud130\ubdf0 \uac00\uc774\ub4dc, \ud1a0\ub860 \ud504\ub85c\ud1a0\ucf5c \ub4f1\uc758 \uc5f0\uad6c \ub3c4\uad6c\ub97c \ub514\uc790\uc778\ud558\uc138\uc694. \ud544\uc694\ud55c \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud560 \uc218 \uc788\ub3c4\ub85d \uba85\ud655\ud558\uace0 \uac04\uacb0\ud558\uba70 \uad6c\uc870\ud654\ub41c \ub3c4\uad6c\uac00 \uc788\ub294\uc9c0 \ud655\uc778\ud558\uc138\uc694. \uac00\ub2a5\ud55c \uacbd\uc6b0 \uac80\uc99d\ub41c \ucc99\ub3c4\ub098 \uc9c8\ubb38\uc744 \uc0ac\uc6a9\ud558\uace0 \ub3c4\uad6c\ub97c \ud30c\uc77c\ub7ff \ud14c\uc2a4\ud2b8\ud558\uc5ec \ubb38\uc81c\ub098 \uac1c\uc120\uc774 \ud544\uc694\ud55c \ubd80\ubd84\uc744 \ud30c\uc545\ud558\uc138\uc694.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>5. \ucc38\uac00\uc790\ub97c \ubaa8\uc9d1\ud569\ub2c8\ub2e4:<\/strong> \ud0c0\uac9f \uace0\uac1d \uae30\uc900\uc5d0 \ubd80\ud569\ud558\uace0 \uc870\uc0ac\uc5d0 \ucc38\uc5ec\ud560 \uc758\ud5a5\uc774 \uc788\ub294 \ucc38\uac00\uc790\ub97c \ubaa8\uc9d1\ud569\ub2c8\ub2e4. \uc120\ud0dd\ud55c \uc870\uc0ac \ubc29\ubc95\uc5d0 \ub530\ub77c \uc628\ub77c\uc778 \ud328\ub110, \uace0\uac1d \ub370\uc774\ud130\ubca0\uc774\uc2a4, \uc18c\uc15c \ubbf8\ub514\uc5b4, \ud0c0\uac9f \uad11\uace0 \ub4f1 \ub2e4\uc591\ud55c \ucc44\ub110\uc744 \ud1b5\ud574 \ubaa8\uc9d1\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc5f0\uad6c\uc758 \ubaa9\uc801\uacfc \ud61c\ud0dd\uc744 \uba85\ud655\ud558\uac8c \uc804\ub2ec\ud558\uc5ec \ucc38\uc5ec\ub97c \ub3c5\ub824\ud569\ub2c8\ub2e4.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>6. \ub370\uc774\ud130 \uc218\uc9d1\uc744 \uc218\ud589\ud569\ub2c8\ub2e4:<\/strong> \uc120\ud0dd\ud55c \uc5f0\uad6c \ubc29\ubc95\uc744 \uad6c\ud604\ud558\uc5ec \ucc38\uac00\uc790\ub85c\ubd80\ud130 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud569\ub2c8\ub2e4. \uc124\ubb38\uc870\uc0ac\ub97c \uad00\ub9ac\ud558\uace0, \uc778\ud130\ubdf0 \ub610\ub294 <a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\ud3ec\ucee4\uc2a4 \uadf8\ub8f9\uc744<\/a> \uc9c4\ud589\ud558\uace0, \uace0\uac1d \ud589\ub3d9\uc744 \uad00\ucc30\ud558\uac70\ub098 \uae30\uc874 \ub370\uc774\ud130 \uc18c\uc2a4\ub97c \ubd84\uc11d\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub370\uc774\ud130 \uc218\uc9d1 \ud504\ub85c\uc138\uc2a4\uac00 \uc724\ub9ac\uc801 \uac00\uc774\ub4dc\ub77c\uc778\uc744 \uc900\uc218\ud558\uace0 \uac1c\uc778\uc815\ubcf4\ub97c \uc874\uc911\ud558\uba70 \ub370\uc774\ud130 \uae30\ubc00\uc131\uc744 \uc720\uc9c0\ud558\ub3c4\ub85d \ud569\ub2c8\ub2e4.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>7. \ub370\uc774\ud130 \ubd84\uc11d:<\/strong> \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud55c \ud6c4\uc5d0\ub294 \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud558\uc5ec \uc758\ubbf8 \uc788\ub294 \uc778\uc0ac\uc774\ud2b8\ub97c \ub3c4\ucd9c\ud569\ub2c8\ub2e4. \ub370\uc774\ud130\uc758 \ud2b9\uc131\uacfc \uc5f0\uad6c \ubaa9\uc801\uc5d0 \ub530\ub77c \uc801\uc808\ud55c \ub370\uc774\ud130 \ubd84\uc11d \uae30\ubc95\uc744 \uc0ac\uc6a9\ud569\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \ud1b5\uacc4\uc801 \ubc29\ubc95\uc744 \uc0ac\uc6a9\ud55c <a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/\">\uc815\ub7c9\uc801 \uc5f0\uad6c<\/a> \ubc0f \ubd84\uc11d, \uc8fc\uc81c\ubcc4 \ucf54\ub529 \ub610\ub294 \ucf58\ud150\uce20 \ubd84\uc11d\uc744 \uc0ac\uc6a9\ud55c <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-research\/\">\uc815\uc131\uc801 \uc5f0\uad6c<\/a> \ubc0f \ubd84\uc11d \ub610\ub294 \uc774 \ub450 \uac00\uc9c0\uc758 \uc870\ud569\uc774 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub370\uc774\ud130 \ubd84\uc11d\uc774 \uc5c4\uaca9\ud558\uace0 \uccb4\uacc4\uc801\uc774\uba70 \uc5f0\uad6c \ubaa9\ud45c\uc5d0 \ubd80\ud569\ud558\ub294\uc9c0 \ud655\uc778\ud558\uc138\uc694.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>8. \uc870\uc0ac \uacb0\uacfc \ud574\uc11d\ud558\uae30:<\/strong> \uc870\uc0ac \uacb0\uacfc\ub97c \ud574\uc11d\ud558\uc5ec \uace0\uac1d \ud589\ub3d9, \uc120\ud638\ub3c4, \uc694\uad6c \ub610\ub294 \uc778\uc2dd\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uc73c\uc138\uc694. \ub370\uc774\ud130\uc758 \ud328\ud134, \ucd94\uc138, \uad00\uacc4\ub97c \ubd84\uc11d\ud558\uace0 \uc774\ub97c \uc5f0\uad6c \ubaa9\ud45c\uc640 \ub2e4\uc2dc \uc5f0\uacb0\ud558\uc138\uc694. \uc758\uc0ac \uacb0\uc815\uc5d0 \ub3c4\uc6c0\uc774 \ub420 \uc218 \uc788\ub294 \uc8fc\uc694 \ud14c\ub9c8, \uc774\uc0c1\uac12 \ub610\ub294 \uc911\uc694\ud55c \uacb0\uacfc\ub97c \ucc3e\uc544\ubcf4\uc138\uc694.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>9. \uacb0\uacfc \uc804\ub2ec:<\/strong> \uc5f0\uad6c \uacb0\uacfc\ub97c \uba85\ud655\ud558\uace0 \uac04\uacb0\ud55c \ubc29\uc2dd\uc73c\ub85c \uc81c\uc2dc\ud558\uc138\uc694. \uc774\ud574\uad00\uacc4\uc790\uc5d0\uac8c \uc778\uc0ac\uc774\ud2b8\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \uc804\ub2ec\ud560 \uc218 \uc788\ub294 \ubcf4\uace0\uc11c, \ud504\ub808\uc820\ud14c\uc774\uc158 \ub610\ub294 \uc2dc\uac01\ud654\ub97c \uc900\ube44\ud558\uc138\uc694. \ub300\uc0c1 \uace0\uac1d\uc758 \uc694\uad6c\uc640 \uc120\ud638\ub3c4\uc5d0 \ub9de\uac8c \ucee4\ubba4\ub2c8\ucf00\uc774\uc158 \ud615\uc2dd\uc744 \uc870\uc815\ud558\uc5ec \uc870\uc0ac \uacb0\uacfc\ub97c \uc27d\uac8c \uc774\ud574\ud558\uace0 \uc2e4\ud589\ud560 \uc218 \uc788\ub3c4\ub85d \ud558\uc138\uc694.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>10. \uc778\uc0ac\uc774\ud2b8 \uc801\uc6a9:<\/strong> \uace0\uac1d \uc870\uc0ac\ub97c \ud1b5\ud574 \uc5bb\uc740 \uc778\uc0ac\uc774\ud2b8\ub97c \uc801\uc6a9\ud558\uc5ec \ube44\uc988\ub2c8\uc2a4 \uc758\uc0ac \uacb0\uc815\uacfc \uc804\ub7b5\uc5d0 \ubc18\uc601\ud558\uc138\uc694. \uc870\uc0ac \uacb0\uacfc\ub97c \ud65c\uc6a9\ud558\uc5ec \uc81c\ud488 \uac1c\ubc1c\uc744 \uac15\ud654\ud558\uace0, \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \uac1c\uc120\ud558\uace0, <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-experience-research\/\">\uace0\uac1d \uacbd\ud5d8\uc744<\/a> \uac1c\uc120\ud558\uac70\ub098, \ud2b9\uc815 \ubb38\uc81c\uc810\uc744 \ud574\uacb0\ud558\uc138\uc694. \uc5f0\uad6c \uacb0\uacfc\ub97c \uc815\uae30\uc801\uc73c\ub85c \uac80\ud1a0\ud558\uc5ec \ud604\uc7ac \uc9c4\ud589 \uc911\uc778 \ube44\uc988\ub2c8\uc2a4 \uad00\ud589\uc5d0 \ubc18\uc601\ud558\uc138\uc694.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\uace0\uac1d \uc870\uc0ac\ub294 \ubc18\ubcf5\uc801\uc778 \uacfc\uc815\uc774\ub77c\ub294 \uc810\uc744 \uae30\uc5b5\ud558\uc138\uc694. \uc5bb\uc740 \uc778\uc0ac\uc774\ud2b8\ub97c \uad6c\ud604\ud558\uba74\uc11c \uacb0\uacfc\ub97c \ubaa8\ub2c8\ud130\ub9c1\ud558\uace0 \ud6c4\uc18d \uc5f0\uad6c\ub97c \uc218\ud589\ud558\uc5ec \uc601\ud5a5\uc744 \ud3c9\uac00\ud558\uace0 \ucd94\uac00 \uc778\uc0ac\uc774\ud2b8\ub97c \uc218\uc9d1\ud558\ub294 \uac83\uc744 \uace0\ub824\ud558\uc138\uc694. \uc9c0\uc18d\uc801\uc778 \uace0\uac1d \uc870\uc0ac\ub97c \ud1b5\ud574 \uc870\uc9c1\uc740 \uc9c4\ud654\ud558\ub294 \uace0\uac1d\uc758 \uc694\uad6c\uc640 \uc120\ud638\ub3c4\uc5d0 \ub300\ud55c \uc815\ubcf4\ub97c \uc9c0\uc18d\uc801\uc73c\ub85c \ud30c\uc545\ud558\uc5ec \uacbd\uc7c1\ub825\uc744 \uc720\uc9c0\ud558\uace0 \uace0\uac1d \uc911\uc2ec\uc801\uc778 \ud0dc\ub3c4\ub97c \uc720\uc9c0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><strong><b>\uc790\uc138\ud788 \uc54c\uc544\ubcf4\uae30: <a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-market-research\/\">\uc815\ub7c9\uc801 \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/a><\/b><\/strong><\/p>\n<h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\uace0\uac1d \uc870\uc0ac \uc9c8\ubb38\uc758 \uc608<\/h2>\n<p><span style=\"font-weight: 400;\">\ub2e4\uc74c\uc740 \ube44\uc988\ub2c8\uc2a4\uc5d0\uc11c \uc790\uc8fc \ubb3b\ub294 \uace0\uac1d \uc870\uc0ac \uc9c8\ubb38\uc758 \uba87 \uac00\uc9c0 \uc608\uc785\ub2c8\ub2e4:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\uc81c\ud488\/\uc11c\ube44\uc2a4 \uad6c\ub9e4 \uacb0\uc815\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce5c \uc694\uc778\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\uc800\ud76c \ud68c\uc0ac\uc5d0 \ub300\ud574 \uc5b4\ub5bb\uac8c \ucc98\uc74c \uc54c\uac8c \ub418\uc168\ub098\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\uc81c\ud488\/\uc11c\ube44\uc2a4\uc758 \uc5b4\ub5a4 \ud2b9\uc815 \uae30\ub2a5\uc774\ub098 \uce21\uba74\uc774 \uac00\uc7a5 \uac00\uce58 \uc788\ub2e4\uace0 \uc0dd\uac01\ud558\uc2dc\ub098\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\uc81c\ud488\/\uc11c\ube44\uc2a4\uc5d0 \uc5b4\ub5a4 \uac1c\uc120 \uc0ac\ud56d\uc774\ub098 \uae30\ub2a5\uc774 \ucd94\uac00\ub418\uae30\ub97c \ubc14\ub77c\uc2dc\ub098\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\ub2e4\ub978 \uc0ac\ub78c\uc5d0\uac8c \uc81c\ud488\/\uc11c\ube44\uc2a4\ub97c \ucd94\ucc9c\ud560 \uac00\ub2a5\uc131\uc774 \uc5bc\ub9c8\ub098 \ub418\ub098\uc694? \uc65c \uadf8\ub7f4\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\uc81c\ud488\/\uc11c\ube44\uc2a4\ub97c \uc0ac\uc6a9\ud560 \ub54c \uc5b4\ub5a4 \uc7a5\uc560\ubb3c\uc774\ub098 \uc5b4\ub824\uc6c0\uc744 \uacaa\uc73c\uc168\ub098\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\ub2f9\uc0ac\uc758 \uc81c\ud488\/\uc11c\ube44\uc2a4\ub294 \uc2dc\uc7a5\uc758 \uacbd\uc7c1\uc0ac\uc640 \uc5b4\ub5bb\uac8c \ube44\uad50\ub418\ub098\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\ubc1b\uc740 \uace0\uac1d \uc9c0\uc6d0 \uc218\uc900\uc5d0 \uc5bc\ub9c8\ub098 \ub9cc\uc871\ud558\uc2dc\ub098\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\uc81c\ud488\/\uc11c\ube44\uc2a4\uc640 \uad00\ub828\ud558\uc5ec \uac00\uaca9 \ubc0f \uac00\uce58\uc5d0 \ub300\ud574 \uae30\ub300\ud558\ub294 \ubc14\ub294 \ubb34\uc5c7\uc778\uac00\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\uc81c\ud488\/\uc11c\ube44\uc2a4\ub97c \uc5bc\ub9c8\ub098 \uc790\uc8fc, \uc5b4\ub5a4 \ubaa9\uc801\uc73c\ub85c \uc0ac\uc6a9\ud558\uc2dc\ub098\uc694?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\uc774\ub7ec\ud55c \uc9c8\ubb38\uc744 \ud1b5\ud574 \uae30\uc5c5\uc740 \uace0\uac1d \uc120\ud638\ub3c4, \ub9cc\uc871\ub3c4, \uad6c\ub9e4 \ud589\ub3d9 \ubc0f \uac1c\uc120\uc774 \ud544\uc694\ud55c \ubd80\ubd84\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uac00\uc7a5 \uad00\ub828\uc131 \ub192\uc740 \uc815\ubcf4\ub97c \uc218\uc9d1\ud558\ub824\uba74 \uc5f0\uad6c \uc911\uc778 \ud2b9\uc815 \uc0b0\uc5c5, \uc81c\ud488 \ub610\ub294 \uc11c\ube44\uc2a4\uc5d0 \ub9de\uac8c \uc9c8\ubb38\uc744 \uc870\uc815\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4.<\/span><\/p>\n<h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\uace0\uac1d \uc870\uc0ac\ub97c \uc704\ud55c 10\uac00\uc9c0 \ubaa8\ubc94 \uc0ac\ub840<\/h2>\n<p><img decoding=\"async\" class=\"lazyload aligncenter wp-image-58645 size-fusion-600\" src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-2-600x422.jpg\" data-orig-src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-2-600x422.jpg\" alt=\"\uace0\uac1d \uc870\uc0ac\ub97c \uc704\ud55c \ubaa8\ubc94 \uc0ac\ub840\" width=\"600\" height=\"422\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27422%27%20viewBox%3D%270%200%20600%20422%27%3E%3Crect%20width%3D%27600%27%20height%3D%27422%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-2-200x141.jpg 200w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-2-300x211.jpg 300w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-2-400x281.jpg 400w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-2-600x422.jpg 600w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/06\/customer-research-descriptive-2.jpg 715w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\uace0\uac1d \uc870\uc0ac\ub97c \uc218\ud589\ud560 \ub54c\ub294 \uc815\ud655\ud558\uace0 \uac00\uce58 \uc788\ub294 \uc778\uc0ac\uc774\ud2b8\ub97c \ud655\ubcf4\ud558\uae30 \uc704\ud574 \ubaa8\ubc94 \uc0ac\ub840\ub97c \ub530\ub974\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \uace0\uac1d \uc870\uc0ac\ub97c \uc704\ud55c \uba87 \uac00\uc9c0 \ubaa8\ubc94 \uc0ac\ub840\uc785\ub2c8\ub2e4:<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>1. \uc5f0\uad6c \ubaa9\ud45c\ub97c \uba85\ud655\ud558\uac8c \uc815\uc758<\/strong><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uace0\uac1d \uc870\uc0ac\uc758 \uad6c\uccb4\uc801\uc778 \ubaa9\ud45c\uc640 \ubaa9\uc801\uc744 \ud30c\uc545\ud558\ub294 \uac83\ubd80\ud130 \uc2dc\uc791\ud558\uc138\uc694. \uc5f0\uad6c\ub97c \ud1b5\ud574 \ubb34\uc5c7\uc744 \ubc30\uc6b0\uac70\ub098 \ub2ec\uc131\ud558\uace0 \uc2f6\uc73c\uc2e0\uac00\uc694? \uc774\ub97c \ud1b5\ud574 \uc5f0\uad6c \uc811\uadfc \ubc29\uc2dd\uc744 \uc548\ub0b4\ud558\uace0 \uac00\uc7a5 \uad00\ub828\uc131\uc774 \ub192\uc740 \uc9c8\ubb38\uacfc \uc870\uc0ac \uc601\uc5ed\uc5d0 \uc9d1\uc911\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>2. \uc815\uc131\uc801 \ubc29\ubc95\uacfc \uc815\ub7c9\uc801 \ubc29\ubc95\uc744 \ud63c\ud569\ud558\uc5ec \uc0ac\uc6a9\ud569\ub2c8\ub2e4.<\/strong><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-research\/\">\uc815\uc131\uc801<\/a> \ubc0f <a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/\">\uc815\ub7c9\uc801 \uc870\uc0ac<\/a> \ubc29\ubc95\uc744 \uacb0\ud569\ud558\uba74 \uace0\uac1d\uc5d0 \ub300\ud55c \ud3ec\uad04\uc801\uc778 \uc774\ud574\ub97c \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.  \uc778\ud130\ubdf0\ub098 \ud3ec\ucee4\uc2a4 \uadf8\ub8f9\uacfc \uac19\uc740 <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-research\/#Qualitative_Research_Methods_The_Top_4_Techniques\">\uc815\uc131\uc801 \ubc29\ubc95\uc740<\/a> \uc2ec\uce35\uc801\uc778 \uc778\uc0ac\uc774\ud2b8\ub97c \uc81c\uacf5\ud558\uace0 \uace0\uac1d\uc758 \ub3d9\uae30\uc640 \uacbd\ud5d8\uc744 \ud0d0\uc0c9\ud560 \uc218 \uc788\uac8c \ud574\uc90d\ub2c8\ub2e4.  \uc124\ubb38\uc870\uc0ac\ub098 \ub370\uc774\ud130 \ubd84\uc11d\uacfc \uac19\uc740 <a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/#Methodology\">\uc815\ub7c9\uc801 \ubc29\ubc95\uc740<\/a> \ud1b5\uacc4 \ub370\uc774\ud130\ub97c \uc81c\uacf5\ud558\uace0 \ud328\ud134\uacfc \ucd94\uc138\ub97c \ud30c\uc545\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>3. \ud0c0\uac9f \uace0\uac1d \ud30c\uc545\ud558\uae30<\/strong><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ud0c0\uac9f \uc624\ub514\uc5b8\uc2a4\uc758 \ud2b9\uc131\uacfc \uc778\uad6c \ud1b5\uacc4\ub97c \uba85\ud655\ud558\uac8c \uc815\uc758\ud558\uc138\uc694. \uc774\ub97c \ud1b5\ud574 \uc870\uc0ac\uc5d0 \uc801\ud569\ud55c \ucc38\uac00\uc790\ub97c \uc120\ud0dd\ud558\uace0 <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\uace0\uac1d \ud53c\ub4dc\ubc31\uc774<\/a> \uace0\uac1d\uce35\uc744 \uc815\ud655\ud558\uac8c \ub300\ud45c\ud558\ub3c4\ub85d \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>4. \ud3b8\uacac \uc5c6\uc774 \uc911\ub9bd\uc801\uc778 \uc9c8\ubb38 \ub9cc\ub4e4\uae30<\/strong><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ucc38\uac00\uc790\uc758 \ub2f5\ubcc0\uc744 \uc720\ub3c4\ud558\uac70\ub098 \uc601\ud5a5\uc744 \ubbf8\uce58\uc9c0 \uc54a\ub3c4\ub85d \uba85\ud655\ud558\uace0 \ud3b8\uacac\uc774 \uc5c6\uc73c\uba70 \uc911\ub9bd\uc801\uc778 \uc9c8\ubb38\uc744 \uad6c\uc131\ud569\ub2c8\ub2e4. \uac1c\ubc29\ud615 \uc9c8\ubb38\uc744 \uc0ac\uc6a9\ud558\uc5ec \ucc38\uac00\uc790\uac00 \uc0c1\uc138\ud558\uace0 \uc194\uc9c1\ud55c \ud53c\ub4dc\ubc31\uc744 \uc81c\uacf5\ud558\ub3c4\ub85d \uc720\ub3c4\ud569\ub2c8\ub2e4.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>5. \ub2e4\uc591\ud55c \ub370\uc774\ud130 \uc218\uc9d1 \ubc29\ubc95 \uc0ac\uc6a9<\/strong><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uace0\uac1d \uc778\uc0ac\uc774\ud2b8\ub97c \uc218\uc9d1\ud558\uae30 \uc704\ud55c \ub2e4\uc591\ud55c \ub370\uc774\ud130 \uc218\uc9d1 \ubc29\ubc95\uc744 \uc0b4\ud3b4\ubcf4\uc138\uc694. \uc5ec\uae30\uc5d0\ub294 \uc124\ubb38\uc870\uc0ac, \uc778\ud130\ubdf0, <a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\ud3ec\ucee4\uc2a4 \uadf8\ub8f9<\/a>, \uc18c\uc15c \ubbf8\ub514\uc5b4 \uccad\ucde8, \uc6f9\uc0ac\uc774\ud2b8 \ubd84\uc11d, <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\uace0\uac1d \ud53c\ub4dc\ubc31<\/a> \uc591\uc2dd \ub610\ub294 \uc628\ub77c\uc778 \ub9ac\ubdf0\uac00 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/#Methodology\">\uc815\ub7c9\uc801 \uc870\uc0ac \ubc29\ubc95<\/a>, <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-research\/#Qualitative_Research_Methods_The_Top_4_Techniques\">\uc815\uc131\uc801 \uc870\uc0ac \ubc29\ubc95<\/a> \ub4f1 \ub2e4\uc591\ud55c \ubc29\ubc95\uc744 \uc0ac\uc6a9\ud558\uba74 \uace0\uac1d\uc758 \uc758\uacac\uacfc \ud589\ub3d9\uc744 \ubcf4\ub2e4 \ud3ec\uad04\uc801\uc73c\ub85c \ud30c\uc545\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>6. \ub2e4\uc591\ud55c \uc811\uc810\uc5d0\uc11c \uace0\uac1d\uacfc \uc18c\ud1b5\ud558\uae30<\/strong><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uc81c\ud488\uc774\ub098 \uc11c\ube44\uc2a4\ub97c \uc774\uc6a9\ud558\ub294 \uc5ec\uc815 \ub0b4\ub0b4 \uace0\uac1d\uacfc \uc18c\ud1b5\ud558\uc138\uc694. \uc5ec\uae30\uc5d0\ub294 \uad6c\ub9e4 \uc804, \uad6c\ub9e4, \uad6c\ub9e4 \ud6c4 \ub2e8\uacc4\uac00 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub2e4\uc591\ud55c \uc811\uc810\uc5d0\uc11c \ud53c\ub4dc\ubc31\uc744 \uc218\uc9d1\ud558\uc5ec \uc804\uccb4 <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-experience-research\/\">\uace0\uac1d \uacbd\ud5d8\uc744<\/a> \uc774\ud574\ud558\uace0 \uac1c\uc120\uc774 \ud544\uc694\ud55c \ubd80\ubd84\uc744 \ud30c\uc545\ud558\uc138\uc694.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>7. \uae30\ubc00\uc131 \ubc0f \uc775\uba85\uc131 \uc720\uc9c0<\/strong><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ucc38\uac00\uc790\uc758 \ub2f5\ubcc0\uc740 \ube44\ubc00\uc774 \ubcf4\uc7a5\ub418\uace0 \uc775\uba85\uc73c\ub85c \uc720\uc9c0\ub41c\ub2e4\ub294 \uc810\uc744 \ubd84\uba85\ud788 \uc54c\ub824\uc8fc\uc138\uc694. \uc774\ub97c \ud1b5\ud574 \uc194\uc9c1\ud558\uace0 \ud3b8\uacac \uc5c6\ub294 \ud53c\ub4dc\ubc31\uc744 \uc7a5\ub824\ud569\ub2c8\ub2e4. \uace0\uac1d \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \uc800\uc7a5\ud560 \ub54c \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638 \uaddc\uc815 \ubc0f \ub370\uc774\ud130 \ubcf4\ud638 \uac00\uc774\ub4dc\ub77c\uc778\uc744 \uc900\uc218\ud558\uc138\uc694.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>8. \uccb4\uacc4\uc801\uc778 \ub370\uc774\ud130 \ubd84\uc11d \ubc0f \ud574\uc11d<\/strong><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\ub370\uc774\ud130\ub97c \uc218\uc9d1\ud55c \ud6c4\uc5d0\ub294 \uccb4\uacc4\uc801\uc73c\ub85c \ubd84\uc11d\ud558\uc138\uc694. \ud328\ud134, \ud2b8\ub80c\ub4dc, \uacf5\ud1b5 \ud14c\ub9c8\ub97c \ucc3e\uc544\ubcf4\uc138\uc694. \uc8fc\uc694 \uc778\uc0ac\uc774\ud2b8\ub97c \ud30c\uc545\ud558\uc5ec \uc758\uc0ac \uacb0\uc815 \ud504\ub85c\uc138\uc2a4\uc5d0 \uc815\ubcf4\ub97c \uc81c\uacf5\ud558\ub294 \ub370 \ud65c\uc6a9\ud558\uc138\uc694. \ub370\uc774\ud130 \uc2dc\uac01\ud654 \uae30\uc220\uc744 \uc0ac\uc6a9\ud558\uc5ec \uba85\ud655\ud558\uace0 \uac04\uacb0\ud55c \ubc29\uc2dd\uc73c\ub85c \uacb0\uacfc\ub97c \uc81c\uc2dc\ud558\ub294 \uac83\uc744 \uace0\ub824\ud574 \ubcf4\uc138\uc694.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>9. \uc9c0\uc18d\uc801\uc778 \ubc18\ubcf5 \ubc0f \uac1c\uc120<\/strong><\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\uace0\uac1d \uc870\uc0ac\ub294 \uc9c0\uc18d\uc801\uc778 \ud504\ub85c\uc138\uc2a4\uac00 \ub418\uc5b4\uc57c \ud569\ub2c8\ub2e4. \uc815\uae30\uc801\uc73c\ub85c \uc870\uc0ac \ubaa9\ud45c\ub97c \uc7ac\uac80\ud1a0\ud558\uace0 \ubcc0\ud654\ud558\ub294 \uace0\uac1d\uc758 \uc694\uad6c\uc640 \uc120\ud638\ub3c4\ub97c \ubc18\uc601\ud558\uc5ec \uc870\uc0ac \ubc29\ubc95\uc744 \uc5c5\ub370\uc774\ud2b8\ud558\uc138\uc694. \uc9c0\uc18d\uc801\uc73c\ub85c <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\uace0\uac1d \ud53c\ub4dc\ubc31\uc744<\/a> \uc218\uc9d1\ud558\uace0 \uace0\uac1d \uc778\uc0ac\uc774\ud2b8\ub97c \uae30\ubc18\uc73c\ub85c \uac1c\uc120\ud569\ub2c8\ub2e4.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>10. \uc870\uc0ac \uacb0\uacfc \uc804\ub2ec \ubc0f \uc870\uce58 \ucde8\ud558\uae30<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">\uace0\uac1d \uc870\uc0ac \uacb0\uacfc\ub97c \uc870\uc9c1 \ub0b4 \uad00\ub828 \uc774\ud574\uad00\uacc4\uc790\ub4e4\uacfc \uacf5\uc720\ud558\uc138\uc694. \uc8fc\uc694 \uacb0\uacfc, \uc778\uc0ac\uc774\ud2b8 \ubc0f \uad8c\uc7a5 \uc0ac\ud56d\uc744 \uc804\ub2ec\ud558\uc138\uc694. \uc5f0\uad6c \uacb0\uacfc\ub97c \ud65c\uc6a9\ud558\uc5ec \uc804\ub7b5\uc801 \uc758\uc0ac \uacb0\uc815, \uc81c\ud488 \uac1c\ubc1c, \ub9c8\ucf00\ud305 \uc804\ub7b5, \uace0\uac1d \uc9c0\uc6d0 \uc774\ub2c8\uc154\ud2f0\ube0c\uc5d0 \uc815\ubcf4\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\uc774\ub7ec\ud55c \ubaa8\ubc94 \uc0ac\ub840\ub97c \ub530\ub974\uba74 \uadc0\uc911\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc81c\uacf5\ud558\uace0 \uace0\uac1d\uc744 \ub354 \uc798 \uc774\ud574\ud558\uace0 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub418\ub294 \ud6a8\uacfc\uc801\uc778 \uace0\uac1d \uc870\uc0ac\ub97c \uc218\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><strong><b>\uc790\uc138\ud788 \uc54c\uc544\ubcf4\uae30: <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-research\/\">\uc815\uc131\uc801 \uc5f0\uad6c\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/a><\/b><\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":72,"featured_media":72988,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3581],"tags":[],"contributor":[3694],"class_list":["post-72987","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3581","contributor-3694"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - 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