{"id":72803,"date":"2023-09-08T02:43:30","date_gmt":"2023-09-08T06:43:30","guid":{"rendered":"http:\/\/ideascale.com\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/"},"modified":"2024-02-08T03:21:22","modified_gmt":"2024-02-08T07:21:22","slug":"%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94","status":"publish","type":"post","link":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/","title":{"rendered":"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc815\uc758, \ubc29\ubc95, \uc608\uc2dc \ubc0f \ubaa8\ubc94 \uc0ac\ub840"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right-small:0px;--awb-padding-left-small:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-font-size:22px;\"><p><strong><b>\ubaa9\ucc28<\/b><\/strong><\/p>\n<\/div><div class=\"awb-toc-el awb-toc-el--1\" data-awb-toc-id=\"1\" data-awb-toc-options=\"{&quot;allowed_heading_tags&quot;:{&quot;h2&quot;:0},&quot;ignore_headings&quot;:&quot;&quot;,&quot;ignore_headings_words&quot;:&quot;&quot;,&quot;enable_cache&quot;:&quot;yes&quot;,&quot;highlight_current_heading&quot;:&quot;no&quot;,&quot;hide_hidden_titles&quot;:&quot;yes&quot;,&quot;limit_container&quot;:&quot;all&quot;,&quot;select_custom_headings&quot;:&quot;&quot;,&quot;icon&quot;:&quot;fa-flag fas&quot;,&quot;counter_type&quot;:&quot;decimal&quot;}\" style=\"--awb-counter-type:counters(awb-toc, &quot;.&quot;, decimal) &quot;. &quot;;\"><div class=\"awb-toc-el__content\"><ul class=\"awb-toc-el__list awb-toc-el__list--0\"><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_What_is_Primary_Market_Research\">1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Primary_vs_Secondary_Market_Research\">1\ucc28 \ubc0f 2\ucc28 \uc2dc\uc7a5 \uc870\uc0ac<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_12_Primary_Market_Research_Methods\">12\uac00\uc9c0 \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \ubc29\ubc95<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Top_10_Primary_Market_Research_Examples\">\uc0c1\uc704 10\uac00\uc9c0 \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \uc0ac\ub840<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_15_Best_Practices_of_Primary_Market_Research\">\uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac\uc758 15\uac00\uc9c0 \ubaa8\ubc94 \uc0ac\ub840<\/a><\/li><\/ul><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><h2 id=\"toc_What_is_Primary_Market_Research\" class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/h2>\n<p><span style=\"font-weight: 400;\">1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \ud2b9\uc815 \uc2dc\uc7a5, \ud0c0\uac9f \uace0\uac1d, \uc81c\ud488 \ub610\ub294 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\uc640 \uc815\ubcf4\ub97c \uc5bb\uae30 \uc704\ud574 \uc6d0\ubcf8 \uc18c\uc2a4\uc5d0\uc11c \uc9c1\uc811 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\ub294 \uacfc\uc815\uc73c\ub85c \uc815\uc758\ub429\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc720\ud615\uc758 \uc5f0\uad6c\uc5d0\ub294 \ucd9c\ud310\ub41c \ubcf4\uace0\uc11c, \ub370\uc774\ud130\ubca0\uc774\uc2a4 \ub610\ub294 \ubb38\ud5cc\uacfc \uac19\uc740 \uae30\uc874 \ucd9c\ucc98\ub97c \ud1b5\ud574 \uc27d\uac8c \uc5bb\uc744 \uc218 \uc5c6\ub294 \uc815\ubcf4\ub97c \uc218\uc9d1\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4.<\/span><\/p>\n<p><b>\uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \ud2b9\uc131  <\/b><\/p>\n<p><span style=\"font-weight: 400;\">1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub294 2\ucc28 \uc870\uc0ac\uc640 \uad6c\ubcc4\ub418\ub294 \uba87 \uac00\uc9c0 \uc8fc\uc694 \ud2b9\uc9d5\uc774 \uc788\uc73c\uba70, \ud2b9\uc815 \ube44\uc988\ub2c8\uc2a4 \uad00\ub828 \uc9c8\ubb38\uc774\ub098 \ubb38\uc81c\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uc744 \uc218 \uc788\ub294 \uc720\uc6a9\ud55c \ub3c4\uad6c\uc785\ub2c8\ub2e4:<\/span><\/p>\n<ul>\n<li><b>\uc6d0\ubcf8 \ub370\uc774\ud130 \uc218\uc9d1:  <\/b><span style=\"font-weight: 400;\">1\ucc28 \uc5f0\uad6c\uc5d0\ub294 \ucd9c\ucc98\uc5d0\uc11c \uc9c1\uc811 \uc6d0\ubcf8 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\ub294 \uc791\uc5c5\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc5f0\uad6c\uc6d0\ub4e4\uc740 \uae30\uc874 \ub370\uc774\ud130 \uc18c\uc2a4\uc5d0 \uc758\uc874\ud558\uc9c0 \uc54a\uace0 \uc9c1\uc811 \uc815\ubcf4\ub97c \uc218\uc9d1\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uad6c\uccb4\uc801\uc778 \uc5f0\uad6c \ubaa9\ud45c:  <\/b><span style=\"font-weight: 400;\">1\ucc28 \uc5f0\uad6c\ub294 \uba85\ud655\ud558\uace0 \uc798 \uc815\uc758\ub41c \uc5f0\uad6c \ubaa9\ud45c \ub610\ub294 \uc9c8\ubb38\uc744 \uc5fc\ub450\uc5d0 \ub450\uace0 \uc218\ud589\ub429\ub2c8\ub2e4. \ud2b9\uc815 \ube44\uc988\ub2c8\uc2a4 \ubb38\uc81c\ub098 \uc815\ubcf4 \uaca9\ucc28\ub97c \ud574\uc18c\ud558\uae30 \uc704\ud574 \uace0\uc548\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc0ac\uc6a9\uc790 \uc9c0\uc815:<\/b><span style=\"font-weight: 400;\"> \uc5f0\uad6c\uc790\ub294 \uc5f0\uad6c \ud504\ub85c\uc81d\ud2b8\uc758 \uace0\uc720\ud55c \uc694\uad6c \uc0ac\ud56d\uc5d0 \ub9de\uac8c <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-research\/#toc_Qualitative_Research_Methods_The_Top_4_Techniques\">\uc9c8\uc801 \uc5f0\uad6c<\/a> \ubc29\ubc95\uacfc \ub370\uc774\ud130 \uc218\uc9d1 \ub3c4\uad6c(\uc124\ubb38\uc870\uc0ac \ub610\ub294 \uc778\ud130\ubdf0 \ub4f1)\uc640 \uac19\uc740 \uc5f0\uad6c \ubc29\ubc95\ub860\uc744 \uc720\uc5f0\ud558\uac8c \uc124\uacc4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\ub370\uc774\ud130 \ud488\uc9c8 \uc81c\uc5b4:<\/b><span style=\"font-weight: 400;\">  \ub370\uc774\ud130\ub97c \uc9c1\uc811 \uc218\uc9d1\ud558\uae30 \ub54c\ubb38\uc5d0 \uc5f0\uad6c\uc790\uac00 \ub370\uc774\ud130\uc758 \ud488\uc9c8\uacfc \uc815\ud655\uc131\uc744 \uc81c\uc5b4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc218\uc9d1\ub41c \ub370\uc774\ud130\uac00 \uc5f0\uad6c \ubaa9\ud45c\uc5d0 \ubd80\ud569\ud558\ub294\uc9c0 \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uae4a\uc774\uc640 \ub514\ud14c\uc77c:<\/b><span style=\"font-weight: 400;\">  1\ucc28 \uc5f0\uad6c\ub294 \uc885\uc885 \uc5f0\uad6c \uc8fc\uc81c\uc5d0 \ub300\ud55c \uc2ec\uce35\uc801\uc778 \ud1b5\ucc30\ub825\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc5f0\uad6c\uc790\ub294 \uc8fc\uc81c\ub97c \ud3ec\uad04\uc801\uc73c\ub85c \ud0d0\uc0c9\ud560 \uc218 \uc788\uc73c\uba70, 2\ucc28 \uc790\ub8cc\ub97c \ud1b5\ud574\uc11c\ub294 \uc27d\uac8c \uc5bb\uc744 \uc218 \uc5c6\ub294 \ub258\uc559\uc2a4\uc640 \uc138\ubd80 \uc0ac\ud56d\uc744 \ubc1c\uacac\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\ucd5c\uc2e0\uc758 \ucd5c\uc2e0 \uc815\ubcf4:  <\/b><span style=\"font-weight: 400;\">1\ucc28 \uc5f0\uad6c\ub294 \uc2e4\uc2dc\uac04 \ub610\ub294 \ud2b9\uc815 \uae30\uac04 \ub0b4\uc5d0 \uc218\ud589\ub418\uae30 \ub54c\ubb38\uc5d0 \ucd5c\uc2e0 \uc815\ubcf4\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc774\ub294 \ube60\ub974\uac8c \uc9c4\ud654\ud558\ub294 \uc0b0\uc5c5\uc774\ub098 \uc2dc\uc7a5\uc5d0\uc11c \ud2b9\ud788 \uc720\uc6a9\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\ub370\uc774\ud130 \uc218\uc9d1 \ubc29\ubc95\uc758 \uc720\uc5f0\uc131: <\/b><span style=\"font-weight: 400;\">\uc5f0\uad6c\uc790\ub294 \uc5f0\uad6c \ubaa9\uc801\uc5d0 \uac00\uc7a5 \uc801\ud569\ud55c \ubc29\ubc95\uc5d0 \ub530\ub77c \uc124\ubb38\uc870\uc0ac, \uc778\ud130\ubdf0, <a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\ud3ec\ucee4\uc2a4 \uadf8\ub8f9<\/a>, \uad00\ucc30, \uc2e4\ud5d8 \ub4f1 \ub2e4\uc591\ud55c \ub370\uc774\ud130 \uc218\uc9d1 \ubc29\ubc95 \uc911\uc5d0\uc11c \uc120\ud0dd\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\ud0c0\uac9f \ub300\uc0c1 \ub610\ub294 \uc0d8\ud50c:  <\/b><span style=\"font-weight: 400;\">1\ucc28 \uc5f0\uad6c\ub97c \ud1b5\ud574 \uc5f0\uad6c\uc790\ub294 \uc5f0\uad6c \ubaa9\ud45c\uc640 \ubc00\uc811\ud558\uac8c \uc77c\uce58\ud558\ub294 \ud2b9\uc815 \ub300\uc0c1 \uace0\uac1d \ub610\ub294 \ud45c\ubcf8 \uadf8\ub8f9\uc744 \uc120\ud0dd\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub807\uac8c \ud558\uba74 \uc218\uc9d1\ub41c \ub370\uc774\ud130\uac00 \uc5f0\uad6c\uc640 \uad00\ub828\uc774 \uc788\ub294\uc9c0 \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uae30\ubc00\uc131 \ubc0f \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638: <\/b><span style=\"font-weight: 400;\">\uc5f0\uad6c\uc790\ub294 \ucc38\uac00\uc790\uc758 \uae30\ubc00\uc131\uacfc \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638\ub97c \ubcf4\uc7a5\ud560 \uc218 \uc788\uc73c\uba70, \uc774\ub294 \ubbfc\uac10\ud55c \uc815\ubcf4\ub098 \ub3c5\uc810 \uc815\ubcf4\uac00 \uad00\ub828\ub41c \uacbd\uc6b0 \ub9e4\uc6b0 \uc911\uc694\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\ube44\uc6a9 \ubc0f \uc2dc\uac04 \ud22c\uc790: <\/b><span style=\"font-weight: 400;\">1\ucc28 \uc5f0\uad6c\ub294 \uc5f0\uad6c \ud65c\ub3d9\uc744 \ucc98\uc74c\ubd80\ud130 \uc124\uacc4, \uc218\ud589, \ubd84\uc11d\ud574\uc57c \ud558\uae30 \ub54c\ubb38\uc5d0 2\ucc28 \uc5f0\uad6c\uc5d0 \ube44\ud574 \uc2dc\uac04\uacfc \ube44\uc6a9 \uce21\uba74\uc5d0\uc11c \ub354 \ub9ce\uc740 \ub9ac\uc18c\uc2a4\uac00 \ud22c\uc785\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc7a0\uc7ac\uc801 \ud3b8\ud5a5\uc131:<\/b><span style=\"font-weight: 400;\">  \uc77c\ucc28 \uc5f0\uad6c\ub294 \ud1b5\uc81c\ub825\uc744 \uc81c\uacf5\ud558\uc9c0\ub9cc \uc5f0\uad6c\uc790 \ud3b8\ud5a5\uc774\ub098 \ucc38\uc5ec\uc790 \ud3b8\ud5a5\uc758 \uc601\ud5a5\uc744 \ubc1b\uc744 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uc5f0\uad6c\uc790\ub4e4\uc740 \uc774\ub7ec\ud55c \ud3b8\uacac\uc744 \ucd5c\uc18c\ud654\ud558\uae30 \uc704\ud55c \uc870\uce58\ub97c \ucde8\ud574\uc57c \ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc0d8\ud50c \ud06c\uae30:<\/b><span style=\"font-weight: 400;\">  1\ucc28 \uc5f0\uad6c\uc758 \ud45c\ubcf8 \ud06c\uae30\ub294 \uc5f0\uad6c \ubaa9\ud45c\uc640 \ub9ac\uc18c\uc2a4\uc5d0 \ub530\ub77c \ud06c\uac8c \ub2ec\ub77c\uc9c8 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud45c\ubcf8 \ud06c\uae30\uac00 \ud074\uc218\ub85d \uc870\uc0ac \uacb0\uacfc\uc758 \uc2e0\ub8b0\ub3c4\uac00 \ub192\uc544\uc9c8 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\ubc18\ubcf5\uc801 \uacfc\uc815:<\/b><span style=\"font-weight: 400;\"> \uacbd\uc6b0\uc5d0 \ub530\ub77c 1\ucc28 \uc5f0\uad6c\uc5d0\ub294 \ucd08\uae30 \uc5f0\uad6c \uacb0\uacfc\uac00 \ucd94\uac00 \uc5f0\uad6c \ub610\ub294 \uc5f0\uad6c \ubc29\ubc95\ub860\uc758 \uc870\uc815\uc5d0 \uc601\ud5a5\uc744 \uc8fc\ub294 \ubc18\ubcf5\uc801\uc778 \ud504\ub85c\uc138\uc2a4\uac00 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\uc804\ubc18\uc801\uc73c\ub85c 1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \ud0c0\uac9f \uace0\uac1d, \uc0b0\uc5c5 \ub610\ub294 \ud2b9\uc815 \ube44\uc988\ub2c8\uc2a4 \uacfc\uc81c\ub97c \uae4a\uc774 \uc774\ud574\ud558\uace0\uc790 \ud558\ub294 \uc870\uc9c1\uc5d0\uac8c \uc720\uc6a9\ud55c \ub3c4\uad6c\uc785\ub2c8\ub2e4. \uc0ac\uc6a9\uc790 \uc9c0\uc815, \uc81c\uc5b4 \ubc0f \uad00\ub828\uc131 \ub192\uc740 \ucd5c\uc2e0 \ub370\uc774\ud130 \uc218\uc9d1\uc5d0 \uc9d1\uc911\ud560 \uc218 \uc788\uc5b4 \uc804\ub7b5\uc801 \uc758\uc0ac \uacb0\uc815 \ubc0f \uc2dc\uc7a5 \ubd84\uc11d\uc5d0 \ud544\uc218\uc801\uc778 \uc694\uc18c\uc785\ub2c8\ub2e4.<\/span><\/p>\n<h2 id=\"toc_Primary_vs_Secondary_Market_Research\" class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">1\ucc28 \ubc0f 2\ucc28 \uc2dc\uc7a5 \uc870\uc0ac<\/h2>\n<p><span style=\"font-weight: 400;\">1\ucc28 \ubc0f 2\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \ube44\uc988\ub2c8\uc2a4 \ubaa9\uc801\uc73c\ub85c \uc815\ubcf4\uc640 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\ub294 \ub450 \uac00\uc9c0 \ub2e4\ub978 \uc811\uadfc \ubc29\uc2dd\uc785\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \ub450 \uac00\uc9c0\ub97c \ube44\uad50\ud55c \uac83\uc785\ub2c8\ub2e4:<\/span><\/p>\n<p><b>1. \ub370\uc774\ud130\uc758 \ud2b9\uc131<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">1\ucc28 \uc5f0\uad6c: \uac1c\uc778, \uadf8\ub8f9 \ub610\ub294 \ucd9c\ucc98\uc5d0\uc11c \uc9c1\uc811 \uc6d0\ubcf8 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\ub294 \uac83\uc744 \ud3ec\ud568\ud569\ub2c8\ub2e4. \uc774 \ub370\uc774\ud130\ub294 \uc5f0\uad6c \ubaa9\uc801\uc5d0 \ub530\ub77c \ub2e4\ub974\uba70 \uc774\uc804\uc5d0\ub294 \uc0ac\uc6a9\ud560 \uc218 \uc5c6\uc5c8\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uba74 \uc124\ubb38\uc870\uc0ac, \uc778\ud130\ubdf0, \uad00\ucc30 \ub4f1\uc774 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\ubcf4\uc870 \uc5f0\uad6c: \ub2e4\ub978 \uc0ac\ub78c\uc774 \uc774\ubbf8 \uc218\uc9d1\ud55c \uae30\uc874 \ub370\uc774\ud130\uc640 \uc815\ubcf4\ub97c \ub2e4\ub978 \ubaa9\uc801\uc73c\ub85c \uc0ac\uc6a9\ud558\ub294 \uac83\uc744 \ud3ec\ud568\ud569\ub2c8\ub2e4. \uc774 \ub370\uc774\ud130\ub294 \uc27d\uac8c \uc774\uc6a9\ud560 \uc218 \uc788\uc73c\uba70 \ubcf4\uace0\uc11c, \uae30\uc0ac, \uc5c5\uacc4 \uc5f0\uad6c \ubc0f \uacf5\uac1c \ub370\uc774\ud130\ubca0\uc774\uc2a4\uc640 \uac19\uc740 \ucd9c\ucc98\ub97c \ud3ec\ud568\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>2. \ube44\uc6a9 \ubc0f \uc2dc\uac04<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">1\ucc28 \uc5f0\uad6c: \ub370\uc774\ud130 \uc218\uc9d1, \ubd84\uc11d, \ud574\uc11d \ub4f1 \uc5f0\uad6c \ud65c\ub3d9\uc744 \ucc98\uc74c\ubd80\ud130 \uc124\uacc4\ud558\uace0 \uc218\ud589\ud574\uc57c \ud558\ubbc0\ub85c \uc77c\ubc18\uc801\uc73c\ub85c \uc2dc\uac04\uacfc \ube44\uc6a9\uc774 \ub354 \ub9ce\uc774 \uc18c\uc694\ub429\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\ubcf4\uc870 \uc5f0\uad6c: \uc77c\ubc18\uc801\uc73c\ub85c \uc774\ubbf8 \uc0ac\uc6a9 \uac00\ub2a5\ud55c \ub370\uc774\ud130\uc5d0 \uc758\uc874\ud558\uae30 \ub54c\ubb38\uc5d0 \ub354 \ube60\ub974\uace0 \ube44\uc6a9 \ud6a8\uc728\uc801\uc785\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \ud2b9\uc815 \ub3c5\uc810 \ub610\ub294 \uc804\ubb38 \uc18c\uc2a4\uc5d0 \uc561\uc138\uc2a4\ud558\ub294 \uacbd\uc6b0 \ube44\uc6a9\uc774 \ubc1c\uc0dd\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>3. \uac1d\uad00\uc131<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">1\ucc28 \uc5f0\uad6c: \ud2b9\uc815 \uc5f0\uad6c \ubaa9\ud45c\uc5d0 \ub530\ub77c \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud560 \uc218 \uc788\ub3c4\ub85d \uc5f0\uad6c \ud504\ub85c\uc138\uc2a4\ub97c \ubcf4\ub2e4 \ud6a8\uacfc\uc801\uc73c\ub85c \uc81c\uc5b4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uc5f0\uad6c\uc790\ub098 \ucc38\uc5ec\uc790\uc758 \ud3b8\uacac\uc5d0 \uc601\ud5a5\uc744 \ubc1b\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\ubcf4\uc870 \uc5f0\uad6c: \ub370\uc774\ud130\ub294 \uc77c\ubc18\uc801\uc73c\ub85c \uc81c3\uc790\uc5d0 \uc758\ud574 \uc218\uc9d1\ub418\ubbc0\ub85c \ubcf4\ub2e4 \uac1d\uad00\uc801\uc774\uace0 <a href=\"https:\/\/ideascale.com\/blog\/what-is-research\/\">\uc5f0\uad6c\ub97c<\/a> \uc218\ud589\ud558\ub294 \uc870\uc9c1\uc758 \ud3b8\uacac\uc5d0 \uc601\ud5a5\uc744 \ub35c \ubc1b\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>4. \uc0ac\uc6a9\uc790 \uc9c0\uc815<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uae30\ubcf8 \uc5f0\uad6c: \ud2b9\uc815 \uc5f0\uad6c \uc9c8\ubb38\uc774\ub098 \ube44\uc988\ub2c8\uc2a4 \uc694\uad6c \uc0ac\ud56d\uc744 \ud574\uacb0\ud558\uae30 \uc704\ud574 \uc5f0\uad6c \ub3c4\uad6c\uc640 \ubc29\ubc95\ub860\uc744 \ub9de\ucda4\ud654\ud560 \uc218 \uc788\ub294 \uae30\ud68c\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\ubcf4\uc870 \uc5f0\uad6c: \uc5f0\uad6c \ubaa9\ud45c\uc640 \ud56d\uc0c1 \uc644\ubcbd\ud558\uac8c \uc77c\uce58\ud558\uc9c0 \uc54a\uc744 \uc218 \uc788\uc73c\uba70 \uc218\uc815 \ub610\ub294 \ubcf4\uc644\uc774 \ud544\uc694\ud560 \uc218 \uc788\ub294 \uae30\uc874 \ub370\uc774\ud130\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>5. \uc778\uc0ac\uc774\ud2b8\uc758 \uae4a\uc774<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">1\ucc28 \uc5f0\uad6c: \ud2b9\uc815 \ubb38\uc81c\ub97c \ud574\uacb0\ud558\uace0 \uc2ec\uce35\uc801\uc778 \ud0d0\uc0c9\uc774 \uac00\ub2a5\ud558\ub3c4\ub85d \uc124\uacc4\ub418\uc5b4 \ud2b9\uc815 \ubb38\uc81c\ub098 \uc9c8\ubb38\uc5d0 \ub300\ud55c \uc2ec\uce35\uc801\uc778 \ud1b5\ucc30\ub825\uc744 \uc81c\uacf5\ud558\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\ubcf4\uc870 \uc5f0\uad6c: \uc2dc\uc7a5 \ub610\ub294 \uc8fc\uc81c\uc5d0 \ub300\ud55c \uad11\ubc94\uc704\ud55c \uac1c\uc694\ub97c \uc81c\uacf5\ud558\uc9c0\ub9cc, 1\ucc28 \uc870\uc0ac\uc640 \ub3d9\uc77c\ud55c \uc218\uc900\uc758 \uc138\ubd80 \uc0ac\ud56d\uc774\ub098 \uc138\ubd84\uc131\uc744 \uc81c\uacf5\ud558\uc9c0 \uc54a\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>6. \ud0c0\uc774\ubc0d<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">1\ucc28 \uc5f0\uad6c: \uacc4\ud68d, \uc2e4\ud589 \ubc0f \ubd84\uc11d\uc5d0 \uc2dc\uac04\uc774 \uac78\ub9ac\ubbc0\ub85c \uc2dc\uac04\uc5d0 \ubbfc\uac10\ud55c \uc758\uc0ac \uacb0\uc815\uc5d0\ub294 \uc801\ud569\ud558\uc9c0 \uc54a\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\ubcf4\uc870 \uc5f0\uad6c: \ube60\ub974\uac8c \uc561\uc138\uc2a4\ud560 \uc218 \uc788\uc73c\ubbc0\ub85c \uc2dc\uac04\uc774 \ucd09\ubc15\ud55c \uc758\uc0ac \uacb0\uc815\uc5d0 \ub354 \uc801\ud569\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>7. \uc704\ud5d8<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uae30\ubcf8 \uc5f0\uad6c: \uc6d0\ud558\ub294 \uacb0\uacfc\ub098 \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uc9c0 \ubabb\ud560 \uc218\ub3c4 \uc788\ub294 \uc5f0\uad6c \ud65c\ub3d9\uc5d0 \ub9ac\uc18c\uc2a4\ub97c \ud22c\uc790\ud558\ub294 \uc704\ud5d8\uc744 \uc218\ubc18\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\ubcf4\uc870 \uc5f0\uad6c: \uae30\uc874 \ub370\uc774\ud130\uc5d0 \uc758\uc874\ud558\uae30 \ub54c\ubb38\uc5d0 \uc704\ud5d8\uc774 \uc801\uc9c0\ub9cc \ub370\uc774\ud130 \uad00\ub828\uc131\uc774\ub098 \ud488\uc9c8 \uce21\uba74\uc5d0\uc11c \uc81c\ud55c\uc774 \uc788\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\uc2e4\uc81c\ub85c \uae30\uc5c5\uc5d0\uc11c\ub294 \uc758\uc0ac \uacb0\uc815 \ud504\ub85c\uc138\uc2a4\uc5d0 \uc815\ubcf4\ub97c \uc81c\uacf5\ud558\uae30 \uc704\ud574 1\ucc28 \uc870\uc0ac\uc640 2\ucc28 \uc870\uc0ac\ub97c \ud568\uaed8 \uc0ac\uc6a9\ud558\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4. 2\ucc28 \uc870\uc0ac\ub294 \uc2dc\uc7a5\uc774\ub098 \uc0b0\uc5c5\uc5d0 \ub300\ud55c \uae30\ucd08\uc801\uc778 \uc774\ud574\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc73c\uba70, 1\ucc28 \uc870\uc0ac\ub294 \uace0\uc720\ud55c \ube44\uc988\ub2c8\uc2a4 \uc694\uad6c \uc0ac\ud56d\uc774\ub098 \uacfc\uc81c\ub97c \ud574\uacb0\ud558\uae30 \uc704\ud55c \uad6c\uccb4\uc801\uc774\uace0 \ub9de\ucda4\ud654\ub41c \uc778\uc0ac\uc774\ud2b8\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. 1\ucc28 \uc5f0\uad6c\uc640 2\ucc28 \uc5f0\uad6c \uc0ac\uc774\uc758 \uc120\ud0dd\uc740 \uc5f0\uad6c \ubaa9\ud45c, \uc608\uc0b0, \uc2dc\uac04 \uc81c\uc57d, \ud544\uc694\ud55c \uc815\ubcf4\uc758 \uae4a\uc774\uc640 \uac19\uc740 \uc694\uc18c\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9d1\ub2c8\ub2e4.<\/span><\/p>\n<p><span data-sheets-value=\"{'1':2,'2':'Learn more: What is Customer Research?'}\" data-sheets-userformat=\"{'2':1065473,'3':{'1':0},'12':0,'17':1,'23':1}\" data-sheets-textstyleruns=\"{'1':0}\uee10{'1':12,'2':{'2':{'1':2,'2':1136076},'9':1}}\" data-sheets-hyperlinkruns=\"{'1':12,'2':'http:\/\/ideascale.com\/blog\/what-is-customer-research\/'}\uee10{'1':38}\"><b>\uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694: <a class=\"in-cell-link\" href=\"https:\/\/ideascale.com\/blog\/what-is-customer-research\/\" rel=\"noopener\">\uace0\uac1d \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/a><\/b><\/span><\/p>\n<h2 id=\"toc_12_Primary_Market_Research_Methods\" class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">12\uac00\uc9c0 \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \ubc29\ubc95<\/h2>\n<p><span style=\"font-weight: 400;\">1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\uc5d0\ub294 \ud2b9\uc815 \uc5f0\uad6c \uc9c8\ubb38\uc5d0 \ub2f5\ud558\uac70\ub098 \ube44\uc988\ub2c8\uc2a4 \uc694\uad6c \uc0ac\ud56d\uc744 \ud574\uacb0\ud558\uae30 \uc704\ud574 \ucd9c\ucc98\uc5d0\uc11c \uc9c1\uc811 \uc6d0\ubcf8 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\ub294 \ub2e4\uc591\ud55c \ubc29\ubc95\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \uba87 \uac00\uc9c0 \uc77c\ubc18\uc801\uc778 \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \ubc29\ubc95\uc785\ub2c8\ub2e4:<\/span><\/p>\n<p><b>1. \uc124\ubb38\uc870\uc0ac:<\/b><span style=\"font-weight: 400;\">  \uc124\ubb38\uc870\uc0ac\uc5d0\ub294 \uad6c\uc870\ud654\ub41c \uc124\ubb38\uc9c0 \ub610\ub294 \uc628\ub77c\uc778 \uc591\uc2dd\uc744 \ub9cc\ub4e4\uc5b4 \uc120\ud0dd\ud55c \uc751\ub2f5\uc790 \uadf8\ub8f9\uc5d0 \ubc30\ud3ec\ud558\ub294 \uc791\uc5c5\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc804\ud654, \uc774\uba54\uc77c, \ub300\uba74 \uc778\ud130\ubdf0 \ub610\ub294 \uc628\ub77c\uc778 \ud50c\ub7ab\ud3fc\uc744 \ud1b5\ud574 \uba74\uc811\uc744 \uc9c4\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc124\ubb38\uc870\uc0ac\ub294 \ub2e4\ubaa9\uc801\uc774\uba70 \uace0\uac1d\uc758 \uc120\ud638\ub3c4, \uc758\uacac \ubc0f \ud589\ub3d9\uc5d0 \ub300\ud55c \uc815\ub7c9\uc801 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>2. \uc778\ud130\ubdf0:<\/b><span style=\"font-weight: 400;\">  \uac1c\uc778 \ub610\ub294 \uc774\ud574\uad00\uacc4\uc790\uc640 \uc77c\ub300\uc77c \uc778\ud130\ubdf0\ub97c \uc9c4\ud589\ud558\uba74 \uc2ec\uce35\uc801\uc778 \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc778\ud130\ubdf0\ub294 \uad6c\uc870\ud654(\ubbf8\ub9ac \uc815\ud574\uc9c4 \uc9c8\ubb38 \uc138\ud2b8 \uc0ac\uc6a9) \ub610\ub294 \ube44\uad6c\uc870\ud654(\uac1c\ubc29\ud615 \ud1a0\ub860 \ud5c8\uc6a9)\ub85c \uc9c4\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ubcf5\uc7a1\ud55c \uc8fc\uc81c\ub97c \ud0d0\uc0c9\ud558\uace0 \uc815\uc131\uc801 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\ub294 \ub370 \ud2b9\ud788 \uc720\uc6a9\ud569\ub2c8\ub2e4.<\/span><\/p>\n<p><b>3. \ud3ec\ucee4\uc2a4 \uadf8\ub8f9:  <\/b><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\ud3ec\ucee4\uc2a4 \uadf8\ub8f9\uc740<\/a> \uc0ac\ud68c\uc790\uac00 \uc774\ub044\ub294 \uad6c\uc870\ud654\ub41c \ud1a0\ub860\uc5d0 \ucc38\uc5ec\ud558\ub294 \uc18c\uaddc\ubaa8 \ucc38\uac00\uc790 \uadf8\ub8f9\uc73c\ub85c \uad6c\uc131\ub429\ub2c8\ub2e4. \uc774 \ubc29\ubc95\uc740 \uadf8\ub8f9 \uc5ed\ud559\uc744 \ud0d0\uc0c9\ud558\uace0, \uacf5\uc720\ub41c \uc758\uacac\uc744 \ubc1c\uacac\ud558\uace0, \ucc38\uc5ec\uc790 \uad00\uc810\uc758 \ubbf8\ubb18\ud55c \ucc28\uc774\ub97c \uc774\ud574\ud558\ub294 \ub370 \uc720\uc6a9\ud569\ub2c8\ub2e4. \ub9c8\ucf00\ud305 \uc870\uc0ac\uc5d0 \uc790\uc8fc \uc0ac\uc6a9\ub429\ub2c8\ub2e4.<\/span><\/p>\n<p><b>4. \uad00\ucc30 \uc5f0\uad6c:  <\/b><span style=\"font-weight: 400;\">\uc774 \ubc29\ubc95\uc5d0\ub294 \uc2e4\uc81c \ud658\uacbd\uc5d0\uc11c \ud589\ub3d9, \uc0c1\ud638 \uc791\uc6a9 \ub610\ub294 \uc774\ubca4\ud2b8\ub97c \uccb4\uacc4\uc801\uc73c\ub85c \uad00\ucc30\ud558\uace0 \uae30\ub85d\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-observation\/\">\uc815\uc131\uc801 \uad00\ucc30\uacfc<\/a> \uac19\uc740 \uad00\ucc30 \uc5f0\uad6c\ub294 \uc18c\ube44\uc790 \ud589\ub3d9, \uc81c\ud488 \uc0ac\uc6a9 \ud328\ud134, \ubb3c\ub9ac\uc801 \ud658\uacbd\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>5. \uc2e4\ud5d8:<\/b><span style=\"font-weight: 400;\">  \uc2e4\ud5d8\uc744 \ud1b5\ud574 \uc5f0\uad6c\uc790\ub294 \ubcc0\uc218\ub97c \uc870\uc791\ud558\uace0 \uacb0\uacfc\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc744 \uad00\ucc30\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uac00\uc124\uc744 \ud14c\uc2a4\ud2b8\ud558\uace0 \uc778\uacfc \uad00\uacc4\ub97c \ud30c\uc545\ud558\ub294 \ub370 \uc790\uc8fc \uc0ac\uc6a9\ub429\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4 \ub9c8\ucf00\ud305\uc5d0\uc11c A\/B \ud14c\uc2a4\ud2b8\ub294 \uc6f9\ud398\uc774\uc9c0\ub098 \uc774\uba54\uc77c\uc758 \ub450 \uac00\uc9c0 \ubc84\uc804\uc744 \uc2e4\ud5d8\ud558\uc5ec \uc5b4\ub5a4 \ubc84\uc804\uc774 \ub354 \ub098\uc740 \uc131\uacfc\ub97c \ub0b4\ub294\uc9c0 \ud655\uc778\ud558\ub294 \uac83\uc785\ub2c8\ub2e4.<\/span><\/p>\n<p><b>6. \uc628\ub77c\uc778 \uc870\uc0ac:  <\/b><span style=\"font-weight: 400;\">\uc5f0\uad6c \ubaa9\uc801\uc73c\ub85c \uc778\ud130\ub137\uc744 \ud65c\uc6a9\ud558\ub294 \uac83\uc740 \ube44\uc6a9 \ud6a8\uacfc\uc801\uc774\uace0 \ud6a8\uc728\uc801\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc628\ub77c\uc778 \ubc29\ubc95\uc5d0\ub294 \uc628\ub77c\uc778 \uc124\ubb38\uc870\uc0ac, \uc18c\uc15c \ubbf8\ub514\uc5b4 \uccad\ucde8, \uc6f9\uc0ac\uc774\ud2b8 \ubd84\uc11d \ubc0f \ub370\uc774\ud130 \ub9c8\uc774\ub2dd\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ubc29\ubc95\uc740 \ub300\uaddc\ubaa8\uc758 \ub2e4\uc591\ud55c \uc624\ub514\uc5b8\uc2a4\ub85c\ubd80\ud130 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\ub294 \ub370 \uc801\ud569\ud569\ub2c8\ub2e4.<\/span><\/p>\n<p><b>7. \ud604\uc7a5 \uc870\uc0ac:  <\/b><span style=\"font-weight: 400;\">\ud604\uc7a5 \uc870\uc0ac\uc5d0\ub294 \uc790\uc5f0 \ud658\uacbd\uc774\ub098 \uad00\uc2ec \uc788\ub294 \uc7a5\uc18c\uc5d0\uc11c \uc9c1\uc811 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \ud604\uc7a5 \ubc29\ubb38, \ud658\uacbd \uc5f0\uad6c, \ud604\uc7a5 \uad00\ucc30\uacfc \uac19\uc740 \ud65c\ub3d9\uc774 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud604\uc7a5 \uc870\uc0ac\ub294 \uc9c0\ub9ac, \uc0dd\ud0dc\ud559, \uc0ac\ud68c\uacfc\ud559 \ubd84\uc57c\uc5d0\uc11c \ud754\ud788 \uc774\ub8e8\uc5b4\uc9d1\ub2c8\ub2e4.<\/span><\/p>\n<p><b>8. \uc81c\ud488 \ud14c\uc2a4\ud2b8:  <\/b><span style=\"font-weight: 400;\">\uae30\uc5c5\uc740 \uc2e4\uc81c \uc0ac\uc6a9\uc790\ub97c \ub300\uc0c1\uc73c\ub85c \uc81c\ud488 \ud14c\uc2a4\ud2b8\ub97c \uc2e4\uc2dc\ud558\uc5ec \uc81c\ud488 \uc0ac\uc6a9\uc131, \uae30\ub2a5 \ubc0f \uc0ac\uc6a9\uc790 \ub9cc\uc871\ub3c4\ub97c \ud3c9\uac00\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud2b9\ud788 \uc0ac\uc6a9\uc131 \ud14c\uc2a4\ud2b8\ub294 \uc0ac\uc6a9\uc790 \uacbd\ud5d8 \ubb38\uc81c\ub97c \ud30c\uc545\ud558\uace0 \uc81c\ud488 \ub514\uc790\uc778\uc744 \uac1c\uc120\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/span><\/p>\n<p><b>9. \ubbf8\uc2a4\ud130\ub9ac \uc1fc\ud551:  <\/b><span style=\"font-weight: 400;\">\ubbf8\uc2a4\ud130\ub9ac \uc1fc\ud37c\ub294 \uc77c\ubc18 \uace0\uac1d\uc73c\ub85c \uac00\uc7a5\ud558\uc5ec \uc18c\ub9e4\uc810, \ub808\uc2a4\ud1a0\ub791 \ub610\ub294 \uc11c\ube44\uc2a4 \uc81c\uacf5\uc5c5\uccb4\uc758 \uc11c\ube44\uc2a4 \ud488\uc9c8\uacfc \uace0\uac1d \uacbd\ud5d8\uc744 \ud3c9\uac00\ud558\uae30 \uc704\ud574 \uace0\uc6a9\ub41c \uac1c\uc778\uc785\ub2c8\ub2e4. \uc774 \ubc29\ubc95\uc740 \uace0\uac1d \uc11c\ube44\uc2a4 \ud3c9\uac00\uc5d0 \uc790\uc8fc \uc0ac\uc6a9\ub429\ub2c8\ub2e4.<\/span><\/p>\n<p><b>10. \ubbfc\uc871\uc9c0\ud559\uc801 \uc5f0\uad6c:  <\/b><span style=\"font-weight: 400;\">\ubbfc\uc871\uc9c0\ud559\uc740 \uc5f0\uad6c\uc790\uac00 \uc5f0\uad6c \ub300\uc0c1\uc758 \ubb38\ud654\uc640 \ud658\uacbd\uc5d0 \ubab0\uc785\ud558\uc5ec \uadf8\ub4e4\uc758 \ud589\ub3d9, \uad00\uc2b5, \uc694\uad6c \uc0ac\ud56d\uc744 \uae4a\uc774 \uc774\ud574\ud558\ub294 \uac83\uc744 \ud3ec\ud568\ud569\ub2c8\ub2e4. \uc778\ub958\ud559 \ubc0f \uc18c\ube44\uc790 \uc870\uc0ac\uc5d0\uc11c \uc77c\ubc18\uc801\uc73c\ub85c \uc0ac\uc6a9\ub429\ub2c8\ub2e4.<\/span><\/p>\n<p><b>11. \ucf58\ud150\uce20 \ubd84\uc11d:  <\/b><span style=\"font-weight: 400;\">\ucf58\ud150\uce20 \ubd84\uc11d\uc740 \ubb38\uc11c, \uc18c\uc15c \ubbf8\ub514\uc5b4 \uac8c\uc2dc\ubb3c \ub610\ub294 \uad11\uace0\uc640 \uac19\uc740 \uc11c\uba74 \ub610\ub294 \uc2dc\uac01\uc801 \ucf58\ud150\uce20\ub97c \uccb4\uacc4\uc801\uc73c\ub85c \ubd84\uc11d\ud558\uc5ec \uc758\ubbf8 \uc788\ub294 \uc778\uc0ac\uc774\ud2b8\ub098 \ud328\ud134\uc744 \ucd94\ucd9c\ud558\ub294 \uc791\uc5c5\uc785\ub2c8\ub2e4. \ubbf8\ub514\uc5b4 \uc5f0\uad6c\uc640 \uc0ac\ud68c \uacfc\ud559 \ubd84\uc57c\uc5d0\uc11c \uc790\uc8fc \uc0ac\uc6a9\ub429\ub2c8\ub2e4.<\/span><\/p>\n<p><b>12. \uc77c\uae30 \ubc0f \uc77c\uc9c0: <\/b><span style=\"font-weight: 400;\">\ucc38\uac00\uc790\ub294 \uc77c\uae30\ub098 \uc77c\uc9c0\ub97c \uc791\uc131\ud558\uc5ec \uc9c0\uc815\ub41c \uae30\uac04 \ub3d9\uc548 \uc790\uc2e0\uc758 \uacbd\ud5d8, \uc0dd\uac01 \ub610\ub294 \ud589\ub3d9\uc744 \uae30\ub85d\ud569\ub2c8\ub2e4. \uc774 \ubc29\ubc95\uc740 \uadc0\uc911\ud55c \uc885\ub2e8 \ub370\uc774\ud130\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\uae30\ubcf8 \uc5f0\uad6c \ubc29\ubc95\uc758 \uc120\ud0dd\uc740 \uc5f0\uad6c \ubaa9\ud45c, \ud544\uc694\ud55c \ub370\uc774\ud130\uc758 \ud2b9\uc131, \ub300\uc0c1 \uace0\uac1d, \uc0ac\uc6a9 \uac00\ub2a5\ud55c \ub9ac\uc18c\uc2a4, \ud544\uc694\ud55c \uc778\uc0ac\uc774\ud2b8\uc758 \uae4a\uc774\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9d1\ub2c8\ub2e4. \uc5f0\uad6c\uc790\ub4e4\uc740 \uc885\uc885 \uc5f0\uad6c \uacb0\uacfc\ub97c \uc0bc\uac01 \uce21\ub7c9\ud558\uace0 \uc5f0\uad6c \uacb0\uacfc\uc758 \ud0c0\ub2f9\uc131\uacfc \uc2e0\ub8b0\uc131\uc744 \ubcf4\uc7a5\ud558\uae30 \uc704\ud574 \uc5ec\ub7ec \uac00\uc9c0 \ubc29\ubc95\uc744 \uc870\ud569\ud558\uc5ec \uc0ac\uc6a9\ud569\ub2c8\ub2e4.<\/span><\/p>\n<p><span data-sheets-value=\"{'1':2,'2':'Learn more: What is Research Objective?'}\" data-sheets-userformat=\"{'2':1071745,'3':{'1':0},'10':2,'12':0,'14':{'1':3,'3':1},'15':'Arial','17':1,'23':1}\" data-sheets-textstyleruns=\"{'1':0}\uee10{'1':12,'2':{'2':{'1':2,'2':1136076},'9':1}}\" data-sheets-hyperlinkruns=\"{'1':12,'2':'http:\/\/ideascale.com\/blog\/what-is-research-objective\/'}\uee10{'1':39}\"><b>\uc790\uc138\ud788 \uc54c\uc544\ubcf4\uae30: <a class=\"in-cell-link\" href=\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%97%b0%ea%b5%ac-%eb%aa%a9%ec%a0%81%ec%9d%b4%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/\" rel=\"noopener\">\uc5f0\uad6c \ubaa9\ud45c\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/a><\/b><\/span><\/p>\n<h2 id=\"toc_Top_10_Primary_Market_Research_Examples\" class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\uc0c1\uc704 10\uac00\uc9c0 \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \uc0ac\ub840<\/h2>\n<p><img decoding=\"async\" class=\"lazyload aligncenter wp-image-58660 size-fusion-600\" src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-descriptive-1-600x621.jpg\" data-orig-src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-descriptive-1-600x621.jpg\" alt=\"\uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \uc608\uc2dc\" width=\"600\" height=\"621\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27621%27%20viewBox%3D%270%200%20600%20621%27%3E%3Crect%20width%3D%27600%27%20height%3D%27621%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-descriptive-1-200x207.jpg 200w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-descriptive-1-290x300.jpg 290w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-descriptive-1-400x414.jpg 400w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-descriptive-1-600x621.jpg 600w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-descriptive-1.jpg 715w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\uc5d0\ub294 \ud2b9\uc815 \uc5f0\uad6c \ubaa9\ud45c \ub610\ub294 \ube44\uc988\ub2c8\uc2a4 \uc9c8\ubb38\uc744 \ud574\uacb0\ud558\uae30 \uc704\ud574 \uac1c\uc778, \uadf8\ub8f9 \ub610\ub294 \ucd9c\ucc98\uc5d0\uc11c \uc9c1\uc811 \uc6d0\ubcf8 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\ub294 \uc791\uc5c5\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \ubc29\ubc95\uc758 \uba87 \uac00\uc9c0 \uc608\uc640 \uc774\ub97c \uc801\uc6a9\ud560 \uc218 \uc788\ub294 \ubc29\ubc95\uc785\ub2c8\ub2e4:<\/span><\/p>\n<p><b>1. \uc124\ubb38 \uc870\uc0ac<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uc124\ubb38\uc870\uc0ac\ub294 \uc77c\ubc18\uc801\uc778 1\ucc28 \uc870\uc0ac \ubc29\ubc95\uc785\ub2c8\ub2e4. \uc124\ubb38\uc9c0\ub97c \ub9cc\ub4e4\uc5b4 \ub300\uc0c1 \uace0\uac1d\uc5d0\uac8c \ubc30\ud3ec\ud558\uc5ec \ub2e4\uc591\ud55c \uc8fc\uc81c\uc5d0 \ub300\ud55c \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\uc2e0\uc81c\ud488\uc744 \ucd9c\uc2dc\ud558\ub294 \ud68c\uc0ac\ub294 \uc124\ubb38\uc870\uc0ac\ub97c \uc2e4\uc2dc\ud558\uc5ec \uc7a0\uc7ac \uace0\uac1d\uc758 \uc81c\ud488 \uae30\ub2a5, \uac00\uaca9, \uc120\ud638\ub3c4\uc5d0 \ub300\ud55c \ud53c\ub4dc\ubc31\uc744 \uc218\uc9d1\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>2. \uc778\ud130\ubdf0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uac1c\uc778\uacfc \uc77c\ub300\uc77c \uc778\ud130\ubdf0\ub97c \uc9c4\ud589\ud558\uba74 \uc2ec\uce35\uc801\uc778 \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uba74 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\ucd5c\uadfc \uc878\uc5c5\uc0dd\uc744 \uc778\ud130\ubdf0\ud558\uc5ec \uadf8\ub4e4\uc758 \uacbd\ub825 \ubaa9\ud45c\ub97c \ud30c\uc545\ud558\uace0 \ud504\ub85c\uadf8\ub7a8\uc758 \ud6a8\uacfc\ub97c \ud3c9\uac00\ud558\ub294 \uad50\uc721 \uae30\uad00.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc758\ub8cc \uc11c\ube44\uc2a4 \uc81c\uacf5\uc790\uac00 \ud658\uc790\ub97c \uc778\ud130\ubdf0\ud558\uc5ec \ub9cc\uc871\ub3c4\ub97c \uce21\uc815\ud558\uace0 \uc11c\ube44\uc2a4 \ud488\uc9c8 \uac1c\uc120\uc774 \ud544\uc694\ud55c \ubd80\ubd84\uc744 \ud30c\uc545\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>3. \ud3ec\ucee4\uc2a4 \uadf8\ub8f9<\/b><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\ud3ec\ucee4\uc2a4 \uadf8\ub8f9\uc740<\/a> \ud2b9\uc815 \ud2b9\uc131\uc774\ub098 \uad00\uc2ec\uc0ac\ub97c \uacf5\uc720\ud558\ub294 \uc5c4\uc120\ub41c \ucc38\uac00\uc790 \uadf8\ub8f9\uacfc \uc18c\uaddc\ubaa8\uc758 \uad6c\uc870\ud654\ub41c \ud1a0\ub860\uc744 \uc9c4\ud589\ud569\ub2c8\ub2e4. \uc0ac\uc6a9\ud560 \uc218 \uc788\ub294 \uc6a9\ub3c4\ub294 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\ub9c8\ucf00\ud305 \ub300\ud589\uc0ac\ub294 \ud3ec\ucee4\uc2a4 \uadf8\ub8f9\uc744 \uad6c\uc131\ud558\uc5ec \uad11\uace0 \ucea0\ud398\uc778\uc758 \ud6a8\uacfc\ub97c \ud3c9\uac00\ud558\uace0 \uba54\uc2dc\uc9c0\uc640 \uc774\ubbf8\uc9c0\uc5d0 \ub300\ud55c \uc758\uacac\uc744 \uc218\uc9d1\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>4. \uad00\ucc30<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uad00\ucc30 \uc5f0\uad6c\ub294 \uc2e4\uc81c \ud658\uacbd\uc5d0\uc11c \ud589\ub3d9, \uc0c1\ud638 \uc791\uc6a9 \ub610\ub294 \ud65c\ub3d9\uc744 \uc9c1\uc811 \uad00\ucc30\ud558\uace0 \uae30\ub85d\ud558\ub294 \uac83\uc744 \ud3ec\ud568\ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc18c\ub9e4\uc810 \uc18c\uc720\uc790\ub294 \uace0\uac1d\uc758 \ud2b8\ub798\ud53d \ud328\ud134\uacfc \uc1fc\ud551 \ud589\ub3d9\uc744 \uad00\ucc30\ud558\uc5ec \ub9e4\uc7a5 \ub808\uc774\uc544\uc6c3\uacfc \uc81c\ud488 \ubc30\uce58\ub97c \ucd5c\uc801\ud654\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>4. \uc2e4\ud5d8<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\ud1b5\uc81c\ub41c \uc2e4\ud5d8\uc744 \ud1b5\ud574 \ubcc0\uc218\ub97c \uc870\uc791\ud558\uc5ec \uac00\uc124\uc744 \ud14c\uc2a4\ud2b8\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uba74 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\ud55c \uc2dd\ud488 \uc81c\uc870\uc5c5\uccb4\ub294 \uc0c8\ub85c\uc6b4 \uc2a4\ub0b5 \uc81c\ud488\uc758 \uc120\ud638 \ub9db\uc744 \uacb0\uc815\ud558\uae30 \uc704\ud574 \ub9db \ud14c\uc2a4\ud2b8\ub97c \uc2e4\uc2dc\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc0ac\uc6a9\uc790 \ucc38\uc5ec\uc640 \uc804\ud658\uc728\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc744 \uce21\uc815\ud558\uae30 \uc704\ud574 \ub2e4\uc591\ud55c \uc6f9\uc0ac\uc774\ud2b8 \ub514\uc790\uc778\uc744 \ud14c\uc2a4\ud2b8\ud558\ub294 \uc804\uc790\uc0c1\uac70\ub798 \uc6f9\uc0ac\uc774\ud2b8\uc785\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>6. \uc628\ub77c\uc778 \ub9ac\uc11c\uce58<\/b><\/p>\n<p><span style=\"font-weight: 400;\">1\ucc28 \uc870\uc0ac\uc5d0 \uc628\ub77c\uc778 \ud50c\ub7ab\ud3fc\uacfc \ub3c4\uad6c\ub97c \ud65c\uc6a9\ud558\ub294 \uac83\uc740 \ube44\uc6a9 \ud6a8\uc728\uc801\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \ub2e4\uc74c\uc774 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc628\ub77c\uc778 \uc1fc\ud551 \uacbd\ud5d8\uc744 \uac1c\uc120\ud558\uae30 \uc704\ud574 \uc6f9\uc0ac\uc774\ud2b8 \ubd84\uc11d \ub370\uc774\ud130\uc640 \uc0ac\uc6a9\uc790 \ud53c\ub4dc\ubc31\uc744 \ubd84\uc11d\ud558\ub294 \uc774\ucee4\uba38\uc2a4 \ube44\uc988\ub2c8\uc2a4\uc785\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\ud55c \uc18c\uc15c \ubbf8\ub514\uc5b4 \ud68c\uc0ac\ub294 \uc0ac\uc6a9\uc790 \uc120\ud638\ub3c4\ub97c \ud30c\uc545\ud558\uace0 \uc0c8\ub85c\uc6b4 \uae30\ub2a5\uc5d0 \ub300\ud55c \ud53c\ub4dc\ubc31\uc744 \uc218\uc9d1\ud558\uae30 \uc704\ud574 \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc124\ubb38\uc870\uc0ac\ub97c \uc2e4\uc2dc\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>7. \ud604\uc7a5 \uc870\uc0ac<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\ud604\uc7a5 \uc870\uc0ac\uc5d0\ub294 \uc2e4\uc81c \ud658\uacbd\uc5d0\uc11c \uc9c1\uc811 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uba74 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc624\uc5fc\uc774 \uc9c0\uc5ed \uc0dd\ud0dc\uacc4\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc744 \ud3c9\uac00\ud558\uae30 \uc704\ud574 \ud604\uc7a5 \uc870\uc0ac\ub97c \uc218\ud589\ud558\ub294 \ud658\uacbd \ub2e8\uccb4\uc785\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc778\uae30 \uc5ec\ud589\uc9c0\uc5d0\uc11c \ud604\uc7a5 \uc124\ubb38\uc870\uc0ac\ub97c \uc2e4\uc2dc\ud558\uc5ec \uad00\uad11\uac1d\uc758 \ud589\ub3d9\uacfc \uc120\ud638\ub3c4\ub97c \uc5f0\uad6c\ud558\ub294 \uad00\uad11 \uae30\uad00\uc785\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>8. \uc81c\ud488 \ud14c\uc2a4\ud2b8<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uae30\uc5c5\uc740 \uc2e0\uc81c\ud488\uc774\ub098 \ud504\ub85c\ud1a0\ud0c0\uc785\uc744 \ud14c\uc2a4\ud2b8\ud558\ub294 \ub370 1\ucc28 \uc5f0\uad6c\ub97c \uc0ac\uc6a9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc804\uc790\uc81c\ud488 \uc81c\uc870\uc5c5\uccb4\ub294 \uc7a0\uc7ac \uc0ac\uc6a9\uc790\ub97c \ub300\uc0c1\uc73c\ub85c \uc0ac\uc6a9\uc131 \ud14c\uc2a4\ud2b8\ub97c \uc2e4\uc2dc\ud558\uc5ec \uc81c\ud488 \uc124\uacc4 \uacb0\ud568\uc744 \ud30c\uc545\ud558\uace0 \ud574\uacb0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>9. \ubbf8\uc2a4\ud130\ub9ac \uc1fc\ud551<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\ubbf8\uc2a4\ud130\ub9ac \uc1fc\ud37c\ub294 \uc77c\ubc18 \uace0\uac1d\uc73c\ub85c \uac00\uc7a5\ud558\uc5ec \uc18c\ub9e4\uc810, \ub808\uc2a4\ud1a0\ub791 \ub610\ub294 \uc11c\ube44\uc2a4 \uc81c\uacf5\uc5c5\uccb4\uc758 \uc11c\ube44\uc2a4 \ud488\uc9c8\uacfc \uace0\uac1d \uacbd\ud5d8\uc744 \ud3c9\uac00\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><b>10. \ubbfc\uc871\uc9c0\ud559 \uc5f0\uad6c<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc5ec\uae30\uc5d0\ub294 \uc5f0\uad6c\uc790\uac00 \ub300\uc0c1 \uace0\uac1d\uc758 \ud658\uacbd\uc5d0 \ubab0\uc785\ud558\uc5ec \uadf8\ub4e4\uc758 \ubb38\ud654, \ud589\ub3d9 \ubc0f \uc694\uad6c \uc0ac\ud56d\uc744 \uae4a\uc774 \uc774\ud574\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc778\ub958\ud559 \ubc0f \ub9c8\ucf00\ud305 \ubd84\uc57c\uc5d0\uc11c \uc18c\ube44\uc790 \ud589\ub3d9\uc744 \uc5f0\uad6c\ud558\ub294 \ub370 \uc790\uc8fc \uc0ac\uc6a9\ub429\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\uc774\ub294 \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \ubc29\ubc95\uc758 \uba87 \uac00\uc9c0 \uc608\uc5d0 \ubd88\uacfc\ud569\ub2c8\ub2e4. \uc870\uc0ac \ubc29\ubc95\uc758 \uc120\ud0dd\uc740 \uc870\uc0ac \ubaa9\ud45c, \ub300\uc0c1 \uace0\uac1d, \uc0ac\uc6a9 \uac00\ub2a5\ud55c \ub9ac\uc18c\uc2a4, \uc815\ubcf4\uc5d0 \uc785\uac01\ud55c \ube44\uc988\ub2c8\uc2a4 \uc758\uc0ac \uacb0\uc815\uc5d0 \ud544\uc694\ud55c \uc778\uc0ac\uc774\ud2b8\uc758 \uae4a\uc774\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9d1\ub2c8\ub2e4.<\/span><\/p>\n<p><span data-sheets-value=\"{'1':2,'2':'Learn more: What is Focus Group Research?'}\" data-sheets-userformat=\"{'2':1065473,'3':{'1':0},'12':0,'17':1,'23':1}\" data-sheets-textstyleruns=\"{'1':0}\uee10{'1':12,'2':{'2':{'1':2,'2':1136076},'9':1}}\" data-sheets-hyperlinkruns=\"{'1':12,'2':'http:\/\/ideascale.com\/blog\/what-is-focus-group-research\/'}\uee10{'1':41}\"><b>\uc790\uc138\ud788 \uc54c\uc544\ubcf4\uae30: <a class=\"in-cell-link\" href=\"https:\/\/ideascale.com\/blog\/what-is-focus-group-research\/\" rel=\"noopener\">\ud3ec\ucee4\uc2a4 \uadf8\ub8f9 \ub9ac\uc11c\uce58\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/a><\/b><\/span><\/p>\n<h2 id=\"toc_15_Best_Practices_of_Primary_Market_Research\" class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac\uc758 15\uac00\uc9c0 \ubaa8\ubc94 \uc0ac\ub840<\/h2>\n<p><span style=\"font-weight: 400;\">\ud6a8\uacfc\uc801\uc778 1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub97c \uc218\ud589\ud558\ub824\uba74 \ubaa8\ubc94 \uc0ac\ub840\ub97c \ub530\ub77c \uc870\uc0ac\ub97c \uc798 \uacc4\ud68d\ud558\uace0 \uc2e4\ud589\ud558\uba70 \uac00\uce58 \uc788\ub294 \uc778\uc0ac\uc774\ud2b8\ub97c \uc81c\uacf5\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \uba87 \uac00\uc9c0 \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \ubaa8\ubc94 \uc0ac\ub840\uc785\ub2c8\ub2e4:<\/span><\/p>\n<p><b>1. \ubaa9\ud45c\ub97c \uba85\ud655\ud558\uac8c \uc815\uc758\ud569\ub2c8\ub2e4:  <\/b><span style=\"font-weight: 400;\">\uad6c\uccb4\uc801\uc774\uace0 \uba85\ud655\ud55c \uc5f0\uad6c \ubaa9\ud45c\ub97c \uc815\uc758\ud558\ub294 \uac83\ubd80\ud130 \uc2dc\uc791\ud558\uc138\uc694. \uc5b4\ub5a4 \uc9c8\ubb38\uc5d0 \ub2f5\ud558\uace0 \uc2f6\uc73c\uc2e0\uac00\uc694? \uc5b4\ub5a4 \uc815\ubcf4\ub97c \uc218\uc9d1\ud574\uc57c \ud558\ub098\uc694? \uba85\ud655\ud55c \ubaa9\ud45c\ub97c \uc124\uc815\ud558\uba74 \uc5f0\uad6c \ud65c\ub3d9\uc758 \ubc29\ud5a5\uc744 \uc7a1\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>2. \ud0c0\uac9f \uc624\ub514\uc5b8\uc2a4 \ud30c\uc545\ud558\uae30:<\/b><span style=\"font-weight: 400;\">  \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud574\uc57c \ud558\ub294 \uadf8\ub8f9 \ub610\ub294 \uac1c\uc778\uc744 \uacb0\uc815\ud569\ub2c8\ub2e4. \uc778\uad6c \ud1b5\uacc4, \uc120\ud638\ub3c4 \ubc0f \ud589\ub3d9\uc744 \uc774\ud574\ud558\uc5ec \ud0c0\uac9f \uc2dc\uc7a5\uc744 \uc815\ud655\ud558\uac8c \ub300\ud45c\ud558\ub294 \uc0d8\ud50c\uc744 \uc0dd\uc131\ud558\uc138\uc694.<\/span><\/p>\n<p><b>3. \uc62c\ubc14\ub978 \uc870\uc0ac \ubc29\ubc95\uc744 \uc120\ud0dd\ud569\ub2c8\ub2e4:<\/b><span style=\"font-weight: 400;\">  \ubaa9\uc801\uacfc \ud544\uc694\ud55c \ub370\uc774\ud130 \uc720\ud615\uc5d0 \ub9de\ub294 \uc870\uc0ac \ubc29\ubc95\uc744 \uc120\ud0dd\ud558\uc138\uc694. \uc608\uc0b0, \uc77c\uc815, \ud544\uc694\ud55c \uc778\uc0ac\uc774\ud2b8\uc758 \uae4a\uc774\uc640 \uac19\uc740 \uc694\uc18c\ub97c \uace0\ub824\ud558\uc138\uc694.<\/span><\/p>\n<p><b>4. \uc5f0\uad6c \uacc4\ud68d\uc744 \uc218\ub9bd\ud569\ub2c8\ub2e4:  <\/b><span style=\"font-weight: 400;\">\uc5f0\uad6c \ubc29\ubc95\ub860, \ub370\uc774\ud130 \uc218\uc9d1 \ud504\ub85c\uc138\uc2a4, \uc77c\uc815 \ubc0f \uc608\uc0b0\uc774 \ud3ec\ud568\ub41c \uc0c1\uc138\ud55c \uc5f0\uad6c \uacc4\ud68d\uc744 \uc791\uc131\ud569\ub2c8\ub2e4. \uccb4\uacc4\uc801\uc778 \uacc4\ud68d\uc744 \uc138\uc6b0\uba74 \uccb4\uacc4\uc801\uc774\uace0 \uc9d1\uc911\ub825\uc744 \uc720\uc9c0\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/span><\/p>\n<p><b>5. \ud6a8\uacfc\uc801\uc778 \uc5f0\uad6c \ub3c4\uad6c \uc124\uacc4:<\/b><span style=\"font-weight: 400;\">  \uc124\ubb38\uc870\uc0ac, \uc124\ubb38\uc9c0 \ub610\ub294 \uc778\ud130\ubdf0 \uc2a4\ud06c\ub9bd\ud2b8\ub97c \uc0ac\uc6a9\ud558\ub294 \uacbd\uc6b0 \uc798 \uc791\uc131\ub418\uc5c8\ub294\uc9c0 \ud655\uc778\ud558\uc138\uc694. \uba85\ud655\ud558\uace0 \ud3b8\uacac\uc774 \uc5c6\uc73c\uba70 \ubaa8\ud638\ud558\uc9c0 \uc54a\uc740 \uc5b8\uc5b4\ub97c \uc0ac\uc6a9\ud558\uc138\uc694. \uc804\uccb4 \uc5f0\uad6c\ub97c \uc218\ud589\ud558\uae30 \uc804\uc5d0 \uacc4\uce21\uae30\ub97c \ud30c\uc77c\ub7ff \ud14c\uc2a4\ud2b8\ud558\uc5ec \ubb38\uc81c\ub97c \ud30c\uc545\ud558\uace0 \ud574\uacb0\ud558\uc138\uc694.<\/span><\/p>\n<p><b>6. \ub300\ud45c \uc0d8\ud50c\uc744 \ubaa8\uc9d1\ud569\ub2c8\ub2e4:  <\/b><span style=\"font-weight: 400;\">\uc870\uc0ac\uc5d0 \uc0d8\ud50c \uadf8\ub8f9\uc774 \ud3ec\ud568\ub418\ub294 \uacbd\uc6b0, \ud574\ub2f9 \uadf8\ub8f9\uc774 \ud0c0\uac9f \uace0\uac1d\uc744 \uc815\ud655\ud558\uac8c \ub300\ud45c\ud558\ub294\uc9c0 \ud655\uc778\ud558\uc138\uc694. \ubb34\uc791\uc704 \uc0d8\ud50c\ub9c1 \ub610\ub294 \uacc4\uce35\ud654\ub41c \uc0d8\ud50c\ub9c1\uc740 \ud3b8\ud5a5\uc131\uc744 \uc904\uc774\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/span><\/p>\n<p><b>7. \ub370\uc774\ud130 \ud488\uc9c8 \ubcf4\uc7a5:<\/b><span style=\"font-weight: 400;\">  \uc815\ud655\ud558\uace0 \uc2e0\ub8b0\ud560 \uc218 \uc788\ub294 \ub370\uc774\ud130 \uc218\uc9d1\uc744 \ubcf4\uc7a5\ud558\uae30 \uc704\ud574 \ud488\uc9c8 \uad00\ub9ac \uc870\uce58\ub97c \uad6c\ud604\ud569\ub2c8\ub2e4. \uba74\uc811\uad00 \ub610\ub294 \uc124\ubb38\uc870\uc0ac \uad00\ub9ac\uc790\ub97c \uad50\uc721\ud558\uace0, \ub370\uc774\ud130 \uc218\uc9d1 \ud504\ub85c\uc138\uc2a4\ub97c \ubaa8\ub2c8\ud130\ub9c1\ud558\uba70, \uac00\ub2a5\ud55c \uacbd\uc6b0 \uc751\ub2f5\uc758 \uc720\ud6a8\uc131\uc744 \uac80\uc0ac\ud558\uc138\uc694.<\/span><\/p>\n<p><b>8. \uc724\ub9ac\uc801 \uad00\ud589 \uc720\uc9c0: <\/b><span style=\"font-weight: 400;\">\ud2b9\ud788 \ubbfc\uac10\ud55c \uc8fc\uc81c\ub098 \uac1c\uc778 \ub370\uc774\ud130\ub97c \ub2e4\ub8f0 \ub54c\ub294 \ucc38\uc5ec\uc790\uc758 \uac1c\uc778\uc815\ubcf4\ub97c \uc874\uc911\ud558\uace0, \uc0ac\uc804 \ub3d9\uc758\ub97c \ubc1b\uace0, \uc5f0\uad6c\uac00 \uc724\ub9ac \uc9c0\uce68\uacfc \uaddc\uc815\uc744 \uc900\uc218\ud558\ub294\uc9c0 \ud655\uc778\ud569\ub2c8\ub2e4.<\/span><\/p>\n<p><b>9. \ud3b8\ud5a5\uc131 \ucd5c\uc18c\ud654:  <\/b><span style=\"font-weight: 400;\">\uc124\ubb38\uc870\uc0ac\uc5d0\uc11c \ud655\uc99d \ud3b8\ud5a5\uc774\ub098 \uc120\ud589 \uc9c8\ubb38\uacfc \uac19\uc740 \uc7a0\uc7ac\uc801\uc778 \ud3b8\ud5a5\uc758 \uc6d0\uc778\uc774 \ub420 \uc218 \uc788\ub294 \uc694\uc18c\uc5d0 \uc720\uc758\ud558\uc138\uc694. \ub370\uc774\ud130 \uc218\uc9d1 \ubc0f \ubd84\uc11d\uc5d0\uc11c \uc774\ub7ec\ud55c \ud3b8\ud5a5\uc131\uc744 \ucd5c\uc18c\ud654\ud558\uae30 \uc704\ud55c \uc870\uce58\ub97c \ucde8\ud558\uc138\uc694.<\/span><\/p>\n<p><b>10. \ub370\uc774\ud130 \uc18c\uc2a4 \ud63c\ud569 \uc0ac\uc6a9:<\/b><span style=\"font-weight: 400;\">  \uac00\ub2a5\ud558\uba74 \uc5ec\ub7ec \ub370\uc774\ud130 \uc18c\uc2a4 \ub610\ub294 \uc870\uc0ac \ubc29\ubc95\uc744 \uc0ac\uc6a9\ud558\uc5ec \uacb0\uacfc\ub97c \uc0bc\uac01 \uce21\ub7c9\ud558\uc138\uc694. \uc774\ub97c \ud1b5\ud574 \uacb0\uacfc\uc758 \uc720\ud6a8\uc131\uacfc \uc2e0\ub8b0\uc131\uc744 \ub192\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>11. \ud6a8\uacfc\uc801\uc778 \ub370\uc774\ud130 \uad00\ub9ac:  <\/b><span style=\"font-weight: 400;\">\ub370\uc774\ud130 \uad00\ub9ac \uacc4\ud68d\uc744 \uc2e4\ud589\ud558\uc5ec \uc5f0\uad6c \ub370\uc774\ud130\ub97c \uc815\ub9ac, \uc800\uc7a5, \ubcf4\ud638\ud558\uc138\uc694. \ub370\uc774\ud130 \uc218\uc9d1, \uc800\uc7a5 \ubc0f \ubd84\uc11d\uc5d0 \uc801\uc808\ud55c \ub3c4\uad6c\uc640 \uc18c\ud504\ud2b8\uc6e8\uc5b4\ub97c \uc0ac\uc6a9\ud569\ub2c8\ub2e4.<\/span><\/p>\n<p><b>12. \ub370\uc774\ud130\ub97c \ucca0\uc800\ud558\uac8c \ubd84\uc11d\ud569\ub2c8\ub2e4:<\/b><span style=\"font-weight: 400;\">  \ub370\uc774\ud130\uc5d0 \ub300\ud55c \uac15\ub825\ud55c \ubd84\uc11d\uc744 \uc218\ud589\ud558\uc5ec \uc758\ubbf8 \uc788\ub294 \uc778\uc0ac\uc774\ud2b8\ub97c \ub3c4\ucd9c\ud558\uc138\uc694. \uc5f0\uad6c \uc720\ud615\uc5d0 \ub530\ub77c \uc801\uc808\ud55c \ud1b5\uacc4 \uae30\ubc95, \uc2dc\uac01\ud654 \ub3c4\uad6c \ub610\ub294 <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-research\/#toc_Qualitative_Research_Methods_The_Top_4_Techniques\">\uc9c8\uc801 \uc5f0\uad6c \ubc29\ubc95\uc744<\/a> \uc0ac\uc6a9\ud558\uc138\uc694.<\/span><\/p>\n<p><b>13. \uacb0\uacfc\ub97c \uba85\ud655\ud558\uac8c \ubcf4\uace0\ud569\ub2c8\ub2e4:  <\/b><span style=\"font-weight: 400;\">\uc5f0\uad6c \uacb0\uacfc\ub97c \uba85\ud655\ud558\uace0 \uac04\uacb0\ud55c \ubc29\uc2dd\uc73c\ub85c \ubc1c\ud45c\ud558\uc138\uc694. \ucc28\ud2b8 \ubc0f \uadf8\ub798\ud504\uc640 \uac19\uc740 \uc2dc\uac01 \uc790\ub8cc\ub97c \uc0ac\uc6a9\ud558\uc5ec \uc694\uc810\uc744 \uc124\uba85\ud558\uc138\uc694. \uc870\uc0ac \uacb0\uacfc\ub97c \ubc14\ud0d5\uc73c\ub85c \uad8c\uc7a5 \uc0ac\ud56d\uc744 \uc81c\uacf5\ud558\uc138\uc694.<\/span><\/p>\n<p><b>14. \ubc18\ubcf5 \ubc0f \uac1c\uc120:  <\/b><span style=\"font-weight: 400;\">\uc5f0\uad6c\ub97c \uc644\ub8cc\ud55c \ud6c4\uc5d0\ub294 \uacfc\uc815\uacfc \uacb0\uacfc\ub97c \ud3c9\uac00\ud558\uc138\uc694. \ud5a5\ud6c4 \uc5f0\uad6c \ud504\ub85c\uc81d\ud2b8\uc5d0\uc11c \uc5b4\ub5a4 \uc810\uc774 \ud6a8\uacfc\uc801\uc774\uc5c8\ub294\uc9c0, \uc5b4\ub5a4 \uc810\uc744 \uac1c\uc120\ud560 \uc218 \uc788\ub294\uc9c0 \uc0dd\uac01\ud574 \ubcf4\uc138\uc694.<\/span><\/p>\n<p><b>15. \uc778\uc0ac\uc774\ud2b8\uc5d0 \ub530\ub77c \ud589\ub3d9\ud558\uc138\uc694:  <\/b><span style=\"font-weight: 400;\">\ub9ac\uc11c\uce58\uc5d0\uc11c \uc5bb\uc740 \uc778\uc0ac\uc774\ud2b8\ub97c \ud65c\uc6a9\ud558\uc5ec \uc815\ubcf4\uc5d0 \uc785\uac01\ud55c \ube44\uc988\ub2c8\uc2a4 \uc758\uc0ac \uacb0\uc815\uc744 \ub0b4\ub9ac\uc138\uc694. \uc5ec\ub7ec\ubd84\uc758 \uc5f0\uad6c\ub294 \uc870\uc9c1\uc758 \uc804\ub7b5, \uc81c\ud488 \uac1c\ubc1c, \ub9c8\ucf00\ud305 \ub610\ub294 \uae30\ud0c0 \uc601\uc5ed\uc5d0 \uc2e4\uc9c8\uc801\uc778 \uc601\ud5a5\uc744 \ubbf8\uce60 \uc218 \uc788\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\uc774\ub7ec\ud55c \ubaa8\ubc94 \uc0ac\ub840\ub97c \ub530\ub974\uba74 \uc815\ubcf4\uc5d0 \uc785\uac01\ud55c \ube44\uc988\ub2c8\uc2a4 \uc758\uc0ac \uacb0\uc815\uc744 \ub0b4\ub9ac\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub418\ub294 \uc2e0\ub8b0\ud560 \uc218 \uc788\uace0 \uac00\uce58 \uc788\ub294 1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub97c \uc218\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c, \uc77c\ucc28 \uc5f0\uad6c\uac00 \ucc98\uc74c\uc774\ub77c\uba74 \uacbd\ud5d8\uc774 \ud48d\ubd80\ud55c \uc5f0\uad6c\uc790\ub098 \uc5f0\uad6c \ubc29\ubc95 \uc804\ubb38\uac00\uc5d0\uac8c \uc870\uc5b8\uc744 \uad6c\ud558\ub294 \uac83\ub3c4 \uc88b\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><span data-sheets-value=\"{'1':2,'2':'Learn more: What is Research Design?'}\" data-sheets-userformat=\"{'2':1071745,'3':{'1':0},'10':2,'12':0,'14':{'1':3,'3':1},'15':'Arial','17':1,'23':1}\" data-sheets-textstyleruns=\"{'1':0}\uee10{'1':12,'2':{'2':{'1':2,'2':1136076},'9':1}}\" data-sheets-hyperlinkruns=\"{'1':12,'2':'http:\/\/ideascale.com\/blog\/what-is-research-design\/'}\uee10{'1':36}\"><b>\uc790\uc138\ud788 \uc54c\uc544\ubcf4\uae30: <a class=\"in-cell-link\" href=\"https:\/\/ideascale.com\/blog\/what-is-research-design\/\" rel=\"noopener\">\ub9ac\uc11c\uce58 \ub514\uc790\uc778\uc774\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/a><\/b><\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":72,"featured_media":72804,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3581],"tags":[],"contributor":[3694],"class_list":["post-72803","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3581","contributor-3694"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc815\uc758, \ubc29\ubc95, \uc608\uc2dc \ubc0f \ubaa8\ubc94 \uc0ac\ub840<\/title>\n<meta name=\"description\" content=\"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \ud2b9\uc815 \uc2dc\uc7a5, \ud0c0\uac9f \uace0\uac1d, \uc81c\ud488 \ub610\ub294 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\uc640 \uc815\ubcf4\ub97c \uc5bb\uae30 \uc704\ud574 \uc6d0\ubcf8 \uc18c\uc2a4\uc5d0\uc11c \uc9c1\uc811 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\ub294 \uacfc\uc815\uc73c\ub85c \uc815\uc758\ub429\ub2c8\ub2e4. \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \ubc29\ubc95, \uc0ac\ub840 \ubc0f \ubaa8\ubc94 \uc0ac\ub840\uc5d0 \ub300\ud574 \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc815\uc758, \ubc29\ubc95, \uc608\uc2dc \ubc0f \ubaa8\ubc94 \uc0ac\ub840\" \/>\n<meta property=\"og:description\" content=\"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \ud2b9\uc815 \uc2dc\uc7a5, \ud0c0\uac9f \uace0\uac1d, \uc81c\ud488 \ub610\ub294 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\uc640 \uc815\ubcf4\ub97c \uc5bb\uae30 \uc704\ud574 \uc6d0\ubcf8 \uc18c\uc2a4\uc5d0\uc11c \uc9c1\uc811 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\ub294 \uacfc\uc815\uc73c\ub85c \uc815\uc758\ub429\ub2c8\ub2e4. \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \ubc29\ubc95, \uc0ac\ub840 \ubc0f \ubaa8\ubc94 \uc0ac\ub840\uc5d0 \ub300\ud574 \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/\" \/>\n<meta property=\"og:site_name\" content=\"IdeaScale\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ideascale\" \/>\n<meta property=\"article:published_time\" content=\"2023-09-08T06:43:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-08T07:21:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-cover.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"576\" \/>\n\t<meta property=\"og:image:height\" content=\"384\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Moinul Alam\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ideascale\" \/>\n<meta name=\"twitter:site\" content=\"@ideascale\" \/>\n<meta name=\"twitter:label1\" content=\"\uae00\uc4f4\uc774\" \/>\n\t<meta name=\"twitter:data1\" content=\"Moinul Alam\" \/>\n\t<meta name=\"twitter:label2\" content=\"\uc608\uc0c1 \ub418\ub294 \ud310\ub3c5 \uc2dc\uac04\" \/>\n\t<meta name=\"twitter:data2\" content=\"2\ubd84\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/\"},\"author\":{\"name\":\"Moinul Alam\",\"@id\":\"http:\/\/ideascale.com\/ko\/#\/schema\/person\/548a157b52ddaa368a8914d8e36b8373\"},\"headline\":\"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc815\uc758, \ubc29\ubc95, \uc608\uc2dc \ubc0f \ubaa8\ubc94 \uc0ac\ub840\",\"datePublished\":\"2023-09-08T06:43:30+00:00\",\"dateModified\":\"2024-02-08T07:21:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/\"},\"wordCount\":423,\"publisher\":{\"@id\":\"http:\/\/ideascale.com\/ko\/#organization\"},\"image\":{\"@id\":\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-cover.jpg\",\"articleSection\":[\"\ube14\ub85c\uadf8\"],\"inLanguage\":\"ko-KR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/\",\"url\":\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/\",\"name\":\"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc815\uc758, \ubc29\ubc95, \uc608\uc2dc \ubc0f \ubaa8\ubc94 \uc0ac\ub840\",\"isPartOf\":{\"@id\":\"http:\/\/ideascale.com\/ko\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-cover.jpg\",\"datePublished\":\"2023-09-08T06:43:30+00:00\",\"dateModified\":\"2024-02-08T07:21:22+00:00\",\"description\":\"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \ud2b9\uc815 \uc2dc\uc7a5, \ud0c0\uac9f \uace0\uac1d, \uc81c\ud488 \ub610\ub294 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\uc640 \uc815\ubcf4\ub97c \uc5bb\uae30 \uc704\ud574 \uc6d0\ubcf8 \uc18c\uc2a4\uc5d0\uc11c \uc9c1\uc811 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\ub294 \uacfc\uc815\uc73c\ub85c \uc815\uc758\ub429\ub2c8\ub2e4. \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \ubc29\ubc95, \uc0ac\ub840 \ubc0f \ubaa8\ubc94 \uc0ac\ub840\uc5d0 \ub300\ud574 \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694.\",\"inLanguage\":\"ko-KR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ko-KR\",\"@id\":\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/#primaryimage\",\"url\":\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-cover.jpg\",\"contentUrl\":\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-cover.jpg\",\"width\":576,\"height\":384},{\"@type\":\"WebSite\",\"@id\":\"http:\/\/ideascale.com\/ko\/#website\",\"url\":\"http:\/\/ideascale.com\/ko\/\",\"name\":\"IdeaScale\",\"description\":\"Enterprise Innovation Management Software\",\"publisher\":{\"@id\":\"http:\/\/ideascale.com\/ko\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\/\/ideascale.com\/ko\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ko-KR\"},{\"@type\":\"Organization\",\"@id\":\"http:\/\/ideascale.com\/ko\/#organization\",\"name\":\"IdeaScale\",\"url\":\"http:\/\/ideascale.com\/ko\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ko-KR\",\"@id\":\"http:\/\/ideascale.com\/ko\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ideascale.com\/wp-content\/uploads\/2024\/10\/IdeaScale-Logo.png\",\"contentUrl\":\"https:\/\/ideascale.com\/wp-content\/uploads\/2024\/10\/IdeaScale-Logo.png\",\"width\":696,\"height\":696,\"caption\":\"IdeaScale\"},\"image\":{\"@id\":\"http:\/\/ideascale.com\/ko\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/ideascale\",\"https:\/\/x.com\/ideascale\",\"https:\/\/www.instagram.com\/ideascale\/\",\"https:\/\/www.linkedin.com\/company\/ideascale\/\",\"https:\/\/www.youtube.com\/@Ideascalesolution\"]},{\"@type\":\"Person\",\"@id\":\"http:\/\/ideascale.com\/ko\/#\/schema\/person\/548a157b52ddaa368a8914d8e36b8373\",\"name\":\"Moinul Alam\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ko-KR\",\"@id\":\"http:\/\/ideascale.com\/ko\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3a5c514469e230f2016d34b2109c94bd?s=96&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3a5c514469e230f2016d34b2109c94bd?s=96&r=g\",\"caption\":\"Moinul Alam\"},\"url\":\"https:\/\/ideascale.com\/ko\/author\/moinul\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc815\uc758, \ubc29\ubc95, \uc608\uc2dc \ubc0f \ubaa8\ubc94 \uc0ac\ub840","description":"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \ud2b9\uc815 \uc2dc\uc7a5, \ud0c0\uac9f \uace0\uac1d, \uc81c\ud488 \ub610\ub294 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\uc640 \uc815\ubcf4\ub97c \uc5bb\uae30 \uc704\ud574 \uc6d0\ubcf8 \uc18c\uc2a4\uc5d0\uc11c \uc9c1\uc811 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\ub294 \uacfc\uc815\uc73c\ub85c \uc815\uc758\ub429\ub2c8\ub2e4. \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \ubc29\ubc95, \uc0ac\ub840 \ubc0f \ubaa8\ubc94 \uc0ac\ub840\uc5d0 \ub300\ud574 \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/","og_locale":"ko_KR","og_type":"article","og_title":"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc815\uc758, \ubc29\ubc95, \uc608\uc2dc \ubc0f \ubaa8\ubc94 \uc0ac\ub840","og_description":"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \ud2b9\uc815 \uc2dc\uc7a5, \ud0c0\uac9f \uace0\uac1d, \uc81c\ud488 \ub610\ub294 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\uc640 \uc815\ubcf4\ub97c \uc5bb\uae30 \uc704\ud574 \uc6d0\ubcf8 \uc18c\uc2a4\uc5d0\uc11c \uc9c1\uc811 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\ub294 \uacfc\uc815\uc73c\ub85c \uc815\uc758\ub429\ub2c8\ub2e4. \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \ubc29\ubc95, \uc0ac\ub840 \ubc0f \ubaa8\ubc94 \uc0ac\ub840\uc5d0 \ub300\ud574 \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694.","og_url":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/","og_site_name":"IdeaScale","article_publisher":"https:\/\/www.facebook.com\/ideascale","article_published_time":"2023-09-08T06:43:30+00:00","article_modified_time":"2024-02-08T07:21:22+00:00","og_image":[{"width":576,"height":384,"url":"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-cover.jpg","type":"image\/jpeg"}],"author":"Moinul Alam","twitter_card":"summary_large_image","twitter_creator":"@ideascale","twitter_site":"@ideascale","twitter_misc":{"\uae00\uc4f4\uc774":"Moinul Alam","\uc608\uc0c1 \ub418\ub294 \ud310\ub3c5 \uc2dc\uac04":"2\ubd84"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/#article","isPartOf":{"@id":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/"},"author":{"name":"Moinul Alam","@id":"http:\/\/ideascale.com\/ko\/#\/schema\/person\/548a157b52ddaa368a8914d8e36b8373"},"headline":"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc815\uc758, \ubc29\ubc95, \uc608\uc2dc \ubc0f \ubaa8\ubc94 \uc0ac\ub840","datePublished":"2023-09-08T06:43:30+00:00","dateModified":"2024-02-08T07:21:22+00:00","mainEntityOfPage":{"@id":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/"},"wordCount":423,"publisher":{"@id":"http:\/\/ideascale.com\/ko\/#organization"},"image":{"@id":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/#primaryimage"},"thumbnailUrl":"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-cover.jpg","articleSection":["\ube14\ub85c\uadf8"],"inLanguage":"ko-KR"},{"@type":"WebPage","@id":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/","url":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/","name":"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc815\uc758, \ubc29\ubc95, \uc608\uc2dc \ubc0f \ubaa8\ubc94 \uc0ac\ub840","isPartOf":{"@id":"http:\/\/ideascale.com\/ko\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/#primaryimage"},"image":{"@id":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/#primaryimage"},"thumbnailUrl":"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-cover.jpg","datePublished":"2023-09-08T06:43:30+00:00","dateModified":"2024-02-08T07:21:22+00:00","description":"1\ucc28 \uc2dc\uc7a5 \uc870\uc0ac\ub294 \ud2b9\uc815 \uc2dc\uc7a5, \ud0c0\uac9f \uace0\uac1d, \uc81c\ud488 \ub610\ub294 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\uc640 \uc815\ubcf4\ub97c \uc5bb\uae30 \uc704\ud574 \uc6d0\ubcf8 \uc18c\uc2a4\uc5d0\uc11c \uc9c1\uc811 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\ub294 \uacfc\uc815\uc73c\ub85c \uc815\uc758\ub429\ub2c8\ub2e4. \uc8fc\uc694 \uc2dc\uc7a5 \uc870\uc0ac \ubc29\ubc95, \uc0ac\ub840 \ubc0f \ubaa8\ubc94 \uc0ac\ub840\uc5d0 \ub300\ud574 \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694.","inLanguage":"ko-KR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/"]}]},{"@type":"ImageObject","inLanguage":"ko-KR","@id":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%a3%bc%ec%9a%94-%ec%8b%9c%ec%9e%a5-%ec%a1%b0%ec%82%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/#primaryimage","url":"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-cover.jpg","contentUrl":"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Primary-market-research-cover.jpg","width":576,"height":384},{"@type":"WebSite","@id":"http:\/\/ideascale.com\/ko\/#website","url":"http:\/\/ideascale.com\/ko\/","name":"IdeaScale","description":"Enterprise Innovation Management Software","publisher":{"@id":"http:\/\/ideascale.com\/ko\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/ideascale.com\/ko\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ko-KR"},{"@type":"Organization","@id":"http:\/\/ideascale.com\/ko\/#organization","name":"IdeaScale","url":"http:\/\/ideascale.com\/ko\/","logo":{"@type":"ImageObject","inLanguage":"ko-KR","@id":"http:\/\/ideascale.com\/ko\/#\/schema\/logo\/image\/","url":"https:\/\/ideascale.com\/wp-content\/uploads\/2024\/10\/IdeaScale-Logo.png","contentUrl":"https:\/\/ideascale.com\/wp-content\/uploads\/2024\/10\/IdeaScale-Logo.png","width":696,"height":696,"caption":"IdeaScale"},"image":{"@id":"http:\/\/ideascale.com\/ko\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ideascale","https:\/\/x.com\/ideascale","https:\/\/www.instagram.com\/ideascale\/","https:\/\/www.linkedin.com\/company\/ideascale\/","https:\/\/www.youtube.com\/@Ideascalesolution"]},{"@type":"Person","@id":"http:\/\/ideascale.com\/ko\/#\/schema\/person\/548a157b52ddaa368a8914d8e36b8373","name":"Moinul Alam","image":{"@type":"ImageObject","inLanguage":"ko-KR","@id":"http:\/\/ideascale.com\/ko\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/3a5c514469e230f2016d34b2109c94bd?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3a5c514469e230f2016d34b2109c94bd?s=96&r=g","caption":"Moinul Alam"},"url":"https:\/\/ideascale.com\/ko\/author\/moinul\/"}]}},"_links":{"self":[{"href":"https:\/\/ideascale.com\/ko\/wp-json\/wp\/v2\/posts\/72803","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ideascale.com\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ideascale.com\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ideascale.com\/ko\/wp-json\/wp\/v2\/users\/72"}],"replies":[{"embeddable":true,"href":"https:\/\/ideascale.com\/ko\/wp-json\/wp\/v2\/comments?post=72803"}],"version-history":[{"count":0,"href":"https:\/\/ideascale.com\/ko\/wp-json\/wp\/v2\/posts\/72803\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ideascale.com\/ko\/wp-json\/wp\/v2\/media\/72804"}],"wp:attachment":[{"href":"https:\/\/ideascale.com\/ko\/wp-json\/wp\/v2\/media?parent=72803"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ideascale.com\/ko\/wp-json\/wp\/v2\/categories?post=72803"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ideascale.com\/ko\/wp-json\/wp\/v2\/tags?post=72803"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/ideascale.com\/ko\/wp-json\/wp\/v2\/contributor?post=72803"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}