{"id":72778,"date":"2023-09-08T06:48:34","date_gmt":"2023-09-08T10:48:34","guid":{"rendered":"http:\/\/ideascale.com\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%86%8c%eb%b9%84%ec%9e%90-%ed%96%89%eb%8f%99-%ec%97%b0%ea%b5%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/"},"modified":"2024-02-08T03:14:55","modified_gmt":"2024-02-08T07:14:55","slug":"%ec%86%8c%eb%b9%84%ec%9e%90-%ed%96%89%eb%8f%99-%ec%97%b0%ea%b5%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94","status":"publish","type":"post","link":"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%86%8c%eb%b9%84%ec%9e%90-%ed%96%89%eb%8f%99-%ec%97%b0%ea%b5%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/","title":{"rendered":"\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc815\uc758, \uc608\uc81c, \ubc29\ubc95 \ubc0f \uc9c8\ubb38"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right-small:0px;--awb-padding-left-small:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-font-size:22px;\"><p><strong><b>\ubaa9\ucc28<\/b><\/strong><\/p>\n<\/div><div class=\"awb-toc-el awb-toc-el--1\" data-awb-toc-id=\"1\" data-awb-toc-options=\"{&quot;allowed_heading_tags&quot;:{&quot;h2&quot;:0},&quot;ignore_headings&quot;:&quot;&quot;,&quot;ignore_headings_words&quot;:&quot;&quot;,&quot;enable_cache&quot;:&quot;yes&quot;,&quot;highlight_current_heading&quot;:&quot;no&quot;,&quot;hide_hidden_titles&quot;:&quot;yes&quot;,&quot;limit_container&quot;:&quot;all&quot;,&quot;select_custom_headings&quot;:&quot;&quot;,&quot;icon&quot;:&quot;fa-flag fas&quot;,&quot;counter_type&quot;:&quot;decimal&quot;}\" style=\"--awb-counter-type:counters(awb-toc, &quot;.&quot;, decimal) &quot;. &quot;;\"><div class=\"awb-toc-el__content\"><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><h2 id=\"toc_What_is_Consumer_Behavior_Research\" class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/h2>\n<p><span style=\"font-weight: 400;\">\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c\ub294 \uac1c\uc778\uacfc \uc9d1\ub2e8\uc774 \uc0c1\ud488, \uc11c\ube44\uc2a4, \uc544\uc774\ub514\uc5b4 \ub610\ub294 \uacbd\ud5d8\uc758 \ud68d\ub4dd, \uc0ac\uc6a9, \ucc98\ubd84\uacfc \uad00\ub828\ub41c \uacb0\uc815\uc744 \ub0b4\ub9ac\ub294 \ubc29\ubc95\uacfc \uc774\uc720\ub97c \uc774\ud574\ud558\ub294 \ub370 \uc911\uc810\uc744 \ub450\ub294 \uc5f0\uad6c \ubd84\uc57c\ub85c \uc815\uc758\ub429\ub2c8\ub2e4. \uc774 \uc5f0\uad6c\ub294 \uc2dc\uc7a5\uc5d0\uc11c \uc18c\ube44\uc790\uc758 \uc120\ud0dd, \uc120\ud638\ub3c4, \ud589\ub3d9\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \uadfc\ubcf8\uc801\uc778 \uc694\uc778\uacfc \ud504\ub85c\uc138\uc2a4\ub97c \ubc1d\ud600\ub0b4\uace0\uc790 \ud569\ub2c8\ub2e4.<\/span><\/p>\n<p><b>\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c\uc758 \uc8fc\uc694 \uce21\uba74\uc740 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4:<\/b><\/p>\n<ul>\n<li><b>\uc758\uc0ac \uacb0\uc815 \ud504\ub85c\uc138\uc2a4:<\/b><span style=\"font-weight: 400;\">  \uc5f0\uad6c\uc6d0\ub4e4\uc740 \uc18c\ube44\uc790\uac00 \uad6c\ub9e4 \uacb0\uc815\uc744 \ub0b4\ub9b4 \ub54c \uc5b4\ub5a4 \ub2e8\uacc4\ub97c \uac70\uce58\ub294\uc9c0 \uc870\uc0ac\ud569\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uc18c\ube44\uc790\uac00 \uc5b4\ub5bb\uac8c \ub2c8\uc988\ub97c \ud30c\uc545\ud558\uace0, \uc815\ubcf4\ub97c \uc218\uc9d1\ud558\uace0, \uc635\uc158\uc744 \ud3c9\uac00\ud558\uace0, \uad81\uadf9\uc801\uc73c\ub85c \uc120\ud0dd\uc744 \ud558\ub294\uc9c0\ub97c \uc5f0\uad6c\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc2ec\ub9ac\uc801 \uc694\uc778:  <\/b><span style=\"font-weight: 400;\">\uc18c\ube44\uc790 \ud589\ub3d9\uc758 \uc2ec\ub9ac\uc801 \uce21\uba74\uc744 \uc774\ud574\ud558\ub294 \uac83\uc740 \ub9e4\uc6b0 \uc911\uc694\ud569\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \ub3d9\uae30 \ubd80\uc5ec, \uc9c0\uac01, \ud559\uc2b5, \uae30\uc5b5, \ud0dc\ub3c4 \ub4f1\uc758 \uac1c\ub150\uc744 \ud0d0\uad6c\ud558\uc5ec \uc774\ub7ec\ud55c \uac1c\ub150\uc774 \uc18c\ube44\uc790 \uc120\ud0dd\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294\uc9c0 \uc54c\uc544\ubcf4\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc0ac\ud68c \ubc0f \ubb38\ud654\uc801 \uc601\ud5a5:<\/b><span style=\"font-weight: 400;\">  \uc18c\ube44\uc790 \ud589\ub3d9\uc740 \uc0ac\ud68c\uc801, \ubb38\ud654\uc801 \uc694\uc778\uc5d0 \ud06c\uac8c \uc601\ud5a5\uc744 \ubc1b\uc2b5\ub2c8\ub2e4. \uc5f0\uad6c\uc790\ub4e4\uc740 \uc0ac\ud68c \uc9d1\ub2e8, \uac00\uc871, \uce5c\uad6c, \ubb38\ud654\uc801 \uaddc\ubc94\uc774 \uad6c\ub9e4 \uacb0\uc815\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294\uc9c0 \uc870\uc0ac\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uacbd\uc81c\uc801 \uc694\uc778: <\/b><span style=\"font-weight: 400;\">\uacbd\uc81c \uc774\ub860\uacfc \ubaa8\ub378\uc740 \uc18c\ub4dd, \uac00\uaca9 \ubbfc\uac10\ub3c4, \uc608\uc0b0 \uc81c\uc57d\uacfc \uac19\uc740 \uc694\uc778\uc774 \uc18c\ube44\uc790 \uc120\ud0dd\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc744 \ubd84\uc11d\ud558\ub294 \ub370 \uc0ac\uc6a9\ub429\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\ub9c8\ucf00\ud305 \ubc0f \uad11\uace0 \ud6a8\uacfc:<\/b><span style=\"font-weight: 400;\">  \uc5f0\uad6c\uc790\ub4e4\uc740 \ub9c8\ucf00\ud305 \uc804\ub7b5, \uad11\uace0 \ucea0\ud398\uc778, \ube0c\ub79c\ub529, \ud504\ub85c\ubaa8\uc158\uc774 \uc18c\ube44\uc790 \ud589\ub3d9\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc744 \uc5f0\uad6c\ud569\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \ub2e4\uc591\ud55c \ub9c8\ucf00\ud305 \uae30\ubc95\uc758 \ud6a8\uacfc\ub97c \ud3c9\uac00\ud558\ub294 \uac83\ub3c4 \ud3ec\ud568\ub429\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uae30\uc220\uacfc \uc628\ub77c\uc778 \ud589\ub3d9:<\/b><span style=\"font-weight: 400;\"> \uc774\ucee4\uba38\uc2a4\uc640 \ub514\uc9c0\ud138 \uae30\uc220\uc774 \ubd80\uc0c1\ud568\uc5d0 \ub530\ub77c \uc628\ub77c\uc778 \ud658\uacbd\uc5d0\uc11c \uc18c\ube44\uc790\uc758 \ud589\ub3d9\uc744 \uc774\ud574\ud558\ub294 \uac83\uc774 \uc810\uc810 \ub354 \uc911\uc694\ud574\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774 \ubd84\uc57c\uc758 <a href=\"https:\/\/ideascale.com\/blog\/what-is-research\/\">\uc5f0\uad6c\ub294<\/a> \uc628\ub77c\uc778 \uc1fc\ud551 \ud589\ub3d9, \uc6f9\uc0ac\uc774\ud2b8 \uc0ac\uc6a9\uc131, \uc628\ub77c\uc778 \ub9ac\ubdf0 \ubc0f \uc18c\uc15c \ubbf8\ub514\uc5b4\uc758 \uc601\ud5a5\ub825\uc5d0 \uc911\uc810\uc744 \ub450\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc18c\ube44\uc790 \uc138\ubd84\ud654:<\/b><span style=\"font-weight: 400;\">  \uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c\uc790\ub4e4\uc740 \uc778\uad6c \ud1b5\uacc4, \uc2ec\ub9ac \ud1b5\uacc4 \ubc0f \ud589\ub3d9 \ud328\ud134\uc744 \uae30\ubc18\uc73c\ub85c \ub2e4\uc591\ud55c \uc18c\ube44\uc790 \uadf8\ub8f9\uc744 \uc2dd\ubcc4\ud558\uae30 \uc704\ud574 \uc2dc\uc7a5\uc744 \uc138\ubd84\ud654\ud558\uae30\ub3c4 \ud569\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \ud2b9\uc815 \ud0c0\uac9f \uc778\uad6c \ud1b5\uacc4\uc5d0 \ub9de\uac8c \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \ub9de\ucda4\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc18c\ube44\uc790 \ub9cc\uc871\ub3c4 \ubc0f \ucda9\uc131\ub3c4:<\/b><span style=\"font-weight: 400;\">  \uc5f0\uad6c\uc6d0\ub4e4\uc740 \uace0\uac1d \ub9cc\uc871\ub3c4\uc640 \ucda9\uc131\ub3c4\ub97c \ud3ec\ud568\ud55c \uad6c\ub9e4 \ud6c4 \ud589\ub3d9\uc744 \uc5f0\uad6c\ud569\ub2c8\ub2e4. \ubc18\ubcf5 \uad6c\ub9e4\uc640 \ube0c\ub79c\ub4dc \ucda9\uc131\ub3c4\ub85c \uc774\uc5b4\uc9c0\ub294 \uc694\uc778\uc744 \uc870\uc0ac\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc724\ub9ac\uc801\uc774\uace0 \uc9c0\uc18d \uac00\ub2a5\ud55c \uc18c\ube44:  <\/b><span style=\"font-weight: 400;\">\ucd5c\uadfc \uba87 \ub144 \ub3d9\uc548 \uc724\ub9ac\uc801\uc774\uace0 \uc9c0\uc18d \uac00\ub2a5\ud55c \uace0\ub824 \uc0ac\ud56d\uc774 \uc18c\ube44\uc790 \uc120\ud0dd\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294\uc9c0 \uc774\ud574\ud558\ub294 \ub370 \uad00\uc2ec\uc774 \ub192\uc544\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc5f0\uad6c\uc6d0\ub4e4\uc740 \ud658\uacbd\uc744 \uc758\uc2dd\ud558\uace0 \uc0ac\ud68c\uc801 \ucc45\uc784\uc744 \ub2e4\ud558\ub294 \uc18c\ube44\ub97c \uc720\ub3c4\ud558\ub294 \uc694\uc778\uc744 \uc870\uc0ac\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\ubb38\ud654 \uac04 \ubd84\uc11d:  <\/b><span style=\"font-weight: 400;\">\uc2dc\uc7a5\uc758 \uae00\ub85c\ubc8c\ud654\ub97c \uace0\ub824\ud560 \ub54c \ub2e4\uc591\ud55c \ubb38\ud654\uc801 \ub9e5\ub77d\uc5d0\uc11c \uc18c\ube44\uc790 \ud589\ub3d9\uc744 \uc774\ud574\ud558\ub294 \uac83\uc740 \ub9e4\uc6b0 \uc911\uc694\ud569\ub2c8\ub2e4. \uc5f0\uad6c\uc790\ub4e4\uc740 \ubb38\ud654\uc801 \uac00\uce58\uc640 \uaddc\ubc94\uc774 \uc18c\ube44\uc790\uc758 \uc120\ud638\ub3c4\uc640 \uc758\uc0ac \uacb0\uc815\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294\uc9c0 \ubd84\uc11d\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\uc18c\ube44\uc790 \ud589\ub3d9 \uc870\uc0ac\ub294 \uae30\uc5c5\uacfc \ub9c8\ucf00\ud130\uac00 \ud0c0\uac9f \uace0\uac1d\uacfc \uacf5\uac10\ud560 \uc218 \uc788\ub294 \ud6a8\uacfc\uc801\uc778 \ub9c8\ucf00\ud305 \uc804\ub7b5, \uc81c\ud488 \ub514\uc790\uc778, \uac00\uaca9 \uc804\ub7b5, \uace0\uac1d \uacbd\ud5d8\uc744 \uac1c\ubc1c\ud558\ub294 \ub370 \ud544\uc218\uc801\uc785\ub2c8\ub2e4. \uc18c\ube44\uc790 \ud589\ub3d9\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \ud655\ubcf4\ud568\uc73c\ub85c\uc368 \uae30\uc5c5\uc740 \uc18c\ube44\uc790 \ub2c8\uc988\ub97c \ub354 \uc798 \ucda9\uc871\ud558\uace0 \ube44\uc988\ub2c8\uc2a4 \ubaa9\ud45c\ub97c \ub2ec\uc131\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<h2 id=\"toc_Consumer_Behavior_Research_Examples\" class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\uc0c1\uc704 12\uac00\uc9c0 \uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c \uc0ac\ub840<\/h2>\n<p><img decoding=\"async\" class=\"lazyload aligncenter wp-image-58667 size-fusion-600\" src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-1-600x634.jpg\" data-orig-src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-1-600x634.jpg\" alt=\"\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c \uc0ac\ub840\" width=\"600\" height=\"634\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27634%27%20viewBox%3D%270%200%20600%20634%27%3E%3Crect%20width%3D%27600%27%20height%3D%27634%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-1-200x211.jpg 200w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-1-284x300.jpg 284w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-1-400x422.jpg 400w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-1-600x634.jpg 600w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-1.jpg 715w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c\ub294 \ub2e4\uc591\ud55c \uc8fc\uc81c\uc640 \ubc29\ubc95\ub860\uc744 \ud3ec\uad04\ud569\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c \uc870\uc0ac \ubc0f \uc8fc\uc81c\uc5d0 \ub300\ud55c \uba87 \uac00\uc9c0 \uc608\uc785\ub2c8\ub2e4:<\/span><\/p>\n<p><b>1. \uc81c\ud488 \ud328\ud0a4\uc9d5 \ubc0f \uc778\uc2dd<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uc5f0\uad6c\uc790\ub4e4\uc740 \uc81c\ud488 \ud3ec\uc7a5\uc758 \ub514\uc790\uc778\uacfc \ubbf8\ud559\uc774 \uc18c\ube44\uc790\uc758 \uc778\uc2dd\uacfc \uad6c\ub9e4 \uacb0\uc815\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294\uc9c0 \uc774\ud574\ud558\uae30 \uc704\ud55c \uc5f0\uad6c\ub97c \uc218\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4 \uc0c9\uc0c1, \ubaa8\uc591, \ub77c\ubca8\ub9c1\uc774 \uc81c\ud488\uc758 \ud488\uc9c8\uacfc \uac00\uce58\uc5d0 \ub300\ud55c \uc18c\ube44\uc790\uc758 \uc778\uc2dd\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294\uc9c0 \uc870\uc0ac\ud558\ub294 \uc5f0\uad6c\ub97c \uc9c4\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>2. \uc628\ub77c\uc778 \uc1fc\ud551 \ud589\ub3d9<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uc804\uc790\uc0c1\uac70\ub798\uac00 \uc131\uc7a5\ud568\uc5d0 \ub530\ub77c \uc628\ub77c\uc778 \uc1fc\ud551 \ud589\ub3d9\uc758 \ub2e4\uc591\ud55c \uce21\uba74\uc744 \ud0d0\uad6c\ud558\ub294 <a href=\"https:\/\/ideascale.com\/blog\/what-is-research\/\">\uc5f0\uad6c\uac00<\/a> \uc790\uc8fc \uc774\ub8e8\uc5b4\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uc7a5\ubc14\uad6c\ub2c8 \uc774\ud0c8\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \uc694\uc778, \uc6f9\uc0ac\uc774\ud2b8 \ub514\uc790\uc778\uc774 \uc0ac\uc6a9\uc790 \uacbd\ud5d8\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5, \uad6c\ub9e4 \uacb0\uc815\uc5d0\uc11c \uc628\ub77c\uc778 \ub9ac\ubdf0 \ubc0f \ud3c9\uac00\uc758 \uc5ed\ud560\uc5d0 \ub300\ud55c \uc5f0\uad6c\uac00 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>3. \ube0c\ub79c\ub4dc \ucda9\uc131\ub3c4 \ubc0f \uace0\uac1d \uc720\uc9c0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uae30\uc5c5\ub4e4\uc740 \uc885\uc885 \ube0c\ub79c\ub4dc \ucda9\uc131\ub3c4\uc640 \uace0\uac1d \uc720\uc9c0\uc5d0 \uae30\uc5ec\ud558\ub294 \uc694\uc778\uc774 \ubb34\uc5c7\uc778\uc9c0 \ud30c\uc545\ud558\uae30 \uc704\ud574 <a href=\"https:\/\/ideascale.com\/blog\/what-is-research\/\">\uc5f0\uad6c\ub97c<\/a> \uc218\ud589\ud569\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uc124\ubb38\uc870\uc0ac, <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback-analysis\/\">\uace0\uac1d \ud53c\ub4dc\ubc31 \ubd84\uc11d<\/a>, \ub85c\uc5f4\ud2f0 \ud504\ub85c\uadf8\ub7a8 \ud6a8\uacfc \uc5f0\uad6c \ub4f1\uc774 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>4. \uad11\uace0 \ud6a8\uacfc<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uc5f0\uad6c\uc790\ub4e4\uc740 TV \uad11\uace0, \uc628\ub77c\uc778 \ubc30\ub108 \uad11\uace0, \uc778\ud50c\ub8e8\uc5b8\uc11c \ub9c8\ucf00\ud305 \ub4f1 \ub2e4\uc591\ud55c \uc720\ud615\uc758 \uad11\uace0\uac00 \uc18c\ube44\uc790\uc758 \ud0dc\ub3c4\uc640 \uad6c\ub9e4 \ud589\ub3d9\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294\uc9c0 \uc5f0\uad6c\ud569\ub2c8\ub2e4. \uc2dc\uc120\ucd94\uc801\uacfc \uac19\uc740 \uae30\uc220\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc18c\ube44\uc790\uac00 \uad11\uace0\uc5d0\uc11c \uc5b4\ub514\uc5d0 \uc8fc\uc758\ub97c \uc9d1\uc911\ud558\ub294\uc9c0 \ud3c9\uac00\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>5. \uac00\uaca9 \ubbfc\uac10\ub3c4 \ubc0f \ud504\ub85c\ubaa8\uc158 \ubd84\uc11d<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uc774 \ubd84\uc57c\uc758 <a href=\"https:\/\/ideascale.com\/blog\/what-is-research\/\">\uc5f0\uad6c\ub294<\/a> \uc18c\ube44\uc790\uac00 \uac00\uaca9 \uc804\ub7b5, \ud560\uc778 \ubc0f \ud504\ub85c\ubaa8\uc158\uc5d0 \uc5b4\ub5bb\uac8c \ubc18\uc751\ud558\ub294\uc9c0 \ud30c\uc545\ud558\ub294 \uac83\uc744 \ubaa9\ud45c\ub85c \ud569\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uac00\uaca9 \ubcc0\ub3d9\uc774 \ub9e4\ucd9c\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc744 \ud3c9\uac00\ud558\ub294 \uc2e4\ud5d8\uc774\ub098 \uac00\uaca9 \ubbfc\uac10\ub3c4\uc5d0 \ub300\ud55c \uc18c\ube44\uc790 \uc124\ubb38\uc870\uc0ac\uac00 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>6. \uc18c\ube44\uc790 \uc758\uc0ac \uacb0\uc815 \ud504\ub85c\uc138\uc2a4<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uc18c\ube44\uc790 \uc758\uc0ac \uacb0\uc815\uc5d0 \uad00\ud55c \uc5f0\uad6c\ub294 \uc18c\ube44\uc790\uac00 \uad6c\ub9e4 \uacb0\uc815\uc744 \ub0b4\ub9b4 \ub54c \uc5b4\ub5a4 \ub2e8\uacc4\ub97c \uac70\uce58\ub294\uc9c0 \uc790\uc138\ud788 \uc0b4\ud3b4\ubd05\ub2c8\ub2e4. \uc5f0\uad6c\uc790\ub4e4\uc740 \uc2ec\uce35 \uc778\ud130\ubdf0\uc640 \uac19\uc740 \uc815\uc131\uc801 \ubc29\ubc95\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc18c\ube44\uc790 \uc120\ud0dd\uc758 \uc774\uba74\uc5d0 \uc788\ub294 \uc0ac\uace0 \uacfc\uc815\uc744 \uc774\ud574\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>7. \uc18c\uc15c \ubbf8\ub514\uc5b4 \uc601\ud5a5\ub825<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uc18c\ube44\uc790\ub4e4\uc758 \uc0b6\uc5d0\uc11c \uc18c\uc15c \ubbf8\ub514\uc5b4\uac00 \ub110\ub9ac \ud37c\uc838 \uc788\ub2e4\ub294 \uc810\uc744 \uace0\ub824\ud560 \ub54c, \uc5f0\uad6c\uc790\ub4e4\uc740 Instagram, Facebook, TikTok\uacfc \uac19\uc740 \uc18c\uc15c \ud50c\ub7ab\ud3fc\uc774 \uc18c\ube44\uc790 \ud589\ub3d9\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294\uc9c0 \uc870\uc0ac\ud569\ub2c8\ub2e4. \uc81c\ud488 \uac80\uc0c9, \ube0c\ub79c\ub4dc \ucc38\uc5ec, \uad6c\ub9e4 \uacb0\uc815\uc5d0 \uc788\uc5b4 \uc18c\uc15c \ubbf8\ub514\uc5b4\uc758 \uc5ed\ud560\uc744 \uc870\uc0ac\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>8. \ub2e4\ubb38\ud654 \uc18c\ube44\uc790 \ud589\ub3d9<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uc774 \ubd84\uc57c\uc758 <a href=\"https:\/\/ideascale.com\/blog\/what-is-research\/\">\uc5f0\uad6c\ub294<\/a> \ubb38\ud654\uc801 \ucc28\uc774\uac00 \uc18c\ube44\uc790 \uc120\ud638\ub3c4\uc640 \ud589\ub3d9\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294\uc9c0 \ud0d0\uad6c\ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ubb38\ud654\uc801 \uac00\uce58\uac00 \uba85\ud488 \ube0c\ub79c\ub4dc\uc5d0 \ub300\ud55c \uc778\uc2dd\uc774\ub098 \ud2b9\uc815 \uc81c\ud488\uc758 \uc218\uc6a9\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294\uc9c0 \uc870\uc0ac\ud558\ub294 \uc5f0\uad6c\ub97c \uc9c4\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>9. \ud658\uacbd \ubc0f \uc9c0\uc18d \uac00\ub2a5\uc131 \ubb38\uc81c<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uc5f0\uad6c\uc6d0\ub4e4\uc740 \uc18c\ube44\uc790\uc758 \ud658\uacbd \ubc0f \uc9c0\uc18d\uac00\ub2a5\uc131 \uac00\uce58\uac00 \uad6c\ub9e4 \uacb0\uc815\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294\uc9c0 \uc5f0\uad6c\ud569\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uce5c\ud658\uacbd \uc81c\ud488\uc5d0 \ub300\ud55c \ucd94\uac00 \uc9c0\ubd88 \uc758\ud5a5\uc774\ub098 \uce5c\ud658\uacbd \ub77c\ubca8\uc758 \uc601\ud5a5\ub825\uc744 \ud30c\uc545\ud558\uae30 \uc704\ud55c \uc124\ubb38\uc870\uc0ac\uac00 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>10. \uc18c\ube44\uc790 \ub9cc\uc871\ub3c4 \ubc0f \ubd88\ub9cc \ud589\ub3d9<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uae30\uc5c5\uc740 \uc885\uc885 \uace0\uac1d \ub9cc\uc871\ub3c4\ub97c \ud3c9\uac00\ud558\uace0 \uace0\uac1d\uc774 \ubd88\ub9cc\uc871\uc774\ub098 \ubd88\ub9cc\uc744 \ud45c\ud604\ud558\ub294 \ubc29\uc2dd\uc744 \uc774\ud574\ud558\uae30 \uc704\ud574 \uc870\uc0ac\ub97c \uc2e4\uc2dc\ud569\ub2c8\ub2e4. \uc774 <a href=\"https:\/\/ideascale.com\/blog\/what-is-research\/\">\uc5f0\uad6c\ub294<\/a> \uace0\uac1d \uc11c\ube44\uc2a4\uc640 \uc81c\ud488 \ud488\uc9c8\uc744 \uac1c\uc120\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>11. \ucda9\ub3d9 \uad6c\ub9e4 \ud589\ub3d9<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uc77c\ubd80 \uc5f0\uad6c\ub294 POS \ub514\uc2a4\ud50c\ub808\uc774, \uae30\uac04 \ud55c\uc815 \ud589\uc0ac \ub610\ub294 \ub9e4\uc7a5 \ub0b4 \uc81c\ud488 \ubc30\uce58\uc640 \uac19\uc740 \ucda9\ub3d9 \uad6c\ub9e4\uc758 \uc720\ubc1c \uc694\uc778\uacfc \uc694\uc778\uc5d0 \ucd08\uc810\uc744 \ub9de\ucd94\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><b>12. \ub274\ub85c\ub9c8\ucf00\ud305<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\uc774 \uc0c8\ub85c\uc6b4 \ubd84\uc57c\ub294 \ub1cc \uc601\uc0c1 \ubc0f \uc2dc\uc120 \ucd94\uc801\uacfc \uac19\uc740 \uc2e0\uacbd\uacfc\ud559 \uae30\uc220\uc744 \uc0ac\uc6a9\ud558\uc5ec \ub9c8\ucf00\ud305 \uc790\uadf9\uc5d0 \ub300\ud55c \uc18c\ube44\uc790\uc758 \ubc18\uc751\uc744 \uc5f0\uad6c\ud568\uc73c\ub85c\uc368 \uad11\uace0\uc640 \uc81c\ud488 \ub514\uc790\uc778\uc5d0 \ub300\ud55c \ubb34\uc758\uc2dd\uc801 \ubc18\uc751\uc5d0 \ub300\ud55c \ud1b5\ucc30\ub825\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\uc774\ub294 \ub2e4\uc591\ud55c \uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c \uc8fc\uc81c\uc758 \uba87 \uac00\uc9c0 \uc608\uc5d0 \ubd88\uacfc\ud569\ub2c8\ub2e4. \uc5f0\uad6c\uc790\ub4e4\uc740 \uc124\ubb38\uc870\uc0ac, \uc2e4\ud5d8, \uad00\ucc30 \uc5f0\uad6c, \ub370\uc774\ud130 \ubd84\uc11d \ub4f1 \ub2e4\uc591\ud55c \uc5f0\uad6c \ubc29\ubc95\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc18c\ube44\uc790 \ud589\ub3d9\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uace0 \ub9c8\ucf00\ud305 \uc804\ub7b5\uacfc \ube44\uc988\ub2c8\uc2a4 \uc758\uc0ac \uacb0\uc815\uc5d0 \uc815\ubcf4\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/span><\/p>\n<p><span data-sheets-value=\"{'1':2,'2':'Learn more: What is Consumer Research?'}\" data-sheets-userformat=\"{'2':1071745,'3':{'1':0},'10':2,'12':0,'14':{'1':3,'3':1},'15':'Arial','17':1,'23':1}\" data-sheets-textstyleruns=\"{'1':0}\uee10{'1':12,'2':{'2':{'1':2,'2':1136076},'9':1}}\" data-sheets-hyperlinkruns=\"{'1':12,'2':'http:\/\/ideascale.com\/blog\/what-is-consumer-research\/'}\uee10{'1':38}\"><b>\uc790\uc138\ud788 \uc54c\uc544\ubcf4\uae30: <a class=\"in-cell-link\" href=\"https:\/\/ideascale.com\/blog\/what-is-consumer-research\/\" rel=\"noopener\">\uc18c\ube44\uc790 \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/a><\/b><\/span><\/p>\n<h2 id=\"toc_Consumer_Behavior_Research_Methods\" class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c \ubc29\ubc95<\/h2>\n<p><span style=\"font-weight: 400;\">\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c\ub294 \ub2e4\uc591\ud55c \ubc29\ubc95\uacfc \uae30\ubc95\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc18c\ube44\uc790\uac00 \uc758\uc0ac \uacb0\uc815\uc744 \ub0b4\ub9ac\uace0 \uc120\ud638\ub3c4\ub97c \ud615\uc131\ud558\uba70 \uc2dc\uc7a5\uc5d0\uc11c \ud589\ub3d9\ud558\ub294 \ubc29\uc2dd\uc744 \uc774\ud574\ud558\uace0 \ubd84\uc11d\ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ubc29\ubc95\uc744 \ud1b5\ud574 \uc5f0\uad6c\uc790\ub4e4\uc740 \ub9c8\ucf00\ud305 \uc804\ub7b5, \uc81c\ud488 \uac1c\ubc1c, \ube44\uc988\ub2c8\uc2a4 \uc758\uc0ac \uacb0\uc815\uc5d0 \ud65c\uc6a9\ud560 \uc218 \uc788\ub294 \ub370\uc774\ud130\uc640 \uc778\uc0ac\uc774\ud2b8\ub97c \uc218\uc9d1\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \uba87 \uac00\uc9c0 \uc77c\ubc18\uc801\uc778 \uc18c\ube44\uc790 \ud589\ub3d9 \uc870\uc0ac \ubc29\ubc95\uc785\ub2c8\ub2e4:<\/span><\/p>\n<ul>\n<li><b>\uc124\ubb38\uc870\uc0ac \ubc0f \uc124\ubb38\uc9c0:  <\/b><span style=\"font-weight: 400;\">\uc124\ubb38\uc870\uc0ac\ub294 \uc18c\ube44\uc790\uc758 \uc120\ud638\ub3c4, \ud0dc\ub3c4, \ud589\ub3d9\uc5d0 \ub300\ud55c \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\ub294 \ub370 \ub110\ub9ac \uc0ac\uc6a9\ub418\ub294 \ubc29\ubc95\uc785\ub2c8\ub2e4. \uc5f0\uad6c\uc790\ub4e4\uc740 \uad6c\uc870\ud654\ub41c \uc124\ubb38\uc9c0\ub97c \uc124\uacc4\ud558\uc5ec \uc9c1\uc811, \uc6b0\ud3b8, \uc804\ud654 \ub610\ub294 \uc628\ub77c\uc778\uc73c\ub85c \uc751\ub2f5\uc790 \ud45c\ubcf8\uc5d0\uac8c \ubc30\ud3ec\ud569\ub2c8\ub2e4. \uc124\ubb38\uc870\uc0ac \uc751\ub2f5\uc744 \ubd84\uc11d\ud558\uc5ec \ud2b8\ub80c\ub4dc\uc640 \ud328\ud134\uc744 \ud30c\uc545\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uad00\ucc30 \uc5f0\uad6c:  <\/b><span style=\"font-weight: 400;\">\uad00\ucc30 \uc5f0\uad6c\uc5d0\ub294 \uc790\uc5f0 \ub610\ub294 \ud1b5\uc81c\ub41c \ud658\uacbd\uc5d0\uc11c \uc18c\ube44\uc790 \ud589\ub3d9\uc744 \uccb4\uacc4\uc801\uc73c\ub85c \uad00\ucc30\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc5f0\uad6c\uc790\ub4e4\uc740 \ube44\ub514\uc624 \ub179\ud654, \ud604\uc7a5 \uba54\ubaa8, \ubbf8\uc2a4\ud130\ub9ac \uc1fc\ud551\uacfc \uac19\uc740 \uae30\ubc95\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc18c\ube44\uc790\uac00 \uc81c\ud488\uacfc \uc0c1\ud638\uc791\uc6a9\ud558\ub294 \ubc29\uc2dd, \uad6c\ub9e4 \uacb0\uc815, \ub9ac\ud14c\uc77c \ud658\uacbd\uc744 \ud0d0\uc0c9\ud558\ub294 \ubc29\uc2dd\uc744 \uad00\ucc30\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc2e4\ud5d8:  <\/b><span style=\"font-weight: 400;\">\uc2e4\ud5d8 \uc5f0\uad6c\ub97c \ud1b5\ud574 \uc5f0\uad6c\uc790\ub294 \ubcc0\uc218\ub97c \uc870\uc791\ud558\uace0 \uc18c\ube44\uc790 \ud589\ub3d9\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc744 \uad00\ucc30\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud1b5\uc81c\ub41c \uc2e4\ud5d8\uc740 \uc2e4\ud5d8\uc2e4 \ud658\uacbd\uc5d0\uc11c \uc774\ub8e8\uc5b4\uc9c0\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc9c0\ub9cc, \ud604\uc7a5 \uc2e4\ud5d8\uc740 \uc2e4\uc81c \ud658\uacbd\uc5d0\uc11c \uc774\ub8e8\uc5b4\uc9d1\ub2c8\ub2e4. \uc5f0\uad6c\uc790\ub4e4\uc740 \uac00\uaca9 \ubcc0\uacbd, \uad11\uace0 \uba54\uc2dc\uc9c0 \ub610\ub294 \uc81c\ud488 \ubcc0\ud615\uacfc \uac19\uc740 \uc694\uc18c\uc758 \uc601\ud5a5\uc744 \uc5f0\uad6c\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\ud3ec\ucee4\uc2a4 \uadf8\ub8f9:<\/b><span style=\"font-weight: 400;\"> <a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\"> \ud3ec\ucee4\uc2a4 \uadf8\ub8f9\uc740<\/a> \uc18c\uc218\uc758 \ucc38\uac00\uc790\ub97c \ubaa8\uc544 \ud2b9\uc815 \uc8fc\uc81c\ub098 \uc81c\ud488\uc5d0 \ub300\ud574 \ud1a0\ub860\ud558\ub294 \ubaa8\uc784\uc785\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ud1a0\ub860\uc740 \uc77c\ubc18\uc801\uc73c\ub85c \uc9c8\ubb38\uc744 \ud558\uace0 \ub300\ud654\ub97c \ucd09\uc9c4\ud558\ub294 \uc0ac\ud68c\uc790\uac00 \uc9c4\ud589\ud569\ub2c8\ub2e4. \ud3ec\ucee4\uc2a4 \uadf8\ub8f9\uc740 \uc18c\ube44\uc790\uc758 \uc778\uc2dd\uacfc \uc758\uacac\uc5d0 \ub300\ud55c \uc9c8\uc801 \uc778\uc0ac\uc774\ud2b8\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc2ec\uce35 \uc778\ud130\ubdf0:  <\/b><span style=\"font-weight: 400;\">\uc5f0\uad6c\uc6d0\ub4e4\uc740 \uc18c\ube44\uc790\uc640 \uc77c\ub300\uc77c \uc778\ud130\ubdf0\ub97c \ud1b5\ud574 \uadf8\ub4e4\uc758 \uc0dd\uac01, \ub3d9\uae30, \uc758\uc0ac \uacb0\uc815 \uacfc\uc815\uc744 \ub354 \uae4a\uc774 \uc774\ud574\ud558\uae30 \uc704\ud574 \ub178\ub825\ud569\ub2c8\ub2e4. \uc2ec\uce35 \uc778\ud130\ubdf0\ub294 \uc720\uc5f0\ud558\uac8c \uc9c4\ud589\ub418\uba70 \uc5f0\uad6c\uc790\uac00 \ud2b9\uc815 \uad00\uc2ec \ubd84\uc57c\ub97c \uc870\uc0ac\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\ubbfc\uc871\uc9c0\ud559\uc801 \uc5f0\uad6c:  <\/b><span style=\"font-weight: 400;\">\ubbfc\uc871\uc9c0\ud559\uc740 \uc5f0\uad6c\uc790\uac00 \uc18c\ube44\uc790\uc758 \uc0b6\uc5d0 \ubab0\uc785\ud558\uc5ec \uc790\uc5f0 \ud658\uacbd \ub0b4\uc5d0\uc11c \uadf8\ub4e4\uc758 \ud589\ub3d9\uc744 \uc5f0\uad6c\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \uc774 \ubc29\ubc95\uc740 \ubb38\ud654, \ub77c\uc774\ud504\uc2a4\ud0c0\uc77c, \uc18c\ube44\uc790 \uacb0\uc815\uc758 \ub9e5\ub77d\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\ub294 \ub370 \ud2b9\ud788 \uc720\uc6a9\ud569\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc628\ub77c\uc778 \ud589\ub3d9 \ubd84\uc11d:  <\/b><span style=\"font-weight: 400;\">\uc804\uc790\uc0c1\uac70\ub798\uc640 \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305\uc758 \uc131\uc7a5\uc73c\ub85c \uc5f0\uad6c\uc790\ub4e4\uc740 \uc628\ub77c\uc778 \uc18c\uc2a4\uc5d0\uc11c \uc18c\ube44\uc790 \ud589\ub3d9\uc5d0 \ub300\ud55c \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uc6f9\uc0ac\uc774\ud2b8 \ud2b8\ub798\ud53d, \ud074\ub9ad\ub960, \uc628\ub77c\uc778 \ub9ac\ubdf0, \uc18c\uc15c \ubbf8\ub514\uc5b4 \uc0c1\ud638\uc791\uc6a9\uc744 \ubd84\uc11d\ud558\uc5ec \uc18c\ube44\uc790\uac00 \uc628\ub77c\uc778\uc5d0\uc11c \ube0c\ub79c\ub4dc\uc640 \uc81c\ud488\uc5d0 \uc5b4\ub5bb\uac8c \ucc38\uc5ec\ud558\ub294\uc9c0 \ud30c\uc545\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc2e0\uacbd\uacfc\ud559\uacfc \uc2dc\uc120\ucd94\uc801: <\/b><span style=\"font-weight: 400;\">\uae30\ub2a5\uc801 \uc790\uae30\uacf5\uba85\uc601\uc0c1(fMRI), \ub1cc\ud30c(EEG), \uc2dc\uc120\ucd94\uc801\uacfc \uac19\uc740 \uc2e0\uacbd\uacfc\ud559 \uae30\uc220\uc744 \uc0ac\uc6a9\ud558\uc5ec \ub9c8\ucf00\ud305 \uc790\uadf9\uc5d0 \ub178\ucd9c\ub418\uc5c8\uc744 \ub54c \uc18c\ube44\uc790\uc758 \uc2e0\uacbd\ud559\uc801 \ubc18\uc751\uacfc \uc2dc\uc120 \uc6c0\uc9c1\uc784\uc744 \uc5f0\uad6c\ud558\uc5ec \ubb34\uc758\uc2dd\uc801 \ubc18\uc751\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\ubcf4\uc870 \ub370\uc774\ud130 \ubd84\uc11d:  <\/b><span style=\"font-weight: 400;\">\uc5f0\uad6c\uc790\ub294 \uc2dc\uc7a5 \ubcf4\uace0\uc11c, \uc815\ubd80 \ud1b5\uacc4, \uace0\uac1d \ub370\uc774\ud130\ubca0\uc774\uc2a4\uc640 \uac19\uc740 \uae30\uc874 \ub370\uc774\ud130 \uc18c\uc2a4\ub97c \ubd84\uc11d\ud558\uc5ec \uc18c\ube44\uc790 \ud589\ub3d9\uc5d0 \ub300\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \ucd94\ucd9c\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774 \ubc29\ubc95\uc740 \ube44\uc6a9 \ud6a8\uc728\uc801\uc774\uba70 \ud2b8\ub80c\ub4dc \ubd84\uc11d\uc5d0 \uc790\uc8fc \uc0ac\uc6a9\ub429\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\ube45\ub370\uc774\ud130 \ubd84\uc11d:<\/b><span style=\"font-weight: 400;\"> \uae30\uc5c5\uc740 \ube45\ub370\uc774\ud130 \ubd84\uc11d\uc744 \ud65c\uc6a9\ud558\uc5ec \uc628\ub77c\uc778 \uc0c1\ud638\uc791\uc6a9, \uac70\ub798, \uc18c\uc15c \ubbf8\ub514\uc5b4\uc5d0\uc11c \uc218\uc9d1\ub41c \ubc29\ub300\ud55c \uc591\uc758 \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud558\uc5ec \uc18c\ube44\uc790 \ud328\ud134\uacfc \ud2b8\ub80c\ub4dc\ub97c \ud30c\uc545\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc2ec\ub9ac \uc2e4\ud5d8:<\/b><span style=\"font-weight: 400;\">  \uc5f0\uad6c\uc790\ub4e4\uc740 \uc2ec\ub9ac \uc2e4\ud5d8\uc744 \ud1b5\ud574 \uc18c\ube44\uc790 \ud589\ub3d9\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \uc778\uc9c0 \uacfc\uc815, \uc758\uc0ac \uacb0\uc815 \ud734\ub9ac\uc2a4\ud2f1, \ud3b8\uacac \ub4f1\uc744 \uc5f0\uad6c\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uae30\uc5b5, \uc9c0\uac01, \ub3d9\uae30 \ubd80\uc5ec\uc5d0 \ub300\ud55c \uc2e4\ud5d8\uc774 \ud3ec\ud568\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\uc885\ub2e8 \uc5f0\uad6c:<\/b><span style=\"font-weight: 400;\"> \uc885\ub2e8 \uc5f0\uad6c: \uc7a5\uae30\uac04\uc5d0 \uac78\uccd0 \ub3d9\uc77c\ud55c \uc18c\ube44\uc790 \uadf8\ub8f9\uc744 \ucd94\uc801\ud558\uc5ec \uc2dc\uac04\uc774 \uc9c0\ub0a8\uc5d0 \ub530\ub77c \ud589\ub3d9, \uc120\ud638\ub3c4 \ubc0f \ud0dc\ub3c4\uac00 \uc5b4\ub5bb\uac8c \ubcc0\ud558\ub294\uc9c0\ub97c \ud30c\uc545\ud558\ub294 \uc5f0\uad6c\uc785\ub2c8\ub2e4.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-research\/#toc_Types_of_Research_Methods\">\uc5f0\uad6c \ubc29\ubc95\uc758<\/a> \uc120\ud0dd\uc740 \uc5f0\uad6c \ubaa9\ud45c, \uc0ac\uc6a9 \uac00\ub2a5\ud55c \ub9ac\uc18c\uc2a4, \uc5f0\uad6c \uc911\uc778 \uc18c\ube44\uc790 \ud589\ub3d9\uc758 \ud2b9\uc815 \uce21\uba74\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9d1\ub2c8\ub2e4. \uc18c\ube44\uc790 \ud589\ub3d9\uc5d0 \ub300\ud55c \ud3ec\uad04\uc801\uc778 \uc774\ud574\ub97c \uc5bb\uae30 \uc704\ud574 \uc5ec\ub7ec \uac00\uc9c0 \ubc29\ubc95\uc744 \uc870\ud569\ud558\uc5ec \uc0ac\uc6a9\ud558\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><span data-sheets-value=\"{'1':2,'2':'Learn more: What is Customer Research?'}\" data-sheets-userformat=\"{'2':1065473,'3':{'1':0},'12':0,'17':1,'23':1}\" data-sheets-textstyleruns=\"{'1':0}\uee10{'1':12,'2':{'2':{'1':2,'2':1136076},'9':1}}\" data-sheets-hyperlinkruns=\"{'1':12,'2':'http:\/\/ideascale.com\/blog\/what-is-customer-research\/'}\uee10{'1':38}\"><b>\uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694: <a class=\"in-cell-link\" href=\"https:\/\/ideascale.com\/blog\/what-is-customer-research\/\" rel=\"noopener\">\uace0\uac1d \uc870\uc0ac\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/a><\/b><\/span><\/p>\n<h2 id=\"toc_Consumer_Behavior_Research_Questions\" class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">12\uac00\uc9c0 \uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c \uc9c8\ubb38<\/h2>\n<p><img decoding=\"async\" class=\"lazyload aligncenter wp-image-58668 size-fusion-600\" src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-2-600x422.jpg\" data-orig-src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-2-600x422.jpg\" alt=\"\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c \uc9c8\ubb38\" width=\"600\" height=\"422\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27422%27%20viewBox%3D%270%200%20600%20422%27%3E%3Crect%20width%3D%27600%27%20height%3D%27422%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-2-200x141.jpg 200w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-2-300x211.jpg 300w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-2-400x281.jpg 400w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-2-600x422.jpg 600w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Consumer-Behavior-Research-descriptive-2.jpg 715w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c\ub294 \uc885\uc885 \uc5f0\uad6c\ub97c \uc548\ub0b4\ud558\uace0 \uc5f0\uad6c\uc790\uac00 \uc18c\ube44\uc790 \ud589\ub3d9\uc758 \ud2b9\uc815 \uce21\uba74\uc744 \ud0d0\uad6c\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub418\ub294 \uc5f0\uad6c \uc9c8\ubb38\uc744 \uacf5\uc2dd\ud654\ud558\ub294 \uac83\uc73c\ub85c \uc2dc\uc791\ub429\ub2c8\ub2e4. \uc5f0\uad6c \uc9c8\ubb38\uc758 \uc120\ud0dd\uc740 \uc5f0\uad6c\uc758 \ubaa9\ud45c\uc640 \uad00\uc2ec \ubd84\uc57c\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9d1\ub2c8\ub2e4. \ub2e4\uc74c\uc740 \ub2e4\uc591\ud55c \uc601\uc5ed\uc5d0 \uac78\uce5c \uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c \uc9c8\ubb38\uc758 \uba87 \uac00\uc9c0 \uc608\uc785\ub2c8\ub2e4:<\/span><\/p>\n<p><b>1. \uc81c\ud488 \uae30\ubcf8 \uc124\uc815<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uce5c\ud658\uacbd \uc81c\ud488\uc5d0 \ub300\ud55c \uc18c\ube44\uc790\uc758 \uc120\ud638\ub3c4\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \uc694\uc778\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\uacbd\uc7c1\uc774 \uce58\uc5f4\ud55c \uc2dc\uc7a5\uc5d0\uc11c \uc18c\ube44\uc790\ub294 \uc81c\ud488\uc744 \uc120\ud0dd\ud560 \ub54c \uac00\uaca9 \ub300\ube44 \ud488\uc9c8\uc744 \uc5b4\ub5bb\uac8c \uc6b0\uc120\uc2dc\ud560\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<p><b>2. \uc628\ub77c\uc778 \uc1fc\ud551 \ud589\ub3d9<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc18c\ube44\uc790\uac00 \uc628\ub77c\uc778 \uc1fc\ud551 \uce74\ud2b8\ub97c \ud3ec\uae30\ud558\ub294 \uacb0\uc815\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \uc8fc\uc694 \uc694\uc778\uc740 \ubb34\uc5c7\uc77c\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc774\ucee4\uba38\uc2a4 \uc6f9\uc0ac\uc774\ud2b8\uc758 \ub514\uc790\uc778\uacfc \ub808\uc774\uc544\uc6c3\uc740 \uc0ac\uc6a9\uc790 \ucc38\uc5ec\ub3c4\uc640 \uc804\ud658\uc728\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce60\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<p><b>3. \ube0c\ub79c\ub4dc \ucda9\uc131\ub3c4<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uae30\uc5c5\uc774 \uace0\uac1d \uc0ac\uc774\uc5d0\uc11c \ube0c\ub79c\ub4dc \ucda9\uc131\ub3c4\ub97c \uad6c\ucd95\ud558\uace0 \uc720\uc9c0\ud558\uae30 \uc704\ud574 \uc5b4\ub5a4 \uc804\ub7b5\uc744 \uc0ac\uc6a9\ud560 \uc218 \uc788\uc744\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\ube0c\ub79c\ub4dc\uc5d0 \ub300\ud55c \uc18c\ube44\uc790\uc758 \uac10\uc815\uc801 \uc560\ucc29\uc740 \uad6c\ub9e4 \uacb0\uc815\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce60\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<p><b>4. \uad11\uace0 \ud6a8\uacfc<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\ub2e4\uc591\ud55c \uad11\uace0 \ucc44\ub110(\uc608: TV, \uc18c\uc15c \ubbf8\ub514\uc5b4, \uc774\uba54\uc77c)\uc774 \uc18c\ube44\uc790 \ube0c\ub79c\ub4dc \ud68c\uc0c1 \ubc0f \uad6c\ub9e4 \uc758\ub3c4\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce60\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\uad11\uace0 \uba54\uc2dc\uc9c0\uc5d0 \ub300\ud55c \uc18c\ube44\uc790\uc758 \ubc18\uc751\uc5d0\uc11c \uac10\uc815\uc740 \uc5b4\ub5a4 \uc5ed\ud560\uc744 \ud560\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<p><b>5. \uac00\uaca9 \ubbfc\uac10\ub3c4 \ubc0f \ud504\ub85c\ubaa8\uc158<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\ud56d\uacf5\uc5c5\uacc4\uc758 \uc5ed\ub3d9\uc801\uc778 \uac00\uaca9 \uc804\ub7b5\uc5d0 \uc18c\ube44\uc790\ub294 \uc5b4\ub5bb\uac8c \ubc18\uc751\ud560\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc5f0\ub9d0 \uc1fc\ud551 \uc2dc\uc98c\uc5d0 \uc18c\ube44\uc790 \ud589\ub3d9\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \ub370 \uac00\uc7a5 \ud6a8\uacfc\uc801\uc778 \ud504\ub85c\ubaa8\uc158 \uc720\ud615\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<\/span><\/li>\n<\/ul>\n<p><b>6. \ub2e4\ubb38\ud654 \uc18c\ube44\uc790 \ud589\ub3d9<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\ucee4\ubba4\ub2c8\ucf00\uc774\uc158 \uc2a4\ud0c0\uc77c\uc758 \ubb38\ud654\uc801 \ucc28\uc774\uac00 \uad11\uace0 \ucea0\ud398\uc778\uc5d0 \ub300\ud55c \uc18c\ube44\uc790 \ubc18\uc751\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce60\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc9c0\uc5ed\ubcc4\ub85c \ub7ed\uc154\ub9ac \ube0c\ub79c\ub4dc\uc5d0 \ub300\ud55c \uc18c\ube44\uc790\uc758 \uc778\uc2dd\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \ubb38\ud654\uc801 \uc694\uc778\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<\/span><\/li>\n<\/ul>\n<p><b>7. \uc9c0\uc18d \uac00\ub2a5\uc131 \ubc0f \uc724\ub9ac\uc801 \uc18c\ube44<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc18c\ube44\uc790\uac00 \uad6c\ub9e4 \ud589\ub3d9\uc5d0\uc11c \uc9c0\uc18d \uac00\ub2a5\ud558\uace0 \uce5c\ud658\uacbd\uc801\uc778 \uc120\ud0dd\uc744 \ud558\ub3c4\ub85d \ub3d9\uae30\ub97c \ubd80\uc5ec\ud558\ub294 \uc694\uc778\uc740 \ubb34\uc5c7\uc77c\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc81c\ud488 \uc18c\uc2f1 \ubc0f \uc81c\uc870\uc758 \ud22c\uba85\uc131\uc774 \uc18c\ube44\uc790\uc758 \uc2e0\ub8b0\uc640 \uad6c\ub9e4 \uc758\ud5a5\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce60\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<p><b>8. \uc18c\uc15c \ubbf8\ub514\uc5b4 \uc601\ud5a5\ub825<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc778\ud50c\ub8e8\uc5b8\uc11c \ucd94\ucc9c \ubc0f \uc0ac\uc6a9\uc790 \uc81c\uc791 \ucf58\ud150\uce20\uc640 \uac19\uc740 \uc18c\uc15c \ubbf8\ub514\uc5b4 \ucf58\ud150\uce20\uac00 \uc18c\ube44\uc790\uc758 \uad6c\ub9e4 \uacb0\uc815\uc5d0 \uc5b4\ub290 \uc815\ub3c4 \uc601\ud5a5\uc744 \ubbf8\uce60\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\ub2e4\uc591\ud55c \uc18c\uc15c \ubbf8\ub514\uc5b4 \ud50c\ub7ab\ud3fc\uc774 \uc81c\ud488 \ubc0f \uc11c\ube44\uc2a4\uc758 \uac80\uc0c9\uacfc \ud3c9\uac00\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce60\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<p><b>9. \uace0\uac1d \ub9cc\uc871\ub3c4 \ubc0f \ubd88\ub9cc \ud589\ub3d9<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\ud638\uc2a4\ud53c\ud0c8\ub9ac\ud2f0 \uc5c5\uacc4\uc5d0\uc11c \uace0\uac1d \ub9cc\uc871\ub3c4\uc640 \ucda9\uc131\ub3c4\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \uc694\uc778\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc18c\ube44\uc790\ub294 \uc81c\ud488\uc774\ub098 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \ubd88\ub9cc\uc744 \uc5b4\ub5bb\uac8c \ud45c\ud604\ud558\uba70, \uae30\uc5c5\uc740 \uc774\ub7ec\ud55c \ubb38\uc81c\ub97c \uc5b4\ub5bb\uac8c \ud6a8\uacfc\uc801\uc73c\ub85c \ud574\uacb0\ud560 \uc218 \uc788\uc744\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<p><b>10. \ucda9\ub3d9 \uad6c\ub9e4 \ud589\ub3d9<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc624\ud504\ub77c\uc778 \uc18c\ub9e4\uc810\uc5d0\uc11c \ucda9\ub3d9 \uad6c\ub9e4\ub97c \uc720\ubc1c\ud558\ub294 \uc0c1\ud669\uc801 \uc694\uc778\uc740 \ubb34\uc5c7\uc77c\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\uae30\uac04 \ud55c\uc815 \ud61c\ud0dd\uacfc \uae5c\uc9dd \uc138\uc77c\uc740 \uc628\ub77c\uc778 \ucda9\ub3d9 \uad6c\ub9e4\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce60\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<p><b>11. \ub274\ub85c\ub9c8\ucf00\ud305 \uc778\uc0ac\uc774\ud2b8<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\uc18c\ube44\uc790\uac00 \uac10\uc131\uc801\uc73c\ub85c \ud638\uc18c\ub825 \uc788\ub294 \uad11\uace0\ub97c \ubcfc \ub54c \uc5b4\ub5a4 \ub1cc \uc601\uc5ed\uc774 \ud65c\uc131\ud654\ub420\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\uad11\uace0\uc5d0\uc11c \uc8fc\uc694 \uc2dc\uac01\uc801 \uc694\uc18c\uc758 \ubc30\uce58\uac00 \uc18c\ube44\uc790\uc758 \uc8fc\uc758\ub825\uacfc \uae30\uc5b5\uc5d0 \uc5b4\ub5a4 \uc601\ud5a5\uc744 \ubbf8\uce60\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<p><b>12. \uc138\ub300 \ucc28\uc774<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Z\uc138\ub300\uc758 \uc1fc\ud551 \ud589\ub3d9\uacfc \uc120\ud638\ub3c4\ub294 \ubc00\ub808\ub2c8\uc5bc \uc138\ub300\uc640 \uc5b4\ub5bb\uac8c \ub2e4\ub97c\uae4c\uc694?<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">\ubca0\uc774\ube44\ubd90 \uc138\ub300\ub97c \ub300\uc0c1\uc73c\ub85c \uba85\ud488 \uc81c\ud488\uc744 \uacf5\ub7b5\ud558\ub294 \ub370 \ud6a8\uacfc\uc801\uc778 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc5d0\ub294 \uc5b4\ub5a4 \uac83\uc774 \uc788\ub098\uc694?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\uc774\ub7ec\ud55c \uc5f0\uad6c \uc9c8\ubb38\uc740 \uc18c\ube44\uc790 \ud589\ub3d9\uc758 \ub2e4\uc591\ud55c \uce21\uba74\uc744 \uc870\uc0ac\ud558\uae30 \uc704\ud55c \ucd9c\ubc1c\uc810\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc5f0\uad6c\uc790\ub294 \ud2b9\uc815 \uc0b0\uc5c5, \uc81c\ud488 \ub610\ub294 \uc2dc\uc7a5 \uc138\uadf8\uba3c\ud2b8\uc5d0 \ub9de\uac8c \ubb38\uc758\ub97c \ub9de\ucda4\ud654\ud558\uc5ec \uc18c\ube44\uc790\uc758 \uc758\uc0ac \uacb0\uc815 \uacfc\uc815\uacfc \uc120\ud638\ub3c4\uc5d0 \ub300\ud55c \uadc0\uc911\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/p>\n<p><span data-sheets-value=\"{'1':2,'2':'Learn more: What is Customer Feedback Analysis?'}\" data-sheets-userformat=\"{'2':1071745,'3':{'1':0},'10':2,'12':0,'14':{'1':3,'3':1},'15':'Arial','17':1,'23':1}\" data-sheets-textstyleruns=\"{'1':0}\uee10{'1':12,'2':{'2':{'1':2,'2':1136076},'9':1}}\" data-sheets-hyperlinkruns=\"{'1':12,'2':'http:\/\/ideascale.com\/blog\/what-is-customer-feedback-analysis\/'}\uee10{'1':47}\"><b>\uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694: <a class=\"in-cell-link\" href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback-analysis\/\" rel=\"noopener\">\uace0\uac1d \ud53c\ub4dc\ubc31 \ubd84\uc11d\uc774\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/a><\/b><\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":72,"featured_media":72779,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3581],"tags":[],"contributor":[3694],"class_list":["post-72778","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3581","contributor-3694"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc815\uc758, \uc608\uc81c, \ubc29\ubc95 \ubc0f \uc9c8\ubb38<\/title>\n<meta name=\"description\" content=\"\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c\ub294 \uac1c\uc778\uacfc \uc9d1\ub2e8\uc774 \uc0c1\ud488, \uc11c\ube44\uc2a4, \uc544\uc774\ub514\uc5b4 \ub610\ub294 \uacbd\ud5d8\uc758 \ud68d\ub4dd, \uc0ac\uc6a9, \ucc98\ubd84\uacfc \uad00\ub828\ub41c \uacb0\uc815\uc744 \ub0b4\ub9ac\ub294 \ubc29\ubc95\uacfc \uc774\uc720\ub97c \uc774\ud574\ud558\ub294 \ub370 \uc911\uc810\uc744 \ub450\ub294 \uc5f0\uad6c \ubd84\uc57c\ub85c \uc815\uc758\ub429\ub2c8\ub2e4. \uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c \uc0ac\ub840, \ubc29\ubc95 \ubc0f \uc9c8\ubb38\uc5d0 \ub300\ud574 \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%86%8c%eb%b9%84%ec%9e%90-%ed%96%89%eb%8f%99-%ec%97%b0%ea%b5%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c\ub780 \ubb34\uc5c7\uc778\uac00\uc694? \uc815\uc758, \uc608\uc81c, \ubc29\ubc95 \ubc0f \uc9c8\ubb38\" \/>\n<meta property=\"og:description\" content=\"\uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c\ub294 \uac1c\uc778\uacfc \uc9d1\ub2e8\uc774 \uc0c1\ud488, \uc11c\ube44\uc2a4, \uc544\uc774\ub514\uc5b4 \ub610\ub294 \uacbd\ud5d8\uc758 \ud68d\ub4dd, \uc0ac\uc6a9, \ucc98\ubd84\uacfc \uad00\ub828\ub41c \uacb0\uc815\uc744 \ub0b4\ub9ac\ub294 \ubc29\ubc95\uacfc \uc774\uc720\ub97c \uc774\ud574\ud558\ub294 \ub370 \uc911\uc810\uc744 \ub450\ub294 \uc5f0\uad6c \ubd84\uc57c\ub85c \uc815\uc758\ub429\ub2c8\ub2e4. \uc18c\ube44\uc790 \ud589\ub3d9 \uc5f0\uad6c \uc0ac\ub840, \ubc29\ubc95 \ubc0f \uc9c8\ubb38\uc5d0 \ub300\ud574 \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uc138\uc694.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ideascale.com\/ko\/%eb%b8%94%eb%a1%9c%ea%b7%b8\/%ec%86%8c%eb%b9%84%ec%9e%90-%ed%96%89%eb%8f%99-%ec%97%b0%ea%b5%ac%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80%ec%9a%94\/\" \/>\n<meta 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