{"id":72499,"date":"2022-08-19T09:40:50","date_gmt":"2022-08-19T13:40:50","guid":{"rendered":"http:\/\/ideascale.com\/casestudy\/%ec%95%94%ec%9b%a8%ec%9d%b4\/"},"modified":"2025-07-28T03:11:35","modified_gmt":"2025-07-28T07:11:35","slug":"%ec%95%94%ec%9b%a8%ec%9d%b4","status":"publish","type":"casestudy","link":"https:\/\/ideascale.com\/ko\/casestudy\/%ec%95%94%ec%9b%a8%ec%9d%b4\/","title":{"rendered":"Amway"},"content":{"rendered":"<h2>\uc554\uc6e8\uc774\uc758 \ubaa9\uc18c\ub9ac: \uae00\ub85c\ubc8c \ud06c\ub77c\uc6b0\ub4dc\uc18c\uc2f1 \uc131\uacf5 \uc0ac\ub840<\/h2>\n<p>\uc554\uc6e8\uc774\ub294 1959\ub144\uc5d0 \uc124\ub9bd\ub41c \uc120\ub3c4\uc801\uc778 \uc18c\ube44\uc7ac \uae30\uc5c5\uc73c\ub85c 100\uac1c \uc774\uc0c1\uc758 \uad6d\uac00\uc640 \uc9c0\uc5ed\uc5d0\uc11c \uc0ac\uc5c5\uc744 \uc6b4\uc601\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ub274\ud2b8\ub9ac\ub77c\uc774\ud2b8, \uc544\ud2f0\uc2a4\ud2b8\ub9ac, e\uc2a4\ud504\ub9c1 \ub4f1 \ub2e4\uc591\ud55c \ud3ec\ud2b8\ud3f4\ub9ac\uc624\ub97c \ubcf4\uc720\ud55c \uc554\uc6e8\uc774\ub294 \uc554\uc6e8\uc774 \ube44\uc988\ub2c8\uc2a4 \uc624\ub108(ABO) \ub124\ud2b8\uc6cc\ud06c\ub97c \ud1b5\ud574 450\uac1c \uc774\uc0c1\uc758 \uac74\uac15, \ubbf8\uc6a9, \uac00\uc815\uc6a9\ud488\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. <\/p>\n<h3>\ub3c4\uc804 \uacfc\uc81c<\/h3>\n<p>\uc804 \uc138\uacc4 300\ub9cc \uba85 \uc774\uc0c1\uc758 ABO\ub85c \uad6c\uc131\ub41c \ubc29\ub300\ud55c \ub124\ud2b8\uc6cc\ud06c\ub97c \ubcf4\uc720\ud55c Amway\ub294 \ud53c\ub4dc\ubc31, \uc544\uc774\ub514\uc5b4 \uacf5\uc720, \uc804\ub7b5 \ucd94\ucc9c\uc744 \uc704\ud55c \ud50c\ub7ab\ud3fc\uc744 \ub9cc\ub4e4\uace0\uc790 \ud588\uc2b5\ub2c8\ub2e4. \ud06c\ub77c\uc6b0\ub4dc\uc18c\uc2f1 \ucee4\ubba4\ub2c8\ud2f0\uc778 The Voice\uc5d0\uc11c Amway \uc2dc\uc7a5\uc758 50%\ub97c \ucc28\uc9c0\ud558\ub294 \uac83\uc774 \ubaa9\ud45c\uc600\uc2b5\ub2c8\ub2e4. \uc774 \uc57c\uc2ec\ucc2c \ubaa9\ud45c\ub97c \ub2ec\uc131\ud558\uae30 \uc704\ud574 \uc804 \uc138\uacc4 100\uac1c\uad6d, 60\uac1c \uc774\uc0c1\uc758 \uc5b8\uc5b4\ub97c \uc0ac\uc6a9\ud558\ub294 ABO\uac00 \ucc38\uc5ec\ud558\uc5ec \ud601\uc2e0\uc744 \ucd94\uc9c4\ud588\uc2b5\ub2c8\ub2e4.  <\/p>\n<h3>\uc194\ub8e8\uc158<\/h3>\n<p>\uc554\uc6e8\uc774\ub294 \ub354 \ubcf4\uc774\uc2a4\ub97c \ud64d\ubcf4\ud558\uae30 \uc704\ud574 \ub2e4\uc74c\uacfc \uac19\uc740 \uc885\ud569\uc801\uc778 \uba40\ud2f0\ucc44\ub110 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158 \uc804\ub7b5\uc744 \uc2e4\ud589\ud588\uc2b5\ub2c8\ub2e4:<\/p>\n<ul>\n<li><strong>\uc18c\uc15c \ubbf8\ub514\uc5b4:<\/strong> \uc778\uc9c0\ub3c4 \ud5a5\uc0c1\uc744 \uc704\ud55c \ud0c0\uac9f\ud305 \ucea0\ud398\uc778.<\/li>\n<li><strong>\uc778\uc1c4 \ud504\ub85c\ubaa8\uc158:<\/strong> \uc804\ud1b5\uc801\uc778 \ubbf8\ub514\uc5b4\ub97c \ud1b5\ud55c ABO \ub3c4\ub2ec.<\/li>\n<li><strong>\ud504\ub85c\ubaa8\uc158 \ube44\ub514\uc624:<\/strong> \ub4f1\ub85d\uc744 \uc720\ub3c4\ud558\ub294 \ucd5c\uace0 \uc131\ub2a5\uc758 \ub514\uc9c0\ud138 \uc790\uc0b0.<\/li>\n<li><strong>\uc774\ubca4\ud2b8 \ubc0f \ud68c\uc758:<\/strong> ABO\uc5d0\uac8c \ub354 \ubcf4\uc774\uc2a4\ub97c \uc54c\ub9ac\uae30 \uc704\ud55c \uc9c1\uc811\uc801\uc778 \ucc38\uc5ec.<\/li>\n<li><strong>\ub514\uc9c0\ud138 \ud504\ub85c\ubaa8\uc158:<\/strong> \ud68c\uc0ac \uc6f9\uc0ac\uc774\ud2b8 \ubc0f \uc778\ud2b8\ub77c\ub137\uc5d0 \ub178\ucd9c\ub429\ub2c8\ub2e4.<\/li>\n<li><strong>\uc774\uba54\uc77c:<\/strong> ABO\uc640 \uc9c1\uc811 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158.<\/li>\n<\/ul>\n<p>\uc774 \uc804\ub7b5\uc740 \uc608\uc0c1\uc744 \ub6f0\uc5b4\ub118\ub294 \uc131\uacfc\ub97c \uac70\ub450\uc5b4 \ub354 \ubcf4\uc774\uc2a4\uc5d0 88%\uc758 \uc2dc\uc7a5 \ub4f1\ub85d\ub960\uc744 \ub2ec\uc131\ud588\uc2b5\ub2c8\ub2e4. 100\uac1c\uad6d\uc758 ABO \uac04\uc758 \ud611\uc5c5\uc744 \ucd09\uc9c4\ud558\uae30 \uc704\ud574 \uc554\uc6e8\uc774\ub294 12\uac1c \uc5b8\uc5b4\ub97c \uc9c0\uc6d0\ud558\uace0 \uc544\uc774\ub514\uc5b4\uc2a4\ucf00\uc77c\uc758 \ubc88\uc5ed \uc6cc\ud06c\ud50c\ub85c\uc6b0\ub97c \uc0ac\uc6a9\ud558\uc5ec \uc2dc\uc7a5 \ub0b4 \ubc88\uc5ed \uc911\uc7ac\uc790\ub97c \uace0\uc6a9\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc811\uadfc \ubc29\uc2dd\uc740 \uc815\ud655\ud55c \uae00\ub85c\ubc8c \uc0c1\ud638 \uc791\uc6a9\uacfc \uc544\uc774\ub514\uc5b4 \uad50\ud658\uc744 \ubcf4\uc7a5\ud569\ub2c8\ub2e4.  <\/p>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=zOwnbE4-2lg\" target=\"_new\" rel=\"noopener\">\uc5ec\uae30\uc5d0\uc11c \ub3d9\uc601\uc0c1\uc744 \uc2dc\uccad\ud558\uc5ec<\/a> Amway\uc758 Leslie Drueke\uac00 \uc544\uc774\ub514\uc5b4\uc2a4\ucf00\uc77c\uc774 The Voice \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uae00\ub85c\ubc8c \ud611\uc5c5\uc744 \ucd09\uc9c4\ud558\ub294 \ubc29\ubc95\uc5d0 \ub300\ud574 \uc124\uba85\ud569\ub2c8\ub2e4.<\/p>\n<div class=\"fusion-widget fusion-widget-element fusion-widget-area fusion-content-widget-area wpWidget-1 wp_widget_media_video\" style=\"--awb-fusion-border-size:0px;--awb-fusion-border-style:solid;\"><div class=\"widget widget_media_video\"><div class=\"heading\"><h4 class=\"widget-title\">Leslie Drueke from Amway discusses on how IdeaScale is used to bring their global audience together on the platform.<\/h4><\/div><div style=\"width:100%;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-72499-1\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/youtube\" src=\"https:\/\/www.youtube.com\/watch?v=zOwnbE4-2lg&#038;_=1\" \/><a href=\"https:\/\/www.youtube.com\/watch?v=zOwnbE4-2lg\">https:\/\/www.youtube.com\/watch?v=zOwnbE4-2lg<\/a><\/video><\/div><\/div><\/div>\n<h2>\uacb0\ub860<\/h2>\n<p>Amway\uc758 The Voice \ud50c\ub7ab\ud3fc\uc740 \uc804 \uc138\uacc4 ABO\ub97c \uc131\uacf5\uc801\uc73c\ub85c \ud1b5\ud569\ud558\uc5ec \ucc38\uc5ec \ubaa9\ud45c\ub97c \ucd08\uacfc \ub2ec\uc131\ud558\uace0 \uae00\ub85c\ubc8c \ud601\uc2e0\uc744 \ucd09\uc9c4\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc554\uc6e8\uc774\ub294 \uac15\ub825\ud55c \ucee4\ubba4\ub2c8\ucf00\uc774\uc158 \uc804\ub7b5\uc744 \ud65c\uc6a9\ud558\uace0 \ub2e4\uad6d\uc5b4 \uc9c0\uc6d0\uc744 \uc81c\uacf5\ud568\uc73c\ub85c\uc368 \uc758\ubbf8 \uc788\ub294 \ube44\uc988\ub2c8\uc2a4 \ubc1c\uc804\uc744 \uc774\ub044\ub294 \ud06c\ub77c\uc6b0\ub4dc\uc18c\uc2f1\uc758 \ud798\uc744 \uc785\uc99d\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n","protected":false},"featured_media":72500,"template":"","meta":[],"tags":[3623],"case_studies_category":[3626],"class_list":["post-72499","casestudy","type-casestudy","status-publish","has-post-thumbnail","hentry","tag-3623","case_studies_category-3626"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\uc554\uc6e8\uc774 - \uc804 \uc138\uacc4 ABO\uc758 \uc5ed\ub7c9 \uac15\ud654 - IdeaScale<\/title>\n<meta name=\"description\" content=\"Amway\uc758 \ud06c\ub77c\uc6b0\ub4dc\uc18c\uc2f1 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