{"id":71881,"date":"2023-05-18T04:47:57","date_gmt":"2023-05-18T08:47:57","guid":{"rendered":"http:\/\/ideascale.com\/%e3%83%96%e3%83%ad%e3%82%b0\/%e9%a1%a7%e5%ae%a2%e4%bd%93%e9%a8%93%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/"},"modified":"2024-02-02T05:46:37","modified_gmt":"2024-02-02T09:46:37","slug":"%e9%a1%a7%e5%ae%a2%e4%bd%93%e9%a8%93%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/ideascale.com\/ja\/%e3%83%96%e3%83%ad%e3%82%b0\/%e9%a1%a7%e5%ae%a2%e4%bd%93%e9%a8%93%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/","title":{"rendered":"\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u30ea\u30b5\u30fc\u30c1\u3068\u306f\uff1f \u5b9a\u7fa9\u3001\u91cd\u8981\u6027\u3001\u65b9\u6cd5\u3001\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right-small:0px;--awb-padding-left-small:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-font-size:22px;\"><p><strong><b>\u76ee\u6b21<\/b><\/strong><\/p>\n<\/div><div class=\"awb-toc-el awb-toc-el--1\" data-awb-toc-id=\"1\" data-awb-toc-options=\"{&quot;allowed_heading_tags&quot;:{&quot;h2&quot;:0},&quot;ignore_headings&quot;:&quot;&quot;,&quot;ignore_headings_words&quot;:&quot;&quot;,&quot;enable_cache&quot;:&quot;yes&quot;,&quot;highlight_current_heading&quot;:&quot;no&quot;,&quot;hide_hidden_titles&quot;:&quot;yes&quot;,&quot;limit_container&quot;:&quot;all&quot;,&quot;select_custom_headings&quot;:&quot;&quot;,&quot;icon&quot;:&quot;fa-flag fas&quot;,&quot;counter_type&quot;:&quot;decimal&quot;}\" style=\"--awb-counter-type:counters(awb-toc, &quot;.&quot;, decimal) &quot;. &quot;;\"><div class=\"awb-toc-el__content\"><ul class=\"awb-toc-el__list awb-toc-el__list--0\"><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_CX\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u30ea\u30b5\u30fc\u30c1\u3068\u306f\uff1f<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_CX__1\">\u9867\u5ba2\u7d4c\u9a13\uff08CX\uff09\u8abf\u67fb\u306e\u91cd\u8981\u6027<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_CX__2\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u8abf\u67fb\uff1a\u4e3b\u306a\u30b9\u30c6\u30c3\u30d7<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_CX__3\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u8abf\u67fb\u306e\u65b9\u6cd5<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_CX8\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u8abf\u67fb\u306e8\u3064\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9<\/a><\/li><\/ul><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u30ea\u30b5\u30fc\u30c1\u3068\u306f\uff1f<\/h2>\n<p><span style=\"font-weight: 400;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u8abf\u67fb\u3068\u306f\u3001\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u3068\u306e\u95a2\u4fc2\u3092\u901a\u3058\u3066\u3001\u9867\u5ba2\u306e\u76f8\u4e92\u4f5c\u7528\u3084\u8a8d\u8b58\u3092\u4f53\u7cfb\u7684\u306b\u8abf\u67fb\u30fb\u5206\u6790\u3057\u3001\u3053\u308c\u3089\u306e\u7d4c\u9a13\u3092\u6539\u5584\u3059\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3059\u308b\u624b\u6cd5\u3068\u5b9a\u7fa9\u3055\u308c\u308b\u3002 \u3053\u308c\u306f\u3001\u9867\u5ba2\u306e\u671f\u5f85\u3001\u30cb\u30fc\u30ba\u3001\u55dc\u597d\u3001\u88fd\u54c1\u3001\u30b5\u30fc\u30d3\u30b9\u3001\u307e\u305f\u306f\u7d44\u7e54\u3068\u306e\u3084\u308a\u53d6\u308a\u306b\u5bfe\u3059\u308b\u7dcf\u5408\u7684\u306a\u6e80\u8db3\u5ea6\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u3001\u30c7\u30fc\u30bf\u3068\u6d1e\u5bdf\u3092\u53ce\u96c6\u3059\u308b\u3053\u3068\u3092\u542b\u3080\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9867\u5ba2\u306f\u3042\u3089\u3086\u308b\u30d3\u30b8\u30cd\u30b9\u306e\u57fa\u76e4\u3067\u3042\u308a\u3001\u9867\u5ba2\u306e\u6e80\u8db3\u5ea6\u3092\u512a\u5148\u3059\u308b\u3053\u3068\u306f\u6975\u3081\u3066\u91cd\u8981\u3067\u3042\u308b\u3002 \u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u30b3\u30b9\u30c8\u306f\u65e2\u5b58\u9867\u5ba2\u306e\u7dad\u6301\u30b3\u30b9\u30c8\u306e5\u500d\u3082\u9ad8\u3044\u3002 \u3057\u305f\u304c\u3063\u3066\u3001\u4f01\u696d\u306b\u3068\u3063\u3066\u3001\u6295\u8cc7\u53ce\u76ca\u7387\uff08ROI\uff09\u3092\u6700\u9069\u5316\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u73fe\u5728\u306e\u9867\u5ba2\u30d9\u30fc\u30b9\u3068\u306e\u5f37\u3044\u95a2\u4fc2\u3092\u80b2\u3080\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u8abf\u67fb\u306e\u76ee\u7684\u306f\u3001\u9867\u5ba2\u306e\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u3001\u6700\u9069\u5316\u3059\u308b\u305f\u3081\u306e\u8cb4\u91cd\u306a\u60c5\u5831\u3092\u4f01\u696d\u306b\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3042\u308b\u3002 \u30a2\u30f3\u30b1\u30fc\u30c8\u3001\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001<a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\u30d5\u30a9\u30fc\u30ab\u30b9\u30fb\u30b0\u30eb\u30fc\u30d7<\/a>\u3001\u30e6\u30fc\u30b6\u30d3\u30ea\u30c6\u30a3\u30fb\u30c6\u30b9\u30c8\u3001\u30c7\u30fc\u30bf\u5206\u6790\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u8abf\u67fb\u65b9\u6cd5\u3092\u7528\u3044\u3066\u3001\u9867\u5ba2\u306e\u7d4c\u9a13\u306b\u95a2\u3059\u308b<a href=\"https:\/\/ideascale.com\/ja\/%e3%83%96%e3%83%ad%e3%82%b0\/%e8%b3%aa%e7%9a%84%e7%a0%94%e7%a9%b6%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/\">\u8cea\u7684<\/a>\u30fb<a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/\">\u91cf\u7684\u8abf\u67fb<\/a>\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u3002<\/span><\/p>\n<p><b>\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u30ea\u30b5\u30fc\u30c1 \u4e3b\u306a\u7279\u5fb4  <\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u306e\u8abf\u67fb\u306f\u3001\u7d44\u7e54\u304c\u9867\u5ba2\u3068\u305d\u306e\u88fd\u54c1\u3001\u30b5\u30fc\u30d3\u30b9\u3001\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3068\u306e\u76f8\u4e92\u4f5c\u7528\u3092\u3088\u308a\u3088\u304f\u7406\u89e3\u3057\u3001\u5f37\u5316\u3059\u308b\u306e\u306b\u5f79\u7acb\u3064\u3044\u304f\u3064\u304b\u306e\u91cd\u8981\u306a\u5c5e\u6027\u306b\u3088\u3063\u3066\u7279\u5fb4\u4ed8\u3051\u3089\u308c\u308b\u3002 CX\u30ea\u30b5\u30fc\u30c1\u306e\u4e3b\u306a\u7279\u5fb4\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3042\u308b\uff1a<\/span><\/p>\n<ul>\n<li><b>\u9867\u5ba2\u4e2d\u5fc3\u4e3b\u7fa9\uff1a  <\/b><span style=\"font-weight: 400;\">CX\u30ea\u30b5\u30fc\u30c1\u306f\u3001\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3001\u55dc\u597d\u3001\u884c\u52d5\u3092\u4e2d\u5fc3\u306b\u5c55\u958b\u3055\u308c\u308b\u3002 \u9867\u5ba2\u3092\u610f\u601d\u6c7a\u5b9a\u306e\u4e2d\u5fc3\u306b\u7f6e\u304d\u3001\u9867\u5ba2\u306e\u671f\u5f85\u306b\u6cbf\u3063\u305f\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u30db\u30ea\u30b9\u30c6\u30a3\u30c3\u30af\u30fb\u30a2\u30d7\u30ed\u30fc\u30c1\uff1a<\/b><span style=\"font-weight: 400;\"> CX\u30ea\u30b5\u30fc\u30c1\u3067\u306f\u3001\u6700\u521d\u306e\u8a8d\u77e5\u304b\u3089\u8cfc\u5165\u5f8c\u306e\u3084\u308a\u3068\u308a\u3001\u305d\u3057\u3066\u305d\u308c\u4ee5\u964d\u306b\u81f3\u308b\u307e\u3067\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u5168\u4f53\u3092\u8003\u616e\u3059\u308b\u3002 \u69d8\u3005\u306a\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3084\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u691c\u8a3c\u3057\u3001\u5305\u62ec\u7684\u306a\u898b\u89e3\u3092\u63d0\u4f9b\u3059\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u5b9a\u6027\u7684\u624b\u6cd5\u3068\u5b9a\u91cf\u7684\u624b\u6cd5\uff1a<\/b><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/ja\/%e3%83%96%e3%83%ad%e3%82%b0\/%e8%b3%aa%e7%9a%84%e7%a0%94%e7%a9%b6%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/#Qualitative_Research_Methods_The_Top_4_Techniques\">\u8cea\u7684\u624b\u6cd5<\/a>\uff08\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7\u3001\u89b3\u5bdf\uff09\u3068<a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/#Methodology\">\u91cf\u7684\u624b\u6cd5<\/a>\uff08\u8abf\u67fb\u3001\u5206\u6790\uff09\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u3001\u9867\u5ba2\u4f53\u9a13\u306b\u95a2\u3059\u308b\u7dcf\u5408\u7684\u306a\u7406\u89e3\u3092\u53ce\u96c6\u3059\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u5b66\u969b\u7684\uff1a  <\/b><span style=\"font-weight: 400;\">CX\u306e\u7814\u7a76\u306f\u3001\u5fc3\u7406\u5b66\u3001\u793e\u4f1a\u5b66\u3001\u30c7\u30b6\u30a4\u30f3\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30c7\u30fc\u30bf\u5206\u6790\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u5b66\u554f\u5206\u91ce\u304b\u3089\u6210\u308a\u7acb\u3063\u3066\u3044\u308b\u3002 \u3053\u306e\u5b66\u969b\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3088\u308a\u3001\u9867\u5ba2\u4f53\u9a13\u306e\u3055\u307e\u3056\u307e\u306a\u5074\u9762\u3092\u5fb9\u5e95\u7684\u306b\u691c\u8a3c\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u9023\u7d9a\u7684\u304b\u3064\u53cd\u5fa9\u7684\uff1a<\/b><span style=\"font-weight: 400;\"> CX\u30ea\u30b5\u30fc\u30c1\u306f\u7d99\u7d9a\u7684\u306a\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308a\u3001\u4f01\u696d\u306f\u7d99\u7d9a\u7684\u306b\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3057\u3001<a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\u9867\u5ba2\u304b\u3089\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092<\/a>\u5206\u6790\u3057\u3001\u6539\u5584\u3092\u884c\u3046\u3002 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href=\"https:\/\/ideascale.com\/ja\/%e3%83%96%e3%83%ad%e3%82%b0\/%e8%b3%aa%e7%9a%84%e7%a0%94%e7%a9%b6%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/\">\u5b9a\u6027\u7684<\/a>\u304a\u3088\u3073<a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/\">\u5b9a\u91cf\u7684\u306a\u30ea\u30b5\u30fc\u30c1<\/a>\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u304d\u3001\u30d1\u30bf\u30fc\u30f3\u3001\u50be\u5411\u3001\u6539\u5584\u306e\u6a5f\u4f1a\u3092\u660e\u3089\u304b\u306b\u3057\u307e\u3059\u3002 \u30c7\u30fc\u30bf\u5206\u6790\u306f\u3001\u6ce8\u529b\u3059\u3079\u304d\u4e3b\u8981\u5206\u91ce\u3092\u7279\u5b9a\u3059\u308b\u306e\u306b\u5f79\u7acb\u3064\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u90e8\u9580\u3092\u8d85\u3048\u305f\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\uff1a<\/b><span style=\"font-weight: 400;\">CX\u30ea\u30b5\u30fc\u30c1\u3092\u6210\u529f\u3055\u305b\u308b\u306b\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u5546\u54c1\u958b\u767a\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u3001\u30c7\u30b6\u30a4\u30f3\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u90e8\u9580\u3092\u6a2a\u65ad\u3057\u3066\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u884c\u3044\u3001\u4e00\u8cab\u3057\u305f\u307e\u3068\u307e\u308a\u306e\u3042\u308b\u9867\u5ba2\u4f53\u9a13\u3092\u5b9f\u73fe\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d4\u30f3\u30b0\uff1a <\/b><span style=\"font-weight: 400;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u8996\u899a\u7684\u306b\u8868\u73fe\u3059\u308b\u3053\u3068\u3067\u3001\u30da\u30a4\u30f3\u30dd\u30a4\u30f3\u30c8\u3001\u6a5f\u4f1a\u3001\u91cd\u8981\u306a\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3092\u7279\u5b9a\u3057\u3001\u6226\u7565\u7684\u610f\u601d\u6c7a\u5b9a\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u30cd\u30c3\u30c8\u30fb\u30d7\u30ed\u30e2\u30fc\u30bf\u30fc\u30fb\u30b9\u30b3\u30a2\uff08NPS\uff09\uff1a<\/b><span style=\"font-weight: 400;\">\u30b7\u30f3\u30d7\u30eb\u304b\u3064\u52b9\u679c\u7684\u306a\u6307\u6a19\u3068\u3057\u3066\u3088\u304f\u4f7f\u308f\u308c\u308bNPS\u306f\u3001\u9867\u5ba2\u304c\u4f1a\u793e\u3092\u4ed6\u306e\u4eba\u306b\u52e7\u3081\u308b\u53ef\u80fd\u6027\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3068\u6e80\u8db3\u5ea6\u3092\u6e2c\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u4eba\u9593\u4e2d\u5fc3\u8a2d\u8a08\uff1a <\/b><span style=\"font-weight: 400;\">CX\u306e\u7814\u7a76\u306f\u3001\u591a\u304f\u306e\u5834\u5408\u3001\u4eba\u9593\u4e2d\u5fc3\u8a2d\u8a08\u306e\u539f\u5247\u306b\u6cbf\u3063\u305f\u3082\u306e\u3067\u3042\u308a\u3001\u5b9f\u969b\u306e\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3084\u884c\u52d5\u306b\u5bfe\u5fdc\u3057\u305f\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u751f\u307f\u51fa\u3059\u3053\u3068\u306b\u91cd\u70b9\u3092\u7f6e\u3044\u3066\u3044\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\uff1a <\/b><span style=\"font-weight: 400;\">CX\u306e\u8abf\u67fb\u3067\u306f\u3001\u500b\u3005\u306e\u9867\u5ba2\u3084\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u306b\u5408\u308f\u305b\u3066\u4f53\u9a13\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3057\u3001\u95a2\u9023\u6027\u3068\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u308b\u3053\u3068\u306e\u91cd\u8981\u6027\u304c\u5f37\u8abf\u3055\u308c\u3066\u3044\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u5b9f\u884c\u53ef\u80fd\u306a\u6d1e\u5bdf\uff1a<\/b><span style=\"font-weight: 400;\">CX\u8abf\u67fb\u304b\u3089\u5f97\u3089\u308c\u308b\u6d1e\u5bdf\u306f\u3001\u5358\u306a\u308b\u7406\u8ad6\u7684\u306a\u3082\u306e\u3067\u306f\u306a\u304f\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306b\u76f4\u63a5\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u5b9f\u884c\u53ef\u80fd\u306a\u5909\u5316\u3084\u6539\u5584\u3092\u63a8\u9032\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u9577\u671f\u7684\u306a\u8996\u70b9\uff1a<\/b><span style=\"font-weight: 400;\">CX\u306e\u7814\u7a76\u306f\u3001\u77ed\u671f\u7684\u306a\u5229\u76ca\u306e\u307f\u306b\u7126\u70b9\u3092\u5f53\u3066\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u9577\u671f\u306b\u308f\u305f\u3063\u3066\u6301\u7d9a\u7684\u306a\u9867\u5ba2\u95a2\u4fc2\u3092\u69cb\u7bc9\u3057\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3092\u80b2\u6210\u3057\u3001\u9867\u5ba2\u7dad\u6301\u3092\u4fc3\u9032\u3059\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u7af6\u4e89\u4e0a\u306e\u512a\u4f4d\u6027\uff1a <\/b><span style=\"font-weight: 400;\">CX\u306e\u30ea\u30b5\u30fc\u30c1\u3068\u5b9f\u65bd\u306b\u512a\u308c\u305f\u7d44\u7e54\u306f\u3001\u3057\u3070\u3057\u3070\u7af6\u4e89\u512a\u4f4d\u6027\u3092\u7372\u5f97\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">CX\u7814\u7a76\u306f\u3001\u9867\u5ba2\u3068\u4f01\u696d\u306e\u76f8\u4e92\u4f5c\u7528\u3092\u7406\u89e3\u3057\u3001\u6e2c\u5b9a\u3057\u3001\u6539\u5584\u3057\u3088\u3046\u3068\u3059\u308b\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u3067\u591a\u6b21\u5143\u7684\u306a\u5b9f\u8df5\u3067\u3042\u308b\u3002 \u305d\u306e\u7279\u5fb4\u306f\u3001\u3088\u308a\u826f\u3044\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3068\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308b\u3001\u5168\u4f53\u7684\u3067\u9867\u5ba2\u4e2d\u5fc3\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u4fdd\u8a3c\u3059\u308b\u3002<\/span><\/p>\n<h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u9867\u5ba2\u7d4c\u9a13\uff08CX\uff09\u8abf\u67fb\u306e\u91cd\u8981\u6027<\/h2>\n<p><img decoding=\"async\" class=\"lazyload aligncenter wp-image-58646 size-fusion-600\" src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-1-600x491.jpg\" data-orig-src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-1-600x491.jpg\" alt=\"\u9867\u5ba2\u7d4c\u9a13\uff08CX\uff09\u8abf\u67fb\u306e\u91cd\u8981\u6027\" width=\"600\" height=\"491\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27491%27%20viewBox%3D%270%200%20600%20491%27%3E%3Crect%20width%3D%27600%27%20height%3D%27491%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-1-200x164.jpg 200w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-1-300x245.jpg 300w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-1-400x327.jpg 400w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-1-600x491.jpg 600w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-1.jpg 715w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u9867\u5ba2\u306e\u671f\u5f85\u3092\u771f\u306b\u7406\u89e3\u3057\u3001\u305d\u308c\u306b\u5fdc\u3048\u308b\u305f\u3081\u306b\u3001\u4f01\u696d\u306f\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u8abf\u67fb\u306b\u76ee\u3092\u5411\u3051\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u3002 \u3053\u3053\u3067\u306f\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u30fb\u30ea\u30b5\u30fc\u30c1\u306e\u610f\u7fa9\u3068\u3001\u305d\u308c\u304c\u30d3\u30b8\u30cd\u30b9\u306e\u6210\u529f\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u306b\u3064\u3044\u3066\u8aac\u660e\u3059\u308b\uff1a<\/span><\/p>\n<p><strong><b>1.\u9867\u5ba2\u30cb\u30fc\u30ba\u306e\u628a\u63e1<\/b><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u30fb\u30ea\u30b5\u30fc\u30c1\u306f\u3001\u9867\u5ba2\u306e\u55dc\u597d\u3001\u671f\u5f85\u3001\u30da\u30a4\u30f3\u30dd\u30a4\u30f3\u30c8\u306b\u95a2\u3059\u308b\u8cb4\u91cd\u306a\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3059\u308b\u3002 \u8abf\u67fb\u3084\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u306e\u4ed5\u7d44\u307f\u3092\u901a\u3058\u3066\u9867\u5ba2\u306e\u58f0\u3092\u7a4d\u6975\u7684\u306b\u805e\u304f\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308b\u9867\u5ba2\u3092\u6df1\u304f\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u3053\u306e\u77e5\u8b58\u306b\u3088\u3063\u3066\u3001\u4f01\u696d\u306f\u81ea\u793e\u306e\u88fd\u54c1\u3001\u30b5\u30fc\u30d3\u30b9\u3001\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u305d\u306e\u7d50\u679c\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u3068\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u304c\u5411\u4e0a\u3059\u308b\u3002<\/span><\/p>\n<p><strong><b>2.\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a<\/b><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u6e80\u8db3\u3057\u305f\u9867\u5ba2\u306f\u3001\u5fe0\u5b9f\u306a\u30d6\u30e9\u30f3\u30c9\u652f\u6301\u8005\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3002 \u9867\u5ba2\u7d4c\u9a13\u8abf\u67fb\u306b\u3088\u3063\u3066\u3001\u4f01\u696d\u306f\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u5206\u91ce\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\u9867\u5ba2\u304b\u3089\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092<\/a>\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u75db\u307f\u306b\u5bfe\u51e6\u3057\u3001\u30d7\u30ed\u30bb\u30b9\u3092\u5408\u7406\u5316\u3057\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u5168\u4f53\u306e\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 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href=\"https:\/\/ideascale.com\/ja\/%e3%83%96%e3%83%ad%e3%82%b0\/%e3%82%a4%e3%83%8e%e3%83%99%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/\">\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306e<\/a>\u6a5f\u4f1a\u3092\u767a\u898b\u3059\u308b\u306e\u306b\u3082\u5f79\u7acb\u3064\u3002 <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\u9867\u5ba2\u304b\u3089\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3084<\/a>\u884c\u52d5\u3092\u7dbf\u5bc6\u306b\u8abf\u67fb\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u30c8\u30ec\u30f3\u30c9\u3092\u767a\u898b\u3057\u3001\u55dc\u597d\u306e\u5909\u5316\u3092\u4e88\u6e2c\u3057\u3001\u9032\u5316\u3059\u308b\u5e02\u5834\u306e\u9700\u8981\u306b\u5fdc\u3048\u308b\u65b0\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u958b\u767a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 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CX\u30ea\u30b5\u30fc\u30c1\u306f\u3001\u9867\u5ba2\u3092\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3057\u3001\u305d\u308c\u306b\u5fdc\u3058\u3066\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u8abf\u6574\u3059\u308b\u305f\u3081\u306e\u8cb4\u91cd\u306a\u30c7\u30fc\u30bf\u3092\u63d0\u4f9b\u3059\u308b\u3002 \u9867\u5ba2\u306e\u55dc\u597d\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u3063\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30ec\u30b3\u30e1\u30f3\u30c7\u30fc\u30b7\u30e7\u30f3\u3001\u500b\u3005\u306e\u9867\u5ba2\u306e\u5fc3\u306b\u97ff\u304f\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 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href=\"https:\/\/ideascale.com\/ja\/%e3%83%96%e3%83%ad%e3%82%b0\/%e9%a1%a7%e5%ae%a2%e8%aa%bf%e6%9f%bb%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b-2\/\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30ea\u30b5\u30fc\u30c1\u3068\u306f\uff1f<\/a><\/b><\/strong><\/p>\n<h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u8abf\u67fb\uff1a\u4e3b\u306a\u30b9\u30c6\u30c3\u30d7<\/h2>\n<p><span style=\"font-weight: 400;\">\u8abf\u67fb\u30d7\u30ed\u30bb\u30b9\u306b\u306f\u901a\u5e38\u3001\u4ee5\u4e0b\u306e\u30b9\u30c6\u30c3\u30d7\u304c\u542b\u307e\u308c\u308b\uff1a<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d71. \u76ee\u6a19\u3092\u5b9a\u3081\u308b\uff1a<\/b><span style=\"font-weight: 400;\"> \u30da\u30a4\u30f3\u30dd\u30a4\u30f3\u30c8\u306e\u7279\u5b9a\u3001\u7279\u5b9a\u306e\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u306e\u6539\u5584\u3001\u5168\u4f53\u7684\u306a\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u8a55\u4fa1\u306a\u3069\u3001\u8abf\u67fb\u306e\u76ee\u6a19\u3068\u76ee\u7684\u3092\u660e\u78ba\u306b\u793a\u3059\u3002<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d72. \u7814\u7a76\u30c7\u30b6\u30a4\u30f3\uff1a<\/b><span style=\"font-weight: 400;\"> \u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u305f\u3081\u306b\u3001\u9069\u5207\u306a\u8abf\u67fb\u65b9\u6cd5\uff08<a href=\"https:\/\/ideascale.com\/ja\/%e3%83%96%e3%83%ad%e3%82%b0\/%e8%b3%aa%e7%9a%84%e7%a0%94%e7%a9%b6%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/#Qualitative_Research_Methods_The_Top_4_Techniques\">\u8cea\u7684<\/a> <a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/#Methodology\">\u8abf\u67fb\u65b9\u6cd5<\/a>\u307e\u305f\u306f<a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/#Methodology\">\u91cf\u7684\u8abf\u67fb<\/a>\u65b9\u6cd5\u306a\u3069\uff09\u3068\u624b\u6cd5\u3092\u9078\u629e\u3059\u308b\u3002 \u3053\u308c\u306b\u306f\u3001\u5b9a\u91cf\u7684\u8abf\u67fb\u3001\u5b9a\u6027\u7684\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001\u30e6\u30fc\u30b6\u30d3\u30ea\u30c6\u30a3\u30fb\u30c6\u30b9\u30c8\u3001\u307e\u305f\u306f\u3053\u308c\u3089\u306e\u65b9\u6cd5\u306e\u7d44\u307f\u5408\u308f\u305b\u306e\u3044\u305a\u308c\u304b\u3092\u9078\u629e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d73. \u30c7\u30fc\u30bf\u53ce\u96c6\uff1a  <\/b><span style=\"font-weight: 400;\">\u9078\u629e\u3057\u305f\u8abf\u67fb\u65b9\u6cd5\u3092\u5b9f\u65bd\u3057\u3001\u9867\u5ba2\u304b\u3089\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u3002 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\u3053\u308c\u306b\u306f\u3001\u7d71\u8a08\u5206\u6790\u3001\u611f\u60c5\u5206\u6790\u3001\u8cea\u7684\u56de\u7b54\u306e\u4e3b\u984c\u5225\u30b3\u30fc\u30c7\u30a3\u30f3\u30b0\u3001\u307e\u305f\u306f\u610f\u5473\u306e\u3042\u308b\u60c5\u5831\u3092\u62bd\u51fa\u3059\u308b\u305f\u3081\u306e\u305d\u306e\u4ed6\u306e\u624b\u6cd5\u304c\u542b\u307e\u308c\u308b\u3002<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d75. \u5831\u544a\u3068\u63d0\u8a00  <\/b><span style=\"font-weight: 400;\">\u8abf\u67fb\u7d50\u679c\u3092\u3001\u30ec\u30dd\u30fc\u30c8\u3001\u30d7\u30ec\u30bc\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3001\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306a\u3069\u3001\u660e\u78ba\u3067\u5b9f\u7528\u7684\u306a\u5f62\u5f0f\u3067\u63d0\u793a\u3059\u308b\u3002 \u7d44\u7e54\u306f\u3001\u8abf\u67fb\u7d50\u679c\u3084\u63a8\u5968\u4e8b\u9805\u3092\u6d3b\u7528\u3057\u3066\u3001\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3084\u6539\u5584\u3092\u884c\u3044\u3001\u5168\u4f53\u7684\u306a\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/p>\n<h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u8abf\u67fb\u306e\u65b9\u6cd5<\/h2>\n<p><img decoding=\"async\" class=\"lazyload aligncenter wp-image-58647 size-fusion-600\" src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-2-600x430.jpg\" data-orig-src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-2-600x430.jpg\" alt=\"\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u8abf\u67fb\u306e\u65b9\u6cd5\" width=\"600\" height=\"430\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27430%27%20viewBox%3D%270%200%20600%20430%27%3E%3Crect%20width%3D%27600%27%20height%3D%27430%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-2-200x143.jpg 200w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-2-300x215.jpg 300w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-2-400x287.jpg 400w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-2-600x430.jpg 600w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/05\/customer-experience-research-descriptive-2.jpg 715w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u30fb\u30ea\u30b5\u30fc\u30c1\u306b\u306f\u3001\u4f01\u696d\u304c\u9867\u5ba2\u306e\u55dc\u597d\u3001\u30cb\u30fc\u30ba\u3001\u6e80\u8db3\u5ea6\u306b\u95a2\u3059\u308b\u6d1e\u5bdf\u3092\u5f97\u308b\u305f\u3081\u306e\u3055\u307e\u3056\u307e\u306a\u624b\u6cd5\u304c\u542b\u307e\u308c\u308b\u3002 \u30a2\u30f3\u30b1\u30fc\u30c8\u3001\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001<a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\u30d5\u30a9\u30fc\u30ab\u30b9\u30fb\u30b0\u30eb\u30fc\u30d7<\/a>\u3001<a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\u9867\u5ba2\u304b\u3089\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af<\/a>\u3001\u30e6\u30fc\u30b6\u30d3\u30ea\u30c6\u30a3\u30fb\u30c6\u30b9\u30c8\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30fb\u30de\u30c3\u30d4\u30f3\u30b0\u3001\u30c7\u30fc\u30bf\u5206\u6790\u306a\u3069\u3067\u3042\u308b\u3002 \u30ea\u30b5\u30fc\u30c1\u306e\u8cb4\u91cd\u306a\u30c4\u30fc\u30eb\u3067\u3042\u308b\u4ee5\u4e0b\u306e\u65b9\u6cd5\u3092\u52b9\u679c\u7684\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u7d44\u7e54\u306f\u9867\u5ba2\u3092\u6df1\u304f\u7406\u89e3\u3057\u3001\u75db\u70b9\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/p>\n<p><strong><b>1.\u8abf\u67fb\u3068\u30a2\u30f3\u30b1\u30fc\u30c8<\/b><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u8abf\u67fb\u3084\u30a2\u30f3\u30b1\u30fc\u30c8\u306f\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u8abf\u67fb\u306b\u304a\u3044\u3066\u5e83\u304f\u7528\u3044\u3089\u308c\u3066\u3044\u308b\u624b\u6cd5\u3067\u3042\u308b\u3002 \u3053\u308c\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u591a\u6570\u306e\u9867\u5ba2\u304b\u3089<a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/\">\u5b9a\u91cf\u7684\u306a\u8abf\u67fb<\/a>\u30c7\u30fc\u30bf\u3092\u52b9\u7387\u7684\u306b\u53ce\u96c6\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u30a2\u30f3\u30b1\u30fc\u30c8\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30fb\u30d5\u30a9\u30fc\u30e0\u3001\u96fb\u5b50\u30e1\u30fc\u30eb\u306b\u3088\u308b\u30a2\u30f3\u30b1\u30fc\u30c8\u3001\u3042\u308b\u3044\u306f\u5bfe\u9762\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306b\u3088\u3063\u3066\u5b9f\u65bd\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u3088\u304f\u7df4\u3089\u308c\u305f\u30a2\u30f3\u30b1\u30fc\u30c8\u306e\u8cea\u554f\u3092\u8a2d\u8a08\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u9867\u5ba2\u306e\u6e80\u8db3\u5ea6\u3001\u8a8d\u8b58\u3001\u597d\u307f\u3001\u82e6\u75db\u70b9\u306b\u95a2\u3059\u308b\u6d1e\u5bdf\u3092\u96c6\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u30a2\u30f3\u30b1\u30fc\u30c8\u306e\u56de\u7b54\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u3055\u307e\u3056\u307e\u306a\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u306b\u304a\u3051\u308b\u50be\u5411\u306e\u628a\u63e1\u3001\u6e80\u8db3\u5ea6\u306e\u6e2c\u5b9a\u3001\u6539\u5584\u70b9\u306e\u767a\u898b\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><\/p>\n<p><strong><b>2.\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3068\u30d5\u30a9\u30fc\u30ab\u30b9\u30fb\u30b0\u30eb\u30fc\u30d7<\/b><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3084<a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\u30d5\u30a9\u30fc\u30ab\u30b9\u30fb\u30b0\u30eb\u30fc\u30d7\u306a\u3069\u306e<\/a> <a href=\"https:\/\/ideascale.com\/ja\/%e3%83%96%e3%83%ad%e3%82%b0\/%e8%b3%aa%e7%9a%84%e7%a0%94%e7%a9%b6%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/\">\u5b9a\u6027\u8abf\u67fb<\/a>\u624b\u6cd5\u306f\u3001\u9867\u5ba2\u306e\u7d4c\u9a13\u3084\u611f\u60c5\u3092\u3088\u308a\u6df1\u304f\u6398\u308a\u4e0b\u3052\u308b\u3002 \u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306f\u5bfe\u9762\u3001\u96fb\u8a71\u3001\u30d3\u30c7\u30aa\u901a\u8a71\u3067\u884c\u308f\u308c\u3001\u30d5\u30a9\u30fc\u30ab\u30b9\u30fb\u30b0\u30eb\u30fc\u30d7\u306f\u5c11\u4eba\u6570\u306e\u9867\u5ba2\u3092\u96c6\u3081\u3066\u7279\u5b9a\u306e\u30c6\u30fc\u30de\u306b\u3064\u3044\u3066\u8a71\u3057\u5408\u3046\u3002 \u3053\u308c\u3089\u306e\u65b9\u6cd5\u306f\u3001\u8c4a\u304b\u3067\u6587\u8108\u7684\u306a\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3057\u3001\u53c2\u52a0\u8005\u304c\u81ea\u5206\u306e\u8003\u3048\u3084\u610f\u898b\u3092\u3088\u308a\u8a73\u7d30\u306b\u8868\u73fe\u3059\u308b\u3053\u3068\u3092\u53ef\u80fd\u306b\u3059\u308b\u3002 \u9867\u5ba2\u3092\u6709\u610f\u7fa9\u306a\u4f1a\u8a71\u306b\u53c2\u52a0\u3055\u305b\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u6839\u672c\u7684\u306a\u52d5\u6a5f\u3092\u63a2\u308a\u3001\u6e80\u305f\u3055\u308c\u3066\u3044\u306a\u3044\u30cb\u30fc\u30ba\u3092\u660e\u3089\u304b\u306b\u3057\u3001\u9867\u5ba2\u4f53\u9a13\u306e\u5168\u4f53\u7684\u306a\u7406\u89e3\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/p>\n<p><strong><b>3.\u9867\u5ba2\u304b\u3089\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3068\u30ec\u30d3\u30e5\u30fc<\/b><\/strong><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\u9867\u5ba2\u304b\u3089\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3084<\/a>\u30ec\u30d3\u30e5\u30fc\u306f\u3001\u9867\u5ba2\u306e\u611f\u60c5\u3092\u7406\u89e3\u3057\u3001\u6539\u5584\u70b9\u3092\u7279\u5b9a\u3059\u308b\u4e0a\u3067\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3059\u3002 \u4f01\u696d\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30ec\u30d3\u30e5\u30fc\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u3068\u306e\u3084\u308a\u3068\u308a\u3001\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u30d5\u30a9\u30fc\u30e0\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u30c1\u30e3\u30cd\u30eb\u3092\u901a\u3058\u3066\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u96c6\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u3053\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u306b\u304a\u3051\u308b\u5171\u901a\u306e\u75db\u70b9\u3001\u5f37\u307f\u3001\u5f31\u307f\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u307e\u305f\u3001\u9867\u5ba2\u306e\u61f8\u5ff5\u306b\u8fc5\u901f\u306b\u5bfe\u51e6\u3057\u3001\u9867\u5ba2\u6e80\u8db3\u3078\u306e\u30b3\u30df\u30c3\u30c8\u30e1\u30f3\u30c8\u3092\u793a\u3059\u6a5f\u4f1a\u306b\u3082\u306a\u308b\u3002<\/span><\/p>\n<p><strong><b>4.\u30e6\u30fc\u30b6\u30d3\u30ea\u30c6\u30a3\u30fb\u30c6\u30b9\u30c8<\/b><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u30e6\u30fc\u30b6\u30d3\u30ea\u30c6\u30a3\u30fb\u30c6\u30b9\u30c8\u306f\u3001\u88fd\u54c1\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3001\u307e\u305f\u306f\u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u4f7f\u3044\u3084\u3059\u3055\u3068\u6a5f\u80fd\u6027\u3092\u9867\u5ba2\u306e\u8996\u70b9\u304b\u3089\u8a55\u4fa1\u3059\u308b\u3053\u3068\u306b\u91cd\u70b9\u3092\u7f6e\u3044\u3066\u3044\u307e\u3059\u3002 \u3053\u308c\u306f\u3001\u9867\u5ba2\u304c\u88fd\u54c1\u3084\u30a4\u30f3\u30bf\u30fc\u30d5\u30a7\u30a4\u30b9\u3092\u64cd\u4f5c\u3059\u308b\u69d8\u5b50\u3092\u89b3\u5bdf\u3057\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u53ce\u96c6\u3059\u308b\u3053\u3068\u3092\u542b\u3080\u3002 \u30e6\u30fc\u30b6\u30d3\u30ea\u30c6\u30a3\u30fb\u30c6\u30b9\u30c8\u306f\u3001\u30e6\u30fc\u30b6\u30d3\u30ea\u30c6\u30a3\u306e\u554f\u984c\u3001\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u306e\u8ab2\u984c\u3001\u307e\u305f\u306f\u9867\u5ba2\u304c\u82e6\u52b4\u3057\u305f\u308a\u4e0d\u6e80\u3092\u611f\u3058\u305f\u308a\u3059\u308b\u53ef\u80fd\u6027\u306e\u3042\u308b\u9818\u57df\u3092\u767a\u898b\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002 \u3053\u308c\u3089\u306e\u30da\u30a4\u30f3\u30dd\u30a4\u30f3\u30c8\u3092\u7279\u5b9a\u3057\u89e3\u6c7a\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u5168\u4f53\u7684\u306a\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/p>\n<p><strong><b>5.\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d4\u30f3\u30b0<\/b><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d4\u30f3\u30b0\u3067\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u3068\u306e\u69d8\u3005\u306a\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3084\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u306b\u304a\u3051\u308b\u9867\u5ba2\u306e\u30a8\u30f3\u30c9\u30c4\u30fc\u30a8\u30f3\u30c9\u306e\u4f53\u9a13\u3092\u8996\u899a\u7684\u306b\u8868\u73fe\u3059\u308b\u3002 \u3053\u308c\u306b\u3088\u308a\u3001\u7d44\u7e54\u306f\u9867\u5ba2\u306e\u8996\u70b9\u3092\u5168\u4f53\u7684\u306b\u628a\u63e1\u3057\u3001\u5404\u6bb5\u968e\u306b\u304a\u3051\u308b\u611f\u60c5\u3001\u30cb\u30fc\u30ba\u3001\u671f\u5f85\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d4\u30f3\u30b0\u3067\u306f\u3001\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001\u8abf\u67fb\u3001\u30c7\u30fc\u30bf\u5206\u6790\u306a\u3069\u3001<a href=\"https:\/\/ideascale.com\/ja\/%e3%83%96%e3%83%ad%e3%82%b0\/%e8%b3%aa%e7%9a%84%e7%a0%94%e7%a9%b6%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/#Qualitative_Research_Methods_The_Top_4_Techniques\">\u5b9a\u6027\u7684<\/a>\u30fb<a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/#Methodology\">\u5b9a\u91cf\u7684\u306a\u8abf\u67fb\u624b\u6cd5\u3092<\/a>\u7d44\u307f\u5408\u308f\u305b\u3066\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u5305\u62ec\u7684\u306b\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u591a\u3044\u3002 \u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u30de\u30c3\u30d4\u30f3\u30b0\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u91cd\u8981\u306a\u77ac\u9593\u3001\u75db\u70b9\u3001\u5168\u4f53\u7684\u306a\u4f53\u9a13\u3092\u5411\u4e0a\u3055\u305b\u308b\u6a5f\u4f1a\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/p>\n<p><strong><b>6.\u30c7\u30fc\u30bf\u5206\u6790\u3068\u9867\u5ba2\u30a4\u30f3\u30b5\u30a4\u30c8<\/b><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u5206\u6790\u306f\u3001\u5927\u91cf\u306e\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3066\u30d1\u30bf\u30fc\u30f3\u3001\u50be\u5411\u3001\u76f8\u95a2\u95a2\u4fc2\u3092\u660e\u3089\u304b\u306b\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u4f53\u9a13\u306e\u8abf\u67fb\u306b\u304a\u3044\u3066\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u3066\u3044\u308b\u3002 \u30bb\u30f3\u30c1\u30e1\u30f3\u30c8\u5206\u6790\u3084\u4e88\u6e2c\u30e2\u30c7\u30ea\u30f3\u30b0\u306a\u3069\u306e\u9ad8\u5ea6\u306a\u5206\u6790\u6280\u8853\u3092\u63a1\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u9867\u5ba2\u306e\u884c\u52d5\u3001\u55dc\u597d\u3001\u5c06\u6765\u306e\u30cb\u30fc\u30ba\u306b\u95a2\u3059\u308b\u8cb4\u91cd\u306a\u6d1e\u5bdf\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u3053\u308c\u3089\u306e\u6d1e\u5bdf\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u30c7\u30fc\u30bf\u4e3b\u5c0e\u306e\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3044\u3001\u9867\u5ba2\u3068\u306e\u3084\u308a\u53d6\u308a\u3092\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3057\u3001\u6f5c\u5728\u7684\u306a\u554f\u984c\u304c\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u524d\u306b\u30d7\u30ed\u30a2\u30af\u30c6\u30a3\u30d6\u306b\u5bfe\u51e6\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><strong><b>\u3082\u3063\u3068\u8a73\u3057\u304f<a href=\"https:\/\/ideascale.com\/ja\/%e3%83%96%e3%83%ad%e3%82%b0\/%e5%b8%82%e5%a0%b4%e8%aa%bf%e6%9f%bb%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/\">\u5e02\u5834\u8abf\u67fb\u3068\u306f\uff1f<\/a><\/b><\/strong><\/p>\n<h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u8abf\u67fb\u306e8\u3064\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9<\/h2>\n<p><span style=\"font-weight: 400;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\uff08CX\uff09\u306f\u3001\u4eca\u65e5\u306e\u7af6\u4e89\u74b0\u5883\u306b\u304a\u3044\u3066\u91cd\u8981\u306a\u5dee\u5225\u5316\u8981\u56e0\u3068\u3057\u3066\u6d6e\u4e0a\u3057\u3066\u3044\u308b\u3002 \u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u7406\u89e3\u3057\u6539\u5584\u3059\u308b\u3053\u3068\u306f\u3001\u4f01\u696d\u304c\u5f37\u56fa\u306a\u95a2\u4fc2\u3092\u7bc9\u304d\u3001\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u9ad8\u3081\u3001\u6301\u7d9a\u53ef\u80fd\u306a\u6210\u9577\u3092\u63a8\u9032\u3059\u308b\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u3067\u3042\u308b\u3002  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u3053\u3067\u306f\u3001\u4f01\u696d\u304c\u9867\u5ba2\u306b\u5353\u8d8a\u3057\u305f\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u305f\u3081\u306b\u52b9\u679c\u7684\u306aCX\u30ea\u30b5\u30fc\u30c1\u3092\u5b9f\u65bd\u3059\u308b\u305f\u3081\u306e8\u3064\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3092\u7d39\u4ecb\u3059\u308b\u3002<\/span><\/p>\n<p><b>1.\u660e\u78ba\u306a\u7814\u7a76\u76ee\u7684\u3092\u5b9a\u3081\u308b<\/b><span style=\"font-weight: 400;\">: <\/span> <span style=\"font-weight: 400;\">\u660e\u78ba\u306a\u7814\u7a76\u76ee\u7684\u306f\u3001\u6210\u529f\u3059\u308bCX\u7814\u7a76\u306e\u57fa\u790e\u3067\u3042\u308b\u3002 \u6e80\u8db3\u5ea6\u3001\u4e3b\u8981\u306a\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3001\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u8981\u56e0\u306a\u3069\u3001\u9867\u5ba2\u4f53\u9a13\u306e\u5177\u4f53\u7684\u306a\u5074\u9762\u3092\u660e\u78ba\u306b\u3059\u308b\u3002 \u7814\u7a76\u76ee\u7684\u3092\u660e\u78ba\u306b\u5b9a\u7fa9\u3059\u308b\u3053\u3068\u3067\u3001\u7814\u7a76\u30c7\u30b6\u30a4\u30f3\u3001\u30c7\u30fc\u30bf\u53ce\u96c6\u65b9\u6cd5\u3001\u5206\u6790\u304c\u3001\u671b\u307e\u3057\u3044\u6d1e\u5bdf\u3092\u5f97\u308b\u3053\u3068\u306b\u96c6\u4e2d\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u3002<\/span><b><\/b><\/p>\n<p><b>2.\u5b9a\u91cf\u7684\u65b9\u6cd5\u3068\u5b9a\u6027\u7684\u65b9\u6cd5\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u4f7f\u7528\u3059\u308b\uff1a  <\/b><span style=\"font-weight: 400;\">\u91cf\u7684\u8abf\u67fb\u3068\u8cea\u7684\u8abf\u67fb\u306e\u624b\u6cd5\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u5305\u62ec\u7684\u306b\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002  \u8abf\u67fb\u3084\u69cb\u9020\u5316\u3055\u308c\u305f\u30a2\u30f3\u30b1\u30fc\u30c8\u306a\u3069\u306e<a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/\">\u5b9a\u91cf\u7684\u306a\u65b9\u6cd5\u306f<\/a>\u3001\u6e80\u8db3\u5ea6\u3084\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u6307\u6a19\u306b\u95a2\u3059\u308b\u6570\u5024\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u306b\u5f79\u7acb\u3064\u3002  \u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3084\u30d5\u30a9\u30fc\u30ab\u30b9\u30fb\u30b0\u30eb\u30fc\u30d7\u306a\u3069\u306e<a href=\"https:\/\/ideascale.com\/ja\/%e3%83%96%e3%83%ad%e3%82%b0\/%e8%b3%aa%e7%9a%84%e7%a0%94%e7%a9%b6%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/\">\u5b9a\u6027\u7684\u624b\u6cd5\u3067\u306f<\/a>\u3001\u9867\u5ba2\u306e\u8a8d\u8b58\u3001\u611f\u60c5\u3001\u7d4c\u9a13\u3092\u6df1\u304f\u6398\u308a\u4e0b\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u4e21\u65b9\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u7d71\u5408\u3059\u308b\u3053\u3068\u3067\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306e\u5168\u4f53\u50cf\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><b><\/b><\/p>\n<p><b>3.\u9867\u5ba2\u4e2d\u5fc3\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u63a1\u7528\u3059\u308b\uff1a  <\/b><span style=\"font-weight: 400;\">CX\u30ea\u30b5\u30fc\u30c1\u306f\u9867\u5ba2\u4e2d\u5fc3\u3067\u3042\u308b\u3079\u304d\u3067\u3001\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3068\u671f\u5f85\u306b\u7126\u70b9\u3092\u5f53\u3066\u308b\u3002 \u5171\u5275\u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u3001\u30e6\u30fc\u30b6\u30fc\u30c6\u30b9\u30c8\u3001\u30a2\u30c9\u30d0\u30a4\u30b6\u30ea\u30fc\u30d1\u30cd\u30eb\u306a\u3069\u3092\u901a\u3058\u3066\u3001\u30ea\u30b5\u30fc\u30c1\u30d7\u30ed\u30bb\u30b9\u306b\u9867\u5ba2\u3092\u53c2\u52a0\u3055\u305b\u308b\u3002 \u8abf\u67fb\u304c\u5f7c\u3089\u306e\u7d4c\u9a13\u3068\u4e00\u81f4\u3057\u3001\u5f7c\u3089\u306e\u8996\u70b9\u3092\u6b63\u78ba\u306b\u6349\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u3001\u5f7c\u3089\u306e\u610f\u898b\u3084\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u6c42\u3081\u308b\u3002 \u30ea\u30b5\u30fc\u30c1\u3092\u901a\u3058\u3066\u9867\u5ba2\u306e\u58f0\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u8cb4\u91cd\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u767a\u898b\u3057\u3001\u7d44\u7e54\u5185\u306b\u9867\u5ba2\u4e2d\u5fc3\u306e\u6587\u5316\u3092\u91b8\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><b><\/b><\/p>\n<p><b>4.\u8907\u6570\u306e\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3092\u6d3b\u7528\u3059\u308b\uff1a  <\/b><span style=\"font-weight: 400;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u5305\u62ec\u7684\u306b\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u8907\u6570\u306e\u30c7\u30fc\u30bf\u30fb\u30bd\u30fc\u30b9\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3042\u308b\u3002 \u8abf\u67fb\u3084\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306b\u52a0\u3048\u3001\u9867\u5ba2\u3068\u306e\u3084\u308a\u53d6\u308a\uff08\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306e\u30ed\u30b0\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30fb\u30e1\u30c7\u30a3\u30a2\u3067\u306e\u4f1a\u8a71\u306a\u3069\uff09\u3001\u9867\u5ba2\u304b\u3089\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u30fb\u30c1\u30e3\u30cd\u30eb\uff08\u30aa\u30f3\u30e9\u30a4\u30f3\u30fb\u30ec\u30d3\u30e5\u30fc\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u30fb\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u306a\u3069\uff09\u3001\u696d\u52d9\u30c7\u30fc\u30bf\uff08\u53d6\u5f15\u5c65\u6b74\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u5206\u6790\u306a\u3069\uff09\u304b\u3089\u306e\u30c7\u30fc\u30bf\u3092\u53d6\u308a\u5165\u308c\u308b\u3002 \u3055\u307e\u3056\u307e\u306a\u30bd\u30fc\u30b9\u304b\u3089\u306e\u30c7\u30fc\u30bf\u3092\u7d71\u5408\u3059\u308b\u3053\u3068\u3067\u3001\u30d1\u30bf\u30fc\u30f3\u3001\u50be\u5411\u3001\u76f8\u95a2\u95a2\u4fc2\u3092\u7279\u5b9a\u3057\u3001\u9867\u5ba2\u4f53\u9a13\u306e\u5168\u4f53\u50cf\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><b><\/b><\/p>\n<p><b>5.\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u30e1\u30ab\u30cb\u30ba\u30e0\u306e\u5c0e\u5165\uff1a  <\/b><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\u9867\u5ba2\u304b\u3089\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092<\/a>\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u628a\u63e1\u3059\u308b\u3053\u3068\u306f\u3001\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u306b\u4fca\u654f\u306b\u5bfe\u5fdc\u3057\u7d9a\u3051\u308b\u305f\u3081\u306b\u6975\u3081\u3066\u91cd\u8981\u3067\u3042\u308b\u3002 \u30aa\u30f3\u30e9\u30a4\u30f3\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u30d5\u30a9\u30fc\u30e0\u3001\u30e9\u30a4\u30d6\u30c1\u30e3\u30c3\u30c8\u30a2\u30f3\u30b1\u30fc\u30c8\u3001\u307e\u305f\u306f\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u6a5f\u80fd\u306a\u3069\u306e\u4ed5\u7d44\u307f\u3092\u5c0e\u5165\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u3068\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u4e2d\u306b\u9867\u5ba2\u304b\u3089\u5373\u5ea7\u306b\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u53ce\u96c6\u3059\u308b\u3002 \u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u306b\u3088\u308a\u3001\u7d44\u7e54\u306f\u554f\u984c\u306b\u8fc5\u901f\u306b\u5bfe\u51e6\u3057\u3001\u30bf\u30a4\u30e0\u30ea\u30fc\u306a\u6539\u5584\u3092\u884c\u3044\u3001\u5353\u8d8a\u3057\u305f\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u63d0\u4f9b\u3059\u308b\u3068\u3044\u3046\u30b3\u30df\u30c3\u30c8\u30e1\u30f3\u30c8\u3092\u793a\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><b><\/b><\/p>\n<p><b>6.CX\u306e\u7814\u7a76\u30d7\u30ed\u30bb\u30b9\u306b\u5f93\u696d\u54e1\u3092\u53c2\u52a0\u3055\u305b\u308b\uff1a  <\/b><span style=\"font-weight: 400;\">\u5f93\u696d\u54e1\u306f\u3001\u5353\u8d8a\u3057\u305f\u9867\u5ba2\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u4e0a\u3067\u91cd\u8981\u306a\u5f79\u5272\u3092\u62c5\u3063\u3066\u3044\u308b\u3002 CX\u306e\u8abf\u67fb\u30d7\u30ed\u30bb\u30b9\u306b\u5f93\u696d\u54e1\u3092\u53c2\u52a0\u3055\u305b\u308b\u3053\u3068\u306f\u3001\u9867\u5ba2\u4e2d\u5fc3\u306e\u6587\u5316\u3092\u91b8\u6210\u3057\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u6539\u5584\u306b\u8ca2\u732e\u3059\u308b\u6a29\u9650\u3092\u4e0e\u3048\u308b\u3053\u3068\u306b\u3064\u306a\u304c\u308b\u3002 \u793e\u5185\u8abf\u67fb\u3001<a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\u30d5\u30a9\u30fc\u30ab\u30b9\u30fb\u30b0\u30eb\u30fc\u30d7<\/a>\u3001\u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u3092\u5b9f\u65bd\u3057\u3001\u5f93\u696d\u54e1\u304b\u3089\u9867\u5ba2\u306e\u75db\u70b9\u3001\u30b5\u30fc\u30d3\u30b9\u683c\u5dee\u3001\u6539\u5584\u306e\u6a5f\u4f1a\u306b\u95a2\u3059\u308b\u6d1e\u5bdf\u3092\u53ce\u96c6\u3059\u308b\u3002 \u5f7c\u3089\u306e\u76f4\u63a5\u7684\u306a\u77e5\u8b58\u3068\u8996\u70b9\u306f\u3001\u5168\u4f53\u7684\u306a\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306e\u8cb4\u91cd\u306a\u30a4\u30f3\u30d7\u30c3\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><b><\/b><\/p>\n<p><b>7.\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d4\u30f3\u30b0\u306e\u6d3b\u7528  <\/b><span style=\"font-weight: 400;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d4\u30f3\u30b0\u306f\u3001\u69d8\u3005\u306a\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3084\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u306b\u304a\u3051\u308b\u9867\u5ba2\u4f53\u9a13\u3092\u53ef\u8996\u5316\u3057\u3001\u7406\u89e3\u3059\u308b\u305f\u3081\u306e\u5f37\u529b\u306a\u624b\u6cd5\u3067\u3059\u3002 \u3053\u308c\u306f\u3001\u30da\u30a4\u30f3\u30dd\u30a4\u30f3\u30c8\u3001\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u3001\u6539\u5584\u306e\u6a5f\u4f1a\u3092\u7279\u5b9a\u3059\u308b\u306e\u306b\u5f79\u7acb\u3064\u3002 \u9867\u5ba2\u3068\u5f93\u696d\u54e1\u53cc\u65b9\u304b\u3089\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u53d6\u308a\u5165\u308c\u306a\u304c\u3089\u3001\u90e8\u9580\u6a2a\u65ad\u30c1\u30fc\u30e0\u3092\u5dfb\u304d\u8fbc\u307f\u3001\u5171\u540c\u3067\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u3059\u308b\u3002 \u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u53ef\u8996\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u30a8\u30f3\u30c9\u30fb\u30c4\u30fc\u30fb\u30a8\u30f3\u30c9\u306e\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306b\u95a2\u3059\u308b\u7406\u89e3\u306e\u5171\u6709\u304c\u4fc3\u9032\u3055\u308c\u3001\u7684\u3092\u7d5e\u3063\u305f\u6539\u5584\u304c\u30b5\u30dd\u30fc\u30c8\u3055\u308c\u308b\u3002<\/span><b><\/b><\/p>\n<p><b>8.\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u5206\u6790\u3057\u884c\u52d5\u3059\u308b\uff1a  <\/b><span style=\"font-weight: 400;\">\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u96c6\u3081\u3066\u3082\u3001\u305d\u308c\u3092\u5206\u6790\u3057\u3001\u884c\u52d5\u306b\u79fb\u3057\u3066\u3053\u305d\u4fa1\u5024\u304c\u3042\u308b\u3002 <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\u9867\u5ba2\u304b\u3089\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092<\/a>\u5206\u6790\u3057\u3001\u4e3b\u8981\u306a\u30c6\u30fc\u30de\u3001\u30c8\u30ec\u30f3\u30c9\u3001\u5b9f\u7528\u7684\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u7279\u5b9a\u3059\u308b\u3002 \u5168\u4f53\u7684\u306aCX\u3078\u306e\u5f71\u97ff\u306b\u57fa\u3065\u3044\u3066\u3001\u6539\u5584\u3059\u3079\u304d\u9818\u57df\u306e\u512a\u5148\u9806\u4f4d\u3092\u6c7a\u3081\u308b\u3002  <\/span><\/p>\n<p><strong><b>\u3082\u3063\u3068\u8a73\u3057\u304f<a 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