{"id":71832,"date":"2023-09-08T06:10:06","date_gmt":"2023-09-08T10:10:06","guid":{"rendered":"http:\/\/ideascale.com\/%e3%83%96%e3%83%ad%e3%82%b0\/%e5%b8%82%e5%a0%b4%e5%88%86%e6%9e%90%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/"},"modified":"2024-02-02T05:21:10","modified_gmt":"2024-02-02T09:21:10","slug":"%e5%b8%82%e5%a0%b4%e5%88%86%e6%9e%90%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/ideascale.com\/ja\/%e3%83%96%e3%83%ad%e3%82%b0\/%e5%b8%82%e5%a0%b4%e5%88%86%e6%9e%90%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/","title":{"rendered":"\u5e02\u5834\u8abf\u67fb\u5206\u6790\u3068\u306f\u4f55\u304b\uff1f \u5b9a\u7fa9\u3001\u30b9\u30c6\u30c3\u30d7\u3001\u30e1\u30ea\u30c3\u30c8\u3001\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right-small:0px;--awb-padding-left-small:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-font-size:22px;\"><p><strong><b>\u76ee\u6b21<\/b><\/strong><\/p>\n<\/div><div class=\"awb-toc-el awb-toc-el--1\" data-awb-toc-id=\"1\" data-awb-toc-options=\"{&quot;allowed_heading_tags&quot;:{&quot;h2&quot;:0},&quot;ignore_headings&quot;:&quot;&quot;,&quot;ignore_headings_words&quot;:&quot;&quot;,&quot;enable_cache&quot;:&quot;yes&quot;,&quot;highlight_current_heading&quot;:&quot;no&quot;,&quot;hide_hidden_titles&quot;:&quot;yes&quot;,&quot;limit_container&quot;:&quot;all&quot;,&quot;select_custom_headings&quot;:&quot;&quot;,&quot;icon&quot;:&quot;fa-flag fas&quot;,&quot;counter_type&quot;:&quot;decimal&quot;}\" style=\"--awb-counter-type:counters(awb-toc, &quot;.&quot;, decimal) &quot;. &quot;;\"><div class=\"awb-toc-el__content\"><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><h2 id=\"toc_What_is_Market_Research_Analysis\" class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u3068\u306f\u4f55\u304b\uff1f<\/h2>\n<p><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u3068\u306f\u3001\u7279\u5b9a\u306e\u5e02\u5834\u3001\u7523\u696d\u3001\u30d3\u30b8\u30cd\u30b9\u74b0\u5883\u306b\u95a2\u9023\u3059\u308b\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3001\u51e6\u7406\u3001\u89e3\u91c8\u3001\u8a55\u4fa1\u3059\u308b\u4f53\u7cfb\u7684\u306a\u30d7\u30ed\u30bb\u30b9\u3068\u5b9a\u7fa9\u3055\u308c\u308b\u3002 \u305d\u306e\u4e3b\u306a\u76ee\u7684\u306f\u3001\u6d88\u8cbb\u8005\u884c\u52d5\u3001\u5e02\u5834\u52d5\u5411\u3001\u7af6\u5408\u72b6\u6cc1\u3001\u305d\u306e\u4ed6\u306e\u95a2\u9023\u8981\u56e0\u306a\u3069\u3001\u5e02\u5834\u306e\u3055\u307e\u3056\u307e\u306a\u5074\u9762\u3092\u6d1e\u5bdf\u3059\u308b\u3053\u3068\u3067\u3042\u308b\u3002 \u5e02\u5834\u8abf\u67fb\u5206\u6790\u306f\u3001\u4f01\u696d\u306e\u610f\u601d\u6c7a\u5b9a\u30d7\u30ed\u30bb\u30b9\u3084\u6226\u7565\u306b\u5f79\u7acb\u3064\u5b9f\u7528\u7684\u306a\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u308b\u3002<\/span><\/p>\n<p><b>\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306e\u4e3b\u306a\u69cb\u6210\u8981\u7d20\u3068\u76ee\u7684\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3042\u308b\uff1a<\/b><\/p>\n<ul>\n<li><b>\u30c7\u30fc\u30bf\u53ce\u96c6\uff1a  <\/b><span style=\"font-weight: 400;\">\u305d\u306e\u30d7\u30ed\u30bb\u30b9\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u60c5\u5831\u6e90\u304b\u3089\u30c7\u30fc\u30bf\u3092\u96c6\u3081\u308b\u3053\u3068\u304b\u3089\u59cb\u307e\u308b\u3002 \u3053\u306e\u30c7\u30fc\u30bf\u306f\u5927\u304d\u304f2\u3064\u306b\u5206\u985e\u3067\u304d\u308b\uff1a<\/span><\/li>\n<\/ul>\n<p style=\"padding-left: 40px;\"><span style=\"font-weight: 400;\">\u4e00\u6b21\u30c7\u30fc\u30bf\uff1a\u8abf\u67fb\u3001\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001<a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7<\/a>\u3001\u89b3\u5bdf\u3001\u5b9f\u9a13\u306a\u3069\u3001\u30aa\u30ea\u30b8\u30ca\u30eb\u306e\u60c5\u5831\u6e90\u304b\u3089\u76f4\u63a5\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3002<\/span><\/p>\n<p style=\"padding-left: 40px;\"><span style=\"font-weight: 400;\">\u4e8c\u6b21\u30c7\u30fc\u30bf\uff1a\u5e02\u5834\u30ec\u30dd\u30fc\u30c8\u3001\u653f\u5e9c\u520a\u884c\u7269\u3001\u696d\u754c\u51fa\u7248\u7269\u3001\u5b66\u8853\u7814\u7a76\u306a\u3069\u3001\u7b2c\u4e09\u8005\u306b\u3088\u3063\u3066\u53ce\u96c6\u3055\u308c\u305f\u65e2\u5b58\u306e\u30c7\u30fc\u30bf\u3002<\/span><\/p>\n<ul>\n<li><b>\u30c7\u30fc\u30bf\u51e6\u7406\uff1a  <\/b><span style=\"font-weight: 400;\">\u53ce\u96c6\u3055\u308c\u305f\u30c7\u30fc\u30bf\u306f\u3001\u305d\u306e\u6b63\u78ba\u6027\u3068\u4fe1\u983c\u6027\u3092\u78ba\u4fdd\u3059\u308b\u305f\u3081\u306b\u51e6\u7406\u3055\u308c\u308b\u3002 \u3053\u306e\u30b9\u30c6\u30c3\u30d7\u3067\u306f\u3001\u30c7\u30fc\u30bf\u3092\u30af\u30ea\u30fc\u30cb\u30f3\u30b0\u3057\u3066\u30a8\u30e9\u30fc\u3084\u77db\u76fe\u3092\u53d6\u308a\u9664\u304d\u3001\u5206\u6790\u306b\u9069\u3057\u305f\u65b9\u6cd5\u3067\u69cb\u9020\u5316\u3059\u308b\u3002 \u30c7\u30fc\u30bf\u51e6\u7406\u306b\u306f\u3001\u30c7\u30fc\u30bf\u306e\u30b3\u30fc\u30c9\u5316\u3001\u5206\u985e\u3001\u5909\u63db\u3082\u542b\u307e\u308c\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u30c7\u30fc\u30bf\u5206\u6790\uff1a  <\/b><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306e\u6838\u5fc3\u306f\u3001\u610f\u5473\u306e\u3042\u308b\u6d1e\u5bdf\u3092\u5f15\u304d\u51fa\u3059\u305f\u3081\u306b\u30c7\u30fc\u30bf\u3092\u8abf\u67fb\u3057\u3001\u89e3\u91c8\u3059\u308b\u3053\u3068\u3067\u3042\u308b\u3002 \u30c7\u30fc\u30bf\u5185\u306e\u30d1\u30bf\u30fc\u30f3\u3001\u95a2\u4fc2\u3001\u50be\u5411\u3001\u76f8\u95a2\u95a2\u4fc2\u3092\u7279\u5b9a\u3059\u308b\u305f\u3081\u306b\u3001\u3055\u307e\u3056\u307e\u306a\u5206\u6790\u6280\u8853\u3084\u7d71\u8a08\u30c4\u30fc\u30eb\u304c\u4f7f\u7528\u3055\u308c\u308b\u3002 \u3053\u306e\u5206\u6790\u306f\u3001\u4f01\u696d\u304c\u77e5\u8b58\u8c4a\u5bcc\u306a\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3048\u308b\u3088\u3046\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u3082\u306e\u3067\u3042\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u7af6\u5408\u5206\u6790\uff1a<\/b><span style=\"font-weight: 400;\"> \u7af6\u5408\u72b6\u6cc1\u306e\u8a55\u4fa1\u306f\u3001\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306b\u304a\u3044\u3066\u4e0d\u53ef\u6b20\u306a\u5074\u9762\u3067\u3042\u308b\u3002 \u3053\u308c\u306b\u306f\u3001\u7af6\u5408\u4ed6\u793e\u306e\u5f37\u307f\u3001\u5f31\u307f\u3001\u6226\u7565\u3001\u5e02\u5834\u30b7\u30a7\u30a2\u3001\u9867\u5ba2\u306e\u8a8d\u8b58\u306a\u3069\u306e\u8abf\u67fb\u304c\u542b\u307e\u308c\u308b\u3002 \u7af6\u4e89\u74b0\u5883\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u306f\u3001\u5e02\u5834\u306b\u304a\u3051\u308b\u4f01\u696d\u306e\u6226\u7565\u3068\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u3092\u5f62\u6210\u3059\u308b\u4e0a\u3067\u6975\u3081\u3066\u91cd\u8981\u3067\u3042\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u6d88\u8cbb\u8005\u884c\u52d5\u5206\u6790\uff1a  <\/b><span style=\"font-weight: 400;\">\u6d88\u8cbb\u8005\u304c\u3069\u306e\u3088\u3046\u306b\u8003\u3048\u3001\u611f\u3058\u3001\u884c\u52d5\u3059\u308b\u304b\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u306f\u3001\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306e\u4e2d\u5fc3\u7684\u306a\u76ee\u7684\u3067\u3042\u308b\u3002 \u3053\u308c\u306f\u3001\u6d88\u8cbb\u8005\u306e\u55dc\u597d\u3001\u8cfc\u8cb7\u7fd2\u6163\u3001\u52d5\u6a5f\u3001\u75db\u70b9\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u3092\u542b\u3080\u3002 \u3053\u306e\u60c5\u5831\u306f\u3001\u4f01\u696d\u304c\u88fd\u54c1\u3001\u30b5\u30fc\u30d3\u30b9\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u8abf\u6574\u3057\u3001\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3092\u52b9\u679c\u7684\u306b\u6e80\u305f\u3059\u306e\u306b\u5f79\u7acb\u3064\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u5e02\u5834\u52d5\u5411\u306e\u7279\u5b9a\uff1a  <\/b><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306f\u3001\u4f01\u696d\u304c\u6700\u65b0\u306e\u5e02\u5834\u52d5\u5411\u3001\u696d\u754c\u306e\u767a\u5c55\u3001\u65b0\u8208\u6280\u8853\u306b\u95a2\u3059\u308b\u6700\u65b0\u60c5\u5831\u3092\u5165\u624b\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002 \u3053\u3046\u3057\u305f\u30c8\u30ec\u30f3\u30c9\u3092\u8a8d\u8b58\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u9069\u5fdc\u3057\u3001\u9769\u65b0\u3057\u3001\u305d\u308c\u305e\u308c\u306e\u5e02\u5834\u3067\u7af6\u4e89\u529b\u3092\u7dad\u6301\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u6226\u7565\u7684\u610f\u601d\u6c7a\u5b9a\uff1a <\/b><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306e\u6700\u7d42\u7684\u306a\u76ee\u6a19\u306f\u3001\u6226\u7565\u7684\u610f\u601d\u6c7a\u5b9a\u306b\u5f79\u7acb\u3064\u5b9f\u7528\u7684\u306a\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3042\u308b\u3002 \u3053\u308c\u3089\u306e\u6c7a\u5b9a\u306f\u3001\u88fd\u54c1\u958b\u767a\u3001\u4fa1\u683c\u6226\u7565\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u5e02\u5834\u53c2\u5165\u3084\u62e1\u5927\u306a\u3069\u306b\u95a2\u9023\u3059\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u30ea\u30b9\u30af\u306e\u8efd\u6e1b\uff1a<\/b><span style=\"font-weight: 400;\"> \u5e02\u5834\u306e\u30c0\u30a4\u30ca\u30df\u30af\u30b9\u3068\u6f5c\u5728\u7684\u306a\u8ab2\u984c\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u7a4d\u6975\u7684\u306b\u30ea\u30b9\u30af\u3092\u7279\u5b9a\u3057\u3001\u8efd\u6e1b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u3053\u308c\u306b\u3088\u308a\u3001\u4e88\u671f\u305b\u306c\u632b\u6298\u306e\u53ef\u80fd\u6027\u304c\u6e1b\u308a\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u5371\u6a5f\u7ba1\u7406\u304c\u53ef\u80fd\u306b\u306a\u308b\u3002<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306f\u3001\u4f01\u696d\u304c\u5341\u5206\u306a\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3044\u3001\u30ea\u30b9\u30af\u3092\u8efd\u6e1b\u3057\u3001\u6210\u9577\u306e\u6a5f\u4f1a\u3092\u7279\u5b9a\u3057\u3001\u305d\u308c\u305e\u308c\u306e\u5e02\u5834\u3067\u7af6\u4e89\u529b\u3092\u7dad\u6301\u3059\u308b\u305f\u3081\u306b\u3001\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3057\u3001\u89e3\u91c8\u3059\u308b\u306e\u306b\u5f79\u7acb\u3064\u91cd\u8981\u306a\u30c4\u30fc\u30eb\u3067\u3042\u308b\u3002 \u4e8b\u696d\u6226\u7565\u3092\u7b56\u5b9a\u3057\u3001\u4e8b\u696d\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u8cc7\u6e90\u3092\u52b9\u679c\u7684\u306b\u914d\u5206\u3059\u308b\u4e0a\u3067\u6975\u3081\u3066\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3059\u3002<\/span><\/p>\n<h2 id=\"toc_Market_Research_Analysis_Steps\" class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u30b9\u30c6\u30c3\u30d7<\/h2>\n<p><img decoding=\"async\" class=\"lazyload aligncenter wp-image-58664 size-fusion-600\" src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-1-600x1057.jpg\" data-orig-src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-1-600x1057.jpg\" alt=\"\u5e02\u5834\u8abf\u67fb\u5206\u6790\u30b9\u30c6\u30c3\u30d7\" width=\"600\" height=\"1057\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%271057%27%20viewBox%3D%270%200%20600%201057%27%3E%3Crect%20width%3D%27600%27%20height%3D%271057%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-1-170x300.jpg 170w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-1-200x352.jpg 200w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-1-400x704.jpg 400w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-1-582x1024.jpg 582w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-1-600x1057.jpg 600w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-1-scaled.jpg 681w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306b\u306f\u3001\u7279\u5b9a\u306e\u5e02\u5834\u3084\u696d\u754c\u306b\u3064\u3044\u3066\u306e\u6d1e\u5bdf\u3092\u5f97\u308b\u305f\u3081\u306b\u3001\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3057\u3001\u51e6\u7406\u3057\u3001\u89e3\u91c8\u3059\u308b\u4e00\u9023\u306e\u4f53\u7cfb\u7684\u306a\u30b9\u30c6\u30c3\u30d7\u304c\u542b\u307e\u308c\u308b\u3002 \u3053\u308c\u3089\u306e\u30b9\u30c6\u30c3\u30d7\u306f\u3001\u5341\u5206\u306a\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f\u30d3\u30b8\u30cd\u30b9\u4e0a\u306e\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3044\u3001\u52b9\u679c\u7684\u306a\u6226\u7565\u3092\u7b56\u5b9a\u3059\u308b\u305f\u3081\u306b\u6975\u3081\u3066\u91cd\u8981\u3067\u3042\u308b\u3002 \u3053\u3053\u3067\u306f\u3001\u5e02\u5834\u8abf\u67fb\u5206\u6790\u30d7\u30ed\u30bb\u30b9\u306e\u4e3b\u306a\u30b9\u30c6\u30c3\u30d7\u3092\u7d39\u4ecb\u3059\u308b\uff1a<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d71\uff1a\u7814\u7a76\u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b<\/b><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-market-research\/\">\u5e02\u5834\u8abf\u67fb\u306e<\/a>\u76ee\u6a19\u3068\u76ee\u7684\u3092\u6b63\u78ba\u306b\u8aac\u660e\u3059\u308b\u3002 \u5177\u4f53\u7684\u306b\u3069\u306e\u3088\u3046\u306a\u6d1e\u5bdf\u3084\u30c7\u30fc\u30bf\u3092\u53d6\u5f97\u3059\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u308b\u306e\u304b\uff1f \u7814\u7a76\u8ab2\u984c\u306f\u4f55\u3067\u3059\u304b\uff1f \u3042\u306a\u305f\u306e\u76ee\u7684\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u306f\u3001\u30d7\u30ed\u30bb\u30b9\u5168\u4f53\u3092\u5c0e\u304f\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d72\uff1a\u30c7\u30fc\u30bf\u53ce\u96c6<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u69d8\u3005\u306a\u60c5\u5831\u6e90\u304b\u3089\u95a2\u9023\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u3002 \u3053\u308c\u306b\u306f\u3001\u4e00\u6b21\u30c7\u30fc\u30bf\uff08\u8abf\u67fb\u3001\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001<a href=\"https:\/\/ideascale.com\/blog\/what-is-a-focus-group\/\">\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7<\/a>\u3001\u89b3\u5bdf\u306a\u3069\u304b\u3089\u76f4\u63a5\u53ce\u96c6\uff09\u3068\u4e8c\u6b21\u30c7\u30fc\u30bf\uff08\u5831\u544a\u66f8\u3001\u51fa\u7248\u7269\u3001\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u306a\u3069\u304b\u3089\u65e2\u5b58\u306e\u30c7\u30fc\u30bf\uff09\u304c\u542b\u307e\u308c\u307e\u3059\u3002\u30c7\u30fc\u30bf\u53ce\u96c6\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u7814\u7a76\u76ee\u7684\u3068\u8abf\u548c\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u3002<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d73\uff1a\u30c7\u30fc\u30bf\u51e6\u7406\u3068\u30af\u30ea\u30fc\u30cb\u30f3\u30b0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u306e\u6b63\u78ba\u6027\u3068\u4fe1\u983c\u6027\u3092\u78ba\u4fdd\u3059\u308b\u305f\u3081\u3001\u30c7\u30fc\u30bf\u306e\u30af\u30ea\u30fc\u30cb\u30f3\u30b0\u3068\u524d\u51e6\u7406\u3092\u884c\u3046\u3002 \u3053\u306e\u30b9\u30c6\u30c3\u30d7\u3067\u306f\u3001\u91cd\u8907\u8a18\u9332\u306e\u524a\u9664\u3001\u30a8\u30e9\u30fc\u306e\u4fee\u6b63\u3001\u5206\u6790\u306e\u305f\u3081\u306e\u30c7\u30fc\u30bf\u6574\u7406\u306a\u3069\u304c\u884c\u308f\u308c\u308b\u3002<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d74\uff1a\u30c7\u30fc\u30bf\u5206\u6790<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u9069\u5207\u306a\u6280\u8853\u3084\u30c4\u30fc\u30eb\u3092\u7528\u3044\u3066\u30c7\u30fc\u30bf\u5206\u6790\u3092\u884c\u3046\u3002 \u4e00\u822c\u7684\u306a\u5206\u6790\u624b\u6cd5\u306b\u306f\u3001\u7d71\u8a08\u5206\u6790\u3001\u56de\u5e30\u5206\u6790\u3001\u30c8\u30ec\u30f3\u30c9\u5206\u6790\u3001\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3001\u30bb\u30f3\u30c1\u30e1\u30f3\u30c8\u5206\u6790\u306a\u3069\u304c\u3042\u308b\u3002 \u76ee\u7684\u306f\u3001\u30c7\u30fc\u30bf\u304b\u3089\u91cd\u8981\u306a\u6d1e\u5bdf\u3092\u5c0e\u304d\u51fa\u3059\u3053\u3068\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d75\uff1a\u7af6\u5408\u5206\u6790<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u7af6\u5408\u4ed6\u793e\u3092\u8abf\u67fb\u3059\u308b\u3053\u3068\u3067\u3001\u7af6\u5408\u72b6\u6cc1\u3092\u628a\u63e1\u3059\u308b\u3002 \u81ea\u793e\u306e\u5f37\u307f\u3001\u5f31\u307f\u3001\u5e02\u5834\u30b7\u30a7\u30a2\u3001\u6226\u7565\u3001\u9867\u5ba2\u306e\u8a8d\u8b58\u3092\u5206\u6790\u3059\u308b\u3002 \u7af6\u4e89\u74b0\u5883\u306b\u304a\u3051\u308b\u6f5c\u5728\u7684\u306a\u6a5f\u4f1a\u3068\u8106\u5f31\u6027\u3092\u8a8d\u8b58\u3059\u308b\u3002<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d76\uff1a\u6d88\u8cbb\u8005\u884c\u52d5\u5206\u6790<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u55dc\u597d\u3001\u8cfc\u8cb7\u7fd2\u6163\u3001\u52d5\u6a5f\u3001\u4eba\u53e3\u7d71\u8a08\u306b\u95a2\u9023\u3059\u308b\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u6d88\u8cbb\u8005\u306e\u884c\u52d5\u3092\u8abf\u3079\u308b\u3002 \u4f55\u304c\u6d88\u8cbb\u8005\u306e\u610f\u601d\u6c7a\u5b9a\u306e\u539f\u52d5\u529b\u3068\u306a\u308a\u3001\u6d88\u8cbb\u8005\u304c\u5fa1\u793e\u306e\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3068\u3069\u306e\u3088\u3046\u306b\u95a2\u308f\u3063\u3066\u3044\u308b\u306e\u304b\u306b\u3064\u3044\u3066\u306e\u6d1e\u5bdf\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d77\uff1a\u5e02\u5834\u52d5\u5411\u306e\u7279\u5b9a<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u73fe\u5728\u306e\u5e02\u5834\u52d5\u5411\u3001\u696d\u754c\u306e\u767a\u5c55\u3001\u65b0\u6280\u8853\u3092\u7279\u5b9a\u3057\u3001\u5206\u6790\u3059\u308b\u3002 \u30d3\u30b8\u30cd\u30b9\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u53ef\u80fd\u6027\u306e\u3042\u308b\u5e02\u5834\u306e\u5909\u5316\u3092\u5e38\u306b\u628a\u63e1\u3059\u308b\u3002<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d78\uff1a\u30c7\u30fc\u30bf\u306e\u89e3\u91c8<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u7814\u7a76\u76ee\u6a19\u306e\u67a0\u7d44\u307f\u306e\u4e2d\u3067\u3001\u30c7\u30fc\u30bf\u5206\u6790\u306e\u7d50\u679c\u3092\u89e3\u91c8\u3059\u308b\u3002 \u3053\u306e\u8abf\u67fb\u7d50\u679c\u306f\u3001\u3042\u306a\u305f\u306e\u30d3\u30b8\u30cd\u30b9\u306b\u3068\u3063\u3066\u3069\u306e\u3088\u3046\u306a\u610f\u5473\u3092\u6301\u3064\u306e\u3060\u308d\u3046\u304b\uff1f \u610f\u601d\u6c7a\u5b9a\u306b\u5f79\u7acb\u3064\u5b9f\u7528\u7684\u306a\u6d1e\u5bdf\u306f\u3042\u308b\u304b\uff1f<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d79\uff1a\u5831\u544a\u3068\u30d7\u30ec\u30bc\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u8abf\u67fb\u7d50\u679c\u3092\u307e\u3068\u3081\u305f\u5305\u62ec\u7684\u306a\u30ec\u30dd\u30fc\u30c8\u307e\u305f\u306f\u30d7\u30ec\u30bc\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3092\u4f5c\u6210\u3059\u308b\u3002 \u60c5\u5831\u3092\u52b9\u679c\u7684\u306b\u4f1d\u3048\u308b\u305f\u3081\u306b\u3001\u660e\u78ba\u306a\u30d3\u30b8\u30e5\u30a2\u30eb\u3001\u56f3\u8868\u3001\u30b0\u30e9\u30d5\u3092\u4f7f\u7528\u3059\u308b\u3002 \u610f\u601d\u6c7a\u5b9a\u306e\u6307\u91dd\u3068\u306a\u308b\u63d0\u8a00\u3084\u6d1e\u5bdf\u3092\u76db\u308a\u8fbc\u3080\u3002<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d710\uff1a\u6226\u7565\u7684\u610f\u601d\u6c7a\u5b9a<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u304b\u3089\u5f97\u305f\u6d1e\u5bdf\u3092\u6d3b\u7528\u3057\u3066\u3001\u5341\u5206\u306a\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f\u6226\u7565\u7684\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u3002 \u3053\u3046\u3057\u305f\u610f\u601d\u6c7a\u5b9a\u306f\u3001\u88fd\u54c1\u958b\u767a\u3001\u4fa1\u683c\u6226\u7565\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u5e02\u5834\u53c2\u5165\u3084\u62e1\u5927\u306a\u3069\u306b\u95a2\u9023\u3059\u308b\u3002<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d711\uff1a\u5b9f\u65bd<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u6226\u7565\u7684\u6c7a\u5b9a\u3092\u5b9f\u884c\u306b\u79fb\u3059 \u5e02\u5834\u8abf\u67fb\u5206\u6790\u306b\u57fa\u3065\u3044\u305f\u5909\u66f4\u3068\u6226\u7565\u3092\u5b9f\u65bd\u3059\u308b\u3002 \u7d99\u7d9a\u7684\u306b\u9032\u6357\u72b6\u6cc1\u3092\u628a\u63e1\u3057\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u5909\u66f4\u3059\u308b\u3002<\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d712\uff1a\u7d99\u7d9a\u7684\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306f\u7d99\u7d9a\u7684\u306a\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308b\u3002 \u5e02\u5834\u306e\u72b6\u6cc1\u3001\u6d88\u8cbb\u8005\u884c\u52d5\u3001\u7af6\u5408\u306e\u52d5\u5411\u3092\u5e38\u306b\u30e2\u30cb\u30bf\u30fc\u3057\u3001\u5e02\u5834\u306e\u5909\u5316\u306b\u9069\u5fdc\u3057\u3001\u5bfe\u5fdc\u3057\u7d9a\u3051\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u3089\u306e\u30b9\u30c6\u30c3\u30d7\u306b\u5f93\u3046\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306e\u529b\u3092\u6d3b\u7528\u3057\u3001\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3044\u3001\u7af6\u4e89\u529b\u3092\u9ad8\u3081\u3001\u5404\u696d\u754c\u306e\u6210\u9577\u3068\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u63a8\u9032\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/p>\n<p><span data-sheets-value=\"{'1':2,'2':'Learn more: What is Research Design?'}\" data-sheets-userformat=\"{'2':1071745,'3':{'1':0},'10':2,'12':0,'14':{'1':3,'3':1},'15':'Arial','17':1,'23':1}\" data-sheets-textstyleruns=\"{'1':0}\uee10{'1':12,'2':{'2':{'1':2,'2':1136076},'9':1}}\" data-sheets-hyperlinkruns=\"{'1':12,'2':'http:\/\/ideascale.com\/blog\/what-is-research-design\/'}\uee10{'1':36}\"><b>\u3055\u3089\u306b\u8a73\u3057\u304f<a class=\"in-cell-link\" href=\"https:\/\/ideascale.com\/blog\/what-is-research-design\/\" rel=\"noopener\">\u30ea\u30b5\u30fc\u30c1\u30c7\u30b6\u30a4\u30f3\u3068\u306f\uff1f<\/a><\/b><\/span><\/p>\n<h2 id=\"toc_Market_Research_Analysis_Benefits\" class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306e\u30e1\u30ea\u30c3\u30c8<\/h2>\n<p><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u696d\u7a2e\u306e\u4f01\u696d\u3084\u7d44\u7e54\u306b\u6570\u591a\u304f\u306e\u30e1\u30ea\u30c3\u30c8\u3092\u3082\u305f\u3089\u3057\u3066\u3044\u308b\u3002 \u3053\u308c\u3089\u306e\u5229\u70b9\u306f\u3001\u5341\u5206\u306a\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3001\u6226\u7565\u306e\u7b56\u5b9a\u3001\u305d\u3057\u3066\u6700\u7d42\u7684\u306a\u30d3\u30b8\u30cd\u30b9\u76ee\u6a19\u306e\u9054\u6210\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002 \u5e02\u5834\u8abf\u67fb\u5206\u6790\u3092\u884c\u3046\u4e3b\u306a\u5229\u70b9\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3042\u308b\uff1a<\/span><\/p>\n<ul>\n<li><b>\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\uff1a<\/b><span style=\"font-weight: 400;\"> \u5e02\u5834\u8abf\u67fb\u5206\u6790\u306f\u3001\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u8cb4\u91cd\u306a\u6d1e\u5bdf\u3068\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u60c5\u5831\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002 \u5e02\u5834\u529b\u5b66\u3001\u6d88\u8cbb\u8005\u884c\u52d5\u3001\u30c8\u30ec\u30f3\u30c9\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u3088\u308a\u6210\u529f\u306b\u3064\u306a\u304c\u308a\u3084\u3059\u3044\u6226\u7565\u7684\u9078\u629e\u3092\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u30ea\u30b9\u30af\u306e\u8efd\u6e1b\uff1a  <\/b><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-market-research\/\">\u5e02\u5834\u8abf\u67fb\u3092\u901a\u3058\u3066<\/a>\u3001\u7d44\u7e54\u306f\u6f5c\u5728\u7684\u306a\u30ea\u30b9\u30af\u3084\u8ab2\u984c\u3092\u4e8b\u524d\u306b\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u3053\u306e\u7a4d\u6975\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3088\u308a\u3001\u30ea\u30b9\u30af\u8efd\u6e1b\u3068\u5371\u6a5f\u7ba1\u7406\u306e\u6226\u7565\u3092\u7b56\u5b9a\u3057\u3001\u4e0d\u6e2c\u306e\u4e8b\u614b\u306e\u5f71\u97ff\u3092\u8efd\u6e1b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u5e02\u5834\u7406\u89e3\uff1a<\/b><span style=\"font-weight: 400;\"> \u5e02\u5834\u8abf\u67fb\u5206\u6790\u306f\u3001\u4f01\u696d\u304c\u4eba\u53e3\u7d71\u8a08\u3001\u55dc\u597d\u3001\u8cfc\u8cb7\u884c\u52d5\u306a\u3069\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308b\u8996\u8074\u8005\u3092\u3088\u308a\u6df1\u304f\u7406\u89e3\u3059\u308b\u306e\u306b\u5f79\u7acb\u3064\u3002 \u3053\u306e\u77e5\u8b58\u306f\u3001\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3092\u52b9\u679c\u7684\u306b\u6e80\u305f\u3059\u305f\u3081\u306b\u88fd\u54c1\u3001\u30b5\u30fc\u30d3\u30b9\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u8abf\u6574\u3059\u308b\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u3067\u3042\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u7af6\u4e89\u4e0a\u306e\u512a\u4f4d\u6027\uff1a <\/b><span style=\"font-weight: 400;\">\u7af6\u5408\u72b6\u6cc1\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u7af6\u5408\u4ed6\u793e\u306e\u5f37\u307f\u3068\u5f31\u307f\u3092\u898b\u6975\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u3053\u306e\u60c5\u5831\u306b\u3088\u3063\u3066\u3001\u81ea\u793e\u306e\u5f37\u307f\u3092\u751f\u304b\u3057\u3001\u7af6\u5408\u4ed6\u793e\u306e\u5f31\u307f\u3092\u7a81\u304f\u6226\u7565\u3092\u7acb\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u7af6\u4e89\u4e0a\u306e\u512a\u4f4d\u306b\u7acb\u3064\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u88fd\u54c1\u958b\u767a\uff1a <\/b><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u3067\u306f\u3001\u6d88\u8cbb\u8005\u306e\u55dc\u597d\u3001\u75db\u70b9\u3001\u6e80\u305f\u3055\u308c\u3066\u3044\u306a\u3044\u30cb\u30fc\u30ba\u3092\u660e\u3089\u304b\u306b\u3059\u308b\u3053\u3068\u3067\u3001\u88fd\u54c1\u958b\u767a\u306e\u6307\u91dd\u3068\u306a\u308b\u3002 \u3053\u308c\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u306b\u97ff\u304f\u88fd\u54c1\u3092\u751f\u307f\u51fa\u3057\u3001\u5e02\u5834\u3067\u6210\u529f\u3059\u308b\u53ef\u80fd\u6027\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565<\/b><span style=\"font-weight: 400;\"> \u6d88\u8cbb\u8005\u306e\u884c\u52d5\u3084\u55dc\u597d\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u306f\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u7acb\u6848\u3059\u308b\u306e\u306b\u5f79\u7acb\u3064\u3002 \u5e02\u5834\u8abf\u67fb\u5206\u6790\u306b\u3088\u308a\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306b\u30ea\u30fc\u30c1\u3057\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u3059\u308b\u306e\u306b\u6700\u9069\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30c1\u30e3\u30cd\u30eb\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u30f3\u30b0\u3001\u30bf\u30a4\u30df\u30f3\u30b0\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u6700\u9069\u5316\u3055\u308c\u305f\u4fa1\u683c\u6226\u7565\uff1a  <\/b><span style=\"font-weight: 400;\">\u4f01\u696d\u306f\u5e02\u5834\u8abf\u67fb\u5206\u6790\u3092\u901a\u3058\u3066\u3001\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u6700\u9069\u306a\u4fa1\u683c\u6226\u7565\u3092\u6c7a\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u3053\u308c\u306b\u306f\u3001\u4fa1\u683c\u611f\u5fdc\u5ea6\u3001\u7af6\u4e89\u4fa1\u683c\u3001\u9867\u5ba2\u306e\u4fa1\u5024\u8a8d\u8b58\u306e\u8a55\u4fa1\u306a\u3069\u304c\u542b\u307e\u308c\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u5e02\u5834\u306e\u62e1\u5927\u3068\u591a\u69d8\u5316\uff1a  <\/b><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306b\u3088\u308a\u3001\u65b0\u305f\u306a\u5e02\u5834\u6a5f\u4f1a\u3084\u591a\u89d2\u5316\u306e\u53ef\u80fd\u6027\u306e\u3042\u308b\u5206\u91ce\u3092\u660e\u3089\u304b\u306b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u4f01\u696d\u306f\u3053\u306e\u60c5\u5831\u3092\u5229\u7528\u3057\u3066\u3001\u65b0\u305f\u306a\u5e02\u5834\u3078\u306e\u9032\u51fa\u3092\u56f3\u3063\u305f\u308a\u3001\u65b0\u305f\u306a\u88fd\u54c1\u30e9\u30a4\u30f3\u3092\u5c0e\u5165\u3057\u305f\u308a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\uff1a  <\/b><span style=\"font-weight: 400;\">\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u9867\u5ba2\u306e\u55dc\u597d\u306b\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u9867\u5ba2\u6e80\u8db3\u5ea6\u3068\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u6e80\u8db3\u3057\u305f\u9867\u5ba2\u306f\u3001\u30ea\u30d4\u30fc\u30bf\u30fc\u3068\u306a\u308a\u3001\u71b1\u72c2\u7684\u306a\u30d6\u30e9\u30f3\u30c9\u30fb\u30b5\u30dd\u30fc\u30bf\u30fc\u3068\u306a\u308b\u50be\u5411\u304c\u5f37\u307e\u3063\u3066\u3044\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u30b3\u30b9\u30c8\u52b9\u7387\uff1a  <\/b><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u3001\u6210\u679c\u304c\u6700\u3082\u671f\u5f85\u3067\u304d\u308b\u6226\u7565\u3084\u53d6\u308a\u7d44\u307f\u306b\u7126\u70b9\u3092\u5f53\u3066\u308b\u3053\u3068\u3067\u3001\u30ea\u30bd\u30fc\u30b9\u3092\u3088\u308a\u52b9\u7387\u7684\u306b\u914d\u5206\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u3053\u308c\u306b\u3088\u308a\u3001\u52b9\u679c\u306e\u306a\u3044\u6d3b\u52d5\u3078\u306e\u7121\u99c4\u9063\u3044\u3092\u6e1b\u3089\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u6e2c\u5b9a\u53ef\u80fd\u306a\u7d50\u679c\uff1a  <\/b><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-market-research\/\">\u5e02\u5834\u8abf\u67fb\u306f<\/a>\u3001\u6226\u7565\u3084\u30a4\u30cb\u30b7\u30a2\u30c1\u30d6\u306e\u6210\u529f\u3092\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306e\u57fa\u790e\u3092\u63d0\u4f9b\u3059\u308b\u3002 \u3053\u308c\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3092\u8a2d\u5b9a\u3057\u3001\u9032\u6357\u72b6\u6cc1\u3092\u8ffd\u8de1\u3057\u3001\u3055\u307e\u3056\u307e\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u30d3\u30b8\u30cd\u30b9\u52aa\u529b\u306e\u6295\u8cc7\u53ce\u76ca\u7387\uff08ROI\uff09\u3092\u8a55\u4fa1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u9769\u65b0\u3068\u9069\u5fdc\uff1a<\/b><span style=\"font-weight: 400;\"> \u5e02\u5834\u8abf\u67fb\u5206\u6790\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u5e02\u5834\u52d5\u5411\u3084\u65b0\u6280\u8853\u306e\u6700\u65b0\u60c5\u5831\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u3053\u306e\u77e5\u8b58\u306f\u6280\u8853\u9769\u65b0\u3092\u4fc3\u3057\u3001\u5909\u5316\u3059\u308b\u5e02\u5834\u74b0\u5883\u306b\u9069\u5fdc\u3059\u308b\u80fd\u529b\u3092\u9ad8\u3081\u308b\u3002<\/span><\/li>\n<\/ul>\n<ul>\n<li><b>\u8a55\u5224\u306e\u5411\u4e0a\uff1a <\/b><span style=\"font-weight: 400;\">\u5e02\u5834\u3092\u7406\u89e3\u3057\u3001\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u308b\u3068\u3044\u3046\u30b3\u30df\u30c3\u30c8\u30e1\u30f3\u30c8\u3092\u793a\u3059\u4f01\u696d\u306f\u3001\u6d88\u8cbb\u8005\u3001\u30d1\u30fc\u30c8\u30ca\u30fc\u3001\u6295\u8cc7\u5bb6\u306e\u76ee\u304b\u3089\u898b\u3066\u3001\u9ad8\u3044\u8a55\u4fa1\u3092\u5f97\u308b\u3053\u3068\u304c\u591a\u3044\u3002<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306f\u3001\u4f01\u696d\u304c\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3044\u3001\u30ea\u30b9\u30af\u3092\u6700\u5c0f\u9650\u306b\u6291\u3048\u3001\u7af6\u4e89\u529b\u3092\u9ad8\u3081\u3001\u6301\u7d9a\u53ef\u80fd\u306a\u6210\u9577\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306e\u8cb4\u91cd\u306a\u30c4\u30fc\u30eb\u3067\u3042\u308b\u3002 \u305d\u308c\u306f\u3001\u7d44\u7e54\u306e\u6226\u7565\u3068\u30ea\u30bd\u30fc\u30b9\u3092\u5e02\u5834\u306e\u73fe\u5b9f\u3068\u9867\u5ba2\u306e\u671f\u5f85\u306b\u5408\u81f4\u3055\u305b\u308b\u3053\u3068\u3067\u3001\u5927\u304d\u306a\u30ea\u30bf\u30fc\u30f3\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u6295\u8cc7\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span data-sheets-value=\"{'1':2,'2':'Learn more: What is Primary Market Research?'}\" data-sheets-userformat=\"{'2':1071745,'3':{'1':0},'10':2,'12':0,'14':{'1':3,'3':1},'15':'Arial','17':1,'23':1}\" data-sheets-textstyleruns=\"{'1':0}\uee10{'1':12,'2':{'2':{'1':2,'2':1136076},'9':1}}\" data-sheets-hyperlinkruns=\"{'1':12,'2':'http:\/\/ideascale.com\/blog\/what-is-primary-market-research\/'}\uee10{'1':44}\"><b>\u3082\u3063\u3068\u8a73\u3057\u304f<a class=\"in-cell-link\" href=\"https:\/\/ideascale.com\/blog\/what-is-primary-market-research\/\" rel=\"noopener\">\u4e00\u6b21\u5e02\u5834\u8abf\u67fb\u3068\u306f\uff1f<\/a><\/b><\/span><\/p>\n<h2 id=\"toc_15_Market_Research_Analysis_Best_Practices\" class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">15 \u5e02\u5834\u8abf\u67fb\u5206\u6790\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9<\/h2>\n<p><img decoding=\"async\" class=\"lazyload aligncenter wp-image-58665 size-fusion-600\" src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-2-600x422.jpg\" data-orig-src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-2-600x422.jpg\" alt=\"\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\" width=\"600\" height=\"422\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27600%27%20height%3D%27422%27%20viewBox%3D%270%200%20600%20422%27%3E%3Crect%20width%3D%27600%27%20height%3D%27422%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-2-200x141.jpg 200w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-2-300x211.jpg 300w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-2-400x281.jpg 400w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-2-600x422.jpg 600w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/09\/Market-Research-Analysis-descriptive-2.jpg 715w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u52b9\u679c\u7684\u306a\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306f\u3001\u4f01\u696d\u304c\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3044\u3001\u5404\u696d\u754c\u3067\u7af6\u4e89\u529b\u3092\u7dad\u6301\u3059\u308b\u305f\u3081\u306b\u6975\u3081\u3066\u91cd\u8981\u3067\u3042\u308b\u3002 \u5e02\u5834\u8abf\u67fb\u5206\u6790\u304b\u3089\u4fa1\u5024\u3042\u308b\u6d1e\u5bdf\u3092\u78ba\u5b9f\u306b\u5f97\u308b\u305f\u3081\u306b\u3001\u4ee5\u4e0b\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3092\u691c\u8a0e\u3057\u3066\u304f\u3060\u3055\u3044\uff1a<\/span><\/p>\n<p><b>1.\u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306e\u76ee\u7684\u3092\u660e\u78ba\u306b\u5b9a\u7fa9\u3059\u308b\u3053\u3068\u304b\u3089\u59cb\u3081\u307e\u3057\u3087\u3046\u3002 \u7279\u306b\u3069\u306e\u3088\u3046\u306a\u554f\u3044\u5408\u308f\u305b\u306b\u5bfe\u5fdc\u3059\u308b\u3053\u3068\u3092\u76ee\u6307\u3057\u3066\u3044\u307e\u3059\u304b\uff1f \u76ee\u6a19\u3068\u671b\u3080\u6210\u679c\u306f\u4f55\u304b\uff1f \u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u306f\u3001\u7814\u7a76\u6d3b\u52d5\u306e\u6307\u91dd\u3068\u306a\u308b\u3002<\/span><\/p>\n<p><b>2.\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u4f7f\u7528\u3059\u308b<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u4e00\u6b21\u30c7\u30fc\u30bf\u3068\u4e8c\u6b21\u30c7\u30fc\u30bf\u306e\u4e21\u65b9\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3002 \u4e00\u6b21\u30c7\u30fc\u30bf\u306f\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u304b\u3089\u76f4\u63a5\u53ce\u96c6\u3057\u3001\u4e8c\u6b21\u30c7\u30fc\u30bf\u306f\u65e2\u5b58\u306e\u60c5\u5831\u6e90\u304b\u3089\u53ce\u96c6\u3059\u308b\u3002 \u8907\u6570\u306e\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001\u5206\u6790\u306e\u5305\u62ec\u6027\u304c\u9ad8\u307e\u308b\u3002<\/span><\/p>\n<p><b>3.\u30c7\u30fc\u30bf\u54c1\u8cea\u306e\u78ba\u4fdd<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u306e\u54c1\u8cea\u304c\u6700\u3082\u91cd\u8981\u3067\u3042\u308b\u3002 \u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u304c\u6b63\u78ba\u3067\u3001\u9069\u5207\u3067\u3001\u4fe1\u983c\u3067\u304d\u308b\u3082\u306e\u3067\u3042\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u305f\u3081\u306e\u63aa\u7f6e\u3092\u8b1b\u3058\u308b\u3002 \u60c5\u5831\u6e90\u306e\u4fe1\u983c\u6027\u3092\u78ba\u8a8d\u3057\u3001\u30a8\u30e9\u30fc\u3084\u77db\u76fe\u3092\u53d6\u308a\u9664\u304f\u305f\u3081\u306e\u30c7\u30fc\u30bf\u30af\u30ea\u30fc\u30cb\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u3092\u5b9f\u65bd\u3059\u308b\u3002<\/span><\/p>\n<p><b>4.\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u5316<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u30c7\u30e2\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u3001\u884c\u52d5\u3001\u307e\u305f\u306f\u305d\u306e\u4ed6\u306e\u95a2\u9023\u3059\u308b\u57fa\u6e96\u306b\u57fa\u3065\u3044\u3066\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u660e\u78ba\u306a\u30b0\u30eb\u30fc\u30d7\u306b\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3057\u307e\u3059\u3002 \u3053\u308c\u306b\u3088\u308a\u3001\u3088\u308a\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f\u6d1e\u5bdf\u3068\u6226\u7565\u304c\u53ef\u80fd\u306b\u306a\u308b\u3002<\/span><\/p>\n<p><b>5.\u69d8\u3005\u306a\u5206\u6790\u624b\u6cd5\u3092\u4f7f\u3046<\/b><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/#toc_Methodology\">\u5b9a\u91cf\u7684<\/a> <a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-research\/#toc_Qualitative_Research_Methods_The_Top_4_Techniques\">\u624b\u6cd5\u3084\u5b9a\u6027\u7684\u624b\u6cd5\u306a\u3069<\/a>\u3001\u3055\u307e\u3056\u307e\u306a\u5206\u6790\u624b\u6cd5\u3092\u7528\u3044\u308b\u3002<a href=\"https:\/\/ideascale.com\/blog\/what-is-quantitative-research\/#toc_Methodology\">\u5b9a\u91cf<\/a>\u5206\u6790\u3067\u306f\u6570\u5024\u30c7\u30fc\u30bf\u3092\u3001<a href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-research\/\">\u5b9a\u6027<\/a>\u5206\u6790\u3067\u306f\u81ea\u7531\u5f62\u5f0f\u306e\u8cea\u554f\u3084\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u304b\u3089\u6d1e\u5bdf\u3092\u63a2\u308b\u3002 \u3053\u306e\u5305\u62ec\u7684\u306a\u6226\u7565\u306f\u3001\u3088\u308a\u5b8c\u5168\u306a\u8996\u70b9\u3092\u63d0\u4f9b\u3059\u308b\u3002<\/span><\/p>\n<p><b>6.\u5ba2\u89b3\u7684\u304b\u3064\u516c\u5e73\u3067\u3042\u308a\u7d9a\u3051\u308b<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u5ba2\u89b3\u6027\u3092\u4fdd\u3064\u3053\u3068\u3067\u3001<a href=\"https:\/\/ideascale.com\/blog\/what-is-research\/\">\u7814\u7a76\u306e<\/a>\u504f\u308a\u3092\u907f\u3051\u308b\u3002 \u5206\u6790\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u53ef\u80fd\u6027\u306e\u3042\u308b\u5148\u5165\u89b3\u3084\u601d\u3044\u8fbc\u307f\u306b\u6ce8\u610f\u3059\u308b\u3053\u3068\u3002 \u504f\u308a\u306e\u306a\u3044\u8868\u73fe\u3068\u7d50\u679c\u306e\u89e3\u91c8\u3092\u7528\u3044\u308b\u3053\u3068\u3002<\/span><\/p>\n<p><b>7.\u5e02\u5834\u3092\u5fb9\u5e95\u7684\u306b\u7406\u89e3\u3059\u308b<\/b><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-research\/\">\u8abf\u67fb\u3092<\/a>\u884c\u3046\u524d\u306b\u3001\u8abf\u67fb\u5bfe\u8c61\u306e\u5e02\u5834\u3068\u696d\u754c\u3092\u6df1\u304f\u7406\u89e3\u3059\u308b\u3053\u3068\u3002 \u3053\u306e\u4e88\u5099\u77e5\u8b58\u306f\u3001\u9069\u5207\u306a\u8cea\u554f\u3092\u3057\u3001\u8abf\u67fb\u7d50\u679c\u3092\u52b9\u679c\u7684\u306b\u89e3\u91c8\u3059\u308b\u306e\u306b\u5f79\u7acb\u3064\u3002<\/span><\/p>\n<p><b>8.\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3068\u30c4\u30fc\u30eb\u3078\u306e\u6295\u8cc7<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u5206\u6790\u306e\u305f\u3081\u306e\u9ad8\u5ea6\u306a\u30c4\u30fc\u30eb\u3084\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u3092\u6d3b\u7528\u3059\u308b\u3002 \u3053\u308c\u3089\u306e\u30c4\u30fc\u30eb\u306f\u3001\u30d7\u30ed\u30bb\u30b9\u3092\u5408\u7406\u5316\u3057\u3001\u5927\u898f\u6a21\u306a\u30c7\u30fc\u30bf\u30bb\u30c3\u30c8\u3092\u51e6\u7406\u3057\u3001\u3088\u308a\u5f37\u56fa\u306a\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u8abf\u67fb\u7d50\u679c\u3092\u52b9\u679c\u7684\u306b\u63d0\u793a\u3059\u308b\u305f\u3081\u306b\u3001\u30c7\u30fc\u30bf\u53ef\u8996\u5316\u30c4\u30fc\u30eb\u3078\u306e\u6295\u8cc7\u3092\u691c\u8a0e\u3059\u308b\u3002<\/span><\/p>\n<p><b>9.\u7d99\u7d9a\u7684\u306a\u5b66\u7fd2\u3068\u9069\u5fdc<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u6700\u65b0\u306e\u7814\u7a76\u624b\u6cd5\u3084\u696d\u754c\u306e\u52d5\u5411\u306b\u3064\u3044\u3066\u5e38\u306b\u60c5\u5831\u3092\u5f97\u308b\u3002 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\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u3068\u5b88\u79d8\u7fa9\u52d9\u3092\u5c0a\u91cd\u3057\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u30a4\u30f3\u30d5\u30a9\u30fc\u30e0\u30c9\u30fb\u30b3\u30f3\u30bb\u30f3\u30c8\u3092\u53d6\u5f97\u3057\u3001\u30c7\u30fc\u30bf\u4fdd\u8b77\u898f\u5247\u306e\u9075\u5b88\u3092\u5fb9\u5e95\u3059\u308b\u3002<\/span><\/p>\n<p><b>11.\u8abf\u67fb\u7d50\u679c\u3092\u5b9a\u671f\u7684\u306b\u4f1d\u3048\u308b<\/b><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-research\/\">\u7814\u7a76<\/a>\u7d50\u679c\u3092\u7d44\u7e54\u5185\u306e\u95a2\u4fc2\u8005\u3068\u5171\u6709\u3059\u308b\u3002 \u52b9\u679c\u7684\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308a\u3001\u6d1e\u5bdf\u304c\u610f\u601d\u6c7a\u5b9a\u3084\u6226\u7565\u7b56\u5b9a\u306b\u6d3b\u7528\u3055\u308c\u308b\u3002<\/span><\/p>\n<p><b>12.\u53cd\u5fa9\u30d7\u30ed\u30bb\u30b9<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u5206\u6790\u306f\u53cd\u5fa9\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308b\u3079\u304d\u3060\u3002 \u8abf\u67fb\u7d50\u679c\u306b\u57fa\u3065\u3044\u3066\u6226\u7565\u3092\u5b9f\u884c\u3059\u308b\u969b\u306b\u306f\u3001\u5e02\u5834\u306e\u5909\u5316\u3092\u5e38\u306b\u628a\u63e1\u3057\u3001\u5206\u6790\u3057\u7d9a\u3051\u308b\u3053\u3068\u3002<\/span><\/p>\n<p><b>13.\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3068\u9032\u6357\u72b6\u6cc1\u306e\u6e2c\u5b9a<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u6226\u7565\u306e\u6210\u529f\u3092\u6e2c\u308b\u305f\u3081\u306b\u3001\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3068\u4e3b\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff08KPI\uff09\u3092\u8a2d\u5b9a\u3059\u308b\u3002 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400;\">\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3001\u65b9\u6cd5\u8ad6\u3001\u524d\u63d0\u6761\u4ef6\u306a\u3069\u3001<a href=\"https:\/\/ideascale.com\/blog\/what-is-research\/#toc_Research_Process_How_To_Conduct_Research\">\u8abf\u67fb<\/a>\u30d7\u30ed\u30bb\u30b9\u3092\u5fb9\u5e95\u7684\u306b\u6587\u66f8\u5316\u3059\u308b\u3002 \u3053\u306e\u6587\u66f8\u306f\u3001\u900f\u660e\u6027\u3068\u5c06\u6765\u306e\u53c2\u8003\u306e\u305f\u3081\u306b\u8cb4\u91cd\u306a\u3082\u306e\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u3089\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306b\u5f93\u3046\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u3001\u5b9f\u7528\u7684\u306a\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3057\u3001\u610f\u601d\u6c7a\u5b9a\u306b\u60c5\u5831\u3092\u63d0\u4f9b\u3057\u3001\u7af6\u4e89\u5e02\u5834\u306b\u304a\u3051\u308b\u9577\u671f\u7684\u306a\u6210\u529f\u306b\u8ca2\u732e\u3059\u308b\u5e02\u5834\u8abf\u67fb\u5206\u6790\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/span><\/p>\n<p><span data-sheets-value=\"{'1':2,'2':'Learn more: What is Qualitative Market Research?'}\" data-sheets-userformat=\"{'2':1065473,'3':{'1':0},'12':0,'17':1,'23':1}\" data-sheets-textstyleruns=\"{'1':0}\uee10{'1':12,'2':{'2':{'1':2,'2':1136076},'9':1}}\" data-sheets-hyperlinkruns=\"{'1':12,'2':'http:\/\/ideascale.com\/blog\/what-is-qualitative-market-research\/'}\uee10{'1':48}\"><b>\u8a73\u7d30\u306f\u3053\u3061\u3089<a class=\"in-cell-link\" href=\"https:\/\/ideascale.com\/blog\/what-is-qualitative-market-research\/\" rel=\"noopener\">\u5b9a\u6027\u5e02\u5834\u8abf\u67fb\u3068\u306f\uff1f<\/a><\/b><\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":72,"featured_media":71833,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3457],"tags":[],"contributor":[3519],"class_list":["post-71832","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3457","contributor-3519"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u5e02\u5834\u8abf\u67fb\u5206\u6790\u3068\u306f\u4f55\u304b\uff1f \u5b9a\u7fa9\u3001\u30b9\u30c6\u30c3\u30d7\u3001\u30e1\u30ea\u30c3\u30c8\u3001\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9<\/title>\n<meta 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