{"id":68482,"date":"2023-07-07T10:21:48","date_gmt":"2023-07-07T14:21:48","guid":{"rendered":"http:\/\/ideascale.com\/resource\/infographic-surveys-vs-crowdsourcing-2\/"},"modified":"2025-08-06T08:02:18","modified_gmt":"2025-08-06T12:02:18","slug":"infographic-surveys-vs-crowdsourcing-2","status":"publish","type":"resource","link":"https:\/\/ideascale.com\/fr\/resource\/infographic-surveys-vs-crowdsourcing-2\/","title":{"rendered":"Infographie : Enqu\u00eates et crowdsourcing"},"content":{"rendered":"<p>La plupart des entreprises r\u00e9alisent des \u00e9tudes de march\u00e9 sous une forme ou une autre, et nombre d&rsquo;entre elles ont recours \u00e0 des enqu\u00eates. <a href=\"https:\/\/www.mckinsey.com\/business-functions\/mckinsey-digital\/our-insights\/how-to-avoid-the-pitfalls-of-it-crowdsourcing\">90 % des entreprises du classement Fortune 500 ont eu recours au crowdsourcing sous une forme ou une autre<\/a>. Ces deux m\u00e9thodes sont parfois confondues ; il existe pourtant des diff\u00e9rences essentielles entre elles et des raisons de les confondre. <\/p>\n<p><strong>Quelle est donc la diff\u00e9rence entre les enqu\u00eates et le crowdsourcing ?<\/strong><\/p>\n<p>T\u00e9l\u00e9chargez cette infographie pour en savoir plus :<\/p>\n<ul>\n<li>Les diff\u00e9rences dans les donn\u00e9es que vous recueillez<\/li>\n<li>Les attentes des r\u00e9pondants<\/li>\n<li>et d&rsquo;autres tendances dans le domaine des enqu\u00eates et du crowdsourcing.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>La plupart des entreprises r\u00e9alisent des \u00e9tudes de march\u00e9 sous une forme ou une autre, et nombre d&rsquo;entre elles ont recours \u00e0 des enqu\u00eates. 90 % des entreprises du classement <a href=\"https:\/\/ideascale.com\/fr\/resource\/infographic-surveys-vs-crowdsourcing-2\/\"> <\/a><\/p>\n","protected":false},"featured_media":68483,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"resource_format":[],"resource_innovation_tools":[3373],"resource_research":[3378],"resource_customer_stories":[],"resource_crowdsourcing_type":[3393],"resource_industry":[],"resource_challenge":[],"resource_topics":[3398],"resource_popular":[3448],"class_list":["post-68482","resource","type-resource","status-publish","format-standard","has-post-thumbnail","hentry","resource_innovation_tools-infographie","resource_research-infographics-fr","resource_crowdsourcing_type-internal-and-external-fr","resource_topics-campaign-topics-fr","resource_popular-popular-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sondages vs. Crowdsourcing : Une comparaison visuelle - IdeaScale<\/title>\n<meta name=\"description\" content=\"Aper\u00e7us d&#039;\u00e9tudes de march\u00e9 : Explorer le contraste entre les enqu\u00eates et le crowdsourcing. 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