IDEASCALE BLOG

Tag: Partner Spotlight

Ways to Create a Customer Experience Strategy

Customer experience is defined as the sum of all interactions between a customer and an organization. In order for businesses to stay relevant in 2019, they must have an excellent customer experience strategy or else they could be severely hurting their bottom line. According to a study conducted by the customer experience management software company … Continued

Crowdsourcing Trends Shaping the Future of Innovation

crowdsourcing-trends-shaping-the-future

Crowdsourcing is the practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people rather than from traditional employees or suppliers. Essentially, it is the process of obtaining information or ideas from as many people as possible whom are not associated with your business. By obtaining information from as … Continued

What Is Corporate Social Innovation? Understanding the New Driver of Change

Corporate Social Innovation

Nowadays, you hear terms like “corporate social responsibility” (CSR) a lot. Business schools are teaching courses on CSR, top-notch organizations are too. This concept is fairly new and different to what was practiced before. Previously, NGOs and companies “co-existed.” CK Prahalad talked about this relationship and what it meant. While the two entities didn’t clash … Continued

What is an Employee Satisfaction Survey?

employee satisfaction survey

An employee satisfaction survey is a powerful tool that the Human Resource department in general and managers in particular use to understand the level of satisfaction of the employees associated with the respective organization. It’s a closed form of crowdsourcing that can inform your internal innovation strategy. This survey provides management with a direction that … Continued