{"id":75627,"date":"2023-02-02T05:57:29","date_gmt":"2023-02-02T09:57:29","guid":{"rendered":"http:\/\/ideascale.com\/%d8%a7%d9%84%d9%85%d8%af%d9%88%d9%86%d8%a9\/%d9%85%d8%a7-%d9%87%d9%88-%d8%a7%d9%84%d9%85%d9%86%d8%a7%d9%81%d8%b0-5-%d8%a7%d9%84%d9%82%d9%88%d9%89\/"},"modified":"2024-02-22T12:52:08","modified_gmt":"2024-02-22T16:52:08","slug":"%d9%85%d8%a7-%d9%87%d9%88-%d8%a7%d9%84%d9%85%d9%86%d8%a7%d9%81%d8%b0-5-%d8%a7%d9%84%d9%82%d9%88%d9%89","status":"publish","type":"post","link":"https:\/\/ideascale.com\/ar\/%d8%a7%d9%84%d9%85%d8%af%d9%88%d9%86%d8%a9\/%d9%85%d8%a7-%d9%87%d9%88-%d8%a7%d9%84%d9%85%d9%86%d8%a7%d9%81%d8%b0-5-%d8%a7%d9%84%d9%82%d9%88%d9%89\/","title":{"rendered":"\u0645\u0627 \u0647\u0648 \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u062e\u0645\u0633 \u0644\u0628\u0648\u0631\u062a\u0631\u061f \u0627\u0644\u062a\u0639\u0631\u064a\u0641 \u0648\u0645\u0643\u0648\u0646\u0627\u062a \u0627\u0644\u062a\u0647\u062f\u064a\u062f \u0648\u0625\u0637\u0627\u0631 \u0627\u0644\u0639\u0645\u0644 \u0648\u0627\u0644\u0641\u0648\u0627\u0626\u062f"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><strong><b>\u062c\u062f\u0648\u0644 \u0627\u0644\u0645\u062d\u062a\u0648\u064a\u0627\u062a<\/b><\/strong><\/p>\n<\/div><div class=\"awb-toc-el awb-toc-el--1\" data-awb-toc-id=\"1\" data-awb-toc-options=\"{&quot;allowed_heading_tags&quot;:{&quot;h2&quot;:0},&quot;ignore_headings&quot;:&quot;&quot;,&quot;ignore_headings_words&quot;:&quot;&quot;,&quot;enable_cache&quot;:&quot;yes&quot;,&quot;highlight_current_heading&quot;:&quot;no&quot;,&quot;hide_hidden_titles&quot;:&quot;yes&quot;,&quot;limit_container&quot;:&quot;post_content&quot;,&quot;select_custom_headings&quot;:&quot;&quot;,&quot;icon&quot;:&quot;fa-flag fas&quot;,&quot;counter_type&quot;:&quot;decimal&quot;}\" style=\"--awb-counter-type:counters(awb-toc, &quot;.&quot;, decimal) &quot;. &quot;;\"><div class=\"awb-toc-el__content\"><ul class=\"awb-toc-el__list awb-toc-el__list--0\"><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_What_is_Porters_5_Forces\">\u0645\u0627 \u0647\u0648 \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u062e\u0645\u0633 \u0644\u0628\u0648\u0631\u062a\u0631\u061f<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Threat_components_of_Porters_5_Forces_model\">\u0645\u0643\u0648\u0646\u0627\u062a \u0627\u0644\u062a\u0647\u062f\u064a\u062f \u0641\u064a \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u062e\u0645\u0633 \u0644\u0628\u0648\u0631\u062a\u0631<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Porters_5_Forces_Framework\">\u062a\u062d\u0644\u064a\u0644 \u0625\u0637\u0627\u0631 \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u062e\u0645\u0633 \u0644\u0628\u0648\u0631\u062a\u0631<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Benefits_of_Applying_Porters_5_Forces_for_Enterprise\">\u0641\u0648\u0627\u0626\u062f \u062a\u0637\u0628\u064a\u0642 \u0642\u0648\u0649 \u0628\u0648\u0631\u062a\u0631 \u0627\u0644\u062e\u0645\u0633 \u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a<\/a><\/li><\/ul><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><h2 id=\"toc_What_is_Porters_5_Forces\" class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u0645\u0627 \u0647\u0648 \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u062e\u0645\u0633 \u0644\u0628\u0648\u0631\u062a\u0631\u061f<\/h2>\n<p>\u064a\u062a\u0645 \u062a\u0639\u0631\u064a\u0641 \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u062e\u0645\u0633 \u0644\u0628\u0648\u0631\u062a\u0631 \u0639\u0644\u0649 \u0623\u0646\u0647\u0627 \u0646\u0645\u0648\u0630\u062c \u062a\u062d\u0644\u064a\u0644\u064a \u0644\u0644\u062a\u0647\u062f\u064a\u062f\u0627\u062a \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629 \u062a\u0645 \u062a\u0635\u0645\u064a\u0645\u0647 \u0628\u062f\u0642\u0629 \u0644\u0644\u0645\u0624\u0633\u0633\u0627\u062a. \u0646\u0634\u0623 \u0647\u0630\u0627 \u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0645\u0646 \u0627\u0644\u0628\u0631\u0627\u0639\u0629 \u0627\u0644\u0641\u0643\u0631\u064a\u0629 \u0644\u0623\u0633\u062a\u0627\u0630 \u062c\u0627\u0645\u0639\u0629 \u0647\u0627\u0631\u0641\u0627\u0631\u062f \u0645\u0627\u064a\u0643\u0644 \u0625\u064a. \u0628\u0648\u0631\u062a\u0631\u060c \u0648\u064a\u0642\u0633\u0645 \u0627\u0644\u0645\u0634\u0647\u062f \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a \u0625\u0644\u0649 \u062e\u0645\u0633 \u0642\u0648\u0649 \u062a\u0647\u062f\u064a\u062f \u0645\u0646\u062a\u0634\u0631\u0629 \u0641\u064a \u0643\u0644 \u0645\u0643\u0627\u0646. \u062a\u0644\u0639\u0628 \u0647\u0630\u0647 \u0627\u0644\u0642\u0648\u0649\u060c \u0627\u0644\u0645\u0646\u062a\u0634\u0631\u0629 \u0641\u064a \u0643\u0644 \u0645\u0643\u0627\u0646 \u0639\u0628\u0631 \u0627\u0644\u0635\u0646\u0627\u0639\u0627\u062a \u0648\u0628\u063a\u0636 \u0627\u0644\u0646\u0638\u0631 \u0639\u0646 \u0627\u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0645\u0639\u0646\u064a\u0629\u060c \u062f\u0648\u0631\u064b\u0627 \u0645\u062d\u0648\u0631\u064a\u064b\u0627 \u0641\u064a \u062a\u0634\u0643\u064a\u0644 \u0627\u0644\u062f\u064a\u0646\u0627\u0645\u064a\u0643\u064a\u0627\u062a \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0644\u0644\u0623\u0639\u0645\u0627\u0644.<\/p>\n<p>\u0648\u062a\u0644\u062e\u0635 \u0647\u0630\u0647 \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u062e\u0645\u0633 \u0637\u064a\u0641\u0627\u064b \u0645\u0646 \u0627\u0644\u0636\u063a\u0648\u0637 \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629 &#8211; \u0628\u062f\u0621\u0627\u064b \u0645\u0646 \u0627\u0644\u0642\u062f\u0631\u0629 \u0627\u0644\u062a\u0641\u0627\u0648\u0636\u064a\u0629 \u0644\u0644\u0645\u0648\u0631\u062f\u064a\u0646 \u0648\u0627\u0644\u0645\u0634\u062a\u0631\u064a\u0646 \u0625\u0644\u0649 \u0627\u0644\u062a\u0647\u062f\u064a\u062f \u0627\u0644\u0630\u064a \u064a\u0634\u0643\u0644\u0647 \u0627\u0644\u062f\u0627\u062e\u0644\u0648\u0646 \u0627\u0644\u062c\u062f\u062f \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u0648\u0646\u060c \u0648\u0643\u062b\u0627\u0641\u0629 \u0627\u0644\u062a\u0646\u0627\u0641\u0633 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u060c \u0648\u0634\u0628\u062d \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0628\u062f\u064a\u0644\u0629 \u0627\u0644\u0630\u064a \u064a\u0644\u0648\u062d \u0641\u064a \u0627\u0644\u0623\u0641\u0642. \u0648\u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u062a\u0646\u0642\u0644 \u0639\u0628\u0631 \u0647\u0630\u0647 \u0627\u0644\u0642\u0648\u0649\u060c \u062a\u0643\u062a\u0633\u0628 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0631\u0624\u0649 \u0639\u0645\u064a\u0642\u0629 \u062d\u0648\u0644 \u0627\u0644\u062a\u0639\u0642\u064a\u062f\u0627\u062a \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629 \u0644\u0635\u0646\u0627\u0639\u062a\u0647\u0627\u060c \u0645\u0645\u0627 \u064a\u0645\u0643\u0646\u0647\u0627 \u0645\u0646 \u0635\u064a\u0627\u063a\u0629 \u0627\u0633\u062a\u062c\u0627\u0628\u0627\u062a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062a\u0639\u0632\u0632 \u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629 \u0648\u062a\u062e\u0641\u0641 \u0645\u0646 \u0646\u0642\u0627\u0637 \u0627\u0644\u0636\u0639\u0641\u060c \u0645\u0645\u0627 \u064a\u0639\u0632\u0632 \u0627\u0644\u0631\u0628\u062d\u064a\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u062f\u0649 \u0627\u0644\u0637\u0648\u064a\u0644.<\/p>\n<p>\u0641\u064a \u062c\u0648\u0647\u0631 \u0627\u0644\u0623\u0645\u0631\u060c \u0644\u0627 \u062a\u0638\u0647\u0631 \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u062e\u0645\u0633 \u0644\u0628\u0648\u0631\u062a\u0631 \u0643\u0623\u062f\u0627\u0629 \u062a\u062d\u0644\u064a\u0644\u064a\u0629 \u0641\u062d\u0633\u0628\u060c \u0628\u0644 \u0643\u0628\u0648\u0635\u0644\u0629 \u0625\u0631\u0634\u0627\u062f\u064a\u0629 \u0644\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0633\u0639\u0649 \u0625\u0644\u0649 \u062a\u0639\u0632\u064a\u0632 \u0645\u0631\u0643\u0632\u0647\u0627 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a. \u0641\u0647\u0648 \u064a\u0645\u0643\u0651\u0646 \u0635\u0646\u0627\u0639 \u0627\u0644\u0642\u0631\u0627\u0631 \u0645\u0646 \u0627\u062a\u062e\u0627\u0630 \u062e\u064a\u0627\u0631\u0627\u062a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0645\u0633\u062a\u0646\u064a\u0631\u0629 \u062a\u062a\u062c\u0627\u0648\u0632 \u062d\u062f\u0648\u062f \u0627\u0644\u0635\u0646\u0627\u0639\u0629\u060c \u0645\u0645\u0627 \u064a\u0636\u0645\u0646 \u0627\u0644\u0645\u0631\u0648\u0646\u0629 \u0648\u0627\u0644\u0646\u062c\u0627\u062d \u0627\u0644\u0645\u0633\u062a\u062f\u0627\u0645 \u0641\u064a \u0645\u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629 \u0627\u0644\u062f\u064a\u0646\u0627\u0645\u064a\u0643\u064a\u0629.<\/p>\n<h2 id=\"toc_Threat_components_of_Porters_5_Forces_model\" class=\"\" style=\"--fontsize: 36; line-height: 1.3; --minfontsize: 26;\" data-fontsize=\"36\" data-lineheight=\"46.8px\">\u0645\u0643\u0648\u0646\u0627\u062a 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\u0639\u0646\u062f\u0645\u0627 \u0648\u062c\u062f \u0646\u0641\u0633\u0647 \u063a\u064a\u0631 \u0642\u0627\u062f\u0631 \u0639\u0644\u0649 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0646\u0642\u062f. \u0623\u0632\u0645\u0629 \u0627\u0644\u0625\u0633\u0643\u0627\u0646 \u0641\u064a \u0627\u0644\u0648\u0644\u0627\u064a\u0627\u062a \u0627\u0644\u0645\u062a\u062d\u062f\u0629.<\/p>\n<p><b>3. \u0631\u0643\u064a\u0632\u0629 \u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0643\u0648\u0627\u0631\u062b \u0648\u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0644\u0644\u062a\u0639\u0627\u0641\u064a  <\/b><\/p>\n<p>\u062e\u0637\u0629 \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0643\u0648\u0627\u0631\u062b \u0648\u0627\u0644\u062a\u0639\u0627\u0641\u064a \u0645\u0646 \u0627\u0644\u0643\u0648\u0627\u0631\u062b \u0641\u064a \u0627\u0644\u0645\u0624\u0633\u0633\u0629 \u0647\u064a \u062e\u0637\u0629 \u0637\u0648\u0627\u0631\u0626 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\u0644\u0645\u062b\u0644 \u0647\u0630\u0647 \u0627\u0644\u0643\u0648\u0627\u0631\u062b \u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u0649 \u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0645\u0624\u0633\u0633\u0629.<\/p>\n<p><b>4. \u064a\u0633\u0627\u0639\u062f \u0641\u064a \u0627\u0644\u062f\u0641\u0627\u0639 \u0636\u062f \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u062d\u0648\u0627\u0630 \u0627\u0644\u0639\u062f\u0627\u0626\u064a\u0629<\/b><\/p>\n<p>\u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0623\u0646 \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u062e\u0645\u0633 \u0644\u0628\u0648\u0631\u062a\u0631 \u062a\u0647\u062f\u0641 \u0625\u0644\u0649 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0639\u0631\u0636 \u0627\u0644\u0645\u0646\u062a\u062c\/\u0627\u0644\u062e\u062f\u0645\u0627\u062a\u060c \u0641\u0625\u0646 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u062a\u0624\u062f\u064a \u0625\u0644\u0649 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u062a\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0628\u0634\u0643\u0644 \u0639\u0627\u0645. \u064a\u062a\u0636\u0645\u0646 \u0630\u0644\u0643 \u0627\u0644\u062a\u0647\u062f\u064a\u062f \u0627\u0644\u0646\u0627\u062a\u062c \u0639\u0646 \u0639\u0631\u0648\u0636 \u0627\u0644\u0627\u0633\u062a\u062d\u0648\u0627\u0630 \u0627\u0644\u0639\u062f\u0627\u0626\u064a\u0629 \u0645\u0646 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0623\u0648 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0633\u0639\u0649 \u0625\u0644\u0649 \u0627\u0644\u062f\u062e\u0648\u0644.<\/p>\n<p><strong><b>\u0627\u0639\u0631\u0641 \u0627\u0644\u0645\u0632\u064a\u062f: <a href=\"https:\/\/ideascale.com\/blog\/agile-methodology-definition\/\">\u0645\u0627 \u0647\u064a \u0627\u0644\u0645\u0646\u0647\u062c\u064a\u0629 \u0627\u0644\u0631\u0634\u064a\u0642\u0629\u061f<\/a> <\/b><\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":72,"featured_media":75628,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3891],"tags":[],"contributor":[4077],"class_list":["post-75627","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3891","contributor-4077"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u0645\u0627 \u0647\u0648 \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u062e\u0645\u0633 \u0644\u0628\u0648\u0631\u062a\u0631\u061f \u0627\u0644\u062a\u0639\u0631\u064a\u0641 \u0648\u0639\u0646\u0635\u0631 \u0627\u0644\u062a\u0647\u062f\u064a\u062f \u0648\u0625\u0637\u0627\u0631 \u0627\u0644\u0639\u0645\u0644 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\u0644\u0628\u0648\u0631\u062a\u0631 \u0639\u0644\u0649 \u0623\u0646\u0647\u0627 \u0646\u0645\u0648\u0630\u062c \u062a\u062d\u0644\u064a\u0644\u064a \u0644\u0644\u062a\u0647\u062f\u064a\u062f\u0627\u062a \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629 \u062a\u0645 \u062a\u0635\u0645\u064a\u0645\u0647 \u0628\u062f\u0642\u0629 \u0644\u0644\u0645\u0624\u0633\u0633\u0627\u062a. \u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0627\u0644\u0645\u0632\u064a\u062f \u062d\u0648\u0644 \u0645\u0643\u0648\u0646\u0627\u062a \u062a\u0647\u062f\u064a\u062f \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u062e\u0645\u0633 \u0644\u0628\u0648\u0631\u062a\u0631 \u0648\u0625\u0637\u0627\u0631\u0647\u0627 \u0648\u0641\u0648\u0627\u0626\u062f\u0647\u0627.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ideascale.com\/ar\/%d8%a7%d9%84%d9%85%d8%af%d9%88%d9%86%d8%a9\/%d9%85%d8%a7-%d9%87%d9%88-%d8%a7%d9%84%d9%85%d9%86%d8%a7%d9%81%d8%b0-5-%d8%a7%d9%84%d9%82%d9%88%d9%89\/\" \/>\n<meta property=\"og:site_name\" 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