{"id":74764,"date":"2023-07-15T11:00:12","date_gmt":"2023-07-15T15:00:12","guid":{"rendered":"http:\/\/ideascale.com\/%d8%a7%d9%84%d9%85%d8%af%d9%88%d9%86%d8%a9\/%d9%85%d8%a7-%d9%87%d9%88-%d8%a7%d9%84%d8%a7%d8%a8%d8%aa%d9%83%d8%a7%d8%b1\/"},"modified":"2025-05-13T06:52:40","modified_gmt":"2025-05-13T10:52:40","slug":"%d9%85%d8%a7-%d9%87%d9%88-%d8%a7%d9%84%d8%a7%d8%a8%d8%aa%d9%83%d8%a7%d8%b1","status":"publish","type":"post","link":"https:\/\/ideascale.com\/ar\/%d8%a7%d9%84%d9%85%d8%af%d9%88%d9%86%d8%a9\/%d9%85%d8%a7-%d9%87%d9%88-%d8%a7%d9%84%d8%a7%d8%a8%d8%aa%d9%83%d8%a7%d8%b1\/","title":{"rendered":"\u0645\u0627 \u0647\u0648 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631\u061f \u0627\u0644\u062a\u0639\u0631\u064a\u0641 \u0648\u0627\u0644\u0623\u0646\u0648\u0627\u0639 \u0648\u0627\u0644\u0623\u0645\u062b\u0644\u0629 \u0648\u0627\u0644\u0639\u0645\u0644\u064a\u0629"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right-small:0px;--awb-padding-left-small:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><strong><b>\u062c\u062f\u0648\u0644 \u0627\u0644\u0645\u062d\u062a\u0648\u064a\u0627\u062a<\/b><\/strong><\/p>\n<\/div><div class=\"awb-toc-el awb-toc-el--1\" data-awb-toc-id=\"1\" data-awb-toc-options=\"{&quot;allowed_heading_tags&quot;:{&quot;h2&quot;:0},&quot;ignore_headings&quot;:&quot;&quot;,&quot;ignore_headings_words&quot;:&quot;&quot;,&quot;enable_cache&quot;:&quot;yes&quot;,&quot;highlight_current_heading&quot;:&quot;no&quot;,&quot;hide_hidden_titles&quot;:&quot;yes&quot;,&quot;limit_container&quot;:&quot;post_content&quot;,&quot;select_custom_headings&quot;:&quot;&quot;,&quot;icon&quot;:&quot;fa-flag fas&quot;,&quot;counter_type&quot;:&quot;decimal&quot;}\" style=\"--awb-counter-type:counters(awb-toc, &quot;.&quot;, decimal) &quot;. &quot;;\"><div class=\"awb-toc-el__content\"><ul class=\"awb-toc-el__list awb-toc-el__list--0\"><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc\">\u0645\u0627 \u0647\u0648 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631\u061f<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc__1\">\u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_10\">\u0623\u0645\u062b\u0644\u0629 \u0639\u0644\u0649 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631: \u0623\u0641\u0636\u0644 10 \u0641\u064a \u0645\u062e\u062a\u0644\u0641 \u0627\u0644\u0635\u0646\u0627\u0639\u0627\u062a<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_7\">\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631: 7 \u062e\u0637\u0648\u0627\u062a \u0631\u0626\u064a\u0633\u064a\u0629<\/a><\/li><\/ul><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u0645\u0627 \u0647\u0648 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631\u061f<\/h2>\n<p><span style=\"font-weight: 400;\">\u064a\u062a\u0645 \u062a\u0639\u0631\u064a\u0641 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0639\u0644\u0649 \u0623\u0646\u0647 \u0639\u0645\u0644\u064a\u0629 \u0637\u0631\u062d \u0623\u0641\u0643\u0627\u0631 \u0623\u0648 \u0623\u0633\u0627\u0644\u064a\u0628 \u0623\u0648 \u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u062e\u062f\u0645\u0627\u062a \u0623\u0648 \u062d\u0644\u0648\u0644 \u062c\u062f\u064a\u062f\u0629 \u0644\u0647\u0627 \u062a\u0623\u062b\u064a\u0631 \u0648\u0642\u064a\u0645\u0629 \u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u0643\u0628\u064a\u0631\u0629. \u0648\u0647\u0648 \u064a\u0646\u0637\u0648\u064a \u0639\u0644\u0649 \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0645\u0641\u0627\u0647\u064a\u0645 \u0627\u0644\u0625\u0628\u062f\u0627\u0639\u064a\u0629 \u0625\u0644\u0649 \u0646\u062a\u0627\u0626\u062c \u0645\u0644\u0645\u0648\u0633\u0629 \u062a\u0639\u0645\u0644 \u0639\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0648\u0627\u0644\u0641\u0639\u0627\u0644\u064a\u0629\u060c \u0623\u0648 \u0645\u0639\u0627\u0644\u062c\u0629 \u0627\u0644\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u063a\u064a\u0631 \u0627\u0644\u0645\u0644\u0628\u0627\u0629. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0644\u0627 \u064a\u0642\u062a\u0635\u0631 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0639\u0644\u0649 \u0627\u0644\u062a\u0642\u062f\u0645 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u060c \u0628\u0644 \u064a\u0634\u0645\u0644 \u0623\u0633\u0627\u0644\u064a\u0628 \u062c\u062f\u064a\u062f\u0629 \u0644\u062d\u0644 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0623\u0648 \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0623\u0648 \u0627\u0644\u0645\u0645\u0627\u0631\u0633\u0627\u062a \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a\u0629 \u0623\u0648 <a href=\"https:\/\/ideascale.com\/blog\/what-is-business-model-innovation\/\">\u0627\u0628\u062a\u0643\u0627\u0631\u0627\u062a \u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0623\u0639\u0645\u0627\u0644<\/a> . \u064a\u062a\u0636\u0645\u0646 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0641\u064a \u062c\u0648\u0647\u0631\u0647 \u062a\u062d\u062f\u064a \u0627\u0644\u0648\u0636\u0639 \u0627\u0644\u0631\u0627\u0647\u0646\u060c \u0648\u0627\u0644\u062a\u0641\u0643\u064a\u0631 \u062e\u0627\u0631\u062c \u0627\u0644\u0635\u0646\u062f\u0648\u0642\u060c \u0648\u062e\u0648\u0636 \u0627\u0644\u0645\u062e\u0627\u0637\u0631 \u0627\u0644\u0645\u062d\u0633\u0648\u0628\u0629 \u0644\u062f\u0641\u0639 \u0627\u0644\u062a\u0642\u062f\u0645 \u0648\u062a\u062d\u0642\u064a\u0642 \u0646\u062a\u0627\u0626\u062c \u0645\u0630\u0647\u0644\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0645\u062f\u0641\u0648\u0639 \u0628\u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0639\u0648\u0627\u0645\u0644\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0627\u0644\u0641\u0636\u0648\u0644 \u0648\u0627\u0644\u0625\u0628\u062f\u0627\u0639 \u0648\u0627\u0644\u0631\u063a\u0628\u0629 \u0641\u064a \u0627\u0644\u062a\u062d\u0633\u064a\u0646. \u0641\u0647\u0648 \u064a\u062a\u0637\u0644\u0628 \u0639\u0642\u0644\u064a\u0629 \u062a\u062d\u062a\u0636\u0646 \u0627\u0644\u062a\u063a\u064a\u064a\u0631\u060c \u0648\u062a\u0631\u062d\u0628 <a href=\"https:\/\/ideascale.com\/blog\/what-is-ideation\/\">\u0628\u0627\u0644\u062a\u0641\u0643\u064a\u0631<\/a> \u060c \u0648\u062a\u0634\u062c\u0639 \u0639\u0644\u0649 \u0627\u0644\u062a\u062c\u0631\u064a\u0628. \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u062d\u062f\u062b \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0641\u064a \u0633\u064a\u0627\u0642\u0627\u062a \u0645\u062e\u062a\u0644\u0641\u0629\u060c \u0645\u062b\u0644 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0623\u0648 \u0627\u0644\u0639\u0644\u0648\u0645 \u0623\u0648 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0623\u0648 \u0627\u0644\u0642\u0637\u0627\u0639\u0627\u062a \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0629. \u0648\u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0627\u0644\u0646\u0645\u0648 \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a \u0648\u0627\u0644\u062a\u0642\u062f\u0645 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a \u0648\u062a\u062d\u0633\u064a\u0646 \u0646\u0648\u0639\u064a\u0629 \u0627\u0644\u062d\u064a\u0627\u0629 \u0648\u0627\u0644\u062a\u0646\u0645\u064a\u0629 \u0627\u0644\u0645\u0633\u062a\u062f\u0627\u0645\u0629. <\/span><\/p>\n<p><b>\u0627\u0644\u0645\u0643\u0648\u0646\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062c\u0639\u0644 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0645\u0645\u0643\u0646\u0627 \u0641\u064a \u0627\u0644\u0645\u0646\u0638\u0645\u0629<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u062a\u0633\u0627\u0647\u0645 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0643\u0648\u0646\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0641\u064a \u062c\u0639\u0644 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0645\u0645\u0643\u0646\u064b\u0627 \u0641\u064a \u0627\u0644\u0645\u0646\u0638\u0645\u0629. \u062a\u0648\u0641\u0631 \u0647\u0630\u0647 \u0627\u0644\u0645\u0643\u0648\u0646\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633 \u0648\u062a\u0645\u0643\u0646 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0648\u0627\u0644\u0623\u0641\u0631\u0627\u062f \u0645\u0646 \u0642\u064a\u0627\u062f\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0628\u0634\u0643\u0644 \u0641\u0639\u0627\u0644. \u0641\u064a\u0645\u0627 \u064a\u0644\u064a \u0627\u0644\u0645\u0643\u0648\u0646\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0625\u0628\u062f\u0627\u0639 \u0648\u0627\u0644\u0623\u0641\u0643\u0627\u0631:<\/b><span style=\"font-weight: 400;\"> \u0627\u0644\u0625\u0628\u062f\u0627\u0639 \u0647\u0648 \u0648\u0642\u0648\u062f \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631. \u0648\u0647\u0648 \u064a\u0646\u0637\u0648\u064a \u0639\u0644\u0649 \u062a\u0648\u0644\u064a\u062f \u0623\u0641\u0643\u0627\u0631 \u062c\u062f\u064a\u062f\u0629 \u0648\u0645\u0628\u062a\u0643\u0631\u0629\u060c \u0648\u062a\u062d\u062f\u064a \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a\u060c \u0648\u0627\u0644\u062a\u0641\u0643\u064a\u0631 \u062e\u0627\u0631\u062c \u0627\u0644\u062d\u062f\u0648\u062f \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629. \u0625\u0646\u0647\u0627 \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0631\u0628\u0637 \u0627\u0644\u0645\u0641\u0627\u0647\u064a\u0645 \u0627\u0644\u0645\u062a\u0628\u0627\u064a\u0646\u0629 \u0648\u062a\u0635\u0648\u0631 \u0625\u0645\u0643\u0627\u0646\u064a\u0627\u062a \u062c\u062f\u064a\u062f\u0629. \u0625\u0646 \u062a\u0648\u0644\u064a\u062f \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u0645\u062a\u0646\u0648\u0639\u0629\u060c \u0633\u0648\u0627\u0621 \u0643\u0627\u0646\u062a <a href=\"https:\/\/ideascale.com\/blog\/incremental-innovation\/\">\u062a\u062f\u0631\u064a\u062c\u064a\u0629<\/a> \u0623\u0648 <a href=\"https:\/\/ideascale.com\/blog\/what-is-disruptive-innovation\/\">\u0645\u062f\u0645\u0631\u0629<\/a> \u060c \u0647\u0648 \u0628\u0645\u062b\u0627\u0628\u0629 \u0646\u0642\u0637\u0629 \u0627\u0646\u0637\u0644\u0627\u0642 \u0644\u0644\u0627\u0628\u062a\u0643\u0627\u0631.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u062b\u0642\u0627\u0641\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631: <\/b><span style=\"font-weight: 400;\">\u0625\u0646 \u0627\u0644\u062b\u0642\u0627\u0641\u0629 \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0639\u0632\u0632 \u0648\u062a\u062f\u0639\u0645 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0623\u0645\u0631 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629. \u0648\u064a\u0634\u0645\u0644 \u0627\u0644\u0642\u064a\u0645 \u0648\u0627\u0644\u0645\u0648\u0627\u0642\u0641 \u0648\u0627\u0644\u0633\u0644\u0648\u0643\u064a\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0634\u062c\u0639 \u0627\u0644\u0641\u0636\u0648\u0644 \u0648\u0627\u0644\u0645\u062e\u0627\u0637\u0631\u0629 \u0648\u0627\u0644\u062a\u0639\u0627\u0648\u0646 \u0648\u0627\u0644\u062a\u062c\u0631\u064a\u0628. \u062a\u0639\u0645\u0644 <a href=\"https:\/\/ideascale.com\/blog\/what-is-a-culture-of-innovation\/\">\u062b\u0642\u0627\u0641\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631<\/a> \u0639\u0644\u0649 \u062a\u0639\u0632\u064a\u0632 \u0628\u064a\u0626\u0629 \u0645\u0641\u062a\u0648\u062d\u0629 \u0648\u0634\u0627\u0645\u0644\u0629 \u062d\u064a\u062b \u064a\u0634\u0639\u0631 \u0627\u0644\u0623\u0641\u0631\u0627\u062f \u0628\u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0633\u0627\u0647\u0645\u0629 \u0628\u0623\u0641\u0643\u0627\u0631\u0647\u0645 \u0648\u062a\u0628\u0646\u064a \u0627\u0644\u062a\u063a\u064a\u064a\u0631.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0648\u0627\u0644\u0628\u0646\u064a\u0629 \u0627\u0644\u062a\u062d\u062a\u064a\u0629: <\/b><span style=\"font-weight: 400;\">\u0625\u0646 \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u0643\u0627\u0641\u064a\u0629\u060c \u0627\u0644\u0645\u0627\u0644\u064a\u0629 \u0648\u063a\u064a\u0631 \u0627\u0644\u0645\u0627\u0644\u064a\u0629\u060c \u0636\u0631\u0648\u0631\u064a\u0629 \u0644\u0644\u0627\u0628\u062a\u0643\u0627\u0631. \u0648\u064a\u0634\u0645\u0644 \u0630\u0644\u0643 \u0627\u0644\u062a\u0645\u0648\u064a\u0644 \u0627\u0644\u0645\u062e\u0635\u0635\u060c \u0648\u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0628\u0634\u0631\u064a \u0627\u0644\u0645\u0627\u0647\u0631\u060c \u0648\u0627\u0644\u0628\u0646\u064a\u0629 \u0627\u0644\u062a\u062d\u062a\u064a\u0629 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0629\u060c \u0648\u0642\u062f\u0631\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0648\u0627\u0644\u062a\u0637\u0648\u064a\u0631\u060c \u0648\u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0648\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0635\u0644\u0629. \u062a\u062d\u062a\u0627\u062c \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0625\u0644\u0649 \u062a\u062e\u0635\u064a\u0635 \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0628\u0634\u0643\u0644 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0644\u062f\u0639\u0645 \u0645\u0628\u0627\u062f\u0631\u0627\u062a \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0642\u064a\u0627\u062f\u0629 \u0648\u0627\u0644\u0631\u0624\u064a\u0629: <\/b><span style=\"font-weight: 400;\">\u062a\u0644\u0639\u0628 \u0627\u0644\u0642\u064a\u0627\u062f\u0629 \u0627\u0644\u0641\u0639\u0627\u0644\u0629 \u062f\u0648\u0631\u064b\u0627 \u062d\u064a\u0648\u064a\u064b\u0627 \u0641\u064a \u0642\u064a\u0627\u062f\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0648\u062f\u0639\u0645\u0647. \u064a\u062d\u062f\u062f \u0627\u0644\u0642\u0627\u062f\u0629 \u0627\u0644\u0631\u0624\u064a\u0629\u060c \u0648\u064a\u062e\u0644\u0642\u0648\u0646 \u0625\u062d\u0633\u0627\u0633\u064b\u0627 \u0628\u0627\u0644\u0647\u062f\u0641\u060c \u0648\u064a\u0642\u062f\u0645\u0648\u0646 \u0627\u0644\u062a\u0648\u062c\u064a\u0647 \u0648\u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0644\u0645\u0628\u0627\u062f\u0631\u0627\u062a \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631. \u0625\u0646\u0647\u0627 \u062a\u0639\u0632\u0632 \u0628\u064a\u0626\u0629 \u062a\u0634\u062c\u0639 \u0639\u0644\u0649 \u0627\u0644\u0645\u062e\u0627\u0637\u0631\u0629\u060c \u0648\u062a\u0645\u0643\u0646 \u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646\u060c \u0648\u062a\u0624\u062f\u064a \u0628\u0627\u0644\u0642\u062f\u0648\u0629. \u064a\u0639\u062f \u0627\u0644\u062a\u0632\u0627\u0645 \u0627\u0644\u0642\u064a\u0627\u062f\u0629 \u0648\u062f\u0639\u0645\u0647\u0627 \u0623\u0645\u0631\u064b\u0627 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0641\u064a \u0631\u0639\u0627\u064a\u0629 <a href=\"https:\/\/ideascale.com\/blog\/what-is-a-culture-of-innovation\/\">\u062b\u0642\u0627\u0641\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631<\/a> \u0648\u062f\u0641\u0639 \u062c\u0647\u0648\u062f \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0631\u062f\u0648\u062f \u0627\u0644\u0641\u0639\u0644 \u0648\u0627\u0644\u062a\u0643\u064a\u0641:<\/b><span style=\"font-weight: 400;\"> \u064a\u062a\u0637\u0644\u0628 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u062d\u0644\u0642\u0629 \u062a\u063a\u0630\u064a\u0629 \u0645\u0631\u062a\u062f\u0629 \u062a\u0633\u0645\u062d <a href=\"https:\/\/ideascale.com\/blog\/what-is-continuous-innovation\/\">\u0628\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0633\u062a\u0645\u0631<\/a> . \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0623\u062a\u064a \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0635\u0644\u062d\u0629 \u0648\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0633\u0648\u0642. \u062a\u062d\u062a\u0627\u062c \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0625\u0644\u0649 \u0622\u0644\u064a\u0627\u062a \u0644\u062c\u0645\u0639 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0648\u062a\u062d\u0644\u064a\u0644\u0647\u0627\u060c \u0648\u0627\u0644\u062a\u0639\u0644\u0645 \u0645\u0646 \u0627\u0644\u0646\u062c\u0627\u062d\u0627\u062a \u0648\u0627\u0644\u0625\u062e\u0641\u0627\u0642\u0627\u062a\u060c \u0648\u062a\u0643\u0631\u0627\u0631 \u0645\u0628\u0627\u062f\u0631\u0627\u062a \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0647\u0627. \u062a\u0639\u062f \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0643\u064a\u0641 \u0648\u0627\u0644\u0645\u062d\u0648\u0631 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0623\u0645\u0631\u064b\u0627 \u0636\u0631\u0648\u0631\u064a\u064b\u0627 \u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062d\u0644\u0648\u0644 \u0627\u0644\u0645\u0628\u062a\u0643\u0631\u0629 \u0648\u062a\u0639\u0632\u064a\u0632\u0647\u0627.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0641\u0639\u0627\u0644\u0629 \u0644\u0644\u0645\u062e\u0627\u0637\u0631: <\/b><span style=\"font-weight: 400;\">\u0648\u064a\u0646\u0637\u0648\u064a \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0639\u0644\u0649 \u0645\u062e\u0627\u0637\u0631 \u0648\u0634\u0643\u0648\u0643 \u0643\u0627\u0645\u0646\u0629\u060c \u0645\u0645\u0627 \u064a\u062c\u0639\u0644 \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0641\u0639\u0627\u0644\u0629 \u0644\u0644\u0645\u062e\u0627\u0637\u0631 \u0623\u0645\u0631\u0627 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0644\u0644\u062a\u062e\u0641\u064a\u0641 \u0645\u0646 \u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u0629 \u0648\u0636\u0645\u0627\u0646 \u062a\u062d\u0642\u064a\u0642 \u0646\u062a\u0627\u0626\u062c \u0646\u0627\u062c\u062d\u0629. \u062a\u062d\u062a\u0627\u062c \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0625\u0644\u0649 \u0639\u0645\u0644\u064a\u0627\u062a \u0644\u062a\u062d\u062f\u064a\u062f \u0648\u062a\u0642\u064a\u064a\u0645 \u0648\u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0645\u062e\u0627\u0637\u0631 \u0627\u0644\u0645\u0631\u062a\u0628\u0637\u0629 \u0628\u0645\u0628\u0627\u062f\u0631\u0627\u062a \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631. \u0648\u064a\u0634\u0645\u0644 \u0630\u0644\u0643 \u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u062c\u062f\u0648\u0649 \u0648\u0627\u0644\u062c\u062f\u0648\u0649 \u0648\u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u0644\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u0645\u0628\u062a\u0643\u0631\u0629 \u0648\u062a\u0646\u0641\u064a\u0630 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062a\u062e\u0641\u064a\u0641 \u0627\u0644\u0645\u062e\u0627\u0637\u0631.<\/span><\/li>\n<\/ul>\n<p><strong><b>\u0627\u0639\u0631\u0641 \u0627\u0644\u0645\u0632\u064a\u062f: <a href=\"https:\/\/ideascale.com\/blog\/what-is-business-innovation\/\">\u0645\u0627 \u0647\u0648 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0641\u064a \u0627\u0644\u0623\u0639\u0645\u0627\u0644\u061f<\/a><\/b><\/strong><\/p>\n<h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631<\/h2>\n<p><img decoding=\"async\" class=\"lazyload aligncenter wp-image-58057 size-full\" src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-1.jpg\" data-orig-src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-1.jpg\" alt=\"\u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631\" width=\"1200\" height=\"800\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271200%27%20height%3D%27800%27%20viewBox%3D%270%200%201200%20800%27%3E%3Crect%20width%3D%271200%27%20height%3D%27800%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-1-200x133.jpg 200w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-1-300x200.jpg 300w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-1-400x267.jpg 400w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-1-600x400.jpg 600w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-1-768x512.jpg 768w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-1-800x533.jpg 800w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-1-1024x683.jpg 1024w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-1.jpg 1200w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u062a\u062e\u0630 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0623\u0634\u0643\u0627\u0644\u0627\u064b \u0645\u062e\u062a\u0644\u0641\u0629\u060c \u0648\u062a\u062e\u062f\u0645 \u0623\u0646\u0648\u0627\u0639 \u0645\u062e\u062a\u0644\u0641\u0629 \u0645\u0646 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0623\u063a\u0631\u0627\u0636\u0627\u064b \u0645\u062e\u062a\u0644\u0641\u0629 \u0648\u062a\u062c\u0644\u0628 \u0641\u0648\u0627\u0626\u062f \u0645\u062e\u062a\u0644\u0641\u0629. \u0641\u064a\u0645\u0627 \u064a\u0644\u064a \u0627\u0644\u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u0644\u0627\u0628\u062a\u0643\u0627\u0631:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a: <\/b><span style=\"font-weight: 400;\">\u064a\u062a\u0636\u0645\u0646 <a href=\"https:\/\/ideascale.com\/blog\/product-innovation\/\">\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a<\/a> \u062a\u0637\u0648\u064a\u0631 \u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u062e\u062f\u0645\u0627\u062a \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u0645\u062d\u0633\u0646\u0629. \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0634\u0645\u0644 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631\u0627\u062a \u0641\u064a \u0627\u0644\u0648\u0638\u0627\u0626\u0641 \u0623\u0648 \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0623\u0648 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0623\u0648 \u0627\u0644\u0623\u062f\u0627\u0621 \u0623\u0648 \u0627\u0644\u062a\u063a\u0644\u064a\u0641. \u0648\u064a\u0647\u062f\u0641 \u0625\u0644\u0649 \u062e\u0644\u0642 \u0642\u064a\u0645\u0629 \u0644\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0644\u0628\u064a\u0629 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0645\u060c \u0623\u0648 \u062d\u0644 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a\u060c \u0623\u0648 \u062a\u0642\u062f\u064a\u0645 \u0639\u0631\u0648\u0636 \u062c\u062f\u064a\u062f\u0629 \u0648\u0645\u0631\u063a\u0648\u0628\u0629.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631: <\/b><span style=\"font-weight: 400;\">\u064a\u0631\u0643\u0632 <a href=\"https:\/\/ideascale.com\/blog\/what-is-process-innovation\/\">\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a<\/a> \u0639\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u0643\u0641\u0627\u0621\u0629 \u0648\u0641\u0639\u0627\u0644\u064a\u0629 \u0648\u062c\u0648\u062f\u0629 \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0646\u0638\u0645\u0629. \u0648\u0647\u0648 \u064a\u062a\u0636\u0645\u0646 \u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u062a\u0641\u0643\u064a\u0631 \u0648\u0625\u0639\u0627\u062f\u0629 \u062a\u0635\u0645\u064a\u0645 \u0633\u064a\u0631 \u0627\u0644\u0639\u0645\u0644 \u0648\u0627\u0644\u062a\u0642\u0646\u064a\u0627\u062a \u0648\u0627\u0644\u0623\u0646\u0638\u0645\u0629 \u0644\u062a\u0628\u0633\u064a\u0637 \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0623\u0648 \u062a\u0642\u0644\u064a\u0644 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0623\u0648 \u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0625\u0646\u062a\u0627\u062c\u064a\u0629 \u0623\u0648 \u062a\u062d\u0633\u064a\u0646 \u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0627\u062a. \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u0624\u062f\u064a \u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0625\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u0648\u0627\u0644\u0645\u064a\u0632\u0629 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0628\u062a\u0643\u0627\u0631 \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0623\u0639\u0645\u0627\u0644: <\/b><span style=\"font-weight: 400;\">\u064a\u062a\u0636\u0645\u0646 <a href=\"https:\/\/ideascale.com\/blog\/what-is-business-model-innovation\/\">\u0627\u0628\u062a\u0643\u0627\u0631 \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0623\u0639\u0645\u0627\u0644<\/a> \u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u062a\u0641\u0643\u064a\u0631 \u0648\u0625\u0639\u0627\u062f\u0629 \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0637\u0631\u0642 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0642\u0648\u0645 \u0627\u0644\u0645\u0624\u0633\u0633\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644\u0647\u0627 \u0628\u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u0642\u064a\u0645\u0629 \u0648\u062a\u0642\u062f\u064a\u0645\u0647\u0627 \u0648\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u064a\u0647\u0627. \u0648\u064a\u0633\u062a\u0643\u0634\u0641 \u0623\u0633\u0627\u0644\u064a\u0628 \u062c\u062f\u064a\u062f\u0629 \u0644\u062a\u0648\u0644\u064a\u062f \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a\u060c \u0623\u0648 \u0647\u064a\u0643\u0644 \u0627\u0644\u062a\u0643\u0644\u0641\u0629\u060c \u0623\u0648 \u0642\u0646\u0648\u0627\u062a \u0627\u0644\u062a\u0648\u0632\u064a\u0639\u060c \u0623\u0648 \u0627\u0644\u0634\u0631\u0627\u0643\u0627\u062a\u060c \u0623\u0648 \u0645\u0634\u0627\u0631\u0643\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0623\u0648 \u0639\u0631\u0636 \u0627\u0644\u0642\u064a\u0645\u0629. \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0624\u062f\u064a \u0627\u0628\u062a\u0643\u0627\u0631 \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0625\u0644\u0649 \u062a\u0639\u0637\u064a\u0644 \u0627\u0644\u0635\u0646\u0627\u0639\u0627\u062a \u0623\u0648 \u0625\u0646\u0634\u0627\u0621 \u0623\u0633\u0648\u0627\u0642 \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u062a\u0645\u0643\u064a\u0646 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0645\u0646 \u062a\u0645\u064a\u064a\u0632 \u0646\u0641\u0633\u0647\u0627 \u0639\u0646 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u062e\u062f\u0645\u0629:<\/b><span style=\"font-weight: 400;\"> \u064a\u062a\u0636\u0645\u0646 \u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u062e\u062f\u0645\u0629 \u062a\u0637\u0648\u064a\u0631 \u062e\u062f\u0645\u0627\u062a \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u0645\u062d\u0633\u0646\u0629\u060c \u0623\u0648 \u0637\u0631\u0642 \u062a\u0642\u062f\u064a\u0645\u060c \u0623\u0648 <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-experience-research\/\">\u062a\u062c\u0627\u0631\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a> . \u0648\u0647\u0648 \u064a\u0631\u0643\u0632 \u0639\u0644\u0649 \u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0642\u064a\u0645\u0629 \u0648\u0627\u0644\u0631\u0636\u0627 \u0627\u0644\u0630\u064a \u064a\u0633\u062a\u0645\u062f\u0647 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0646 \u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0627\u0644\u062e\u062f\u0645\u0629. \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0634\u0645\u0644 \u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0628\u062a\u0643\u0627\u0631\u0627\u062a \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u062e\u062f\u0645\u0629 \u0623\u0648 \u0627\u0644\u062a\u062e\u0635\u064a\u0635 \u0623\u0648 \u0625\u0645\u0643\u0627\u0646\u064a\u0629 \u0627\u0644\u0648\u0635\u0648\u0644 \u0623\u0648 \u0627\u0644\u0631\u0627\u062d\u0629 \u0623\u0648 \u0627\u0644\u062a\u062e\u0635\u064a\u0635. \u0648\u064a\u0647\u062f\u0641 \u0625\u0644\u0649 \u062a\u0644\u0628\u064a\u0629 \u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062a\u0637\u0648\u0631\u0629 \u0648\u062e\u0644\u0642 \u0645\u064a\u0632\u0629 \u062a\u0646\u0627\u0641\u0633\u064a\u0629.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u062a\u062f\u0631\u064a\u062c\u064a: <\/b><span style=\"font-weight: 400;\">\u064a\u0634\u064a\u0631 <a href=\"https:\/\/ideascale.com\/blog\/incremental-innovation\/\">\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u062a\u0632\u0627\u064a\u062f<\/a> \u0625\u0644\u0649 \u0627\u0644\u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0627\u0644\u0635\u063a\u064a\u0631\u0629 \u0627\u0644\u062a\u062f\u0631\u064a\u062c\u064a\u0629 \u0627\u0644\u062a\u064a \u064a\u062a\u0645 \u0625\u062c\u0631\u0627\u0624\u0647\u0627 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0623\u0648 \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u062d\u0627\u0644\u064a\u0629. \u064a\u062a\u0636\u0645\u0646 \u0625\u062c\u0631\u0627\u0621 \u062a\u063a\u064a\u064a\u0631\u0627\u062a \u0623\u0648 \u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0623\u0648 \u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0645\u062a\u0643\u0631\u0631\u0629 \u0639\u0644\u0649 \u0627\u0644\u0639\u0631\u0648\u0636 \u0627\u0644\u062d\u0627\u0644\u064a\u0629. \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u062a\u0645\u064a\u0632 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u062a\u0632\u0627\u064a\u062f \u0628\u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u0645\u0631 \u0623\u0648 \u0645\u0643\u0627\u0633\u0628 \u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0623\u0648 \u0627\u0644\u062a\u0642\u062f\u0645 \u0627\u0644\u062a\u0637\u0648\u0631\u064a. \u0648\u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0633\u0627\u0639\u062f \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0639\u0644\u0649 \u0627\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u0642\u062f\u0631\u062a\u0647\u0627 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0648\u0627\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u0623\u0647\u0645\u064a\u062a\u0647\u0627 \u0628\u0627\u0644\u0633\u0648\u0642 \u0648\u062a\u062d\u0633\u064a\u0646 \u0639\u0631\u0648\u0636\u0647\u0627 \u0628\u0645\u0631\u0648\u0631 \u0627\u0644\u0648\u0642\u062a.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u062f\u0645\u0631: <\/b><span style=\"font-weight: 400;\">\u064a\u0634\u064a\u0631 <a href=\"https:\/\/ideascale.com\/blog\/what-is-disruptive-innovation\/\">\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u062f\u0645\u0631<\/a> \u0625\u0644\u0649 \u0625\u0646\u0634\u0627\u0621 \u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u062e\u062f\u0645\u0627\u062a \u0623\u0648 \u0646\u0645\u0627\u0630\u062c \u0623\u0639\u0645\u0627\u0644 \u062c\u062f\u064a\u062f\u0629 \u062a\u0639\u0637\u0644 \u0627\u0644\u0623\u0633\u0648\u0627\u0642 \u0623\u0648 \u0627\u0644\u0635\u0646\u0627\u0639\u0627\u062a \u0627\u0644\u062d\u0627\u0644\u064a\u0629. \u0641\u0647\u0648 \u064a\u0642\u062f\u0645 \u062d\u0644\u0648\u0644\u0627\u064b \u062c\u062f\u064a\u062f\u0629 \u062a\u063a\u064a\u0631 \u0628\u0634\u0643\u0644 \u0623\u0633\u0627\u0633\u064a \u0637\u0631\u064a\u0642\u0629 \u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u0642\u064a\u0645\u0629 \u0623\u0648 \u062a\u0633\u0644\u064a\u0645\u0647\u0627 \u0623\u0648 \u0627\u0633\u062a\u0647\u0644\u0627\u0643\u0647\u0627. \u063a\u0627\u0644\u0628\u0627 \u0645\u0627 \u062a\u0628\u062f\u0623 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631\u0627\u062a \u0627\u0644\u062b\u0648\u0631\u064a\u0629 \u0641\u064a \u0627\u0644\u0623\u0633\u0648\u0627\u0642 \u0627\u0644\u0645\u062a\u062e\u0635\u0635\u0629 \u0623\u0648 \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0630\u064a\u0646 \u0644\u0627 \u064a\u062d\u0635\u0644\u0648\u0646 \u0639\u0644\u0649 \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0643\u0627\u0641\u064a\u0629\u060c \u062b\u0645 \u062a\u0643\u062a\u0633\u0628 \u062a\u062f\u0631\u064a\u062c\u064a\u0627 \u0642\u0648\u0629 \u0627\u0644\u062c\u0630\u0628 \u0648\u062a\u062d\u0644 \u0645\u062d\u0644 \u0627\u0644\u0644\u0627\u0639\u0628\u064a\u0646 \u0627\u0644\u0631\u0627\u0633\u062e\u064a\u0646.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0641\u062a\u0648\u062d: <\/b><span style=\"font-weight: 400;\">\u064a\u062a\u0636\u0645\u0646 <a href=\"https:\/\/ideascale.com\/blog\/what-is-open-innovation\/\">\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0641\u062a\u0648\u062d<\/a> \u0627\u0644\u062a\u0639\u0627\u0648\u0646 \u0645\u0639 \u0634\u0631\u0643\u0627\u0621 \u062e\u0627\u0631\u062c\u064a\u064a\u0646\u060c \u0645\u062b\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0623\u0648 \u0627\u0644\u0645\u0648\u0631\u062f\u064a\u0646 \u0623\u0648 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0627\u0644\u0628\u062d\u062b\u064a\u0629 \u0623\u0648 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0646\u0627\u0634\u0626\u0629\u060c \u0644\u062a\u0648\u0644\u064a\u062f \u0623\u0641\u0643\u0627\u0631 \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u0645\u0634\u0627\u0631\u0643\u0629 \u0627\u0644\u0645\u0639\u0631\u0641\u0629 \u0623\u0648 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629 \u0641\u064a \u0625\u0646\u0634\u0627\u0621 \u062d\u0644\u0648\u0644 \u0645\u0628\u062a\u0643\u0631\u0629. \u064a\u062f\u0631\u0643 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0641\u062a\u0648\u062d \u0623\u0646 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0648\u0627\u0644\u062e\u0628\u0631\u0627\u062a \u0627\u0644\u0642\u064a\u0645\u0629 \u0645\u0648\u062c\u0648\u062f\u0629 \u062e\u0627\u0631\u062c \u062d\u062f\u0648\u062f \u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u0648\u064a\u0633\u0639\u0649 \u0625\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0648\u0627\u0644\u0631\u0624\u0649 \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629 \u0644\u062f\u0641\u0639 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0633\u062a\u062f\u0627\u0645:<\/b><span style=\"font-weight: 400;\"> <a href=\"https:\/\/ideascale.com\/blog\/sustainable-innovation\/\">\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0633\u062a\u062f\u0627\u0645<\/a> \u0647\u0648 \u0639\u0645\u0644\u064a\u0629 \u062a\u0637\u0648\u064a\u0631 \u0648\u062a\u0646\u0641\u064a\u0630 \u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u062e\u062f\u0645\u0627\u062a \u0623\u0648 \u062a\u0642\u0646\u064a\u0627\u062a \u0623\u0648 \u0646\u0645\u0627\u0630\u062c \u0623\u0639\u0645\u0627\u0644 \u062c\u062f\u064a\u062f\u0629 \u0644\u0647\u0627 \u062a\u0623\u062b\u064a\u0631 \u0628\u064a\u0626\u064a \u0648\u0627\u062c\u062a\u0645\u0627\u0639\u064a \u0648\u0627\u0642\u062a\u0635\u0627\u062f\u064a \u0625\u064a\u062c\u0627\u0628\u064a. \u0648\u0647\u064a \u062a\u0646\u0637\u0648\u064a \u0639\u0644\u0649 \u0625\u064a\u062c\u0627\u062f \u062d\u0644\u0648\u0644 \u0645\u0628\u062a\u0643\u0631\u0629 \u0648\u0641\u0639\u0627\u0644\u0629 \u0644\u0645\u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u0645\u0644\u062d\u0629\u060c \u0645\u062b\u0644 \u062a\u063a\u064a\u0631 \u0627\u0644\u0645\u0646\u0627\u062e\u060c \u0648\u0627\u0633\u062a\u0646\u0632\u0627\u0641 \u0627\u0644\u0645\u0648\u0627\u0631\u062f\u060c \u0648\u0627\u0644\u062a\u0644\u0648\u062b\u060c \u0648\u0639\u062f\u0645 \u0627\u0644\u0645\u0633\u0627\u0648\u0627\u0629\u060c \u0648\u0627\u0644\u0641\u0642\u0631. <\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u062c\u062a\u0645\u0627\u0639\u064a:<\/b><span style=\"font-weight: 400;\"> <a href=\"https:\/\/ideascale.com\/blog\/what-is-social-innovation\/\">\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a<\/a> \u0647\u0648 \u062a\u0637\u0648\u064a\u0631 \u0648\u062a\u0646\u0641\u064a\u0630 \u062d\u0644\u0648\u0644 \u062c\u062f\u064a\u062f\u0629 \u0644\u0645\u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0623\u0648 \u0627\u0644\u062b\u0642\u0627\u0641\u064a\u0629 \u0623\u0648 \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a\u0629 \u0623\u0648 \u0627\u0644\u0628\u064a\u0626\u064a\u0629. \u0648\u0647\u0648 \u064a\u0646\u0637\u0648\u064a \u0639\u0644\u0649 \u0625\u0646\u0634\u0627\u0621 \u0648\u0627\u0639\u062a\u0645\u0627\u062f \u0623\u0641\u0643\u0627\u0631 \u0623\u0648 \u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u062e\u062f\u0645\u0627\u062a \u0623\u0648 \u0623\u0633\u0627\u0644\u064a\u0628 \u062c\u062f\u064a\u062f\u0629 \u062a\u0624\u062f\u064a \u0625\u0644\u0649 \u062a\u0623\u062b\u064a\u0631 \u0645\u062c\u062a\u0645\u0639\u064a \u0625\u064a\u062c\u0627\u0628\u064a \u0648\u062a\u063a\u064a\u064a\u0631 \u0645\u0633\u062a\u062f\u0627\u0645.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0631\u0642\u0645\u064a: <\/b><span style=\"font-weight: 400;\">\u064a\u0634\u064a\u0631 <a href=\"https:\/\/ideascale.com\/blog\/what-is-digital-innovation\/\">\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0631\u0642\u0645\u064a<\/a> \u0625\u0644\u0649 \u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u062a\u0642\u0646\u064a\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0648\u0627\u0644\u062a\u0637\u0648\u0631\u0627\u062a \u0644\u0625\u0646\u0634\u0627\u0621 \u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u062e\u062f\u0645\u0627\u062a \u0623\u0648 \u0639\u0645\u0644\u064a\u0627\u062a \u0623\u0648 \u0646\u0645\u0627\u0630\u062c \u0623\u0639\u0645\u0627\u0644 \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u0645\u062d\u0633\u0646\u0629. \u0648\u0647\u0648 \u064a\u0646\u0637\u0648\u064a \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0648\u0627\u0644\u0645\u0646\u0635\u0627\u062a \u0648\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0648\u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u0627\u062a\u0635\u0627\u0644 \u0644\u062f\u0641\u0639 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0648\u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0645\u0645\u0627\u0631\u0633\u0627\u062a \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a: <\/b><span style=\"font-weight: 400;\">\u064a\u0634\u064a\u0631 <a href=\"https:\/\/ideascale.com\/blog\/what-is-technology-innovation\/\">\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a<\/a> \u0625\u0644\u0649 \u0625\u0646\u0634\u0627\u0621 \u0648\u0627\u0639\u062a\u0645\u0627\u062f \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u0642\u0646\u064a\u0627\u062a \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u0645\u062d\u0633\u0646\u0629 \u0644\u062f\u0641\u0639 \u0627\u0644\u062a\u0642\u062f\u0645 \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0641\u064a \u0645\u062e\u062a\u0644\u0641 \u0627\u0644\u0645\u062c\u0627\u0644\u0627\u062a. \u0648\u0647\u0648 \u064a\u0634\u0645\u0644 \u0627\u0644\u062a\u0642\u062f\u0645 \u0639\u0628\u0631 \u0645\u062c\u0645\u0648\u0639\u0629 \u0648\u0627\u0633\u0639\u0629 \u0645\u0646 \u0627\u0644\u0645\u062c\u0627\u0644\u0627\u062a \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0629\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644 \u0644\u0627 \u0627\u0644\u062d\u0635\u0631 \u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a\u060c \u0648\u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0627\u0644\u062d\u064a\u0648\u064a\u0629\u060c \u0648\u0627\u0644\u0637\u0627\u0642\u0629 \u0627\u0644\u0645\u062a\u062c\u062f\u062f\u0629\u060c \u0648\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0627\u0644\u0646\u0627\u0646\u0648\u060c \u0648\u0627\u0644\u0631\u0648\u0628\u0648\u062a\u0627\u062a\u060c \u0648\u0639\u0644\u0648\u0645 \u0627\u0644\u0645\u0648\u0627\u062f\u060c \u0648\u0627\u0644\u0627\u062a\u0635\u0627\u0644\u0627\u062a \u0627\u0644\u0633\u0644\u0643\u064a\u0629 \u0648\u0627\u0644\u0644\u0627\u0633\u0644\u0643\u064a\u0629.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u062d\u0648\u0633\u0628\u0629: <\/b><span style=\"font-weight: 400;\">\u064a\u062a\u0639\u0644\u0642 <a href=\"https:\/\/ideascale.com\/blog\/what-is-computing-innovation\/\">\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u062d\u0627\u0633\u0648\u0628\u064a<\/a> \u0628\u0627\u0644\u062a\u0642\u062f\u0645 \u0648\u0627\u0644\u0627\u062e\u062a\u0631\u0627\u0642\u0627\u062a \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u062d\u0648\u0633\u0628\u0629 \u0648\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a. \u064a\u062a\u0636\u0645\u0646 \u062a\u0637\u0648\u064a\u0631 \u0648\u062a\u0637\u0628\u064a\u0642 \u0623\u062c\u0647\u0632\u0629 \u0648\u0628\u0631\u0627\u0645\u062c \u0648\u062e\u0648\u0627\u0631\u0632\u0645\u064a\u0627\u062a \u0648\u0623\u0633\u0627\u0644\u064a\u0628 \u062d\u0633\u0627\u0628\u064a\u0629 \u062c\u062f\u064a\u062f\u0629 \u0644\u062d\u0644 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0627\u0644\u0645\u0639\u0642\u062f\u0629 \u0623\u0648 \u062a\u0645\u0643\u064a\u0646 \u0642\u062f\u0631\u0627\u062a \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0623\u0646\u0638\u0645\u0629 \u0627\u0644\u062d\u0627\u0644\u064a\u0629.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0639\u0644\u0627\u0648\u0629 \u0639\u0644\u0649 \u0630\u0644\u0643\u060c \u064a\u0645\u0643\u0646 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0623\u064a \u0645\u0646 \u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0630\u0643\u0648\u0631\u0629 \u0623\u0639\u0644\u0627\u0647 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0633\u062a\u0645\u0631 \u0623\u0648 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u063a\u064a\u0631 \u0627\u0644\u0645\u0633\u062a\u0645\u0631:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0633\u062a\u0645\u0631: <\/b><span style=\"font-weight: 400;\">\u064a\u0634\u064a\u0631 <a href=\"https:\/\/ideascale.com\/blog\/what-is-continuous-innovation\/\">\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0633\u062a\u0645\u0631<\/a> \u0625\u0644\u0649 \u0627\u0644\u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0627\u0644\u0625\u0636\u0627\u0641\u064a\u0629 \u0623\u0648 \u0627\u0644\u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062a\u0645 \u0625\u062c\u0631\u0627\u0624\u0647\u0627 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0623\u0648 \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0623\u0648 \u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u062d\u0627\u0644\u064a\u0629. \u064a\u062a\u0636\u0645\u0646 \u0625\u062c\u0631\u0627\u0621 \u062a\u063a\u064a\u064a\u0631\u0627\u062a \u0635\u063a\u064a\u0631\u0629 \u0648\u062a\u062f\u0631\u064a\u062c\u064a\u0629 \u0628\u0645\u0631\u0648\u0631 \u0627\u0644\u0648\u0642\u062a \u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0639\u0631\u0648\u0636 \u0627\u0644\u062d\u0627\u0644\u064a\u0629 \u0648\u062a\u062d\u0633\u064a\u0646\u0647\u0627. \u064a\u0647\u062f\u0641 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0633\u062a\u0645\u0631 \u0625\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0623\u0648 \u0627\u0644\u062c\u0648\u062f\u0629 \u0623\u0648 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u062f\u0648\u0646 \u062a\u063a\u064a\u064a\u0631 \u0627\u0644\u0645\u0641\u0647\u0648\u0645 \u0627\u0644\u0623\u0633\u0627\u0633\u064a \u0623\u0648 \u0639\u0631\u0636 \u0627\u0644\u0642\u064a\u0645\u0629 \u0628\u0634\u0643\u0644 \u0623\u0633\u0627\u0633\u064a. \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u0643\u0648\u0646 \u0645\u062f\u0641\u0648\u0639\u064b\u0627 \u0628\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0631\u0624\u0649 \u0627\u0644\u0633\u0648\u0642 \u0648\u0631\u063a\u0628\u0629 \u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u0641\u064a \u0627\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u0642\u062f\u0631\u062a\u0647\u0627 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629. \u064a\u0633\u0627\u0639\u062f \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0633\u062a\u0645\u0631 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0639\u0644\u0649 \u0627\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u0645\u0643\u0627\u0646\u062a\u0647\u0627 \u0641\u064a \u0627\u0644\u0633\u0648\u0642\u060c \u0648\u062a\u0644\u0628\u064a\u0629 \u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062a\u0637\u0648\u0631\u0629\u060c \u0648\u0627\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u0627\u0644\u0646\u0645\u0648 \u0639\u0644\u0649 \u0627\u0644\u0645\u062f\u0649 \u0627\u0644\u0637\u0648\u064a\u0644.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u062a\u0642\u0637\u0639: <\/b><span style=\"font-weight: 400;\"><a href=\"https:\/\/ideascale.com\/blog\/what-is-discontinuous-innovation\/\">\u064a\u062a\u0636\u0645\u0646 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u062a\u0642\u0637\u0639<\/a> \u060c 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\u0628\u0645\u0633\u062a\u0648\u0649 \u0623\u0639\u0644\u0649 \u0645\u0646 \u0627\u0644\u0645\u062e\u0627\u0637\u0631 \u0648\u0639\u062f\u0645 \u0627\u0644\u064a\u0642\u064a\u0646 \u0648\u0627\u0644\u0645\u0643\u0627\u0641\u0622\u062a \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u0629. \u064a\u062a\u0645 \u062a\u062d\u0641\u064a\u0632 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u062a\u0642\u0637\u0639 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0646\u0627\u0634\u0626\u0629 \u0623\u0648 \u0627\u0644\u062a\u0642\u062f\u0645 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a \u0623\u0648 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062a\u063a\u064a\u0631\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646\u0647\u0627.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0647\u0630\u0647 \u0627\u0644\u0623\u0646\u0648\u0627\u0639 \u0645\u0646 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0648\u0627\u0644\u0645\u0646\u0647\u062c\u064a\u0646 \u0644\u0627 \u064a\u0633\u062a\u0628\u0639\u062f \u0623\u062d\u062f\u0647\u0645\u0627 \u0627\u0644\u0622\u062e\u0631 \u0628\u0627\u0644\u0636\u0631\u0648\u0631\u0629\u060c \u0648\u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u062a\u0646\u062e\u0631\u0637 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u0641\u064a \u0623\u0646\u0648\u0627\u0639 \u0645\u062a\u0639\u062f\u062f\u0629 \u0641\u064a \u0648\u0642\u062a \u0648\u0627\u062d\u062f \u0644\u0625\u0646\u0634\u0627\u0621 <a href=\"https:\/\/ideascale.com\/blog\/what-is-innovation-strategy\/\">\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0628\u062a\u0643\u0627\u0631<\/a> \u0634\u0627\u0645\u0644\u0629. \u064a\u0639\u062a\u0645\u062f \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0646\u0648\u0639 \u0648\u0627\u0644\u0646\u0647\u062c \u0627\u0644\u0630\u064a \u064a\u062c\u0628 \u0627\u062a\u0628\u0627\u0639\u0647 \u0639\u0644\u0649 \u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0645\u0646\u0638\u0645\u0629\u060c \u0648\u062f\u064a\u0646\u0627\u0645\u064a\u0643\u064a\u0627\u062a \u0627\u0644\u0635\u0646\u0627\u0639\u0629\u060c \u0648\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0648\u0625\u0645\u0643\u0627\u0646\u064a\u0629 \u062e\u0644\u0642 \u0627\u0644\u0642\u064a\u0645\u0629 \u0648\u0627\u0644\u062a\u0645\u0627\u064a\u0632.<\/span><\/p>\n<h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u0623\u0645\u062b\u0644\u0629 \u0639\u0644\u0649 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631: \u0623\u0641\u0636\u0644 10 \u0641\u064a \u0645\u062e\u062a\u0644\u0641 \u0627\u0644\u0635\u0646\u0627\u0639\u0627\u062a<\/h2>\n<p><span style=\"font-weight: 400;\">\u0641\u064a\u0645\u0627 \u064a\u0644\u064a \u0623\u0641\u0636\u0644 \u0639\u0634\u0631\u0629 \u0623\u0645\u062b\u0644\u0629 \u0644\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0645\u0646 \u0645\u062e\u062a\u0644\u0641 \u0627\u0644\u0635\u0646\u0627\u0639\u0627\u062a:<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>1. Airbnb:<\/strong> \u0623\u062d\u062f\u062b\u062a Airbnb \u062b\u0648\u0631\u0629 \u0641\u064a \u0635\u0646\u0627\u0639\u0629 \u0627\u0644\u0636\u064a\u0627\u0641\u0629 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0625\u0646\u0634\u0627\u0621 \u0633\u0648\u0642 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a \u064a\u0633\u0645\u062d \u0644\u0644\u0623\u0641\u0631\u0627\u062f \u0628\u062a\u0623\u062c\u064a\u0631 \u0645\u0646\u0627\u0632\u0644\u0647\u0645 \u0623\u0648 \u063a\u0631\u0641\u0647\u0645 \u0627\u0644\u0627\u062d\u062a\u064a\u0627\u0637\u064a\u0629 \u0644\u0644\u0645\u0633\u0627\u0641\u0631\u064a\u0646. \u0642\u062f\u0645 \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0625\u0642\u0627\u0645\u0629 \u0647\u0630\u0627 \u0645\u0646 \u0646\u0638\u064a\u0631 \u0625\u0644\u0649 \u0646\u0638\u064a\u0631 \u0628\u062f\u064a\u0644\u0627\u064b \u0644\u0644\u0641\u0646\u0627\u062f\u0642 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629 \u0648\u0623\u062d\u062f\u062b \u062b\u0648\u0631\u0629 \u0641\u064a \u0637\u0631\u064a\u0642\u0629 \u0633\u0641\u0631 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0625\u0642\u0627\u0645\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>2. \u0627\u0644\u0645\u0631\u0643\u0628\u0627\u062a \u0627\u0644\u0643\u0647\u0631\u0628\u0627\u0626\u064a\u0629:<\/strong> \u0623\u062d\u062f\u062b\u062a \u0627\u0644\u0633\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0643\u0647\u0631\u0628\u0627\u0626\u064a\u0629 \u0645\u0646 \u0639\u0644\u0627\u0645\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u062b\u0644 Tesla \u062b\u0648\u0631\u0629 \u0641\u064a \u0635\u0646\u0627\u0639\u0629 \u0627\u0644\u0633\u064a\u0627\u0631\u0627\u062a \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0633\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0643\u0647\u0631\u0628\u0627\u0626\u064a\u0629 \u0627\u0644\u0631\u0627\u0626\u062f\u0629 (EVs) \u0627\u0644\u062a\u064a \u062a\u0648\u0641\u0631 \u0642\u062f\u0631\u0627\u062a \u0637\u0648\u064a\u0644\u0629 \u0627\u0644\u0645\u062f\u0649 \u0648\u0645\u064a\u0632\u0627\u062a \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u0623\u062f\u0627\u0621 \u0648\u062d\u0644\u0648\u0644 \u0627\u0644\u0637\u0627\u0642\u0629 \u0627\u0644\u0645\u0633\u062a\u062f\u0627\u0645\u0629. \u0648\u0642\u062f \u0644\u0639\u0628 <a href=\"https:\/\/ideascale.com\/blog\/what-is-technology-innovation\/\">\u0627\u0628\u062a\u0643\u0627\u0631\u0647\u0645 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a<\/a> \u0641\u064a \u0627\u0644\u0628\u0646\u064a\u0629 \u0627\u0644\u062a\u062d\u062a\u064a\u0629 \u0644\u0644\u0628\u0637\u0627\u0631\u064a\u0627\u062a \u0648\u0627\u0644\u0634\u062d\u0646 \u062f\u0648\u0631\u064b\u0627 \u0645\u0647\u0645\u064b\u0627 \u0641\u064a \u062a\u0633\u0631\u064a\u0639 \u0627\u0639\u062a\u0645\u0627\u062f \u0627\u0644\u0645\u0631\u0643\u0628\u0627\u062a \u0627\u0644\u0643\u0647\u0631\u0628\u0627\u0626\u064a\u0629 \u0641\u064a \u062c\u0645\u064a\u0639 \u0623\u0646\u062d\u0627\u0621 \u0627\u0644\u0639\u0627\u0644\u0645.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>3. \u0635\u0648\u0627\u0631\u064a\u062e \u0633\u0628\u064a\u0633 \u0625\u0643\u0633 \u0627\u0644\u0642\u0627\u0628\u0644\u0629 \u0644\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645:<\/strong> \u0642\u0627\u0645\u062a \u0634\u0631\u0643\u0629 \u0633\u0628\u064a\u0633 \u0625\u0643\u0633\u060c \u0627\u0644\u062a\u064a \u0623\u0633\u0633\u0647\u0627 \u0625\u064a\u0644\u0648\u0646 \u0645\u0627\u0633\u0643\u060c \u0628\u062a\u0637\u0648\u064a\u0631 \u0635\u0648\u0627\u0631\u064a\u062e \u0642\u0627\u0628\u0644\u0629 \u0644\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u064a\u0645\u0643\u0646 \u0647\u0628\u0648\u0637\u0647\u0627 \u0648\u0625\u0639\u0627\u062f\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627\u060c \u0645\u0645\u0627 \u064a\u0642\u0644\u0644 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0645\u0646 \u062a\u0643\u0644\u0641\u0629 \u0627\u0633\u062a\u0643\u0634\u0627\u0641 \u0627\u0644\u0641\u0636\u0627\u0621 \u0648\u064a\u062c\u0639\u0644 \u0627\u0644\u0633\u0641\u0631 \u0625\u0644\u0649 \u0627\u0644\u0641\u0636\u0627\u0621 \u0623\u0643\u062b\u0631 \u0633\u0647\u0648\u0644\u0629. \u0644\u0642\u062f \u0641\u062a\u062d \u0647\u0630\u0627 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0625\u0645\u0643\u0627\u0646\u064a\u0627\u062a \u062c\u062f\u064a\u062f\u0629 \u0641\u064a \u0635\u0646\u0627\u0639\u0629 \u0627\u0644\u0637\u064a\u0631\u0627\u0646.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>4. \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u062b\u0644\u0627\u062b\u064a\u0629 \u0627\u0644\u0623\u0628\u0639\u0627\u062f:<\/strong> \u0623\u062d\u062f\u062b\u062a \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u062b\u0644\u0627\u062b\u064a\u0629 \u0627\u0644\u0623\u0628\u0639\u0627\u062f\u060c \u0627\u0644\u0645\u0639\u0631\u0648\u0641\u0629 \u0623\u064a\u0636\u064b\u0627 \u0628\u0627\u0633\u0645 \u0627\u0644\u062a\u0635\u0646\u064a\u0639 \u0627\u0644\u0625\u0636\u0627\u0641\u064a\u060c \u062a\u062d\u0648\u0644\u064b\u0627 \u0641\u064a \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0635\u0646\u0627\u0639\u0627\u062a \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0645\u0643\u064a\u0646 \u0625\u0646\u062a\u0627\u062c \u0643\u0627\u0626\u0646\u0627\u062a \u0645\u0639\u0642\u062f\u0629 \u0648\u0645\u062e\u0635\u0635\u0629 \u0628\u062f\u0642\u0629. \u0644\u0642\u062f \u0623\u062d\u062f\u062b \u062b\u0648\u0631\u0629 \u0641\u064a \u0627\u0644\u062a\u0635\u0646\u064a\u0639 \u0648\u0627\u0644\u0631\u0639\u0627\u064a\u0629 \u0627\u0644\u0635\u062d\u064a\u0629 (\u0645\u062b\u0644 \u0627\u0644\u0623\u0637\u0631\u0627\u0641 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a\u0629) \u0648\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0623\u0648\u0644\u064a\u0629\u060c \u0645\u0646 \u0628\u064a\u0646 \u0642\u0637\u0627\u0639\u0627\u062a \u0623\u062e\u0631\u0649.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>5. \u062a\u062d\u0631\u064a\u0631 \u0627\u0644\u062c\u064a\u0646\u0627\u062a \u0628\u062a\u0642\u0646\u064a\u0629 \u0643\u0631\u064a\u0633\u0628\u0631:<\/strong> \u064a\u0639\u062f \u0643\u0631\u064a\u0633\u0628\u0631-\u0643\u0627\u06339 <a href=\"https:\/\/ideascale.com\/blog\/what-is-technology-innovation\/\">\u0627\u0628\u062a\u0643\u0627\u0631\u064b\u0627 \u062b\u0648\u0631\u064a\u064b\u0627 \u0641\u064a \u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627<\/a> \u062a\u062d\u0631\u064a\u0631 \u0627\u0644\u062c\u064a\u0646\u0627\u062a \u064a\u062a\u064a\u062d \u062a\u0639\u062f\u064a\u0644\u064b\u0627 \u062f\u0642\u064a\u0642\u064b\u0627 \u0648\u0641\u0639\u0627\u0644\u0627\u064b \u0644\u062a\u0633\u0644\u0633\u0644 \u0627\u0644\u062d\u0645\u0636 \u0627\u0644\u0646\u0648\u0648\u064a. \u064a\u062a\u0645\u062a\u0639 \u0647\u0630\u0627 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0628\u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0625\u062d\u062f\u0627\u062b \u062b\u0648\u0631\u0629 \u0641\u064a \u0627\u0644\u0631\u0639\u0627\u064a\u0629 \u0627\u0644\u0635\u062d\u064a\u0629 \u0648\u0627\u0644\u0632\u0631\u0627\u0639\u0629 \u0648\u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0627\u0644\u062d\u064a\u0648\u064a\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0642\u062f\u064a\u0645 \u0623\u0633\u0627\u0644\u064a\u0628 \u062c\u062f\u064a\u062f\u0629 \u0644\u0639\u0644\u0627\u062c \u0627\u0644\u0623\u0645\u0631\u0627\u0636 \u0627\u0644\u0648\u0631\u0627\u062b\u064a\u0629\u060c \u0648\u062a\u0639\u0632\u064a\u0632 \u0645\u0631\u0648\u0646\u0629 \u0627\u0644\u0645\u062d\u0627\u0635\u064a\u0644\u060c \u0648\u062a\u0637\u0648\u064a\u0631 \u0639\u0644\u0627\u062c\u0627\u062a \u062c\u062f\u064a\u062f\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>6. \u062e\u062f\u0645\u0629 \u0627\u0644\u0628\u062b \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u0645\u0646 Netflix:<\/strong> \u0623\u062d\u062f\u062b\u062a Netflix \u062b\u0648\u0631\u0629 \u0641\u064a \u0635\u0646\u0627\u0639\u0629 \u062a\u0623\u062c\u064a\u0631 \u0627\u0644\u0641\u064a\u062f\u064a\u0648 \u0648\u0627\u0644\u062a\u0644\u0641\u0632\u064a\u0648\u0646 \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0642\u062f\u064a\u0645 \u062e\u062f\u0645\u0629 \u0627\u0644\u0628\u062b \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u0627\u0644\u062a\u064a \u062a\u062a\u064a\u062d \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0645\u0634\u0627\u0647\u062f\u0629 \u0627\u0644\u0623\u0641\u0644\u0627\u0645 \u0648\u0627\u0644\u0628\u0631\u0627\u0645\u062c \u0627\u0644\u062a\u0644\u0641\u0632\u064a\u0648\u0646\u064a\u0629 \u062d\u0633\u0628 \u0627\u0644\u0637\u0644\u0628. \u0623\u062f\u0649 \u0647\u0630\u0627 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0625\u0644\u0649 \u062a\u062d\u0648\u0644 \u0641\u064a \u0643\u064a\u0641\u064a\u0629 \u0627\u0633\u062a\u0647\u0644\u0627\u0643 \u0627\u0644\u0645\u062d\u062a\u0648\u0649\u060c \u0645\u0645\u0627 \u0645\u0647\u062f \u0627\u0644\u0637\u0631\u064a\u0642 \u0644\u0645\u0646\u0635\u0627\u062a \u0627\u0644\u0628\u062b \u0627\u0644\u0623\u062e\u0631\u0649.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>7. \u062d\u0644\u0648\u0644 \u0627\u0644\u062f\u0641\u0639 \u0639\u0628\u0631 \u0627\u0644\u0647\u0627\u062a\u0641 \u0627\u0644\u0645\u062d\u0645\u0648\u0644:<\/strong> \u0642\u0627\u0645\u062a \u0634\u0631\u0643\u0627\u062a \u0645\u062b\u0644 Apple Pay \u0648Google Pay \u0648PayPal \u0628\u062a\u063a\u064a\u064a\u0631 \u0637\u0631\u064a\u0642\u0629 \u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u0645\u062f\u0641\u0648\u0639\u0627\u062a \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0645\u0643\u064a\u0646 \u0627\u0644\u0645\u0639\u0627\u0645\u0644\u0627\u062a \u0627\u0644\u0622\u0645\u0646\u0629 \u0648\u0627\u0644\u0645\u0631\u064a\u062d\u0629 \u0639\u0628\u0631 \u0627\u0644\u0647\u0627\u062a\u0641 \u0627\u0644\u0645\u062d\u0645\u0648\u0644. \u0648\u0642\u062f \u0623\u062f\u0649 \u0647\u0630\u0627 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0625\u0644\u0649 \u062a\u0628\u0633\u064a\u0637 \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u062f\u0641\u0639 \u0648\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0634\u0645\u0648\u0644 \u0627\u0644\u0645\u0627\u0644\u064a.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>8. \u0645\u0633\u0627\u0639\u062f \u0623\u0645\u0627\u0632\u0648\u0646 \u0627\u0644\u0635\u0648\u062a\u064a Alexa:<\/strong> \u0642\u062f\u0645 Alexa\u060c \u0645\u0633\u0627\u0639\u062f \u0623\u0645\u0627\u0632\u0648\u0646 \u0627\u0644\u0630\u064a \u064a\u062a\u0645 \u0627\u0644\u062a\u062d\u0643\u0645 \u0641\u064a\u0647 \u0628\u0627\u0644\u0635\u0648\u062a\u060c \u0637\u0631\u064a\u0642\u0629 \u062c\u062f\u064a\u062f\u0629 \u0644\u0644\u062a\u0641\u0627\u0639\u0644 \u0645\u0639 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0627\u0644\u062a\u064a \u062a\u0633\u062a\u0641\u064a\u062f \u0645\u0646 <a href=\"https:\/\/ideascale.com\/blog\/what-is-digital-innovation\/\">\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0631\u0642\u0645\u064a<\/a> \u0645\u0646 \u062e\u0644\u0627\u0644 \u0645\u0639\u0627\u0644\u062c\u0629 \u0627\u0644\u0644\u063a\u0629 \u0627\u0644\u0637\u0628\u064a\u0639\u064a\u0629. \u0644\u0642\u062f \u0623\u062d\u062f\u062b\u062a \u062b\u0648\u0631\u0629 \u0641\u064a \u0635\u0646\u0627\u0639\u0629 \u0627\u0644\u0645\u0646\u0627\u0632\u0644 \u0627\u0644\u0630\u0643\u064a\u0629 \u0648\u0645\u0647\u062f\u062a \u0627\u0644\u0637\u0631\u064a\u0642 \u0644\u0644\u0623\u062c\u0647\u0632\u0629 \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062a\u0645 \u0627\u0644\u062a\u062d\u0643\u0645 \u0641\u064a\u0647\u0627 \u0628\u0627\u0644\u0635\u0648\u062a.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>9. \u0627\u0644\u062f\u0631\u0627\u062c\u0627\u062a \u0627\u0644\u0628\u062e\u0627\u0631\u064a\u0629 \u0627\u0644\u0643\u0647\u0631\u0628\u0627\u0626\u064a\u0629 \u0648\u062e\u062f\u0645\u0627\u062a \u0645\u0634\u0627\u0631\u0643\u0629 \u0627\u0644\u062f\u0631\u0627\u062c\u0627\u062a:<\/strong> \u0642\u062f\u0645\u062a \u0627\u0644\u062f\u0631\u0627\u062c\u0627\u062a \u0627\u0644\u0628\u062e\u0627\u0631\u064a\u0629 \u0627\u0644\u0643\u0647\u0631\u0628\u0627\u0626\u064a\u0629 \u0648\u062e\u062f\u0645\u0627\u062a \u0645\u0634\u0627\u0631\u0643\u0629 \u0627\u0644\u062f\u0631\u0627\u062c\u0627\u062a\u060c \u0645\u062b\u0644 Lime \u0648Citi Bike\u060c \u0628\u062f\u0627\u0626\u0644 \u0635\u062f\u064a\u0642\u0629 \u0644\u0644\u0628\u064a\u0626\u0629 \u0644\u0644\u0646\u0642\u0644 \u0627\u0644\u062d\u0636\u0631\u064a. \u0648\u0642\u062f \u0633\u0647\u0644\u062a \u0647\u0630\u0647 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631\u0627\u062a \u0627\u0644\u0633\u0641\u0631 \u0644\u0645\u0633\u0627\u0641\u0627\u062a \u0642\u0635\u064a\u0631\u0629\u060c \u0648\u0627\u0644\u062d\u062f \u0645\u0646 \u0627\u0644\u0627\u0632\u062f\u062d\u0627\u0645\u060c \u0648\u062a\u0639\u0632\u064a\u0632 \u062e\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0646\u0642\u0644 \u0627\u0644\u0645\u0633\u062a\u062f\u0627\u0645.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>10. \u062a\u0642\u0646\u064a\u0627\u062a \u0627\u0644\u0637\u0627\u0642\u0629 \u0627\u0644\u0634\u0645\u0633\u064a\u0629:<\/strong> \u0623\u062f\u0649 \u0627\u0644\u062a\u0642\u062f\u0645 \u0641\u064a \u062a\u0642\u0646\u064a\u0627\u062a \u0627\u0644\u0637\u0627\u0642\u0629 \u0627\u0644\u0634\u0645\u0633\u064a\u0629\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0627\u0644\u062e\u0644\u0627\u064a\u0627 \u0627\u0644\u0643\u0647\u0631\u0648\u0636\u0648\u0626\u064a\u0629 \u0627\u0644\u0623\u0643\u062b\u0631 \u0643\u0641\u0627\u0621\u0629 \u0648\u062a\u062e\u0641\u064a\u0636 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641\u060c \u0625\u0644\u0649 \u062c\u0639\u0644 \u0627\u0644\u0637\u0627\u0642\u0629 \u0627\u0644\u0634\u0645\u0633\u064a\u0629 \u0645\u062a\u0627\u062d\u0629 \u0628\u0634\u0643\u0644 \u0645\u062a\u0632\u0627\u064a\u062f \u0648\u0645\u062c\u062f\u064a\u0629 \u0627\u0642\u062a\u0635\u0627\u062f\u064a\u064b\u0627. \u0648\u0642\u062f \u062f\u0641\u0639 \u0647\u0630\u0627 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0646\u0645\u0648 \u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u0637\u0627\u0642\u0629 \u0627\u0644\u0645\u062a\u062c\u062f\u062f\u0629 \u0648\u0633\u0627\u0647\u0645 \u0641\u064a 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\u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062d\u064a\u0627\u0629\u060c \u0648\u062f\u0641\u0639 \u0627\u0644\u062a\u063a\u064a\u064a\u0631 \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a.<\/span><\/p>\n<p><strong><b>\u0627\u0639\u0631\u0641 \u0627\u0644\u0645\u0632\u064a\u062f: <a href=\"https:\/\/ideascale.com\/blog\/what-is-innovation-management\/\">\u0645\u0627 \u0647\u064a \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631\u061f<\/a><\/b><\/strong><\/p>\n<h2 class=\"\" style=\"--fontsize: 36; line-height: 1.25;\" data-fontsize=\"36\" data-lineheight=\"45px\">\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631: 7 \u062e\u0637\u0648\u0627\u062a \u0631\u0626\u064a\u0633\u064a\u0629<\/h2>\n<p><img decoding=\"async\" class=\"lazyload aligncenter wp-image-58058 size-full\" src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-2.jpg\" data-orig-src=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-2.jpg\" alt=\"\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631: 7 \u062e\u0637\u0648\u0627\u062a \u0631\u0626\u064a\u0633\u064a\u0629\" width=\"1200\" height=\"775\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271200%27%20height%3D%27775%27%20viewBox%3D%270%200%201200%20775%27%3E%3Crect%20width%3D%271200%27%20height%3D%27775%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-2-200x129.jpg 200w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-2-300x194.jpg 300w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-2-400x258.jpg 400w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-2-600x388.jpg 600w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-2-768x496.jpg 768w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-2-800x517.jpg 800w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-2-1024x661.jpg 1024w, https:\/\/ideascale.com\/wp-content\/uploads\/2023\/07\/innovation-descriptive-2.jpg 1200w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u062a\u062a\u0636\u0645\u0646 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0639\u0627\u062f\u0629\u064b \u0633\u0644\u0633\u0644\u0629 \u0645\u0646 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u062a\u0628\u0639\u0647\u0627 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0644\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0648\u062a\u0646\u0641\u064a\u0630\u0647. \u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0623\u0646 \u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0627\u0644\u0645\u062d\u062f\u062f\u0629 \u0642\u062f \u062a\u062e\u062a\u0644\u0641\u060c \u0641\u0625\u0644\u064a\u0643 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u0634\u0627\u0626\u0639\u0629 \u0627\u0644\u062a\u064a \u062a\u062a\u0636\u0645\u0646\u0647\u0627 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631:<\/span><\/p>\n<p><b>\u0627\u0644\u062e\u0637\u0648\u0629 1. \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0641\u0631\u0635<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u062e\u0637\u0648\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u0647\u064a \u062a\u062d\u062f\u064a\u062f \u0641\u0631\u0635 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631. \u064a\u0645\u0643\u0646 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0630\u0644\u0643 \u0645\u0646 \u062e\u0644\u0627\u0644 <a href=\"https:\/\/ideascale.com\/blog\/what-is-market-research\/\">\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642<\/a> \u0623\u0648 \u0631\u0624\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0623\u0648 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0623\u0648 \u0627\u0644\u062a\u0642\u064a\u064a\u0645\u0627\u062a \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629. \u0627\u0644\u0647\u062f\u0641 \u0647\u0648 \u0627\u0644\u0643\u0634\u0641 \u0639\u0646 \u0627\u0644\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u063a\u064a\u0631 \u0627\u0644\u0645\u0644\u0628\u0627\u0629\u060c \u0623\u0648 \u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0627\u0644\u0646\u0627\u0634\u0626\u0629\u060c \u0623\u0648 \u0645\u062c\u0627\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646 \u0645\u0639\u0627\u0644\u062c\u062a\u0647\u0627 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631.<\/span><\/p>\n<p><b>\u0627\u0644\u062e\u0637\u0648\u0629 2. \u062a\u0648\u0644\u064a\u062f \u0627\u0644\u0623\u0641\u0643\u0627\u0631<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0628\u0645\u062c\u0631\u062f \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0641\u0631\u0635\u060c \u0641\u0625\u0646 \u0627\u0644\u062e\u0637\u0648\u0629 \u0627\u0644\u062a\u0627\u0644\u064a\u0629 \u0647\u064a \u062a\u0648\u0644\u064a\u062f \u0627\u0644\u0623\u0641\u0643\u0627\u0631. \u064a\u0645\u0643\u0646 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0630\u0644\u0643 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062c\u0644\u0633\u0627\u062a \u0627\u0644\u0639\u0635\u0641 \u0627\u0644\u0630\u0647\u0646\u064a\u060c \u0623\u0648 \u0645\u0633\u0627\u0628\u0642\u0627\u062a \u0627\u0644\u0623\u0641\u0643\u0627\u0631\u060c \u0623\u0648 <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a> \u060c \u0623\u0648 \u0627\u0644\u062a\u0639\u0627\u0648\u0646 \u0628\u064a\u0646 \u0627\u0644\u0648\u0638\u0627\u0626\u0641. \u0627\u0644\u0647\u062f\u0641 \u0647\u0648 \u062a\u0648\u0644\u064a\u062f \u0645\u062c\u0645\u0648\u0639\u0629 \u0648\u0627\u0633\u0639\u0629 \u0645\u0646 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u0625\u0628\u062f\u0627\u0639\u064a\u0629 \u0648\u0627\u0644\u0645\u0628\u062a\u0643\u0631\u0629 \u0627\u0644\u062a\u064a \u0644\u062f\u064a\u0647\u0627 \u0627\u0644\u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u0627\u0633\u062a\u063a\u0644\u0627\u0644 \u0627\u0644\u0641\u0631\u0635 \u0627\u0644\u0645\u062d\u062f\u062f\u0629.<\/span><\/p>\n<p><b>\u0627\u0644\u062e\u0637\u0648\u0647 3. \u062a\u0642\u064a\u064a\u0645 \u0648\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0623\u0641\u0643\u0627\u0631<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0628\u0639\u062f <a href=\"https:\/\/ideascale.com\/blog\/what-is-ideation\/\">\u0627\u0644\u062a\u0641\u0643\u064a\u0631<\/a> \u060c \u0627\u0644\u062e\u0637\u0648\u0629 \u0627\u0644\u062a\u0627\u0644\u064a\u0629 \u0647\u064a \u062a\u0642\u064a\u064a\u0645 \u0648\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u0648\u0627\u0639\u062f\u0629. \u064a\u062a\u0636\u0645\u0646 \u0630\u0644\u0643 \u062a\u0642\u064a\u064a\u0645 \u062c\u062f\u0648\u0649 \u0643\u0644 \u0641\u0643\u0631\u0629 \u0648\u0642\u0627\u0628\u0644\u064a\u062a\u0647\u0627 \u0644\u0644\u062a\u0637\u0628\u064a\u0642 \u0648\u0645\u062f\u0649 \u0627\u0633\u062a\u0635\u0648\u0627\u0628\u0647\u0627. \u0636\u0639 \u0641\u064a \u0627\u0639\u062a\u0628\u0627\u0631\u0643 \u0639\u0648\u0627\u0645\u0644 \u0645\u062b\u0644 \u0625\u0645\u0643\u0627\u0646\u0627\u062a \u0627\u0644\u0633\u0648\u0642\u060c \u0648\u0627\u0644\u062c\u062f\u0648\u0649 \u0627\u0644\u0641\u0646\u064a\u0629\u060c \u0648\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0645\u0648\u0627\u0631\u062f\u060c \u0648\u0627\u0644\u0645\u0648\u0627\u0621\u0645\u0629 \u0645\u0639 \u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0625\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629\u060c \u0648\u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u0645\u062d\u062a\u0645\u0644. \u0627\u0644\u0647\u062f\u0641 \u0647\u0648 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u062a\u064a \u062a\u0633\u062a\u062d\u0642 \u0627\u0644\u0645\u062a\u0627\u0628\u0639\u0629 \u0623\u0643\u062b\u0631.<\/span><\/p>\n<p><b>\u0627\u0644\u062e\u0637\u0648\u0629 4. \u062a\u0637\u0648\u064a\u0631 \u0648\u0627\u0644\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0623\u0648\u0644\u064a<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0628\u0645\u062c\u0631\u062f \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0623\u0641\u0643\u0627\u0631\u060c \u064a\u0645\u0643\u0646 \u062a\u0637\u0648\u064a\u0631\u0647\u0627 \u0648\u0648\u0636\u0639 \u0646\u0645\u0627\u0630\u062c \u0623\u0648\u0644\u064a\u0629 \u0644\u0647\u0627. \u064a\u062a\u0636\u0645\u0646 \u0630\u0644\u0643 \u062a\u0631\u062c\u0645\u0629 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u0645\u062e\u062a\u0627\u0631\u0629 \u0625\u0644\u0649 \u0646\u0645\u0627\u0630\u062c \u0623\u0648\u0644\u064a\u0629 \u0645\u0644\u0645\u0648\u0633\u0629\u060c \u0623\u0648 \u0646\u0645\u0627\u0630\u062c \u0628\u0627\u0644\u062d\u062c\u0645 \u0627\u0644\u0637\u0628\u064a\u0639\u064a\u060c \u0623\u0648 \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0645\u0646 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0637\u0628\u064a\u0642 (MVPs). \u0627\u0644\u0647\u062f\u0641 \u0647\u0648 \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0645\u0641\u0627\u0647\u064a\u0645 \u0648\u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0635\u062d\u062a\u0647\u0627 \u0648\u062c\u0645\u0639 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0631\u0624\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0627\u0644\u062c\u062f\u0648\u0649 \u0627\u0644\u0641\u0646\u064a\u0629.<\/span><\/p>\n<p><b>\u0627\u0644\u062e\u0637\u0648\u0629 5. \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0648\u0627\u0644\u062a\u0643\u0631\u0627\u0631<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u062e\u0637\u0648\u0629\u060c \u064a\u062a\u0645 \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0623\u0648\u0644\u064a\u0629 \u0623\u0648 MVPs \u0645\u0639 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0623\u0648 \u0641\u064a \u0633\u064a\u0646\u0627\u0631\u064a\u0648\u0647\u0627\u062a \u0627\u0644\u0639\u0627\u0644\u0645 \u0627\u0644\u062d\u0642\u064a\u0642\u064a. \u064a\u062a\u0645 \u062c\u0645\u0639 <a href=\"https:\/\/ideascale.com\/blog\/what-is-customer-feedback\/\">\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a> \u060c \u0648\u064a\u062a\u0645 \u062a\u0643\u0631\u0627\u0631 \u0627\u0644\u0645\u0641\u0627\u0647\u064a\u0645 \u0648\u062a\u062d\u0633\u064a\u0646\u0647\u0627 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u0645\u0643\u062a\u0633\u0628\u0629. \u062a\u0633\u0627\u0639\u062f \u0647\u0630\u0647 \u0627\u0644\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u0643\u0631\u0627\u0631\u064a\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0635\u062d\u0629 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a\u060c \u0648\u0627\u0644\u0643\u0634\u0641 \u0639\u0646 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u0629\u060c \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0642\u0628\u0644 \u0627\u0644\u0627\u0646\u062a\u0642\u0627\u0644 \u0625\u0644\u0649 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062a\u0627\u0644\u064a\u0629.<\/span><\/p>\n<p><b>\u0627\u0644\u062e\u0637\u0648\u0629 6. \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0648\u0627\u0644\u0642\u064a\u0627\u0633<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0648\u0628\u0645\u062c\u0631\u062f \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0648\u062a\u062d\u0633\u064a\u0646\u0647\u060c \u064a\u0635\u0628\u062d \u0645\u0646 \u0627\u0644\u0645\u0645\u0643\u0646 \u062a\u0646\u0641\u064a\u0630\u0647 \u0648\u062a\u0648\u0633\u064a\u0639 \u0646\u0637\u0627\u0642\u0647. \u064a\u062a\u0636\u0645\u0646 \u0630\u0644\u0643 \u0648\u0636\u0639 \u062e\u0637\u0629 \u062a\u0646\u0641\u064a\u0630 \u0645\u0641\u0635\u0644\u0629\u060c \u200b\u200b\u0648\u062a\u062e\u0635\u064a\u0635 \u0627\u0644\u0645\u0648\u0627\u0631\u062f\u060c \u0648\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0627\u0644\u0644\u0627\u0632\u0645\u0629 \u0644\u062c\u0644\u0628 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0625\u0644\u0649 \u0627\u0644\u0633\u0648\u0642 \u0623\u0648 \u062a\u0646\u0641\u064a\u0630\u0647 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0646\u0638\u0645\u0629. \u0648\u0627\u0644\u0647\u062f\u0641 \u0647\u0648 \u0636\u0645\u0627\u0646 \u0627\u0644\u0627\u0646\u062a\u0642\u0627\u0644 \u0627\u0644\u0633\u0644\u0633 \u0645\u0646 \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062a\u0637\u0648\u064a\u0631 \u0625\u0644\u0649 \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0639\u0644\u0649 \u0646\u0637\u0627\u0642 \u0648\u0627\u0633\u0639.<\/span><\/p>\n<p><b>\u0627\u0644\u062e\u0637\u0648\u0629 7. \u0627\u0644\u0645\u0631\u0627\u0642\u0628\u0629 \u0648\u0627\u0644\u062a\u0642\u064a\u064a\u0645<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u0628\u0639\u062f \u0627\u0644\u062a\u0646\u0641\u064a\u0630\u060c \u0645\u0646 \u0627\u0644\u0645\u0647\u0645 \u0645\u0631\u0627\u0642\u0628\u0629 \u0648\u062a\u0642\u064a\u064a\u0645 \u0623\u062f\u0627\u0621 \u0648\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631. \u064a\u062a\u0636\u0645\u0646 \u0630\u0644\u0643 \u062a\u062a\u0628\u0639 \u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0648\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0644\u062a\u0642\u064a\u064a\u0645 \u0646\u062c\u0627\u062d \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631. \u064a\u0633\u0627\u0639\u062f \u0627\u0644\u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0645\u0646\u062a\u0638\u0645 \u0639\u0644\u0649 \u062a\u062d\u062f\u064a\u062f \u0645\u062c\u0627\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0648\u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0627\u0644\u0644\u0627\u0632\u0645\u0629 \u0648\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0644\u062f\u0631\u0648\u0633 \u0627\u0644\u0645\u0633\u062a\u0641\u0627\u062f\u0629 \u0644\u0645\u0628\u0627\u062f\u0631\u0627\u062a \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0647\u0648 \u0639\u0645\u0644\u064a\u0629 \u0645\u0633\u062a\u0645\u0631\u0629\u060c \u0648\u064a\u062c\u0628 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a \u062a\u0639\u0632\u064a\u0632 <a href=\"https:\/\/ideascale.com\/blog\/what-is-a-culture-of-innovation\/\">\u062b\u0642\u0627\u0641\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631<\/a> . \u064a\u062a\u0636\u0645\u0646 \u0630\u0644\u0643 \u0627\u0644\u062a\u0642\u0627\u0637 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0648\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u062a\u0639\u0644\u0645 \u0645\u0646 \u0627\u0644\u0646\u062c\u0627\u062d\u0627\u062a \u0648\u0627\u0644\u0625\u062e\u0641\u0627\u0642\u0627\u062a \u0648\u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0645\u0633\u062a\u0645\u0631 \u0639\u0646 \u0641\u0631\u0635 \u062c\u062f\u064a\u062f\u0629 \u0644\u0644\u0627\u0628\u062a\u0643\u0627\u0631. \u062a\u0639\u062f \u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0646\u0638\u0631 \u0641\u064a \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0646\u0641\u0633\u0647\u0627 \u0648\u062a\u062d\u0633\u064a\u0646\u0647\u0627 \u0628\u0634\u0643\u0644 \u0645\u0646\u062a\u0638\u0645 \u0623\u0645\u0631\u064b\u0627 \u0636\u0631\u0648\u0631\u064a\u064b\u0627 \u0623\u064a\u0636\u064b\u0627 \u0644\u062a\u062d\u0633\u064a\u0646 \u0642\u062f\u0631\u0629 \u0627\u0644\u0645\u0646\u0638\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0628\u0641\u0639\u0627\u0644\u064a\u0629.<\/span><\/p>\n<p><strong><b>\u0627\u0639\u0631\u0641 \u0627\u0644\u0645\u0632\u064a\u062f: <a href=\"https:\/\/ideascale.com\/blog\/what-is-innovation-strategy\/\">\u0645\u0627 \u0647\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631\u061f<\/a><\/b><\/strong><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":72,"featured_media":74765,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3891],"tags":[],"contributor":[4073],"class_list":["post-74764","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3891","contributor-4073"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u0645\u0627 \u0647\u0648 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631\u061f \u0627\u0644\u062a\u0639\u0631\u064a\u0641 \u0648\u0627\u0644\u0623\u0646\u0648\u0627\u0639 \u0648\u0627\u0644\u0623\u0645\u062b\u0644\u0629 \u0648\u0627\u0644\u0639\u0645\u0644\u064a\u0629 - IdeaScale<\/title>\n<meta name=\"description\" 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